Send Krystal a Text Message. We've talked on the show before about ways to encourage your guests to share an interview they have with you on your podcast. Today, we're flipping everything on its head to talk about how you can promote your podcast guest appearances on someone else's show. We're walking through the 3-key parts of promoting your guest interviews and why treating someone else's content like your own helps you show up much differently. Whether you're thinking about marketing a guest ...
Mar 22, 2022•23 min•Season 1Ep. 342
Send Krystal a Text Message. "I had to take a break from my content and I'm not sure how I can get back to the consistent routine I had before." I hear this very often from content creators. Today's episode is a clip from a live stream where we had a question from Leah about how to get back into your content and start publishing on a regular basis again. In this clip, you'll hear what I'd suggest if I were coming back from a break in my content and how I'd approach the "right way" to come back. ...
Mar 17, 2022•16 min•Season 1Ep. 341
Send Krystal a Text Message. Whether you're interviewing guests on your podcast or in your live stream shows, being a great interview takes time. And today, I'm excited to share with you 4 tips that can help set you on the right track to becoming a better interviewer. From how to structure your content questions to ways you engage with your guests, I'm sharing with you what I've learned from hundreds of interviews since I started creating content. Today's tips are founded on creating genuine con...
Mar 15, 2022•25 min•Season 1Ep. 340
Send Krystal a Text Message. We're bringing back a popular segment, "Questions from the Community". And today's question comes in the form of an audio clip submitted by Jean in our podcast community. In today's episode, we're listening to Jean's question about audience engagement and then diving deeper into the solutions I'd offer to anyone wanting to have a more engaged audience. We're also covering how Jean submitted her "call-in" style question for anyone else that wants to have their questio...
Mar 10, 2022•17 min•Season 1Ep. 339
Send Krystal a Text Message. "How do you avoid spending hours of your life on Google or thousands of dollars (I don't have!) when you're creating content?" Today's episode addresses both of these major issues. As someone who's been creating content online since 2016, I've learned a thing or two about what's most important to spend time on and where I can save some serious moolah! First and foremost, we're talking about ways to simplify your processes so that you're not wasting time or money. The...
Mar 08, 2022•39 min•Season 1Ep. 338
Send Krystal a Text Message. "I want to guest on more podcasts in 2022." That's the phrase I wrote out as one of my main goals for this year when I was setting my sights on what I wanted to achieve. Today's guest is the perfect person to help us all understand the importance of guesting on more shows. Angie Trueblood is a returning guest on the show today and she's sharing how guesting on podcasts continues to evolve. We're swapping personal stories about hosting and guesting while Angie talks a...
Mar 03, 2022•57 min•Season 1Ep. 337
Send Krystal a Text Message. How have we never talked about this on the podcast before? As much as we've talked about marketing your content, your elevator pitch is something that's super important to understand. In today's episode, we're covering what an elevator pitch is, why you need one, and why one may not be having the reaction you'd hoped it would. I'm also throwing in a lesson from Proffitt Podcasting that helps you create an elevator pitch for your content. Inside the PDF, you'll find t...
Mar 01, 2022•32 min•Season 1Ep. 336
Send Krystal a Text Message. Being a good interviewer and host takes practice. But what's really shocking is when you see the actual data that backs up the fact that you're speaking way too much! In today's episode, we're covering why your guests need to be talking more than you during an interview. Whether it's a podcast episode or a live stream, it's important that you know how to balance your speaking and listening during an interview. (You can apply these tips to everyday conversations too!)...
Feb 24, 2022•20 min•Season 1Ep. 335
Send Krystal a Text Message. "Yes! I asked them to share it, but their interview aired on the podcast and my guest didn't post it on social, share it with their email list, or even comment on the things I tagged them in!" This ever happened to you? You record an amazing podcast interview or live stream with a guest that you hope and pray will be just as excited to share it with their audience as you are. But then, nothing happens. No reshares on IG stories. No Retweets. No sending an email to th...
Feb 22, 2022•27 min•Season 1Ep. 334
Send Krystal a Text Message. The more I go on this journey of content creation the more it solidifies my decision to switch my major in college from computer information systems to marketing. I never would've made it as a web developer, but I'll geek out all day long with some marketing folks! Today's guests, Chrisella & Shireen from Humble & Hustle Studios, are bringing so many "tweetable" nuggets of wisdom to the podcast. We talked about branding and marketing and how hiding out behind...
Feb 17, 2022•57 min•Season 1Ep. 333
Send Krystal a Text Message. "I really don't love [INSERT ANY PART OF THE CONTENT CREATION PROCESS YOU DON'T LIKE]! But, I know I've gotta do it, so..." Ummm, who says? Today, we're talking about the "boxes" we put our content in and how to stop feeling pressured by the rules of content creation (PS there aren't ANY rules) in order to create content we truly love. I'm sharing with you parts of my own journey as well as a few resources that helped me lower the bar on my content needing to be "per...
Feb 15, 2022•18 min•Season 1Ep. 332
Send Krystal a Text Message. The feedback I've gotten from the first episode in this 2-part series is, "Wow! We needed to go back to the basics!" You, like me, have probably skimmed over certain words or phrases in the content creation space because you can "assume what they mean". But the truth is, I've been totally wrong about some of the definitions I'm sharing with you today! If you haven't listened to episode 330 yet, listen to that foundational episode first so you can get caught up to spe...
Feb 10, 2022•36 min•Season 1Ep. 331
Send Krystal a Text Message. "I have no idea what that means!" That's what I thought every time someone mentioned a term about creating a podcast episode or publishing a YouTube video in my early days. I felt dumb not knowing what these things were even though I had zero prior background knowledge that would've enlightened me on this new creator vocabulary. That's when I realized I needed to create today's episode. In this episode, I'm sharing with you the first part of a two-part series on the ...
Feb 08, 2022•24 min•Season 1Ep. 330
Send Krystal a Text Message. Have you ever wrapped up a podcast episode, video, or course training and thought, "Was that any good?" I know that question has come up for me many times when I was just getting started. Today's guest knows firsthand what it's like to not only teach students but to actually help them achieve their goals. Nyssa Brown, who is an educator with over 20 years of experience in the classroom, is sharing on the podcast today how to be a better teacher in your content. In ou...
Feb 03, 2022•48 min•Season 1Ep. 329
Send Krystal a Text Message. Whether you're naming podcast episodes, YouTube videos, or trying to come up with your next blog post title, don't be lazy! In today's episode, we're talking about the dos and don'ts of writing titles for your content. I'm sharing with you the mistakes I see a lot of content creators making as well as how to add more of yourself into your content. This episode is a combo meal of tough love and inspiration for anyone that's struggling to write headlines for their cont...
Feb 01, 2022•22 min•Season 1Ep. 328
Send Krystal a Text Message. Have you ever been sent an email or read a social media caption that totally just rubbed you the wrong way? "Does this lady think really I'm going to fall for her slimy sales technique?" I've had that thought more than once. That's why I wanted to bring today's guest on to talk about authentic marketing with your content. Jack Born, the founder of Deadline Funnel, knows firsthand just how important it is to keep your customer's trust. In today's episode, we talked ab...
Jan 27, 2022•39 min•Season 1Ep. 327
Send Krystal a Text Message. Are you thinking about starting a podcast this year? You've been waiting for the right time -- maybe the last few months or even 3 years -- to decide that podcasting is right for you. In today's episode, I'm sharing with you the 8 most important things to consider if you're launching a podcast in 2022 and beyond. These are the things I wish I would've focused on when I launched my first podcast back in 2018. I would've avoided so much heartache with my show not growi...
Jan 25, 2022•36 min•Season 1Ep. 326
Send Krystal a Text Message. Do you remember one specific moment when you felt like the puzzle pieces of your life snapped together like a divine, universal collision? At least that's what it felt like for me when I had a group coaching session that changed my life. In today's episode, I'm sharing about where my motivation to cheer podcasters on stems from, how being surrounded by a team of people moving towards common goals is a game-changer, and why one group coaching session was the catalyst ...
Jan 20, 2022•25 min•Season 1Ep. 325
Send Krystal a Text Message. In 2021, I did 20+ podcast audits for members of our community. And in that time, I learned so much about how having someone else look at your podcast can benefit your show. Not only can someone else see the holes that you don't see, but a fresh perspective could be the thing that helps you understand how a potential listener sees your show for the first time. In today's episode, I'm covering more than a dozen reasons why these podcasters wanted their show audited. F...
Jan 18, 2022•33 min•Season 1Ep. 324
Send Krystal a Text Message. Your podcast numbers have stopped growing - maybe even slumped a little bit. And you're not totally sure why. Does that sound familiar? In today's episode, I'm giving you some insight into one of the reasons your podcast might not be growing. We're getting real in the conversation about how you can't just create amazing content and expect people to find it. If you're not taking time to work on telling your potential podcast listeners how they can listen to your podca...
Jan 13, 2022•18 min•Season 1Ep. 323
Send Krystal a Text Message. She's back -- and better than ever! I'm grateful to have my friend (and 4th-time podcast guest!) Mai-kee Tsang back on the podcast today. Since the last time she was on the podcast, Mai-kee has done more work with people in the online space who want to be intentional with their platforms and she's sharing all about it today. Not only does Mai-kee give us a lot to think about when it comes to the messages we're sharing, but she reminds us to take a look at how we can ...
Jan 11, 2022•51 min•Season 1Ep. 322
Send Krystal a Text Message. It's no secret, I don't have a co-host for my podcast. So when I get questions about, "How do you find a good co-host? What does that type of relationship look like?"...I turn to peers in my industry that have way more experience and knowledge than me. Today's episode is a conversation with the co-hosts of the No Guilt Mom Podcast, JoAnn Crohn and Brie Tucker. Together, they both bring decades of expertise to parenting and early childhood. But in our chat, we talk ab...
Jan 06, 2022•54 min•Season 1Ep. 321
Send Krystal a Text Message. Do you think about the people that will listen to your podcast in 3, 6, or 12 months from now? You know, the people that will undoubtedly find your podcast and binge-listen to it all in a single week? If you've never thought about your content this way, today's episode is going to change that because we're talking about creating content for a current and future audience. I'm walking you through the thought process I go through when I'm deciding on the type of content...
Jan 04, 2022•33 min•Season 1Ep. 320
Send Krystal a Text Message. I used to say, "There are 5 solid ways to make money with a podcast!" But, the longer I've been creating content, I've found there are 3 ways that work best for my podcast. In today's episode, we're diving into my 3 favorite ways to make money with a podcast. And yes, these ways are how my podcast has made money in the last 12 months -- and will continue to be what I focus on for content monetization. Whether you're just getting started or you've been podcasting for ...
Dec 30, 2021•27 min•Season 1Ep. 319
Send Krystal a Text Message. It's that time of year again! In today's episode, I'm sharing with you my Top 5 Books of 2021. Whether you're looking for an easy read for downtime or trying to find that next spark of motivation, I'm sharing with you my favorite books of the year. I've got a little fiction and nonfiction for you, but most importantly I couldn't put any of these books down. Make sure you head to the show notes for today's episode to find all of the book links and book covers so you k...
Dec 28, 2021•22 min•Season 1Ep. 318
Send Krystal a Text Message. "I want a show just like Amy Porterfield's Online Marketing Made Easy Podcast!" All the time. That's how often podcasters tell me this: all the time! So, instead of telling people individually about Amy's journey from a long-time fan's perspective, I thought I'd do a case study on the podcast to show you what I've learned. In today's episode, we're exploring OMME over the years including: Going all the back to the beginning and listening to Episode One to hear how th...
Dec 23, 2021•34 min•Season 1Ep. 317
Send Krystal a Text Message. "How do you know what your audience is thinking? Or what they want?" Well, I'll be really transparent, a lot of trial and error goes into understanding your listeners. In today's episode, I'm unpacking how I know what kind of content my audience wants to consume, what stats I use to make these decisions, and I'm offering up some resources to help you learn more about the broader podcasting listener base. I'm even doing a full walk-through of my Google Analytics repor...
Dec 21, 2021•29 min•Season 1Ep. 316
Send Krystal a Text Message. Twenty times a month. That's how many times I get asked, "Do I need to have a podcast and a YouTube channel?" It might even be more times than that! That is why I'm so excited for you to hear today's conversation where I talk to fellow YouTuber and content creator, Ash Borland, about creating content on multiple platforms. In our chat, Ash and I cover many areas of content creation from podcasting to YouTube. We also talked about how being an entertainer in our previ...
Dec 16, 2021•1 hr 4 min•Season 1Ep. 315
Send Krystal a Text Message. Is the message you share on your podcast resonating with listeners? If you secretly winced at the idea that it might not be working, don't worry! I've got you covered. Today's episode is all about how to know -- for sure -- whether what you talk about each week on your show is striking a chord with your audience or falling flat on its face. Yeah, I'm not sugar-coating the heavy blows today. We're coming at our messaging obstacles head-on. We're journeying through a r...
Dec 14, 2021•51 min•Season 1Ep. 314
Send Krystal a Text Message. Have you ever been in a conversation with 4 other people all at once? Maybe over coffee or dinner. Or perhaps that peer mastermind that you're hoping will turn into the next billion dollar brain trust, right? Well, you're getting a treat today as the first ever 5 person interview on The Proffitt Podcast . The idea of today's episode started off as a two-fold challenge: 1. Try something new. 2. Interview multiple people at once. (Even as a podcast coach I push myself ...
Dec 09, 2021•1 hr 3 min•Season 1Ep. 313
