Allison Hardy talks about email marketing for course creators. She tackles the biggest email mistakes that kill sales and shares her insights on crafting effective sales emails. Plus, Allison explains the difference between a nurture sequence and a welcome sequence, and which one drives more sales. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the previous episode with Allison Hardy,...
Aug 14, 2024•23 min•Ep. 837
Allison Hardy talks about her journey in building a successful email marketing business, especially after some serious setbacks like getting laid off while pregnant. Allison also shares her insights into transitioning from personal training to network marketing, and eventually finding her niche in email marketing, helping people like you and me sell more courses and memberships. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business websit...
Aug 12, 2024•39 min•Ep. 836
I'll guide you through calculating the crucial numbers to help you decide, like earnings per lead and cost per lead. We'll also chat about optimizing your Facebook ads, managing ad spend effectively, and ensuring your launch emails are keeping your audience engaged and ready to participate. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Revie...
Aug 09, 2024•18 min•Ep. 835
Jeff Lerner and I unpack the concept of life design. Jeff shared insights on the importance of nurturing a mindset that believes in the possibility of designing your life. We dove into what it means to live intentionally and make choices that align with who you truly want to be. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his n...
Aug 07, 2024•41 min•Ep. 834
Jeff Lerner, the founder of Entre Institute, talks about life, online business, and everything in between. Jeff shares insights from his journey, touching on the importance of personal growth and holistic transformation in achieving business success. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his new direction Listen to episod...
Aug 05, 2024•35 min•Ep. 833
Jordan Godbey, from Growth Community, discusses the transformative power of adding a community aspect to your online courses. Jordan shares his expert insights on designing, building, and launching successful online communities that enhance learning and increase course completion rates. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Get the Growth Community Launch Roadmap Get the 10k/month Community Co...
Aug 02, 2024•39 min•Ep. 832
Linda Sidhu, the quiz queen and genius behind Mixer Mind talks about her path to building trust through partnerships. She also gives a sneak peek into creating meaningful connections to boost your visibility. She shares why investing in relationships with mentors, clients, and peers can skyrocket your business growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks...
Jul 31, 2024•29 min•Ep. 831
Linda Sidhu, the Quiz Queen and creator of the MixerMind. Joining her MixerMind has easily been the second highest ROI business activity that I've done in 2024. Linda is a master at using personality quizzes to generate leads and building vibrant communities through meaningful connections. We chat about her journey, her unique approach to creating impactful community spaces, and how these strategies can elevate any business. Cut your lead gen costs in HALF with my $37 mini-course–NOW on...
Jul 29, 2024•37 min•Ep. 830
I cover two groups of mistakes: 1) what to avoid if you're outsourcing your Facebook ad management and 2) for those of you managing your own ads, five tactical mistakes to avoid. Plus, get ready for a crucial tip on why consistent lead generation is a must! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Click here to watch this episode on YouTube Please click here to give an honest Rating/Review for th...
Jul 26, 2024•18 min•Ep. 829
Melissa Mitchell shares why a YouTube channel is essential for driving organic, high-quality leads and shares her expert strategies to make your channel a success. We unpack how to get started, optimize your content, and leverage YouTube's unique benefits to fuel your sales funnel. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Find out How Melissa Mitchell Built Her YouTube Marketing Empire Listen to ...
Jul 24, 2024•21 min•Ep. 828
Melissa Mitchell, the brain behind Wandermint Creative, shares how she built her YouTube marketing empire and how it fuels sales funnels with top-notch leads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his new direction. Listen to episode 720 to get to know Kwadwo. Listen to the next episode with Melissa Mitchell TubeBud...
Jul 22, 2024•32 min•Ep. 827
Learn why starting your Facebook ads right before a launch is a big no-no, just like rushing off in a cold Michigan winter without warming up your car. I discuss the three major pitfalls of last-minute ad campaigns and how they can lead to high stress and low profits. I share a better strategy for using Facebook ads effectively to ensure your launches are smooth and successful. Plus, I touch on why nurturing leads well before your launch can save you a lot of headaches and boost your profits. ...
Jul 19, 2024•10 min•Ep. 826
Natalie Koussa, a podcast tour strategist who helps her clients shine in their industry by mastering podcast tours, breaks down how to become the only choice for your audience and shares her secrets on creating a successful podcast tour. We also get into the nuts and bolts of handling rejections and making your message resonate with potential clients. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ...
Jul 17, 2024•21 min•Ep. 825
I chat with Natalie Koussa, a podcast tour strategist who helps clients stand out by guesting on podcasts, lots of podcasts. We're getting personal, sharing our journeys, and uncovering the ins and outs of podcast tours—why they're game-changers for sales and influence. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his n...
Jul 15, 2024•33 min•Ep. 824
A sales page can be divided into three main parts and I frequently see my coaching clients missing the first part that appeals to someone's emotions. I share why this part is more important than the logical and urgency portions of a sales page. I'll show you my sales page and explain the mistakes to avoid and how to connect better with your customers. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Clic...
Jul 12, 2024•7 min•Ep. 823
Laura Higgins is an expert at coaching creatives to hit those impressive 30K+ months while keeping life fun and free. We dive into the unexpected strategies that boost revenue, and trust me, her tips on making effective offers are gold. Want to boost your business? Laura spills the secrets right here. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about p...
Jul 10, 2024•21 min•Ep. 822
Join me and 7-Figure Business Coach, Laura Higgins as we chat about her journey from playing in a family band to running her own seven-figure business helping creatives. We also talk about how growing up in church shaped us. It's a cool mix of personal stories and solid tips. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and...
Jul 08, 2024•43 min•Ep. 821
My wife Jamie is back and we discuss the five non-negotiables that we're working towards in both our business and personal lives. We talk about everything from daily movement to maintaining consistent social media presence. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Click here to watch this episode on YouTube Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for y...
Jul 05, 2024•22 min•Ep. 820
Marisa dives deep into the art of storytelling. She shares her expertise on crafting compelling stories with her Story Stripdown framework. We explore how these stories can connect more deeply with your audience, helping you sell your offers more effectively. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Get to know Marisa in the episode ' Before We Hit Record With Copy Mentor Marisa Corcoran...
Jul 03, 2024•38 min•Ep. 819
Get to know copy mentor Marisa Corcoran as we talk about where our names came from, life's unexpected journeys, and the road trip Marissa took across the US with her husband and dog. We don’t just talk about personal stuff, but also some of the ways we've learned to integrate and respect diverse experiences into our businesses. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the episod...
Jul 01, 2024•29 min•Ep. 818
My wife, Jamie, and I break down an ad from Social Shirley and share what we'd tweak. Catch us get real about ad creatives and copy—plus, snag our thoughts on why reels are rocking it for ads right now. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Click here to watch this episode on YouTube Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results Please click her...
Jun 28, 2024•10 min•Ep. 817
Caryn has this amazing knack for closing 100% of her discovery calls without really having to sell. In the last 15 minutes she shares that funnel. Before that we talk about how she makes the invisible visible, turning hidden results and experiences into messaging that naturally attracts the right people. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Get to know Caryn in the episode ' ...
Jun 26, 2024•31 min•Ep. 816
Caryn helps coaches make their businesses as great as their coaching. We chat about everything from the hidden experiences in coaching that lead to powerful results to how Caryn achieves a 100% close rate on her discovery calls. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the episode " The 100% Close Rate Discovery Call Funnel with Caryn Gillen " Please click here to give an honest Ra...
Jun 24, 2024•34 min•Ep. 815
I'm sharing my thoughts on the good, the bad, and what could be tweaked for better results. From the effectiveness of her ad copy to the strategies she employs, I break down what's working and what's not. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Click here to watch this episode on YouTube Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results Please click h...
Jun 21, 2024•8 min•Ep. 814
Imagine your business making $1,000 a day while you're on Survivor! Liz Wilcox, the fresh princess of email marketing, is back for another episode where she shares how she set up a business that not only runs itself but thrives. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We also talk about how you can spend less than 20 minutes a week on your emails and tweak your welcome sequences for bet...
Jun 19, 2024•29 min•Ep. 813
Liz Wilcox, the fresh princess of email marketing, and I talk about how she makes email marketing easy and effective for small businesses. She shares her insights on making emails people want to read and buy from. Plus, she reveals how she set up her business so she could step 100% away for three months to compete on Survivor. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the next episo...
Jun 17, 2024•41 min•Ep. 812
I get into the Sales Girls' Facebook ad library, analyzing everything from their creative strategies to the actual content of their ads. Whether you're listening or watching, I'll make sure you can follow along and pick up some valuable tips to apply to your own ad campaigns. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch the YouTube version of this episode! Learn the 7 biggest FB ad mistakes cou...
Jun 14, 2024•14 min•Ep. 811
Instagram Growth and Scaling Strategist Holly Hillyer talks about how to grow Instagram in 2024. She shared some killer strategies on gaining email 50 subscribers daily through Instagram, with insights on what's working best for her clients right now. We also talked about common mistakes and hot tips on how to make your content work harder for you. Holly even gave my Instagram a live audit on air, so check it out for some real-time advice! Cut your lead gen costs in HALF with my $37 min...
Jun 12, 2024•42 min•Ep. 810
We get real about the human side of running an online business. We also talk about the importance of networking, how personal changes can impact your professional life, and give a sneak peek into Holly's strategies for boosting Instagram engagement and email list growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Watch Holly's next episode ' Instagram Growth Hacks! What Works in 2024 with ...
Jun 10, 2024•36 min•Ep. 809
We focus on building your financial freedom with the guidance of Mel Abraham, author of " Your Money Machine ." Mel shares advice on creating a money machine that allows you to earn independently of your day-to-day efforts, emphasizing the importance of financial education and being prepared for when life happens. If you're looking to take control of your financial future, Mel's insights on avoiding destructive debt and investing wisely offer a clear path to sustaining wealth without sacrificing...
Jun 07, 2024•35 min•Ep. 808