I welcome back Jason Brown, creator of Power Trade University and the Five-Year Millionaire Movement. He opens up about the strategies behind running his successful membership, his definition of true success, and how to effectively manage churn by genuinely serving your community. We also discuss what options trading involves and how Jason's approach can help online business owners grow their wealth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of ...
Jun 05, 2024•27 min•Ep. 807
I have a chat with Jason Brown, the mastermind behind Power Trades University and the Five-Year Millionaire Movement. Jason shares his incredible journey from investing with a student loan to becoming a successful stock market coach and trader. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch Jason's next episode 'Successful Membership Growth & Retention Strategies ' Please click here ...
Jun 03, 2024•31 min•Ep. 806
I review Ali Abdaal's Facebook ads in real time. This one's heavy on visuals, so while I explain what makes these ads work, you might want to head over to my YouTube channel and watch the episode there . I'll break down the components of a successful ad, explain how everything from the graphics & video to the call-to-action should work together, and give tips on how you can apply these strategies to your ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visi...
May 31, 2024•12 min•Ep. 805
I'm thrilled to welcome back Selena Conmackie, your tech bestie, to our podcast. Today, we get into the essentials of website analytics and how they can significantly amplify your marketing efforts. We discuss everything from the importance of tracking the right metrics to strategies for optimizing your site to boost engagement and conversions. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Wa...
May 29, 2024•43 min•Ep. 804
I get to know Selena Conmackie, a WordPress wizard who's all about serving digital small businesses. We talk about her dual role as a designer and a digital strategist, and why she's everyone’s tech bestie. We also touch on personal stuff, like the impact of our business choices on family life, and the legacy we're building for our kids. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch ...
May 27, 2024•33 min•Ep. 803
I'm breaking down the anatomy of successful Facebook ads, showing you how to optimize the visual and textual components for maximum impact. Check out examples from my clients on my YouTube channel or follow along here as I describe how to make every part of your ad work hard for your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Learn the 7 biggest FB ad mistakes course creators make that bu...
May 24, 2024•10 min•Ep. 802
Ben and I discuss how to tailor video content to various stages of the customer journey, from capturing attention to closing sales. Ben shares insights on choosing the right type of video production for your business goals and how to strategically place content for maximum impact. If you're looking to enhance your video strategy and connect more authentically with your audience, this episode is packed with actionable tips. Cut your lead gen costs in HALF with my $37 mini-course–NOW only...
May 22, 2024•33 min•Ep. 801
Join me as I catch up with Ben Amos, a former coaching student who's now an expert in video marketing. We reminisce about our first meeting and talk about how speaking at Social Media Marketing World catapulted his career. Ben also shares invaluable insights into how he's evolved his business strategies post-pandemic and balances his passion for teaching video strategy with running his agency. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online ...
May 20, 2024•27 min•Ep. 800
I break down why cost per result matters more than cost per click when budgeting for Facebook ads, especially for course creators like you. You'll learn how to figure out what cost per acquisition your business can handle to hit your profit and revenue goals, and share a few tweaks to optimize your funnels and ad copy for better performance in your next launch. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads...
May 17, 2024•9 min•Ep. 799
Sam, the founder and lead copywriter at Nomad Copy Agency, is back to discuss the essential role of copywriting in business, emphasizing how strategic ad copy can enhance your sales pages and emails, helping you connect with your audience effectively while you focus on other aspects of your life. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the ‘ Before We Hit Record ’ episode and get ...
May 15, 2024•32 min•Ep. 798
Samantha Burmeister, founder of Nomad Copy Agency, talk about her life as a digital nomad and how she successfully combines extensive travel with running a thriving copywriting business. Hear about her journey from a corporate job to becoming her own boss and setting up shop in scenic spots like Bali. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Learn the 7 biggest FB Ad mistakes course creators make...
May 13, 2024•30 min•Ep. 797
iPhone users now get charged 30% extra for boosting posts!! Learn a smart alternative ads setup to boosting that you can do inside of Facebook Ad Manager. (You're going to want to watch this tutorial on my YouTube channel .) Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] Sampany...
May 10, 2024•15 min•Ep. 796
I welcome back TaVona, a business strategist and master certified life coach, to talk about minimalist marketing and the Oprah effect. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help TaVona shares how leveraging the Oprah effect through guest appearances on other platforms can enhance your reach, shorten the sales cycle, and attract clients. We also discuss the value of working smarter, not har...
May 08, 2024•23 min•Ep. 795
I get to know TaVona Boggs, a Master Certified Life Coach and Business Strategist. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We discuss her journey from physical therapy to life coaching and eventually moving to Mexico. TaVona shares insights on going through business challenges, the perks of running a business while living abroad, and the cultural nuances of dating in a foreign country. ...
May 06, 2024•41 min•Ep. 794
In this episode, discover the Facebook ad creatives that are yielding impressive results for my clients. Learn how to select the best content from your organic Instagram posts and leverage it effectively in your Facebook ad campaigns. Plus, I share the second-best performing format that might just change your advertising strategy. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Download the Free Faceboo...
May 03, 2024•4 min•Ep. 793
In this episode, Tracie Patterson is back to share insights on increasing sales for online business owners who prefer not to be in the spotlight. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Tracie Patterson, an offer and sales coach, emphasizes the importance of aligning sales strategies with personal preferences and boundaries. By focusing on building trust and rapport through various medi...
May 01, 2024•27 min•Ep. 792
In this episode of "Before We Hit Record," we are joined by Tracie Patterson and we get into a candid and insightful conversation about our backgrounds, experiences, and journey into entrepreneurship. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Learn more about HSP Tracie, offer & sales coach, shares her unconventional approach to sales, drawing from her corporate and consulting backgro...
Apr 29, 2024•31 min•Ep. 791
I reveal a critical mistake to avoid in setting up Facebook ads for sales campaigns. This comes straight from a strategy call I recently had with a client. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Check out the full visual breakdown on YouTube Listen to my previous episode on Facebook campaign strategies ! (Why you can’t trick the algorithm anymore) Download the Free Facebook Lead Gen Ad Setup Ch...
Apr 26, 2024•5 min•Ep. 790
In this episode, I team up with AI Marketing Coach John Mendez as he explains 'prompt engineering' i.e. how to guide ChatGPT using the RACE framework for precise responses that can accomplish what you need in your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to the ‘Before We Hit Record’ episode with John Mendez . Please click here to give an honest Rating/Review for the sho...
Apr 24, 2024•34 min•Ep. 789
In this episode of "Before We Hit Record," John Mendez and I have a deep conversation about our journeys toward wealth and personal development. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We both come from immigrant backgrounds, and our discussion offers rich insights into how our unique experiences have shaped our paths to success. Tune in to hear about the challenges we've faced, the les...
Apr 22, 2024•51 min•Ep. 788
In this episode, I share a vivid story from my time in China about a spicy dish called hu pi jian jiao, or tiger skin peppers, and how it relates to the importance of testing your ads. Just like I experimented with new dishes with friends, you can test new ad copy and creative in a low-stakes environment. By doing so, you can learn what works and apply those lessons to your launches. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business w...
Apr 19, 2024•9 min•Ep. 787
In today's episode, Dallas Travers and I will be continuing our discussion on unscalable high-ROI activities and the importance of leading with values in your online business. This is part two of our conversation. If you missed part one, you can find it in the show notes below. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Dallas shares her journey as a coach, emphasizing the value of belongi...
Apr 17, 2024•29 min•Ep. 786
In this Before We Hit Record episode, we are joined by guest Dallas Travers. During our casual conversation, we touch on her career journey, experiences in Portland, and even her husband’s involvement in experimental theater. Tune in to get to know Dallas and hear about her insights on coaching and creating an impact. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Her Ripple Effect System teac...
Apr 15, 2024•32 min•Ep. 785
Subscribe to The Art of Online Business’s YouTube Channel to see this episode. I dive into the best ad objectives to use in Facebook Ad Manager for optimal results. I emphasize the importance of aligning objectives with your goals, debunking the myth of tricking the algorithm for cheaper traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review f...
Apr 12, 2024•14 min•Ep. 781
In this insightful podcast episode, Roberto and I talk about entrepreneurship, discussing strategies for overcoming bottlenecks in business growth and the importance of delegation. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Have Kwadwo Hire a VA for you Get your 30-day Kajabi trial We explore practical tips for outsourcing tasks effectively, such as utilizing overseas teams and different platforms....
Apr 10, 2024•56 min•Ep. 783
Join us in the first 'Before We Hit Record' episode where you get to listen in on all the goooooood conversation that happens between two online business owners as we get to know each other before we record Roberto's guest expert episode. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Roberto and I explore the fundamental principles of entrepreneurship. We discuss the vital role of authenti...
Apr 08, 2024•46 min•Ep. 782
In this episode, I'm joined by Stu McLaren, the go-to expert for online memberships. Stu shares invaluable insights on how a membership can skyrocket your business growth and how to determine if it's the right fit for your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Sign up now for Stu’s live membership training! He also reveals a high-value strategy for existing membership owners to re...
Apr 05, 2024•25 min•Ep. 781
I talk about the importance of testing in your online business, and share mindset insights from Adam Grant's book "Think Again." Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I address common misconceptions that prevent us from testing effectively, offering practical advice on how to improve conversion rates in your funnel. Using examples from my clients, I highlight the impact of testing on ...
Apr 03, 2024•15 min•Ep. 780
In this episode, I reflect on the value of being wrong and the realizations I gained from hiring a business coach. Inspired by Adam Grant's book "Think Again," I explore how embracing our mistakes leads to growth and innovation in business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Through personal anecdotes and lessons learned, I encourage listeners to challenge their perspectives and se...
Mar 29, 2024•7 min•Ep. 779
In this episode, I debunk the rumors surrounding the disappearance of cookies and the 2024 demise of the Facebook pixel. I guide you through ensuring your pixel works seamlessly so you can continue maximizing your ad performance. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Links mentioned in ...
Mar 27, 2024•7 min•Ep. 778
