Relationships Rule - podcast cover

Relationships Rule

Janice Porterwww.janiceporter.com
Imagine that 68% of our clients leave because they feel we don’t care. Then visualize having authentic heart-based retention strategies, proven to minimize client losses, while organically generating a substantial number of loyal clients through referrals. Catch a glimpse of how Janice opens a conversation by applying her fine-tuned curiosity. Notice how genuinely interested she is in building a relationship with her guests – heart-based business owners and entrepreneurs. In mere minutes, guests generously share their most sweet and powerful retention systems that you can adopt today! As a seasoned relationship marketing specialist, Janice invites us to listen in weekly, as she reveals how to nurture and build relationships in real-time. The Relationships Rule podcast’s aim, is to help you naturally ease your networking fears, so you can adopt strategies that amplify your client list, because the facts are, that today, success is built on a foundation of strong relationships. You can relax now, knowing you can activate your relationship marketing plan, by simply tuning in to Relationships Rule each week.
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Episodes

Kelly Sinclair’s Authentic Approach to AI-Powered Marketing | RR320

You don’t need to be tech-savvy to build authentic visibility with AI. Kelly Sinclair, brand visibility coach and host of the Entrepreneur School podcast, returns to share how she’s helping entrepreneurs use AI tools without losing their human voice. We talk about time-saving strategies, keeping messaging true to your values, and how something as simple as a 10-minute-a-day visibility habit can lead to serious momentum. You’ll hear Kelly’s personal journey with ChatGPT, how she’s teaching others...

Jul 22, 202535 minSeason 1Ep. 320

Turning Small Talk into Business Gold | RR319

You don’t need hours to build trust. You just need 15 seconds and the right words. I recently sat down with Jen Mueller, an Emmy-winning sports broadcaster and founder of Talk Sporty to Me, who’s built a career turning lightning-fast locker room chats into meaningful connections. Jen shares how her experience interviewing athletes in 15-second windows can help professionals make an impact in business conversations just as quickly. We talk about the power of success statements, how to shift away ...

Jul 15, 202539 minSeason 1Ep. 319

How to Turn Small Stories into Big Results | RR318

Your story isn’t fluff. It’s the foundation of trust, connection, and business growth. Renee Lynn Frojo, brand storyteller and founder of A Good Reputation, shares this and more with me in this episode. Renee helps purpose-driven entrepreneurs discover the power in their personal stories and how to use them as a business strategy. We explored how to uncover stories that matter, connect more authentically on platforms like LinkedIn, and build loyal communities using a storytelling framework that'...

Jul 08, 202536 minSeason 1Ep. 318

Self-Awareness and Style that Moves Business Forward | RR317

The parts of you you’ve been hiding might be the key to your boldest moves yet. I had the pleasure of talking with Danielle Mohr and Shelby Eloria, the women behind Black Sheep Co, about something we don’t talk about enough—the relationship we have with ourselves. We dug into what it means to reclaim your voice, rediscover your identity, and stop shrinking to fit someone else’s idea of success. Danielle and Shelby shared how their own experiences as “black sheep” helped shape the work they do no...

Jul 01, 202537 minSeason 1Ep. 317

Breaking the Cycle: Letting Go of Money Beliefs That No Longer Serve You with Sloan Wilkins | RR 316

What if talking about money felt more like connection than conflict? My guest today, Sloan Wilkins, brings a calm, thoughtful approach to something that often feels heavy—money. Drawing from his own experience with childhood financial loss and a long career in banking, Sloan shares how mindfulness and intention can reshape the way we manage, talk about, and feel about money. Whether you're navigating finances with a partner or juggling personal and business expenses, Sloan offers practical ways ...

Jun 24, 202537 minSeason 1Ep. 316

The Storytelling Shift That Will Make Your Clients Say Yes | RR315

Sometimes the simplest changes make the biggest impact—and that’s exactly what Kris Jones shows us in this episode. She breaks down the power of storytelling in a way that instantly makes you rethink your website, your LinkedIn profile, and how you're connecting with clients. It's not about you; it’s about the story you're inviting your clients into. That shift? It changes everything. Kris walks us through her Signature Story Selling System and shares how to uncover the one story that can fuel a...

Jun 17, 202536 minSeason 1Ep. 315

Redefining Success on Your Own Terms with Kym Insana | RR314

Let’s be real. Scaling a business while parenting isn’t easy, but, believe it or not, it is possible when you create it on your own terms. Kym Insana didn’t start out trying to build an agency, she just wanted a life that worked for her and her family. What happened next was a business that grew from word-of-mouth relationships, smart strategy, and a whole lot of trust in herself. In this conversation Kym shares how she left corporate, raised four boys, and built Always On Digital without sacrif...

Jun 10, 202534 minSeason 1Ep. 314

Breakthroughs for the Overwhelmed Brain with Barb Hubbard | RR313

Just because you feel scattered doesn’t mean something’s wrong with you. You might just need a new way to make things work for you. Barb Hubbard, ADHD coach, educator, and author of Quit Chasing Squirrels and Start Chasing Your Dreams, brings a fresh, compassionate approach to helping high-achieving professionals and solopreneurs stop spinning and start making progress. In this episode, Barb and I discuss why time management is really about energy, how distractions affect women differently, and ...

Jun 03, 202537 minSeason 1Ep. 313

Why Midlife Is the Perfect Time to Pivot with Beverley Glazer | RR312

The rules you followed to get here don’t have to be the ones you follow next and that’s where the magic begins. Beverley Glazer, transformational coach and founder of Reinvent Impossible, joined me for a powerful conversation about what it really means to thrive in midlife and beyond. With decades of experience as both a therapist and coach, she helps high-performing women navigate change, rediscover their purpose, and take bold steps into what’s next. We explored topics like aging, confidence, ...

May 27, 202531 minSeason 1Ep. 312

Chris Bogue Shares the Secret to Authentic Content That Converts | RR311

Video isn’t just about showing up—it’s about showing who you really are. I had the opportunity to sit down with Chris Bogue, improv performer, video coach, and creator of The Pattern Breaker. Chris brings a fresh, comedic edge to business videos on LinkedIn, helping people ditch stiff scripts and start making real, human connections through short, engaging content. We talk about how improv shapes authentic messaging, why so many people overthink their videos, and how asking your audience one sim...

May 20, 202543 minSeason 1Ep. 311

Sell Less, Connect More, and Raise Your Rates with Confidence with John Ray | RR310

Most people undercharge not because they’re greedy, but because they underestimate their true value. I had such an eye-opening conversation with John Ray—business advisor, pricing strategist, and author of The Generosity Mindset. We talked about why pricing is way more emotional than most people admit, and how confidence, perceived value, and intentional generosity all shape the way your business grows. John breaks down the common pricing traps entrepreneurs fall into (like hourly billing or sel...

May 13, 202542 minSeason 1Ep. 310

Danielle Hutchinson on How to Write a Book That Feels Like You | RR309

Some of the best business advice doesn’t come from a webinar or a pitch. It comes from a story only you can tell. I had the most energizing chat with Danielle Hutchinson, Chief Creative Officer at Authors on Mission and a storyteller at heart. Danielle helps entrepreneurs turn their message into books that sound like them—not a ghostwriter. She shares how honesty and vulnerability build stronger connections, and how even the messier parts of your story can become your most powerful tools. Her jo...

May 06, 202539 minSeason 1Ep. 309

Leading Like a Visionary Without Losing the Details with Stephanie Allen | RR 308

Great leaders don’t do it all—they know who to trust, how to delegate, and when to get out of the way. In this episode, I sit down with Stephanie Allen, a fractional COO and creator of the Panoramic Operations Roadmap, to unpack the behind-the-scenes magic that makes businesses scale smoothly. Stephanie helps visionary founders step away from the daily grind and lead with clarity and confidence. We talk about what it really means to be a second-in-command, how to build trust with a team, and how...

Apr 29, 202545 minSeason 1Ep. 308

Jennifer Kaplan on Reputation, Relationships, and the Heart of PR | RR307

A strong reputation can grow your business faster than any ad—and a single bad impression can undo it just as quickly. Jennifer Kaplan, founder of Evolve Public Relations, and I, talk about the true power of relationships in business. She shares why PR isn’t just about media buzz—it’s about staying visible, building trust, and showing up with integrity every step of the way. From dealing with a reputation crisis to creating a compelling brand narrative, Jennifer offers insights that are just as ...

Apr 22, 202537 minSeason 1Ep. 307

Finding Your Voice: The Art of Writing Copy That Feels Like You | RR306

Some writers make magic with words—and copywriter and content strategist, Annette Mashi is one of them. I sit down with Annette to talk all things storytelling, learning your voice, and authentic messaging. Annette shares how she helps business owners sound like themselves in their marketing, whether it's through email sequences, blogs, or brand messaging. We get into the power of writing in your own voice, how to make your copy feel personal instead of salesy, and why storytelling builds strong...

Apr 15, 202536 minSeason 1Ep. 306

How Follow-Ups and Simple Metrics Can Transform Your Business with Doug C. Brown | RR305

Most businesses lose sales not because they lack leads, but because they fail to nurture the ones they already have. Doug C. Brown, CEO of CEO Sales Strategies, has seen too many businesses focus on chasing new clients instead of strengthening existing relationships. He breaks down why follow-ups are the real game-changer in sales, how simple tweaks in your approach can dramatically boost conversions, and why trust—not pressure—leads to long-term success. Doug also shares the math behind sales g...

Apr 08, 202551 minSeason 1Ep. 305

Breaking Free From Corporate & Thriving As An Entrepreneur | RR304

Stepping out of a corporate career and into entrepreneurship isn’t just a job change—it’s a mindset shift that can make or break your success. David Shriner, host of Smashing the Plateau and business strategist, knows what it takes to navigate that transition. After spending 28 years in the corporate world, he made the leap into entrepreneurship and discovered firsthand the challenges of networking, marketing, and selling yourself. Now, he helps professionals—who he calls "corporate refugees"—bu...

Apr 01, 202539 minSeason 1Ep. 304

Winning Hearts in the Age of AI: Mastering Automation Without Losing Authenticity | RR303

Automation and AI should make business easier—not strip away the personal connections that make it thrive. Shaun Whynacht, founder of Blue Cow Marketing, has spent over a decade helping businesses use automation without losing the human touch. He believes that the right technology should free up time for deeper client relationships, not replace them. Shaun shares how small business owners can use AI and automation to streamline processes, manage follow-ups, and create more meaningful interaction...

Mar 25, 202542 minSeason 1Ep. 303

Your Relationship with Money: Mindset Shifts for Financial Success | RR302

The way you think about money is just as important as how you spend or save it. Chad Hufford brings a fresh perspective to financial planning, showing how shifting your mindset around money can open doors to real financial freedom. It’s not just about crunching numbers or making more income—it’s about smart decisions, strategic investing, and changing the way you think about wealth. He unpacks the habits that lead to financial independence, why patience is a game-changer, and how small, intentio...

Mar 18, 202546 minSeason 1Ep. 302

Networking That Works: How to Build Trust and Gain Real Connections | RR301

Networking isn’t about collecting business cards—it’s about building real relationships that create lasting opportunities. Linda Walters, master connector, referral strategist, and founder of Lead Tribes, shares how authentic connections can transform the way entrepreneurs grow their businesses. She created Lead Tribes to bring together business owners who genuinely want to support each other, exchange meaningful referrals, and thrive in a community built on trust. She breaks down the importance...

Mar 11, 202537 minSeason 1Ep. 301

Celebrating 300 Episodes – The Power of Relationships & Gratitude | RR300

We’ve hit a major milestone! In this special solo episode—something I rarely do—I’m taking a moment to celebrate 300 episodes of Relationships Rule! This journey has been an incredible ride, filled with insightful conversations, meaningful connections, and lessons that continue to shape the way we build relationships in business and life. What’s Inside This Episode: A look back at how Relationships Rule started and the incredible journey so far Special shoutouts to my amazing podcast team, liste...

Mar 04, 202516 minSeason 1Ep. 300

Why Emotional Marketing is the Key to Business Success | RR299

Most buying decisions aren’t based on logic—they’re driven by emotion, connection, and trust. Chantal Cornelius helps businesses tap into this by using emotional marketing instead of generic selling points. As an international speaker, marketing mentor, and author of Standout Strategies, she explains why traditional USPs often fall flat and how to stand out by understanding what truly resonates with clients. She shares five success strategies—Certainty, Connection, Contribution, Growth, and Sign...

Feb 25, 202537 minSeason 1Ep. 299

How to Stand Out in Business Through Authentic Branding and Networking | RR298

Success in business isn’t just about having the best product—it’s about building trust, mastering relationships, and knowing how to tell your story. Paige Arnof-Fenn, founder of Mavens & Moguls, has worked with brands like Microsoft, Virgin, and The New York Times, and she knows that branding is more than just a logo or tagline. She shares how great brands are built from the inside out, starting with a solid foundation of values, messaging, and customer trust. Paige breaks down why networkin...

Feb 18, 202541 minSeason 1Ep. 298

Becoming the Best Version of YOU with Mary Kominska | RR297

Personal growth isn’t just about learning new skills—it’s about challenging old patterns, setting boundaries, and becoming the best version of yourself. Mary Kominska, an entrepreneur, mindset coach, and creator of the T.E.A. course, knows firsthand how transformational that journey can be. After years in corporate life and direct sales, she discovered that real change starts with shifting thoughts, emotions, and actions. Her experiences with personal struggles led her to develop a system that h...

Feb 11, 202537 minSeason 1Ep. 297

Jacob Hicks on The Art of the Follow-Up and Long-Term Success | RR296

Success is not only about making sales, it is about building real relationships, creating smart systems, and staying true to your purpose. Jacob Hicks, a coach and speaker, joins me to share his insights on work-life balance, sales systems, and how an entrepreneurial mindset can lead to long-term success. Jacob’s background in sales taught him that focusing solely on money leads to burnout, but prioritizing relationships and adding value creates sustainable growth. He breaks down his approach to...

Feb 04, 202533 minSeason 1Ep. 296

The Power of Caring Leadership with Traycee Mayer | RR295

Leadership isn’t about titles—it’s about showing up with empathy, kindness, and genuine care for people. In this episode, I sit down with Traycee Mayer, author of The Leadership Contradiction, to discuss her refreshing take on modern leadership. Traycee shares how her experience in the hospitality industry shaped her belief that caring for employees directly translates to better business outcomes. She emphasizes the importance of self-care for leaders, the power of connection, and how true leade...

Jan 28, 202536 minSeason 1Ep. 295

Simplifying Goal Setting for Busy Professionals with Debra Eckerling | RR294

Setting the right goals starts with knowing what you truly want, and Debra Eckerling is here to make it easier than ever to figure that out. Deb Eckerling, the creator of the DEB Method, joins me to talk about how anyone can achieve their goals by first setting a strong foundation. Deb simplifies the process with her three-step system: Determine your mission, Explore your options, and Brainstorm your path (DEB for short). She shares how her new book, 52 Secrets for Goal Setting and Goal Getting,...

Jan 21, 202535 minSeason 1Ep. 294

Delivering Magic: How to Create Unforgettable Customer Experiences | RR293

Bring the magic of Disney to your small businesses by showing how exceptional customer service creates unforgettable loyalty. Join me as I chat with Vance Morris, a former Disney executive turned small business owner and customer experience expert. Vance shares how his time at Disney taught him the power of systems, emotional connections, and attention to detail. He explains how these lessons help him create “walk-on-burning-coals loyalty” for his customers. Whether it’s using direct mail, perso...

Jan 14, 202537 minSeason 1Ep. 293

Why Staying Visible Matters: Wisdom from Karen Gunther | RR292

The secrets to staying visible and building lasting client relationships in a competitive digital landscape are just a listen away. Karen Gunther, founder of Stay Visible Marketing, joins me to talk about how businesses can stand out and build authentic relationships in the digital age. With over 25 years of experience in business development, Karen shares practical tips for using tools like LinkedIn, email marketing, and CRMs to keep your business top of mind. She emphasizes the importance of c...

Jan 07, 202549 minSeason 1Ep. 292

Unlocking Rapid Growth Without Changing Who You Are | RR291

Can introverts be successful in sales and networking? Absolutely! Meet Matthew Pollard. Matthew is known as the “Rapid Growth Guy,” and specializes in helping introverts excel in business without trying to be extroverts. Matthew shares how he went from an introvert who dreaded networking to someone who teaches others how to master it. He explains the importance of crafting a unified message that makes you stand out, while staying authentic to your personality and values. Matthew also gives pract...

Dec 31, 202444 minSeason 1Ep. 291
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