Founder of Content Snare and one of my favorite people in the Web Design realm, Jimmy Rose is back on the podcast. This time to share what his company has learned about how to market and target to a new, unexpected, niche without bailing on their current customer base. In short, they've learned how to go niche without going fully niche. Great for you as web designers if you want to do the same! In This Episode 00:00 - Introduction 04:31 - Greeting to Jimmy 07:10 - How Content Snare started ...
Apr 18, 2022•59 min•Transcript available on Metacast Josh shares his top 5 tips for dealing with imposter syndrome for web designers specifically. In This Episode 00:00 - Introduction 01:59 - What were you thinking 04:59 - Wikipedia definition 07:49 - 1) No one’s an expert 09:49 - 2) Be the best to clients 11:07 - Know your competition 12:58 - 3) More than you think 14:20 - Coaching community 15:18 - 4) Stay in your lane 16:24 - Examples 20:32 - 5) Life is too short 21:18 - Who’s watching you 22:11 - More tips in summit Get all links, resources an...
Apr 14, 2022•25 min•Transcript available on Metacast Host of The Brand Strategy Podcast and coach, Bonnie Bakhtiari, shares her counter-intuitive thoughts on what’s truly holding most entrepreneurs back from hitting 6-figures and more importantly, how to bust those limiting mindsets. In This Episode 00:00 - Introduction 04:36 - Greeting to Bonnie 08:03 - Work life integration 11:12 - Productivity is priority 13:25 - Working towards a goal 18:49 - Mindset struggles 25:02 - Protection in self-awareness 28:55 - Journey of possibility 30:39 - Don’t be...
Apr 11, 2022•1 hr 16 min•Transcript available on Metacast Host of The Fiercely Visible CEO podcast and entrepreneurial coach Steph Warton shares her proven tactics for getting referrals and new clients organically without feeling pressured to pursue ads or paid marketing. In This Episode 00:00 - Introduction 04:04 - Greeting & apology 06:31 - Super Multi Passion 10:08 - Others advocating for you 12:23 - It changes the dynamic 14:52 - Funneling ideas 18:09 - The hardest thing to do 21:47 - Should you do kickbacks 27:13 - What’s getting missed 29:26 ...
Apr 04, 2022•58 min•Transcript available on Metacast Host of The Self-Made Web Designer Podcast, Chris Misterek, joins Josh for a coaching session to get some advice on his challenges with building his brand, doing freelance and working a full-time job. In This Episode 00:00 - Introduction 04:45 - Coaching call kickoff 07:00 - Divided attention 09:16 - Practical & emotional work 12:13 - Weighing the options 14:41 - Courses 18:00 - Designing templates 19:55 - Being coopetition 23:45 - Evergreen courses 25:25 - A more advanced base 26:08 - Podca...
Mar 31, 2022•46 min•Transcript available on Metacast CEO of UK based Shopify Plus Agency Velstar, Daniel Sheard, shares his insight about the incredible opportunities available for web designers in the world of eCommerce. 00:00 - Introduction 04:43 - Greeting to Daniel 09:34 - Honeymoon history 13:26 - A Shopify revolution 19:37 - Future of eCommerce 22:18 - Opportunity for designers 26:39 - How to offer eCommerce 32:28 - UX focus 36:17 - Credit card processing 42:08 - Split pay option 45:07 - Cart abandonment 49:36 - CS support & partnership ...
Mar 28, 2022•1 hr 17 min•Transcript available on Metacast Author of the book “The Dropout Millionaire,” Brian Will, shares his lessons learned and experience on the difference between being self-employed and being a true business owner. In This Episode 00:00 - Introduction 04:51 - Greeting to Brian 06:22 - Successes and failures 10:32 - Plethora of opportunity 14:29 - You must decide 17:40 - It’s about what you want 18:27 - Dangers 22:11 - More value, less time 25:20 - You and Elon Musk 29:16 - Fight your ego 32:49 - You five years from now 35:45 - You...
Mar 21, 2022•1 hr 7 min•Transcript available on Metacast Josh shares about his recent transition to using Canva and the lessons learned in swallowing “designer pride” by using templates to speed designs up. In This Episode 00:00 - Introduction 02:11 - Ill placed Canva view 03:31 - Why view changed 06:01 - #1 Design matters 08:20 - Importance of thumbnails 12:23 - #2 Using a template 14:30 - Save your brain 16:05 - #3 Saving time 17:26 - #4 Custom 18:14 - Custom pros and cons 20:43 - #5 Learn from others 21:36 - When it’s proven 24:18 - Recapping Get a...
Mar 17, 2022•27 min•Transcript available on Metacast Social media director at Sprout Connectors and established business entrepreneur, Lisa Staff, shares her top lessons learned on keeping purpose and connection alive in business. In This Episode 00:00 - Introduction 03:37 - Greeting to Lisa 09:46 - Happiest entrepreneurs 13:22 - How to balance the load 16:01 - Collect & connect people 21:55 - Be authentic 25:45 - It’s not speed dating 29:01 - Keep them coming back 32:28 - The best sales force 34:20 - Think outside the box 37:39 - Helpful, cre...
Mar 14, 2022•1 hr 3 min•Transcript available on Metacast Typography enthusiast Oliver Schöndorfer of PimpMyType.com shares his top tips for better web typography so that you can get better website conversion through better typography. In This Episode 00:00 - Introduction 03:37 - Greeting to Oliver 06:41 - Typography is design 12:00 - What is a word image 15:36 - Feeling and function 17:43 - Categories for decision 25:18 - Who is the text for 28:51 - Three functions of text 33:55 - Taking the i l 1 test 35:16 - A little history 40:06 - Holy trinity of ...
Mar 07, 2022•1 hr 21 min•Transcript available on Metacast Josh shares his proven formula (don’t let that word scare you, it’s simple!) for figuring out your hourly rate as a web designer. In This Episode 00:00 - Introduction 01:31 - Fear of “Formula” 02:40 - Steps to the formula 04:31 - Formula walk-through 06:54 - Things to consider 08:23 - Gross and net income 09:49 - Hourly rates 10:19 - Retainer pricing 11:43 - Formula recap 13:01 - A challenge to increase 15:07 - Help other freelancers 15:32 - Leave a podcast review Get all links, resources and sh...
Mar 03, 2022•17 min•Transcript available on Metacast Mompreneur web designer Jennifer Ellsworth shares her top tips for balancing life as a work-from-home mom while also managing designing websites and building her online web design business. In This Episode 00:00 - Introduction 03:45 - Greeting to Jennifer 06:22 - Take the energy from 9-5 09:18 - Interesting points 11:31 - A list of challenges 13:30 - Budgeting time 15:09 - Willpower to say “no” 17:01 - Boss & employee conflict 20:43 - Be flexible 23:39 - Realistic time strategy 26:40 - How t...
Feb 28, 2022•1 hr 1 min•Transcript available on Metacast Host of The After-Hours Entrepreneur Podcast, Mark Savant, shares his top tips, strategies and advice for building your side hustle while working a full-time job and working…after hours! In This Episode 00:00 - Introduction 04:00 - Greeting to Mark 06:01 - What’s in a name 10:57 - Applying your after-hours 13:31 - Lean into what works 19:11 - Find great people 21:29 - Outsource & automate 24:41 - If you have $1,000,000 26:44 - Find your space 30:30 - Clear expectations 36:49 - Thoughts on th...
Feb 21, 2022•1 hr 4 min•Transcript available on Metacast The founders of Termageddon (the go to software for auto-updating website privacy policies), Hans and Donata, join us for this breaking news episode to shed some light on what the heck is going on with Google, Privacy, the lawsuits with the European Union and Google Analytics and more. In This Episode 00:00 - Introduction 03:03 - Greeting to Hans & Donata 04:23 - What is Termageddon 07:10 - Current event summary 08:53 - What is GDPR 10:11 - How does it apply to you 19:19 - A compliant altern...
Feb 17, 2022•1 hr 9 min•Transcript available on Metacast SquareSpace based web design coach, Paige Brunton, shares her tips and tactics for creating a content marketing strategy that fits your personality type so that you actually learn to ENJOY marketing your business! In This Episode 00:00 - Introduction 04:21 - Greeting to Paige 07:03 - A degree in recreation 10:22 - How blogging got clients 16:59 - Using what you know 21:08 - The many choices of marketing 22:48 - Ranking without social media 29:59 - Personality discovery 32:25 - Why you should lov...
Feb 14, 2022•1 hr 11 min•Transcript available on Metacast Web design agency owner and webpreneur Danny Ferry of Empowered Creative, shares his 5-step process for building confidence in sales with clients. In This Episode 00:00 - Introduction 05:07 - Greeting to Danny 07:27 - Adding marketing consultation 11:14 - Career change pre-pandemic 17:13 - Success in door-to-door sales 19:08 - 1) Always ask for referrals 22:01 - 2) Have good conversation 30:46 - 3) Research before the meet 35:48 - A trusted asset 44:51 - 4) Have a plan 47:04 - Be present and ava...
Feb 07, 2022•1 hr 5 min•Transcript available on Metacast Josh shares how he nearly doubled his student base in 2021 and challenges you to implement the same 3 tactics in your business to get more clients and keep them coming back. In This Episode 00:00 - Introduction 02:46 - Phase 1 - Warm them up 04:10 - How to bring the value 08:07 - Do what works 09:14 - Phase 2 - First impressions 10:40 - Create likability 14:53 - Thorough follow up 18:07 - Phase 3 - Engaging 18:58 - Remember the Platinum rule 19:20 - A domino effect 22:19 - A tool for you from Jo...
Feb 03, 2022•35 min•Transcript available on Metacast Founder and CEO of Convertica.org, Kurt Philips, shares his top tips for getting better website conversions and how to sell conversion/results-based services to clients. In This Episode 00:00 - Introduction 03:11 - Greeting to Kurt 05:40 - How a hard drive evolved 10:58 - Why is conversion important 14:13 - Which site converts better? 17:29 - What does conversion mean 19:01 - Creating the goal 20:27 - How to increase conversion 23:39 - Using reviews and case studies 29:02 - Cracking seven figure...
Jan 31, 2022•1 hr 10 min•Transcript available on Metacast Lisa Williams, owner of husband-and-wife team web design business JoLiDesignSolutions.com, shares her top lessons learned and experiences with how they run their “spouse and business partner” web design business. In This Episode 00:00 - Introduction 04:54 - Greeting to Lisa 06:30 - The business story 16:36 - The car crash catalyst 20:34 - Client relationships 26:26 - Benefits of an IT spouse 32:10 - Managing the 24/7 partner 40:32 - The set-up 44:36 - Have intentional time together 54:05 - Stren...
Jan 24, 2022•1 hr 29 min•Transcript available on Metacast Josh shares 7 strategies you can implement right now to get better SEO results for you and your clients. In This Episode 00:00 - Introduction 03:24 - 1) Follow SEO tree 07:14 - 2) Separate Service Pages 09:49 - 3) Appease Google 12:53 - 4) Love the Linking 18:16 - 5) Longtail keyword/phrase 23:44 - 6) Answer as snippets 26:15 - 7) Increase time on site 28:59 - Recap Get all links, resources and show notes at: https://joshhall.co/163 Get my entire suite of courses in the Courses Tier = $49/mo Get...
Jan 20, 2022•33 min•Transcript available on Metacast Author of the book “Link Building Mastery” and link building agency owner, Julian Goldie, shares his top tips as an SEO industry expert on Google Algorithm Updates and how to keep your SEO strategy up to date. In This Episode 00:00 - Introduction 04:06 - Greeting to Julian 06:16 - What algorithms change 08:12 - Updates from 2021 13:42 - Blackhat and whitehat 18:28 - Google list of guidelines 20:56 - When Google updates 24:30 - Best practices for SEO 29:50 - Why Google doesn’t like SEO 35:09 - Pr...
Jan 17, 2022•1 hr•Transcript available on Metacast UK based freelance web designer Jamila Jones shares the top lessons learned from the first year of starting and building her web design business. In This Episode 00:00 - Introduction 03:54 - Greeting to Jamila 09:05 - Start with personal network 12:45 - Charging right away 16:39 - Discover what works 18:43 - Research in the slow times 20:14 - Superpowers 23:40 - Invest in yourself 27:50 - Increase self-confidence 30:53 - Set goals 32:21 - Are you ready to scale 36:59 - Have a marketing strategy ...
Jan 10, 2022•1 hr 11 min•Transcript available on Metacast In this special lookback episode, Josh shares the top 10 moments of the podcast from 2021. These are all quick clips from the podcast interviews. In This Episode 00:00 - Introduction 03:21 - Crissy Maier - Combating Imposter Syndrome - Ep 130 05:53 - Wes McDowell - Social Media vs Websites - Ep 137 08:15 - Anne Stefanyk - Connect, Converse, Convert - Ep 124 13:57 - Bob McElligott - Getting Better on Camera - Ep 104 18:04 - Lisa Breedt - Combating Perfectionism - Ep 153 21:02 - Walter Hill - Avoi...
Jan 06, 2022•45 min•Transcript available on Metacast CEO of AgencyMavericks.com, Troy Dean, joins us to kick off the New Year with some honest thoughts of how to scale your web design business and whether or not it’s the right move for you! In This Episode 00:00 - Introduction 03:15 - Greeting to Troy 04:40 - Why a rebrand 08:45 - When do you scale 12:52 - Preferring gratitude 16:23 - Decision to stay small 18:11 - Quantifiable case studies 20:28 - 99.9% of your success 29:22 - Sharing with community 30:58 - Value or mindset 34:05 - Client priorit...
Jan 03, 2022•1 hr•Transcript available on Metacast Josh pulls back the curtain and gives you a behind the scenes look at his podcast covering processes, tools, interview tips, how he gets guests and more! In This Episode 00:00 - Introduction 01:38 - How to get guests 05:47 - Getting bigger names 15:06 - Which tools to use 18:58 - Adding a team 22:44 - Techniques to interview 29:01 - Monetization 32:39 - ATS - Average Time Spent 34:43 - Featuring colleagues 36:27 - Who Josh wants 37:25 - Who listeners want Get all links, resources and show notes ...
Dec 27, 2021•41 min•Transcript available on Metacast CEO of StrategySprints.com Simon Severino shares his top tips for boosting your sales by working in “sprints” after helping hundreds of companies double their sales within 90 days. In This Episode 00:00 - Introduction 04:13 - Greeting to Simon 06:54 - Coaching the sprint 10:14 - First month - Daily flow 16:06 - What gives you energy 20:40 - From star to galaxy 23:14 - How to double sales 26:02 - Habits 31:13 - Learn from the past 32:52 - How to package it 40:19 - Same anatomy 49:48 - Most common...
Dec 20, 2021•1 hr 2 min•Transcript available on Metacast CEO of WPMU DEV, James Farmer, shares what he sees in the landscape of hosting and maintaining WordPress websites now and in the future. In This Episode 00:00 - Introduction 04:30 - Greetings to James 09:01 - The art of asking 14:25 - Best of two worlds of design 17:56 - Landscape ten years ago 23:50 - Giving clients a soft touch 25:29 - A new design tool 32:46 - Expenses of “cheap” DIY sites 38:53 - Calming the fear of too many 45:48 - Make clients happy 50:30 - What’s on the horizon 55:28 - Ho...
Dec 13, 2021•1 hr 13 min•Transcript available on Metacast CEO and Founder of Lifter LMS Chris Badgett shares his not-so-secret tips for keeping passion alive when running a business for over a decade. In This Episode 00:00 - Introduction 03:45 - Greeting to Chris 09:10 - Starting with self-discovery 15:01 - Tips to protecting the passion 21:13 - How to prevent burnout 27:09 - Find community 31:37 - Pressure pot to full reset 44:43 - Anticipating exhaustion 47:11 - Use this tactical business plan 53:43 - Put your “rocks” in a jar correctly 58:28 - Work ...
Dec 06, 2021•2 hr 33 min•Transcript available on Metacast Josh shares his top 10 tips and most impactful advice for when you’re ready to start hiring subcontractors for your web design business. In This Episode 00:14 - Introduction 02:20 - Foundational tips before hiring 07:15 - Josh’s subcontractors 09:50 - 1) What are you suited for? 10:53 - Do a task inventory 11:58 - 2) Hire out lower-level tasks 15:15 - 3) Create a job description 17:53 - 4) Figure out the best pay option 20:46 - 5) Team communication 23:25 - 6) Test with a small project 26:40 - 7...
Dec 02, 2021•45 min•Transcript available on Metacast Brand strategist and world-class designer, Lisa Breedt, shares how Brand Authenticity and “Being Real” in your website, copy, designs, marketing and socials can help grow your business and separate you from your competitors. In This Episode 00:00 - Introduction 04:20 - Greeting to Lisa 06:00 - Advantages of technology 11:46 - Adapting to different personalities 16:09 - Show up authentically 18:09 - Use your team to fight fear 21:33 - Repetition creates comfort 27:52 - How to personalize your bra...
Nov 29, 2021•2 hr 33 min•Transcript available on Metacast