In this episode of The DTC Insider podcast, I had the pleasure of speaking with Joline Nehoray Nazarian, the co-founder of Beverly Hills Lingerie. In this episode... Landing in the Top 3% of Shopify Stores Working Relationship with her Sister Acquisition and Retention Channels and Strategies The Power of Community and Close Support Offline Marketing Strategies PR Efforts Influencer Marketing Success Factors for DTC Brands Preparing for Black Friday in E-Commerce Sponsor for this episode... This ...
Oct 13, 2023•27 min•Transcript available on Metacast Alon Partuk is the founder of Apricoat and Octup. In this episode, he’ll share his unique perspective as the founder of both a DTC brand and a tech company in the e-commerce space. In this episode... Exploring the Challenges of Tech Companies and DTC Brands Decoding the Essentials for Thriving DTC Brands The Story and Purpose of Octup Understanding the Benefits Octup Offers to Brands Spotlight on Octup's Most Beloved Feature Tips for Black Friday Apricoat's Winning Channels and Customer Acquisit...
Oct 06, 2023•45 min•Transcript available on Metacast Matthew Barnett is the CEO and head of product for Bonjoro; a loyalty platform for building loyal customers that stay for life with over 50k happy customers. This episode originally aired on Nov 11th, 2022. So, if you didn't listen to it, now it's a great time to do it! In this episode... Matthews's background About Bonjoro What "loyalty" means Map out the customer journey How to make your customers come back How to build high performing teams Tips for the BFCM...
Sep 29, 2023•43 min•Transcript available on Metacast This episode originally aired on Oct 14th, 2022. So, if you didn't listen to it, now it's a great time to do it! Charles "Chuck" Melber kicked his career off in the early days of e-commerce selling skateboards, sunglasses, and more. Facebook ads were barely a thing at the time, and it was all about community building. He then spent a few years working in and studying User Experience and Interaction Design. During that time he was privileged to consult on projects with companies like GoPro, Mozil...
Sep 22, 2023•39 min•Transcript available on Metacast This episode of The DTC Insider podcast originally aired on May 27th, 2022. So, if you didn't listen to it, this is a great time to do it! Ronak Shah is the Co-founder and CEO of Obvi, a collagen-fortified health and wellness brand. Obvi was founded by three friends and bootstrapped $10,000 into $30 million in sales in less than three years. Ronak is a strategic thinker and senior leader who creatively uses technology, marketing, strategy, and analytics to support innovation and revenue-generati...
Sep 15, 2023•44 min•Transcript available on Metacast Varun Bhanot is the Co-founder & CEO of MAGIC AI. MAGIC is the UK's first AI Personal Trainer and was founded in 2021 in the South East. After an extensive period of R&D, MAGIC announced their $2.5m venture capital round in July 2023 led by Fasanara Capital. In this episode... The Odyssey of Building a Complex Product Cracking the Code for Product Validation: Finding the First 50 Customers Navigating the Funding Landscape Journey to the Heart of Manufacturing in China Why Retail is Such an Impor...
Sep 08, 2023•38 min•Transcript available on Metacast Brock Mammoser is the founder of Frost Buddy, one of the fastest-growing drinkware brands in the world right now. He and his brother went from 0-$30M in under 3 years through digital marketing with Meta, Google, and TikTok, among other channels. In this episode... Introducing Frost Buddy's Vision Cracking the Code to $30M Success Mastering Acquisition and Retention Strategies Decoding Multichannel Tracking Frost Buddy's Community Ecosystem The Viral Phenomenon on TikTok Crafting Effective Ad Cre...
Sep 01, 2023•57 min•Transcript available on Metacast Seun Olubodun is the founder of Duke & Winston, a company that’s building the only dedicated product, content & lifestyle brand dedicated to the iconic English Bulldog & bulldog lovers worldwide. In this episode, he will do a deep dive into his story, which is full of emotions and lessons learned. In this episode... A Candid Journey Through Highs and Lows Entrepreneurship's Toll on Mental Health Reflecting on Common Entrepreneurial Struggles The Paradoxes of Leadership Traits Turbulence Between ...
Aug 25, 2023•17 min•Transcript available on Metacast Ryan Gresh is the founder of The Feel Good Lab, a maker of plant-based pain relief and recovery products that were developed in his family's pharmacy. Before starting The Feel Good Lab, Ryan was an aerospace engineer designing helicopters and jet engines but left that career to take the innovations from the family business and turn them into a worldwide DTC brand. In this episode... 👉 A Family-Inspired Venture 👉 Navigating the DTC Roller Coaster 👉 Customer Empowerment Through Success Stories ...
Aug 18, 2023•44 min•Transcript available on Metacast In this inspiring episode, we sit down with Jules Weldon and Stacey Pierce, the remarkable minds behind OMEGear, to explore the incredible journey of their innovative brand. In this episode... The Story of OMEGear Lessons from the Innovation Process Validating the Idea Going All-In on the Business Navigating Challenges: Former Partners, Manufacturers, and COVID Lessons from Traveling the US in an RV for 2 Years Successfully Funded on Kickstarter Winning a National TV Show: Preparation and Pitchi...
Aug 11, 2023•51 min•Transcript available on Metacast In this episode, we sit down with Dan Brady, Customer Success Manager at Pura Vida Bracelets, to delve into the intriguing world of customer experience (CX) and the similarities between sports and business culture. In this episode... The Winning Culture: Sport & Business Advocating for Outsourcing CX The Shifting Perspective on CX Leveraging CX for Business Growth Customer Success vs. Customer Support The Impact of Subscription Models on CX Sponsor for this episode... This episode is brought to ...
Aug 04, 2023•35 min•Transcript available on Metacast In this episode, we sit down with Nathan Hodge, the CEO of Raaka Chocolate, to uncover the fascinating journey behind the brand. Nathan shares his motivations for starting Raaka Chocolate and how having a clear mission has been pivotal in their success. We delve into the cocoa trade through the lens of transparency and the commodity market, shedding light on Raaka Chocolate's commitment to ethical sourcing. In this episode... The Birth of Raaka Chocolate The Power of a Clear Mission First-Party ...
Jul 28, 2023•32 min•Transcript available on Metacast In this episode, we sit down with Dean Wegner, the founder of Authentically American, to explore his journey from serving in the army to becoming a successful entrepreneur. Dean shares valuable insights into the challenges and rewards of launching a brand from scratch and the power of storytelling behind his brand, which has a clear vision and mission. In this episode... Army Experience and Entrepreneurship Challenges of Launching a Brand from Scratch The Power of Story B2C Business and Customer...
Jul 21, 2023•34 min•Transcript available on Metacast David Ferree is the Co-founder and CEO of Anson Belt & Buckle. Anson Belt has done over 30+ million dollars in direct-to-consumer sales of belts, just belts, all online. He has been in e-commerce for going on 15 years and has built the business alongside his father after discovering the concept in 2006. Anson Belt made Inc.5000 Fastest growing privately owned companies 3 years in a row, the lowest being #589. In this episode... Unraveling the Creative Process Behind the Idea Reflecting on the La...
Jul 14, 2023•35 min•Transcript available on Metacast Anthony Ciavirella is the Co-Founder at Manmade. Along with his 3 best friends and co-founders, they left the financial industry to pursue a problem they all had: terrible underwear. From underwear, socks, t-shirts, and soap, their mission is to provide men with quality essentials men need, without the BS they don't. In this episode... How the Co-Founders Decided on a Business Idea Mastering the Art of Efficient Production Manmade's Go-to-Market Strategy Partnership of 4: The Power of Collaborat...
Jul 07, 2023•42 min•Transcript available on Metacast Dario Markovic is the CEO of EricJavits since 2020, the company he saved, increasing overall revenue by 400% in 2 1/2 Years. In this episode... From the Brink of Bankruptcy in 2020 to Thriving Through Online Sales Paving the Path to Recovery and Success The Company's Transformation from B2B Dominance to Adapting to Changing Market Dynamics Embracing the Convergence of Paid Ads, SEO, and Affiliate Marketing for Unparalleled Growth Decoding the Importance of CPA/ROAS vs. CAC/LTV and Understanding ...
Jun 30, 2023•44 min•Transcript available on Metacast Zach Frantz is a serial entrepreneur who started his first business at the tender age of 9 years old. Since then he has started multiple businesses and is now the founder of Wildland Coffee where he is changing the coffee game for everyone who is traveling and spending time outdoors. In this episode... The Power of Niching Down Navigating the Transition from DTC to B2B Insights Into Effectively Running a One-Man Business Leveraging Virtual Assistants for Business Success In-House Manufacturing: ...
Jun 23, 2023•40 min•Transcript available on Metacast Stefan Ytterbon is the founder of electric-motorbike manufacturer Cake. A seasoned entrepreneur who refined his skills with the creation and development of POC, a brand specializing in protective gear for adventure sports, Stefan has led Cake since 2016. Cake’s ground-breaking bikes delight design aficionados while offering a path toward a more sustainable future. In this episode... Unveiling the Core Values that Shaped Cake's Vision Overcoming the Challenges of Selling Premium Bikes Online How ...
Jun 16, 2023•17 min•Transcript available on Metacast Chad Rubin leads Profasee's operations and oversees its strategy. He often speaks about e-commerce, amazon, and leveraging AI strategies on webinars and conferences worldwide. He's also the author of the Amazon bestseller, Cheaper, Easier Direct. Prior to Profasee, he founded Think Crucial and co-founded Skubana and the Prosper Show. In this episode... Skubana Acquisition and Rebooting Post Exit Turning Around his Ecommerce Business, Think Crucial The Fallacy of Managing PPC Spend to ACOS The Ar...
Jun 09, 2023•35 min•Transcript available on Metacast Welcome to episode #100!!! Hamilton Bolduc is the founder of Content Machine, one of the fastest-growing professional communities. Content Machine matches top pre-vetted talent with leading brands and startups. In this episode... Fractional Resources as a Strategic Solution Amid Hiring Freeze and Layoff Surge Unveiling Effective Content Strategies for E-commerce Brands Unveiling the Paradigm Shift in Asset Testing and the Ascendancy of Creatives as the Ultimate Filter Sponsor for this episode......
Jun 02, 2023•40 min•Transcript available on Metacast Max Keefe is the Vice President of Experify; a tool to help brands connect undecided buyers with existing product owners to get honest opinions and experience products remotely, at scale. In this episode... The Evolution of Product Reviews Transforming the Pre-Cart Experience Building Stronger Connections With Your Community The Impact On The Conversion Rate Sponsor for this episode... This episode is brought to you by BSR Digital . BSR Digital helps e-commerce brands that want to scale their bu...
May 26, 2023•28 min•Transcript available on Metacast Jeremiah Prummer is the founder & CEO of KnoCommerce, a survey platform for e-commerce brands. He’s been in the e-commerce space for over 10 years now. In this episode... The Benefits of Post-Purchase Surveys Maximizing Zero-Party Data How Post-Purchase Surveys Can Help E-commerce Brands with Attribution Top Questions to Ask in Post-Purchase Surveys Tips For Driving Actions with Post-Purchase Surveys Sponsor for this episode... This episode is brought to you by BSR Digital . BSR Digital helps e-...
May 19, 2023•41 min•Transcript available on Metacast Gregory Meade is the co-founder and Chief Executive Officer of CROSSNET and Good Sport. Forbes 30 Under 30 Honoree. In this episode... Greg's Background The Journey from Idea to Product with Crossnet Co-Founder A Deep Dive into their Customer Acquisition and Retention Efforts Insights on Unit Economics and Scaling: Common Mistakes to Avoid Benefits From Collaborating with Influencers Such As Danny Duncan and Other Brands Sponsor for this episode... This episode is brought to you by BSR Digital ....
May 12, 2023•26 min•Transcript available on Metacast Noah Rahimzadeh has helped multiple marketing technology companies scale through partnerships. Today, he leads partnerships at the leading order tracking platform for Shopify merchants - Malomo. In this episode... Why Most E-Commerce Brands Are Giving Away Visitors Why the Post-Purchase Experience Matters for Customer Retention How Malomo's Partnership with Loop Can Help E-Commerce Brands Real-Life Examples of Post-Purchase Experience Success Sponsor for this episode... This episode is brought t...
May 05, 2023•32 min•Transcript available on Metacast Matthew Stafford is the CEO and managing partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands. He has knowledge and expertise which has enabled him to mentor thousands of store owners through paid Ecommerce groups and live events. In fact, prior to Covid-19, BGS hosted the largest yearly Ecommerce-focused event in North America - BGS LIVE. In this episode... Matthew's Background Strategies for Optimizing Your Website and Beyond Mastering Communication and Relationshi...
Apr 28, 2023•39 min•Transcript available on Metacast Alex Green is the Co-founder & CEO at PickyStory. PickyStory helps merchants to increase AOV through a complete upselling & cross-selling platform. In this episode... Why Every E-commerce Brand Needs to Increase Their Average Order Value The Power of Storytelling: How to Sell Your Brand and Boost Your Bottom Line Building Experiences That Drive Sales and Loyalty Top Mistakes Brands Make and How to Avoid Them Acquisition vs. Retention: Finding the Right Balance for Your E-commerce Business...
Apr 21, 2023•41 min•Transcript available on Metacast Jake Rosenberg suffered a ski accident in 2019, leaving him with a scar on his face. At the time, he felt that there wasn’t a solution for him because the products found were either impractical, marketed to women, or didn’t address his needs. From there, he learned every aspect of an e-commerce skincare business, product development, supply-chain management, and digital marketing to build Krete, a skincare brand with a performance at the core and a simplistic design that would appeal to the mode...
Apr 14, 2023•41 min•Transcript available on Metacast Michelle Eichner is the CEO of Digitile, a solution that helps eCommerce brands convert more intent buyers. With a decade of retail experience and two decades of B2B SaaS software solutions experience, Michelle brings a unique and comprehensive understanding of the needs of eCommerce brands. In this episode... Discover how Intelligent eCommerce Product Data Enrichment can take your DTC brand to the next level. Boost your search capabilities and improve merchandising & marketing KPIs with Product...
Apr 07, 2023•37 min•Transcript available on Metacast Mike De Santis is the Director of Business Operations and Partner at Doris Dev, a product development agency that helps brands and entrepreneurs bring products from concept all the way through fulfillment to end customers. In this episode... Mike's Background Explore the World of Doris Dev: Your One-Stop Shop for Product Design and Manufacturing How Doris Dev Helps Brands Get to Market Faster and Smarter What You Need to Know to Launch Your Product Successfully Efficient Product Development with...
Mar 31, 2023•45 min•Transcript available on Metacast Gabrielle San Nicola has worked in e-commerce for more than 5 years on both the agency and platform sides. She now heads up East Coast & EMEA partnerships for Okendo, a customer intelligence solution built for brands. In this episode... Expert Insights on the Importance and Best Practices of Ratings & Reviews Overcoming the Fear of Not Having Enough Reviews Insights on Where Brands Should Place Reviews Exploring the Best Formats for Customer Reviews, from Text to Video Unleashing the Power of Ze...
Mar 24, 2023•25 min•Transcript available on Metacast 
