The Proffitt Podcast - podcast cover

The Proffitt Podcast

Krystal Proffittwww.krystalproffitt.com

Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! 

Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. 

Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."

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Episodes

Squadcast for Podcast Interviews, Co-Founders Zach & Rock

Send Krystal a Text Message. For today's episode, I'm excited to bring to you the Co-Founders of Squadcast, Zach & Rock. (I mean, talk about the podcast jackpot!) If you're not already familiar with Squadcast, it is an intuitive podcast platform. You can record solo episodes, interviews, and it's even being used by audiobook publishers to record quality audiobooks! We talked about the origin story of Squadcast, what's most important for new podcasters to focus on, and where they see podcasti...

Nov 12, 202050 minSeason 1Ep. 204

How to Take Time Off from Your Podcast

Send Krystal a Text Message. The holidays are just around the corner. And I've been you've thought a time or two, "I need a break from my podcast, but how can I actually make that work?" Well, that's exactly what we're talking about today! There are 3 main reasons you'd want to take time off from your podcast: Holidays Vacations Need a Break And we're diving into how to avoid totally "ghosting" your audience while being able to take the time off that you need to come back refreshed and recharged...

Nov 10, 202034 minSeason 1Ep. 203

4 E's of Podcast Content Creation with Sarah Rose

Send Krystal a Text Message. One of my favorite ways to remember a great strategy is to tack a number on to it. (I know, super weird quirk, but stay with me here!) And when it comes to podcast content creation, I was so excited when today's guest shared with us the "4 E's" she's used to grow an engaged audience. In today's episode, I'm interviewing online business strategist, Sarah Rose, about how we can create better podcast content! We dive into her 4 E's strategy that really breaks down how w...

Nov 05, 202041 minSeason 1Ep. 202

What Do Podcast Listeners Pay Attention to?

Send Krystal a Text Message. In today's episode, we're taking a peek into what we pay attention to as consumers of podcasts to better understand how our listeners will consume our show. You can think of this as a podcast marketing exercise, but we're trying to uncover where we need to really pay attention and which creative pieces aren't as important (and may possibly be a waste of your time). We're diving into 4 things I pay attention to when I look at not only other podcasters, but brands, men...

Nov 03, 202030 minSeason 1Ep. 201

SEO and Websites for Podcasts with Ryan Cote

Send Krystal a Text Message. If you’re a podcaster - new or seasoned - who’s been trying to figure out how to utilize SEO for your website, this episode is for you! I sat down with digital marketing expert, Ryan Cote, for a raw conversation about why marketers put so much emphasis on websites and SEO. And yes, even if you’ve had a website for several years (like me), you’ll grab a few takeaways from our interview. We dive into Google rankings, why keywords are important, Ryan’s favorite keyword ...

Oct 29, 202039 minSeason 1Ep. 200

Podcast Marketing: How to Promote Old Episodes

Send Krystal a Text Message. Podcast marketing is one of those things that often scares new podcasters. They don't want to be too self-promotional. They want to make sure they're showing up on all the platforms and reaching as many of their potential listeners as possible. But if you've been podcasting for 6 months plus at this point, you actually have a ton of content you can consider re-marketing to your audience. Today, we're talking about what to do with your old podcast episodes, why podcas...

Oct 27, 202027 minSeason 1Ep. 199

"Start a Binge-Worthy Podcast", Chapter One

Send Krystal a Text Message. Well, it happened...my brand new book, "Start a Binge-Worthy Podcast" is officially out in the world! And to celebrate, I wanted to share Chapter One of the book all about podcast equipment. Because let's be real...as a podcast coach, it's what I get asked about the most! (That and, "How do I get more downloads?") Today, I'm not sharing the perfectly polished audiobook version with you. Oh no, you know that's not how I roll! I'm actually reading the book for you with...

Oct 22, 202027 minSeason 1Ep. 198

7 Steps to Turn Podcast Content into a Book

Send Krystal a Text Message. Did you know - as a content creator - there are 7 steps to turn your podcast content into a book? Today, I'm breaking down the 7 steps I took to take a lot of my existing content and turn it into my brand new book, "Start a Binge-Worthy Podcast", which is officially out today! Make sure you grab your copy here: http://thebestpodcastbook.com/ I'm taking you behind-the-scenes to show you my thought processes as I curated all of my podcast content into a book that I kne...

Oct 20, 202035 minSeason 1Ep. 197

Rebranding a Podcast, Student Spotlight: Apryl Bradford

Send Krystal a Text Message. I love having return guests on the podcast, but I love it, even more, when it's a Proffitt Podcasting Student Spotlight episode! Today, I'm chatting with Apryl Bradford about rebranding her podcast. We're chatting about the mindset shift she's had with her podcast this year as well as why she decided to change things up with her show a year after launching. I can't wait for you to walk away from this episode with a fresh look on your own podcast as well as minor twea...

Oct 15, 202043 minSeason 1Ep. 196

Extra Time in Monthly Podcast Allowance? Do This...

Send Krystal a Text Message. Have you ever gotten the end of a month of podcast content realized, "Hey, I have an extra 30 minutes of time. What should I do with it?" That's what we're talking about today. The idea for this episode was created after a conversation with my mom - and fellow podcaster - when she noticed that she had extra time in her monthly podcast allowance. Her concern was, "What should I do with it? I don't want it to go to waste." So today, I wanted to bring you 4 options for ...

Oct 13, 202027 minSeason 1Ep. 195

Financial Literacy for Podcasters with Jamie Trull

Send Krystal a Text Message. I was so excited to sit down and chat with my fellow online business owner and my go-to numbers girl, Jamie Trull! Not only has she had massive growth and success in her business in 2020, but she's also found ways to give back to her community 10-fold. While Jamie is an expert at numbers and finances, she isn't your typical CPA. In our conversation on the podcast, we talked about: How to pivot your message when you know your audience needs have changed How to show up...

Oct 08, 202044 minSeason 1Ep. 194

Podcaster's Kit 2020 with Dan Morris

Send Krystal a Text Message. I'm excited to bring to you a LIVE Q&A session that I did with the co-founder of Podcaster's Kit, Dan Morris. In this interview, we talked about the evolution that Dan's journey has taken him in his online business from blogging, traveling the world for conferences, to creating content for podcasters! Dan and I also share what we were most excited to explore inside Podcaster's Kit and what someone who's just getting started or scaling their podcast can expect. Th...

Oct 06, 202039 minSeason 1Ep. 193

Podcasts and Audiobooks with David Wolf

Send Krystal a Text Message. I'm uber excited to share with you today's guest and the incredible conversation we had about podcasts and audiobooks! If you've ever thought about publishing a book and having an audio version, then grab a journal or Google Doc and get ready to jot down some notes! Today's guest, David Wolf, has many years of experience with creating audio of all kinds - for TV, film, radio, commercials, and podcasts. And I'm excited to dive into how we can look at our "audio journe...

Oct 01, 202035 minSeason 1Ep. 192

Dave Ramsey & Podcasting: 5 Things He Taught Me

Send Krystal a Text Message. I'm a huge fan of Dave Ramsey. I've learned so much about finances and business from his books, live events, video show, and yes - even his podcast! So today, I wanted to share with you the 5 things Dave has taught me about podcasting that have impacted my journey. I'm sharing with you some mindset tips, practical strategies to follow, and even some unexpected perspectives you can apply to your own podcasting journey. Pro Tip: Look at what your mentors do and see how...

Sep 29, 202033 minSeason 1Ep. 191

How to Find the Passion in Your Podcast with Monica Swanson

Send Krystal a Text Message. I love listening to a good podcasting journey and hearing the different behind-the-scenes that go into creating a podcast. And that's exactly what I've brought you today! Today's guest, Monica Swanson, is the host of the Boy Mom Podcast and she's literally written the book on being a boy mom: Boy Mom: What Your Son Needs Most from You . As you can imagine, we had so much to talk about between her transition from blogging to podcasting, her intentions behind narrowing...

Sep 24, 202043 minSeason 1Ep. 190

What's the Hardest Part of Launching a Podcast?

Send Krystal a Text Message. I love doing market research for my podcast. I know, big surprise. I'm a nerd about podcast questions! But today, I wanted to circle back to a question I asked several months ago in a podcast community. I posted the question, "What's the hardest part of launching a podcast?" and was blown away by the responses. Some of the answers were things I experienced during my own podcast launch. Others were important perspectives I'd forgotten about completely. So I wanted to ...

Sep 22, 202034 minSeason 1Ep. 189

Should You Have a Daily Podcast?

Send Krystal a Text Message. I wondered when I was first starting my podcast if I should have a daily show. "Instead of a 30-minute episode once a week, I could have 5-minute episodes 5 times per week. That sounds easy enough, right?" Maybe you've wondered this same thing for your podcast. Or maybe you've thought about switching up the format from season to season of your show. In today's episode, we're diving into the pros and cons of having a daily podcast. Now that I've produced more than 100...

Sep 17, 202032 minSeason 1Ep. 188

How to Celebrate Podcast Milestone Episodes

Send Krystal a Text Message. I was recently asked, "What do you do when you hit a big milestone on your podcast?" And I felt like a deer in headlights. I know, you're probably thinking, "You hadn't thought about that? You've already hit a few pretty big milestones on your podcast. And you never celebrated them?" But here's the truth, I have celebrated certain milestone podcast episodes. And blew right past others, unfortunately. Today, I wanted to be sure that you don't make the same mistakes I ...

Sep 15, 202035 minSeason 1Ep. 187

BONUS EPISODE: Digital Course Academy is Open!

Send Krystal a Text Message. Make sure you go to http://krystalproffitt.com/dca to check out the AP+KP Bonus Bundle for Amy Porterfield's Digital Course Academy - open fro enrollment until 9/17/2020! Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.) Support the show...

Sep 11, 202018 min

Turn Your Podcast into Profit

Send Krystal a Text Message. Wanna know how to actually turn your free content into something people want to buy from you? In today's episode, we're talking about 4 ways you can turn what you know into profit. I'm diving into stories of my own journey turning existing ideas into ways to make money. I'm sharing smart strategies I've seen others use. And we're thinking outside the box with some mindset tricks I use on a regular basis. So if you've been toying with the idea of how to turn your podc...

Sep 10, 202037 minSeason 1Ep. 186

If I Started My Online Business from Scratch Today...

Send Krystal a Text Message. I’ve been asked a lot, “If you were starting your online business today, what would you invest in? Your time? Your money? Your energy?” So today, we’re talking about tools and resources that I use on a regular basis, ones I wish I would’ve invested in sooner, and I’m sharing tons of free resources that can make all of the difference. We’re talking about websites, email service providers, graphic design tools, course platforms, podcast tools, and more! I’m so excited ...

Sep 08, 202045 minSeason 1Ep. 185

Let's Talk About Masterclasses

Send Krystal a Text Message. Masterclasses were a mystery to me for a long time. "What are they for? How do you create one? And then how do you get people to show up live once you've done all of the work to make it?" These are questions I had when I first started in the online business world. And I'm excited that we're going on a deep dive into all things masterclasses today! We're talking about what they are, who uses options for free vs. paid masterclasses, and I'm sharing with you the teacher...

Sep 03, 202040 minSeason 1Ep. 184

The Ripple Effect of Podcasting

Send Krystal a Text Message. Today, we're covering a topic much bigger than you and me. We're talking about the ripple effect of podcasting: what it is, some specific examples, and how to think about your podcast's impact in a different way. This episode isn't about getting millions of downloads, having thousands of listeners, or any kind of statistic at all. We're talking about podcasting at a much higher level than numbers can quantify. The ripple effect of podcasting is more about impact. And...

Sep 01, 202033 minSeason 1Ep. 183

Podcast Downloads Tip: Don't Shame Your Friends and Family

Send Krystal a Text Message. Okay, I'll bring up the elephant in the room because it's time we finally talk about the ridiculous begging and pleading going on. That's right, I'm calling some people out today. I've been doing more rants on my daily podcast and felt it was time to bring some of that energy over to this podcast today. Because we need to talk about all of the shaming I see podcasters doing to their friends and family. "Do your friends and family...[listen to your podcast, buy your p...

Aug 27, 202021 minSeason 1Ep. 182

Invest in a Digital Course: Why (& How Much)

Send Krystal a Text Message. Behind-the-scenes segments are my favorite! Not only for me to consume (it's why I love memoirs!) but also to create. In today's episode, I'm sharing with you why I've invested in digital courses and how much. I know you want to know all the details. So I'm sharing with you which types of programs I've invested in and how much each one of them cost me. We're diving into three programs that have not only shaped my online journey but have been integral to get me to whe...

Aug 25, 202039 minSeason 1Ep. 181

My First Digital Course: 10 Mistakes I Made

Send Krystal a Text Message. I could go on and on about all of the mistakes I've made since I started my online business. But that wouldn't be helpful. It would make you sad. And it would make me sad too. Instead, we'll just focus on the 10 mistakes I made when I created and launched my first digital course. As you can imagine, I'm not sharing these with you today so you'll relish in my failures. I'm sharing these with you so you can learn from my mistakes. And hopefully, avoid making these as w...

Aug 20, 202046 minSeason 1Ep. 180

Ideas to First Digital Course (Behind-the-Scenes)

Send Krystal a Text Message. In the last few episodes, we've been talking about monetizing your podcast with your first digital course. Today, I'm giving you the full behind-the-scenes of what it looked like for me to actually create a digital course. Plus, if you check out the show notes for today's episode, you'll even get a peek at one of my original course videos, the sticky notes I found recently from my original course ideas, and a great podcast episode to help you decide on how to choose ...

Aug 18, 202037 minSeason 1Ep. 179

4 Reasons Why You Won't Make Money Podcasting

Send Krystal a Text Message. You've probably heard me say it by now, but my focus for the month of August 2020 is to talk about making money with a podcast. However, today, we're taking things in a different direction. I still believe that you can make money with a podcast long before you have thousands of listeners and millions of downloads, but there are some mindset shifts that need to happen before that's possible. In today's episode, we're diving into the 4 reasons why you won't make money ...

Aug 13, 202040 minSeason 1Ep. 178

Podcast Monetization: How I Developed My First Idea

Send Krystal a Text Message. I've never fully told the story about how I came up with my first digital course. It's a funny story actually. Well, kind of funny. It involves me breaking the rules, finally listening to that one friend who was constantly asking me the same questions, and having a moment that Elizabeth Gilbert describes as "magic". In this episode, I'm sharing how I came up with the idea for my digital course - Proffitt Podcasting. I'm also sharing with you a "shortcut" resource tha...

Aug 11, 202029 minSeason 1Ep. 177

A Conversation with My Mentor, Amy Porterfield

Send Krystal a Text Message. If you've been in the online world for a hot minute, you've probably heard of my friend and mentor - Amy Porterfield. But if you haven't, don't worry. I'm giving you a proper introduction today. Amy teaches entrepreneurs how to take their knowledge, skills, and expertise and turn it into a digital course. Her programs, podcast, and live video trainings have absolutely changed everything about my business. She's been the voice in my ear when I'm struggling to grow my ...

Aug 06, 202032 minSeason 1Ep. 176
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