Send us a text 🎙️ Welcome to The Redefine Podcast hosted by Ronnie Cruz. Join us on this transformative journey filled with life's unpredictable twists and valuable insights. 🕰️ After a 5-month hiatus, we're back with gratitude for both new and returning listeners. Life's challenges, especially the loss of my father, required my focus on family matters. Navigating grief is a personal journey, and we're here to share in that experience. 🌟 Originally known as "Path of the Network Marketer," our...
Nov 01, 2023•14 min•Ep. 264
Send us a text There’s a line between being vulnerable in your content and TMI. In this episodes we tackle the subject of sharing too much versus giving content of value and relevance to your audience. ============= 🔗Join our Facebook community https://www.facebook.com/groups/redefinecommunity...
May 21, 2023•7 min•Ep. 263
Send us a text There are things happening in my life currently that may hinder my ability to publish a new daily episode in the coming weeks. Am I bummed about it? Not really. While daily content publishing is important to me and the goal of hitting 365 days of continual podcasting is still something I want to achieve, I know there are more important things in life than my work. Also, just because I miss a day or two here and there doesn’t mean I’ll lose all my progress. It’s really just a matte...
May 20, 2023•7 min•Ep. 262
Send us a text Social media is still used for “social” purposes — content that keeps peer groups connected through status updates. These snapshots give people a peak into each others’ lives. And that’s all well and good. If you intend to use the social platforms for content marketing however, you have to shift away from broadcasting personal updates to content that is relevant to a much larger group of people. Provide value in your content, the kind of value that will attract new audiences as we...
May 19, 2023•6 min•Ep. 261
Send us a text I’m outputting a lot of content. On the surface it would seem impossibly to manage all of content I publish every day. So here’s how I do it. I started with this podcast. My goal was to publish a new episode every day for 100 days so I kept the process as simple as possible and just recorded everything on my phone. After a brief while I decided I might as well record a video version of the show so I can have daily content for my YouTube channel as well. It was easy enough to pull ...
May 18, 2023•8 min•Ep. 260
Send us a text I opened my Facebook this morning and saw a notification saying “Congratulations! You’ve earned the title of RISING CREATOR!” Not that I needed it, but the occasional external recognition is nice once in a while, recognition of the consistent effort I’ve been putting in to grow my social profiles. Consistency creates visibility, and visibility is how your audience finds you. And believe me, they’re out there. In this age of content creation, everyone has an audience. The trick is ...
May 17, 2023•9 min•Ep. 259
Send us a text 👋 Hey, fantastic listeners! Welcome to another episode where we dive deep into overcoming fears and embracing growth, especially in the digital space. I totally understand the challenges of launching new ventures and navigating uncharted territories. 💡 Episode Highlights: Exploring the natural fear that comes with something entirely new. Drawing parallels with the anticipation of a roller coaster ride before the thrilling drop. Embracing fear, taking the plunge, and discovering ...
May 16, 2023•6 min•Ep. 258
Send us a text Everything we do has an impact. Whether you know it or not, whether you do it intentionally or not, you influencer anyone you interact with. In a story told to me by a dear friend, even the smallest act of kindness can reverberate far beyond the act itself. As he illustrated in his story, a warm smile from one stranger to another can through the ripple effect of human connectedness impact countless lives. With the internet, your ability to make an impact is amplified and multiplie...
May 15, 2023•9 min•Ep. 257
Send us a text Delivering value in your content is paramount. But, often people mistake the simple act of teaching as value delivered. And I get it. The phrase “provide value” can elicit a reaction that you have to be a guru and an expert and to show and share that is be teaching. But how you teach is just as important as the act of teaching itself. Sharing information as a professor might to their class, your content ends up flat and will fail to connect with audiences. People need more than in...
May 14, 2023•8 min•Ep. 256
Send us a text I had an interaction recently on one of my social accounts that I thought warranted sharing with you… so that you can avoid making the same mistakes with your content marketing. It seems that this individual’s strategy is to DM accounts that could potentially be good fits for the service they provide. In the message they highlighted all the feature and benefits of their service and how they can help me improve engagement on my account. I respectfully declined. They accepted but re...
May 13, 2023•9 min•Ep. 255
Send us a text I recently received a comment from a listener wondering what the end game was for continually publishing content given that my metrics and analytics are pretty bad on some of the platforms. So I wanted to answer their question and explain the big picture of my entire content marketing strategy. This podcast and the YouTube version haven’t quite gotten the traction that I know it will eventually will. Even with daily publishing, the numbers are only just recently inching forward. G...
May 12, 2023•9 min•Ep. 254
Send us a text There’s are two types of goals — destination goals and developmental goals. Both are important to living a life of growth. One actually makes the other more effective. When we set goals, most of us set destination goals. These are goals targeted on very specific outcomes, tangible or intangible. They can be business goals, relationship goals, health goals. These goals give us targets to work towards, a future to be excited about. The second type of goal is developmental goals. The...
May 11, 2023•7 min•Ep. 253
Send us a text My first paid event was a huge success, if for nothing else but the incredible learning experience it proved to be. Now that I’ve gotten my first paid course under my belt (and yes, people actually paid to attend!) I have a very solid framework for how to do it again and again and again. The great thing about frameworks is that you can apply them to any contexts. So, moving forward, no matter what the offering is, I’ll be able to effectively market it because I now have a PROVEN f...
May 10, 2023•9 min•Ep. 252
Send us a text Now that I’ve gotten through my first paid event, ReDEFINE Network Marketing, I want to share my thoughts and reflections coming out of that event. The first thing I want to suggest is to take a break. Catch up on any sleep that you may have lost leading up to the event itself. I know I got much less sleep than usual before and during the ReDEFINE so I after it was done, I ended up sleeping in… until 2pm! The other angle of taking a break is allow yourself to NOT WORK. I’m guilty ...
May 09, 2023•11 min•Ep. 251
Send us a text I saw a post recently from a good friend and colleague that addressed an apparent elephant in the room, that elephant being that she is a network marketer. And I love and support it. To proudly claim network marketing as your chosen profession is important and explaining to people what we actually do helps bridge the disconnect that still exists in the general perception. However, that we still have to explain it, that the network marketing profession is still an elephant in the r...
May 08, 2023•11 min•Ep. 250
Send us a text Here are the reasons why you have a hard time staying consistent: 1) You’re not getting results - reality is you ARE getting results. They’re just not the results you want. Analyze and see where you can make adjustments so that you can improve your results moving forward. 2) You don’t know what to do - lack of knowledge and inexperience leads to inaction. The simple answer is to be willing to always learn. Not knowing how to do something should never be the the excuse you stop doi...
May 07, 2023•7 min•Ep. 249
Send us a text The frustration of not getting the results you want is an all too familiar experience for me. I struggled for years early in my career before I made any tangible progress. I learned over time that even though I felt like I wasn’t getting results, my consistent effort was actually moving me closer and closer to my goals (albeit imperceptibly). That said, I felt like I wasn’t seeing results because I was so focused on the fact that I hadn’t attained my goal yet. I was focused on the...
May 06, 2023•6 min•Ep. 248
Send us a text Finally arriving at a point of profitability with my content creation, I reflect back on when I first entered stepped onto the field and the stark difference between my results then vs now. What accounts for why my content creation is so much more effective now? Of course technology has vastly evolved since then and the tools and platforms we have at our disposal now far eclipse anything we had back then. Plus there is so much more QUALITY education available now, many more people...
May 05, 2023•9 min•Ep. 247
Send us a text You might think that procrastination and cramming are related, that the former leads to the latter. But not always. Procrastination is an avoidance pattern. You put off doing a thing because it presents some level of discomfort. Instead, you replace it with something less challenging, something to distract you from the discomfort you know you’ll eventually have to face. For the self-employed entrepreneur, procrastination is a death sentence for your business. Putting things off me...
May 04, 2023•8 min•Ep. 246
Send us a text Live courses have their unique set of challenges. PAID live courses raise the stakes even higher. The pressures of delivering a high level of value in a paid course are multiplied ten-fold. So here are some things to consider before jumping into your first paid offering. Don’t rush it. Beyond the content of the course itself, there are so many moving pieces even with the simplest of events. To manage this, I got my feet wet with a free class first. This allowed me to tackle a few ...
May 03, 2023•10 min•Ep. 245
Send us a text It’s been an emotional rollercoaster for sure. With my upcoming event, Re:DEFINE Network Marketing being my first paid event, the stakes are higher than they’ve ever been to pull off the best event yet. Naturally there are doubts, fears that it will go completely sideways and not give the attendees the value the paid for. Anxiety, panic, these are my bedfellows. And I welcome them. You see, I know it’s just part of the process. This is how growth happens. My awareness and familiar...
May 02, 2023•10 min•Ep. 244
Send us a text Exclusivity works very well from a sales psychology standpoint. Consumers are willing to pay premium dollar for access to exclusive products and services. The more exclusive, the higher the price they’re willing to pay. But there is a risk. Sometimes exclusivity can become toxic, used to keep people out, to purposefully exclude. The exclusivity comes from not “allowing” certain groups of people access. You can be inclusive while also practicing exclusivity in your business. This i...
May 01, 2023•9 min•Ep. 243
Send us a text In this episode of the Redefine Podcast, we dive into the misconception that network marketing relies solely on Word of Mouth. We uncover the truth: it's fundamentally a sales-driven profession. Join us as we explore the crucial distinction between the two strategies. Key Points : Network marketing involves sales presentations, requiring active outreach. Word of Mouth marketing hinges on strong emotional responses, whereas network marketing requires direct sales efforts. Building ...
Apr 30, 2023•8 min•Ep. 242
Send us a text It’s a simple formula. Building communities drives growth and building connection drives communities. Since empathy and understanding that drive human connection, it stands to logic that empathy and understanding drives it all. If you want stratospheric levels of success and achievement, you must cultivate your empathy and compassion for others struggles. Of you are unintentional with the influences you allow on your mindset, you may think that there is no more understanding, that...
Apr 29, 2023•8 min•Ep. 241
Send us a text In this episode, I share my excitement for the event that’s going to spark a movement: the ReDEFINE Network Marketing event LIVE on May 4-6 Network marketer or not, this live virtual event will change the way you think about content creation, how you think about yourself as an influencer. Network marketing is in trouble. We can’t ignore it anymore. But what if I were to tell you that you don’t need to struggle they way you have been? What if I were to tell you that there is an ans...
Apr 28, 2023•11 min•Ep. 240
Send us a text Is hitting rock bottom necessary for making lasting changes in your life? No, it’s not. Thankfully for most, the discomfort of hitting rock bottom far outweighs the discomfort of change. So, making a change is the natural choice. Just be careful not to make decisions based in volatile emotional states. If you choose a new course base on reactive fear and lack and desperation, you’re less likely to see it through than if you were to choose a track that inspires and moves you. Now, ...
Apr 27, 2023•8 min•Ep. 239
Send us a text The internet, especially social media, can feel like a crowded space. And if you’re wanting to break into that space, if you want to stake your claim as an influencer, you have to stand out. But how? Chances are there are tons of people already doing what you’re tying to accomplish, all of whom have the advantage of experience and expertise. The natural inclination is to do something completely different, to zig when everybody else is zagging, to come up with something so innovati...
Apr 26, 2023•9 min•Ep. 238
Send us a text As the launch of ReDEFINE Network Marketing on May 4th looms, I more and more vascular between being excited and having massive doubts. After all, I’m calling for a complete upheaval of the network marketing profession, a topic that has the potential of being incredibly volatile. Should I just stick to what I know has worked for others in the digital education space? The thought has certainly crossed my mind more than once. I know my road to success would be less fraught with unkn...
Apr 25, 2023•9 min•Ep. 237
Send us a text Risk vs Reward — it’s something you juggle everyday especially if you’re an entrepreneur. Is what you’re about to do worth the risk, or are your emotional warning signs — fear, doubt, lack of confidence — indications to step back into the (perceived) safety of your comfort zone? These are mechanisms that are entrained in our DNA through millions of years if evolution. Designed to ensure survival, this programming is largely obsolete since basic survival (generally speaking) is all...
Apr 24, 2023•9 min•Ep. 236
Send us a text Part 2 of why people are afraid of content creation we discuss the following: 4. “I can’t think of content” This is another legitimate concern especially given the standard of publishing at least one piece of content every day. It certain was a worry for me. So here are a few things you can do - before starting out make a list of at least 25 topic ideas. This will help kick start your content creation - keep a running list; when ideas pop in your head, get into the habit of jottin...
Apr 23, 2023•13 min•Ep. 235