Danielle Hutchinson on How to Write a Book That Feels Like You | RR309 - podcast episode cover

Danielle Hutchinson on How to Write a Book That Feels Like You | RR309

May 06, 202539 minSeason 1Ep. 309
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Episode description

Some of the best business advice doesn’t come from a webinar or a pitch. It comes from a story only you can tell.

I had the most energizing chat with Danielle Hutchinson, Chief Creative Officer at Authors on Mission and a storyteller at heart. Danielle helps entrepreneurs turn their message into books that sound like them—not a ghostwriter. She shares how honesty and vulnerability build stronger connections, and how even the messier parts of your story can become your most powerful tools. Her journey as a creative nomad adds a whole layer of inspiration to how she approaches writing and life.

If you’ve ever thought about writing a book but didn’t know where to start—or worried your story wasn’t “big” enough—this conversation will give you permission to begin and the encouragement to keep going. It’s cozy, real, and packed with insights that just might get you putting words to page.

Highlights:

  • The value of sharing both wins and lessons in your business storytelling.
  • Why great ghostwriting starts with a real connection, not a generic outline.
  • The mindset shift needed to stop overthinking and start writing.
  • Easy ways to start collecting your thoughts and experiences for a future book.
  • What AI can and can’t do when it comes to writing something real and human.

Connect with Danielle:

Website: https://authorsonmission.com/

LinkedIn: https://www.linkedin.com/in/danielle-hutchinson-159798259

YouTube: https://www.youtube.com/@authorsonmission/videos

Podcast: https://podcasts.apple.com/us/podcast/authors-on-mission/id1585639049

Instagram: https://www.instagram.com/welikebooksinc/

In appreciation for being here, I have some gifts for you:

A LinkedIn Checklist for setting up your fully optimized Profile:

An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won’t regret it. 


AND … Don’t forget to connect with me on LinkedIn and be eligible for my complimentary LinkedIn profile audit – I do one each month for a lucky listener!


Connect with me:

http://JanicePorter.com

https://www.linkedin.com/in/janiceporter/

https://www.facebook.com/janiceporter1

https://www.instagram.com/socjanice/


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Transcript

Janice Porter

Hello everyone, and welcome to this week's episode of relationships rule. Today, we're going to be looking at a unique and powerful way that entrepreneurs can build trust, deepen client relationships and grow their influence by writing a book. My guest, Danielle Hutchinson, is a seasoned ghost ghost writer, editor and chief creative officer at authors on mission. She's helped over 150 entrepreneurs and thought leaders craft best selling books

that don't just inform, they connect. And in this episode, we explore why writing a book isn't just a smart marketing move, but a relationship building superpower for today's business leaders. So welcome to the show. Danielle,

Danielle Hutchinson

thank you so much for having me. Janice, I'm excited to hop on and talk about how you can build these relationships through the words on your pages of your book. So wonderful,

Janice Porter

wonderful. So before we get into that, though, I think that you probably bring a different perspective than I have talked to people before about writing a book, and, you know, there's a lot of opportunities and a lot of choices out there for people to get help with that. But you're young, you also have, from what I saw on your LinkedIn profile, you're a digital nomad. You've been around the world a couple of times, and I kind of am thinking, wow, that's something

I didn't get to experience when I was younger. My I remember my dad saying to me, I was thinking about getting married, and he said, Well, you can either have a wedding or you can go to Europe for your graduation present from University. And I chose to get married, so I never got that trip. So I think it's wonderful that you were able and have been able to do that. What when you were doing that? Is this recently, or was it a while ago, or over the past? How many years, you

Danielle Hutchinson

know, funny enough, my path into the writing world actually correlated a lot with my traveling days. I mean, it kind of was more coincidental, but also because I was able to build my, you know, writing business and my get my experience in that while also traveling. So, you know that being said, it's been about, I would say, like, two and a half years since I really started traveling, almost three years

now. But it's not connected to it, guys, because, you know, as an example, I've been fortunate enough to be able to continue writing and reading and building more connections while abroad in these places. So of

Janice Porter

course, it's, it's kind of a nomad type business really, right? Is that's what, I think. That's what you're saying, that you're able to to work online. So wherever you are, did you write about your travels?

Danielle Hutchinson

You know what? Funny enough, I have not. I have so many, like notes and pictures that I am inspired by, and I would love to one day. But you know, as many of us know, especially your listeners, sometimes you have to cater to, you know, your clients first, and making sure that all your projects are complete. So it's on my to do list. I would love to write my own book one day, but it's, it's just on the on

that to do list still. I mean, that being said, though the travels really did, you know, add a lot of inspiration and, you know, heart to this project that I was working on. So it definitely was a huge benefit. Well, I think that you

Janice Porter

have, don't you also like, like, I'm going to talk to you about books for entrepreneurs and books for people in business. But don't you also write or ghost write novels? Because I think that's another side to what you could have been doing as or could be doing in the future, right? Yeah,

Danielle Hutchinson

definitely. You know, I started off writing romance books and mystery all like, okay, for people. Funny enough, it just so happened this way, but one client had reached out to me wanting to write a fiction book about samurais. And funny enough, guess who was on the leg of my planned trip? Was Japan. So it was funny because I was able to actually be there around the same time that I was, you know, writing those books and kind of just, you know, being inspired by the

environment around me. I mean, mind you, if you are listening today and you're interested in getting into the writing world, you do not, by any means need to travel to Japan to write about Japan these days. But of course, it's very fun to have that experience.

Janice Porter

Yeah. What a wonderful opportunity that was. So tell me a little bit, tell my my audience, a little bit about authors on mission, what's what's that all about? Because that's where you are. You're the creative officer there, chief creative officer there. Tell us about that organization.

Danielle Hutchinson

Yeah, yeah. So you know, since 2014 we've worked with over 1100 entrepreneurs and thought leaders really just taking their ideas and their experiences and putting them into the written word. Because, you know, everybody can benefit from having their name on a book and having it on the shelves in so many ways, but we help you, because not everybody has the time to do that. So we sort of

offer what I like to call a buffet. Different services where, you know, if you have, if you need, support, from the very start, we have a team of Angel writers, which, you know, it's a fancy word for ghost writer. I

Janice Porter

love that. Angel writers, yes, it's much more positive sounding.

Danielle Hutchinson

Yeah, yeah. I mean it, really think about it. But I would much rather have an angel on my shoulder than a ghost, though. Yeah, exactly, exactly, yeah. So, I mean, you know, you can really pick the services if you want to start from that sort of very scratch, somebody helping you write the way, or maybe you already have a manuscript written now and you need editing work. Maybe your book has already been published.

You just need some help with marketing or getting your name out there for TED Talks and, you know, promoting that sort of thing. So we sort of just help you wherever you are at. We meet you there, and we get you to where you need to be. Okay,

Janice Porter

that's good to know. And I was just thinking that if you were going to, if someone in your organization is going to be an angel writer? How much time is is needed to get to know somebody, to be able to write in their style? Yeah,

Danielle Hutchinson

I mean, that's an excellent question, especially for this line of work. I always say, you know, those personal connections are so important in order to write some I mean, these days when you know, anybody could just throw something into a chat bot and have it written out, you know, it's not gonna sound like the exact person that you know you're trying to convey their ideas for. So, you know, to answer your question, I would say like, you know, it really

requires those weekly zoom calls. And I think that's how, you know, my best books get written with my clients, you know, some my very first ones fell off our own mission. We would sit down together weekly basis. Sometimes we'd have a cup of coffee together, sometimes a beer, just like chatting. And you know, I would get a good idea for their mannerisms, the

way they speak their favorite words. For example, yes, they helped me, you know, sure, yeah, and I, we did use technology to record those calls so I can go back and kind of like analyze it a little bit. But I think that works out a lot better than, you know, some clients who do come to me, they're too busy to get on Zoom calls, which is perfectly fine, you know, and so they sometimes just send me notes in bullet point form. Would that book be as sounding as much as they would like to be

their own voice. Maybe not. Maybe will. But that's kind of the challenge in it. So, you know, if you want to build those relationships, you do need to kind of carve out some time. I would say, I do agree there. Yeah,

Janice Porter

that makes a lot of sense. I feel that way too. When, when I'm working, people say, Well, do you because I do work with people on their LinkedIn profiles, and they say, Well, do you do it for me? What can I send you do? What do you need? Or I know I do it with you, because I need to make sure that it speaks to what you want it to speak to, right and and I think that there's an art in being able to capture what someone is trying to say in the way that they're trying to say

it. And I do believe that there's an art to doing that properly. So I think that that's probably what separates the good books from the great books, right, is making sure that that it feels like the author so, so you your your company, authors on mission, then does both. It does the right helps people with writing books, but it also helps do the marketing as well, if they want it

Danielle Hutchinson

to, yeah, 100% and editing as well, which, oh, editing, right? Okay, so all in one Okay,

Janice Porter

so I want to talk a little bit about trust. How does storytelling in a book help build that emotional connection with the clients or customers that you're speaking to the audience for the book? So I mean, there's trust between you and the the client, but now you want to build that book so that you are portraying that person, the author, in a way that they can build trust with their clients and prospects and so on.

Danielle Hutchinson

Yeah, well, there's a couple different ways to think about that. First, you know, you mentioned the storytelling element, which is huge for any non fiction book, especially a business book. Yes, rattle off theories and ideas, but there's a difference between having it listed or having it ingrained at a story where the reader could see it in practice. So there's that element of it and seeing it verified, like, Okay, I see how this works with through this example. Really

helps too. The other side I would say to that is that, you know, a lot of my clients, they like to talk about all their successes, like I did this, I did that, but sometimes you also need to throw in those failures too, which I think is another way to build trust, because if you're reading the book, you're going to say, what? So this guy's been perfect. You know, this is. So, you know, that's another thing I always kind of

encourage my clients to do. Also is as much as we want to talk ourselves up, you know, if you do share a little bit of those setbacks, it allows your readers to really see you as a human being, too, right? Like I get that I was there once, so,

Janice Porter

right? You know, knowing that I was coming to this interview today, I've been reading a business book that is that was written by a gentleman that I'm going to be interviewing next week. And of course, I'm forever reading or skimming through books of people that I am going to be interviewing. And because I knew that was on my mind, I realized that as I'm reading this book, I'm really liking it, and what's making it feel easy enough to read but I'm liking it is the

stories that just always gets me. The stories and whether and in this case, he does exactly what you just said. He tells of a couple of instances where he made the mistake and he wouldn't do that again, and he learned from that mistake, and and the stories definitely are the the key. Now, when somebody says to me, and this happened last week on an interview, when I was being interviewed, you know what are? What are a couple of stories or examples you can give me of when such and such happen,

and I can't think of them on the spot. It's like, oh my goodness, right? And so it takes a little bit for me to remember or or I don't think they're really worthy of telling does that ever happen with your clients, and how would you bring them out of that?

Danielle Hutchinson

Yeah, no. I mean, I've definitely started off speaking to some people who just want to state their successes or their theories, and yeah, you need to bring out those stories in them. So, you know, I always like to say, everybody does have a story to tell. It might not be like, you know, you climbed Mount Everest, but you know, even if it's like I had this, you know, successful climb came to me, and we did so

and so with them, and this was the result of it. That's a good enough story to show like, you know who you are, how your practices, you know, are put into place. And you know, just the engagement level too is just huge, because you could either be, well, I would like to give this example too. Would you rather be sitting at a college course having a professor tell you about business stories, or would you rather be, you know, having a cup of coffee with a friend as they share, like their

anecdotes from their day you know about their business. So it's kind of like, which would you rather learn from? Of course,

Janice Porter

makes sense. So um, how have you ever come across someone who think they're not sure if they're ready? They're talking to you because they're thinking about writing a book. Are there different signs or stages in in a person's business that that point to whether they're ready or not, or can you just tell by just answer asking the right questions? I

Danielle Hutchinson

wouldn't say that there's any sign, you know, if you're ready or not. You know there's, there's upsides and downsides of it, because if you wait too long, then you might miss your chance to have it out there. You know, I think you know, if you have an idea and you're inspired by something, to get it out on the page, don't wait just, you know, pick up the phone and or pick turn on your computer and do

what you need to do. Um, that being said, No, I, I've had a couple people reach out, kind of just, you know, testing the waters a little bit. And you know, what I have to do with them is, is build that relationship like you've, you know, talked about before, you know, kind of seeing, okay, why

are they unsure about this? What is holding them back? A lot of the time, it's the time, you know, they think, you know, I'm not going to have time to sit down and work on this, or to read the chapters you sent back to me and, you know, so on and

so then, why? Yeah, then why do it, right? Yeah. And, you know, Janice, that's why I kind of wanted to go back to what we were talking about before, where, you know, those zoom, those weekly zoom calls are huge, and do a tremendous amount of, you know, benefit to making the authentic voice come out on the page however. You know, is it necessary? No, it could make it better, but there are ways around that. So it should, that

shouldn't be the factor that makes you scared. You know, I've had a client, actually, many clients who voice message me whenever they have a chance with their ideas and their thoughts. That's fair enough idea for their tone. I've woken up in the middle of the night, so like, five voice messages from my one client who's in a different time zone. I'm just like, okay, so this is chapter five right here. Oh, that's good. Oh, yeah. And

you know, it's on your own time. So you know, that's just one of many reasons.

Janice Porter

Okay, so I want to address the elephant in the room in a sense that, you know, AI is everywhere, and it's in your business, it's in my business, it's everywhere. And. And how is authors on mission and you, including you, embracing that become part of what you do in the process for

your clients, or do you avoid it altogether if you use it? Are you upfront about it like because I agree with you that you mentioned earlier that, you know, it can sound very AI and not real, but there's also ways to use it where you can teach it to be you. So I just very curious what your take is on it.

Danielle Hutchinson

Yeah, so as of right now, we do not use AI. It's actually a policy, and they sent us out like a memo recently, with the new Rise of it all, is that we should not be using it in our writing. You know, we're meant to be a more authentic that being said. I'm sure there is some leeway in terms of, like, research and all that, but a final product

absolutely just humanized. I personally think it could, you know, there are benefits to AI in terms of, you know, coming up with ideas, or, you know, outlining those research elements. For me, I work with a lot of you know, entrepreneurs who they speak in jargon, and so sometimes I need to think, okay,

like, what does this word mean? Or, can you clarify this sentence, you know, when I'm getting something from a client, but do I use that exact you know, what they push back to me and not at all right, like you need to still, you know, raise in their words at the end of the day, that robot is just not going to sound like them. So no,

Janice Porter

I mean, I think that it can take you a fair amount of the way, but then you have to personalize it and make it yourself, you know for sure. But do you Sorry? Go ahead. I was

Danielle Hutchinson

saying it's very easy to use AI and just say, write me a book about the current state of healthcare. But is that going to be any good? Probably not. So. Sorry. Go ahead. And I mean, what were you going to

Janice Porter

say? No, I was going to say, if you teach the the AI to to be you and to give it all those prompts that make it more like you. It can work, but it's still only 80% of the way. It's not 100% so in your industry, though, I'm just curious, are people coming like you said. You had a and I don't want to get anyone in trouble, but you had a directive that you're not allowed to use it. You're it's supposed to be all humanized and so on. Fine, I get that. That's what people are

paying for. They're paying for your expertise, right? Um, but it's not going away. So, right? So I would think it, it would be something to not if you can't beat them, join them. Is like, learn it. Learn a good way to use it, and make sure that you're upfront about it if you are using it. That's all I would say to that.

Danielle Hutchinson

I do agree with that. I mean, any business that stays stagnant is not going to stay in the market for long. I mean, you know, think about, you know, Blockbuster, when you know Netflix came out, you need to embrace these kinds of

changes exactly. So, yeah. I mean, on on the side, I do do a little bit of freelancing, and I do actually have a lot of people coming to me asking me to humanize their manuscripts, which I found is a whole nother realm of, yeah, would be they've written their own book, yeah, you need editing, but they need somebody to humanize it sort of passes this AI check or sort of

sounds like, yes, it's not repetitive, you know. So I do say that you know it, there are ways to embrace it and see those benefits, but it does take a lot of skill and to do that, yeah? So, you know, at this time, you know, especially when we're working with our clients, and really, you know, we want to get their voice out. They want to give them a quality piece of work, you know, that's sort of where we're at now. And but that being said, there is definitely benefits to using it, I would

say, you know, in other ways too, you know. So, yeah, I

Janice Porter

mean, it has to be talked about. It has to be looked at, because you can

Danielle Hutchinson

pretend it's not on the rise, for sure. So what

Janice Porter

would you say the biggest misconception people have about writing a book to grow their business is

Danielle Hutchinson

the biggest misconception about growing their business

Janice Porter

writing a book,

Danielle Hutchinson

I would well, what I wanted the direction I was thinking to go with that is, you know, if you write a book when you're working with somebody else, your worry is that, well, it's not going to be the quality that I'm looking for if somebody else is helping you, but if you're thinking more so just writing it in general, I would say that, you know, what am I going to do with it once it gets out on the shelf, like I write the book? Okay, my name's on it, and that's, that's great,

but you know, is it going to do anything for me? So I'd say, you know, the the truth behind that is, it can do wonders for you, right? Could, you know, really enhance your credibility, help you? Of, you know, get into new areas of your field, and you know, not to mention that the connections that it makes as well, so well it

Janice Porter

doesn't make the connections. You make the connection, right?

Danielle Hutchinson

I'm going to go out there with a little business suit on and walk the knock on doors, but, but

Janice Porter

do people come? Do people like, um, do you get a lot of like, coaches and consultants and that kind of people that want to write a book, service providers,

Danielle Hutchinson

oh, yeah, absolutely thought leaders. That's right.

Janice Porter

So when they come and they say, look, I've got, I want to write a book, I'm going on a speaking tour, and it would be helpful if I had a book, are they thinking that the book is going to give them more credibility. And is that true, or is it? And I'm going to go back to something I said to you, off air. Is it? Yeah, better than a business card. But is it enough? I mean, people, okay, for example, I'm going to put

this into my my terms for what I do. People say they want their their LinkedIn profile updated, or they want it better LinkedIn profile, or whatever. And they and I say, and why do you want this? What do you expect to have happen? And they say, Well, I want to get more clients. Well, just by having a new LinkedIn page, they're not going to come flocking to you. You're going to be speaking to the right audience. Should they find your page or be searching for your page and find you? But you have

to do some work to make that happen. So I'm wondering if it's similar in your field, where they come to you thinking it's going to be the be all and end all. Yeah,

Danielle Hutchinson

I do appreciate you kind of helping to clarify that a little bit, and I see where we're going with that. Because, you know, you are right. You know, having your book out there, it's great, but you do need to do something more with it. So, you know, we do have a lot of people, their end goal is to get more clients. It is to get more speaking

engagement. Um, you know that being said, when you do have that book and you bring it to speaking engagements, I mean, that's just one amazing way to have, like, a high value networking tool just in your pocket, right? You know, if you're giving out as a gift to people who come up to you at the events there, yeah, it's something we get to go home with. And also it's going to sit, you know, on their shelves, like the books I have behind me, and they're thinking of you. And

so exactly, I need to hire somebody for this task. Who are they gonna look for? Exactly, look I see my name, you know your name, I'm gonna give you a call. So you know, not only that, but you know, you kind of just expand your reach. You don't know who's going to pick up the book. So, you know, you never know who's going to end up with it. You know it, they might know your name before you even give them a call. For example, it was fine, right out there. So

Janice Porter

I think that's good. I think you've you understood what I was getting at and and it makes sense. So I ran into somebody that I know at a coffee shop last week, and I hadn't seen him for a long time, and I knew his wife, and I said, How is she doing? And he said, she's great. I said, she retired. He said, Yeah, but she's written a book, or a couple of books or something. And I said, Oh, that's great.

You know, had a conversation and, and I think she he told me they were a certain type of book, and that she's been speaking at these I think they were churches. I think it was a spiritual book and and he said, and she's really excited,

because she sold about 50 books, or something like that. And I thought, wow, that's if that's excited her, and she spent all this money, or wrote the book herself, or whatever, and put all this time in, that's great, because most people think they're going to sell 1000s of books, and that isn't usually the case, correct?

Danielle Hutchinson

Yeah, no. And I have many people who, you know, they don't have a lot of books being sold. You know, that being said, they might have made the best seller list at one point, and perhaps, you know, it just kind of faltered off to the poor, you know, they just don't keep it up after a while, right? But that doesn't mean that it's not valuable, you know, right,

exactly. And still bring it with each those events. You can still give it to your clients, you know, just as like a welcome gift, even to our employees, you can use it as a tool to teach them through strategies and methods. It just, there's so many opportunities for you to leverage it in building, you know, relationships in whatever area you're looking to increase those relationships. Yeah, good

Janice Porter

point. Um, can you? Can you? I'm going to put you on the spot now. Can you share a client story where a book has truly transformed that person's brand or their business relationships?

Danielle Hutchinson

Yeah, there's this one, you know, amazing woman. She, um, actually came onto one of my podcasts once, and she, you know, she had a book out, and when she did, she was able to actually get on a TED talk because of, you know, having that. Published book and being able to use it to expand her reach and forming those connections. So that's one

example. Another example, actually this. He was a popular YouTuber, and he, you know, his views were kind of faltering after a while, because he kind of fell off of it for a beginning. Way to increase his listeners. So, you know, we wrote a book for him. And every, you know, couple chapters, there's a QR code linking it to one of his videos. So as somebody was reading, they were able to go right to it. And, you know, he advertised the book also through his channel. So

kind of was a win win situation. It helped him out too. So there's just different ways you can go with that. And I mean, even that, it was a great way to build connections with your audience too. If so, yeah,

Janice Porter

I think that's that's very smart. Okay, that makes me think of another completely aside question. Somebody come to you to write a book based on, somehow, based on their podcast episodes?

Danielle Hutchinson

I have not actually yet. Um, that would be a fun one, though I've considered doing a couple blogs, like, related to podcasts I've, you know, been on or had myself. So that would be very interesting, because it must be like a compilation story of other people's stories. But also, like,

Janice Porter

Yeah, but all based on like, I have an idea, but I don't know if I could pull it together, because I interview people pretty much every week. I've done the odd solo episode, but and I have a theme running through some, not all, but most of my episodes about curiosity, and that's what I've been thinking about putting something together around that, and intertwining somehow the opinions that or the theories around that, that my guests talk about. I don't know it's just

something I've been thinking about. I

Danielle Hutchinson

mean, hey, I love that idea, and I think this is a great thing for listeners to be hearing too, because they might also be inspired and not quite know, go with it. So, you know, in your case, you have the content right there easy. You even have the transcript, so you can even exact words, I think, for you, then the main task could be organizing, picking and choosing which ones are, you know, the most beneficial to share, and also, how are you going to

structure it? How are you going to present it? Are you going to go word for word on the transcript or summarize it? So you know, what you'd probably need is just someone to kind of, you know, bounce ideas off of. And yeah,

Janice Porter

because it would be daunting by by myself, I think, but something I've been thinking about for a while anyway, that's good to know, because, yeah, it'd be curious now to see if something comes your way, because I've opened up that, yeah,

Danielle Hutchinson

I know Curiosity

Janice Porter

Exactly. So what would you say? And I'm just going to last question on on books, what would you say? Your best advice is to someone who is thinking about writing a book, but they're not sure, and they know, based on what we've just talked about, they know that, you know, it could be a better than a business card tool to help me get out there, be seen and heard by more people. But what are the three say top things that you would advise someone to think about?

Danielle Hutchinson

Well, at the risk of being cliche, just do it. You know, if you're holding back just because you know it's you don't think there's enough time, it's not the right time, then you

Janice Porter

know why? Okay, yeah,

Danielle Hutchinson

so just go for it and give it a shot. You know, one thing is also, like, if you're holding back because, you know, you don't think you're good enough, your writing is not good enough. Also, just throw that idea away. You know, you can work with somebody else to help make sure that your ideas are presented clearly, that they were presented, you know, in an engaging way. So I guess that's two, you know, tips right there. And we're speaking mainly on the lines of, if they're feeling

they shouldn't write a book, is that correct? Janice,

Janice Porter

not that they shouldn't, but just not knowing. So just as an add on to that question about how many pages is a business book that someone isn't, you know, out to write the best, you know, the the biggest and best. They're doing it as a tool for their business. How many pages and what kind of costs are we looking at? Just to give people a ballpark idea or a lowest to highest type of thing, right?

Danielle Hutchinson

Well, I always like to say, you know, don't focus on the you know page count, you know, just because, you know, you don't want to add in too much fluff and have it be just nonsense, you know, or you don't want it to be too brief. Focus on what's right for your topic. That being said, we found an average. It's about like 30, 40,000 words about, you know, that translates to, I mean, it really depends on format. Into

Janice Porter

that's a whole nother sized, about 100 pages. Is that about, um, I

Danielle Hutchinson

guess so, like, closer to 200 I would say, um, again, it's all about formatting. You know, what's on a Google doc size is going to be different than ever page on your

Janice Porter

fine, I know I put you on the spot there. Yeah, that's the thing too,

Danielle Hutchinson

because it's really not an answer for that. It's something that you'd have to, you know, have a consultation with, for example, one of our experts who knows, like what the best for your specific topic, and to answer your other question in terms of price, that also does depend on the package. If you're looking from start to finish, it's going to be more costly than if you're just looking for marketing services. Fair enough. Fair enough. A couple of grand area. Okay, that's

Janice Porter

enough. That's good, that's good. Um, all right, just a couple of quick questions before we wrap up. So as a writer and someone in the writing business, do you write for yourself? Do you are you a journal person. Or, you know, do you find that you make time to write for yourself?

Danielle Hutchinson

You know, I used to have my own journal. I had, you know, actually whole series in the closet in this very room of, just like, funny enough, it's more transitions now to just sort of memos on my phone because, you know, it's funny. I joke with my friends. My one friend actually just puts emojis for each day of her to kind of remind herself, like what you know, she was feeling each day. Sometimes she just don't have the time to, but I do make an effort. Sometimes, you

know, it's it's crazy. I get to write every day for everybody else, but one day I'll do for myself.

Janice Porter

Well, I would think that that it might be kind of a necessity for some people who are writers, because it keeps their skill honed right in the in a different way than doing it for someone else. So that's why I asked and are you a reader? What do you like to read?

Danielle Hutchinson

Oh, I mean, if I'm reading for myself, it's, you know, everywhere I love, you know, dystopian novels, my favorite. I am also a big fan of young adult literature, okay, I went to the midnight release party of the latest Hunger Games book. Oh, you did.

Janice Porter

Oh, fun. Okay, so that's sort of books, but

Danielle Hutchinson

I mean only because on a daily basis, I'm also reading, you know, very formal business books into nice to have a little silly change. So

Janice Porter

do you prefer to read like real books, or do you read on on an e book? Or do you listen? Or do you watch videos like, which is your favorite? I

Danielle Hutchinson

do prefer the print books. You know, there's something about just, you know, turning the feeling it in your hands. It's not as convenient. You know, of course, you're looking for convenience. You know, audio books have been a huge part of my life, too, but I do like the print versions.

Janice Porter

Awesome. That's great. Do you watch? I'm just curious because I I've, I have a reason for asking this. But do you watch TV at all? Do you or do you watch streaming? Uh, mostly streaming. Yeah. Okay, so you don't have cable TV?

Danielle Hutchinson

Oh, no, cable, download, whatever it is we want to watch.

Janice Porter

And you don't necessarily watch it on a television. You watch it on your phone or on your iPad or something like that.

Danielle Hutchinson

I will say, would you use our TV? Sometimes? My boyfriend only uses phone and then, like, project it

Janice Porter

got it, yeah. Okay, fair enough. I just started watching something that I came across last night that I think I'd heard on I think it was the might have been the Golden Globes or something, but I heard the title, and I didn't know what it was, and I liked the actress that was in it. She'd been a child actress, and she was very good. And I thought, I'm going to watch the first episode. It was on Netflix, and it's called apple cider vinegar. Have you

Danielle Hutchinson

heard of it? I have not. I'm currently looking it up though.

Janice Porter

Well, then there's a reason why I'm telling you about this, because it's apparently a true story about a young woman who made a fortune telling a lie about something, and it was about our health, but the way that the show is shot, it's got very hip music, it's got some emoji stuff going on and whatever. It's very hip and different from what I'm used to watching, but it's really good. And so I was curious if you'd heard of it, because it's aiming at the younger audience. There's

no question. So I was just, yeah,

Danielle Hutchinson

no, I haven't yet. Check it out. Check on my list? Yeah, I guess this is actually one that I do not subscribe to. We're more like Hulu people, but, um, no, I'll put that on the list because, uh,

Janice Porter

check it out. The girl that plays the the stars is a very good actress. And so I was, I've forgotten her name now. But anyway, does it show there?

Danielle Hutchinson

Oh, yeah, well, I looked it up. What's her name, I closed it out.

Janice Porter

It's okay. Yeah,

Danielle Hutchinson

I'm sorry I don't have it doesn't matter. It's

Janice Porter

all good. So, all right. Last question, what would you say about the word curiosity? Would you say it's innate or it's learned?

Danielle Hutchinson

It is 100% learned. Have a reason for saying that, and maybe that's not something you usually hear. Yeah, I've heard it all. I grew up kind of, you know, coasting by, you know, just taking life as it comes. I was, I am currently also a teacher, just based on, you know, that's what people kind of said would be a good role for me. And I enjoyed it. I was like, Okay, sure. And kind of just like, took that, you know, normal path for a while. I was very happy with

that. I was never curious about what else is out there. Soon as I started to be curious, what happens if I start writing books for people? What happens if I start doing a little bit more after we get home from work? I mean, look at me now. Like you said in the beginning of this podcast, I got to travel the world, and I get to meet all these people. I get to talk to you. So you know, that's where the curiosity comes from. If I

wasn't curious about that, where would I be? Not only that's the one I'm writing books for business people, and you know anybody else, you gotta be curious to understand where all these topics are coming from. So learning helps.

Janice Porter

So what though, did somebody inspire you to be curious, or did that come from you? Um,

Danielle Hutchinson

not to be too corny, but honestly, my boyfriend did. He was like, what are you gonna do now, you know, and the school's over, and I'll be like, um, watch TV, yeah. So, you know, it gives you something that pushes you, like, Okay, let me see what else is out there that I could, you know, explore and find out about myself. So it really helped. And, you know, it's

Janice Porter

good influence. He's a good yeah, he's a good one, I guess. Well, this has been delightful. Danielle, thank you so much. Thank you for your for your take on everything that is, all about your company and about sharing some of your things of yourself. I appreciate that. I think you've reminded us that writing a book isn't just about sharing expertise. It's about creating

connection. It's about trust. It's about, you know, learning about the person that you're working with, and when done right, a book can be the bridge between you, who you are and the people you're meant to serve. So if you're an entrepreneur, thinking about how to stand out, build trust and scale your

impact. Your story may just be your greatest asset. Make sure that you reach out to Danielle at authors on mission and have that conversation if you think it's time for you to start writing a book, and where will they find you at authors on mission, Danielle, I'll put it in the show notes so it's, is it just authors on mission.com

Danielle Hutchinson

authors on mission.com we also are on Instagram and Facebook as well. The same handle, authors on mission, yeah, and my personal Instagram is at we like books, so

Janice Porter

Okay, perfect. Just get that all to me, and we'll put it in the show notes. Much appreciated. And remember to my audience, thank you for being loyal listeners and to stay connected and be remembered. Thank.

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