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ClientSide

Fox Agencyfox.agency
Where real, expert clients come to share real life experience and insight from the world of B2B marketing: The challenges, the changes, and the unchanging truths; the opportunities, the trends, and the reality of tech and digital transformation; and, of course, the inside story on agencies (good, bad, and vanilla). Find out how to find one, hire one, fire one, and build a successful relationship with one. Welcome to global B2B marketing from the people with the real know-how. Welcome to ClientSide with Fox Agency.
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Episodes

John Smith (Trailer)

John Smith is the Executive Vice President for Ecosystem at Zafin. He is responsible for the strategic and tactical management of the company’s ecosystem, including the creation of new business models to support growth and differentiation. He has a proven track record of building partnerships and alliances as part of a symbiotic ecosystem for financial services.

Aug 13, 20211 min

John Smith on digital modernisation of the big traditional banks

John Smith is the Executive Vice President for Ecosystem at Zafin. He is responsible for the strategic and tactical management of the company’s ecosystem, including the creation of new business models to support growth and differentiation. He has a proven track record of building partnerships and alliances as part of a symbiotic ecosystem for financial services. We discuss: The key priorities and challenges for traditional incumbent banks The customer impact of the evolving banking landscape How...

Aug 13, 202136 minSeason 1Ep. 38

Michal Harris (Trailer)

Michal Harris is Head of Global Marketing at Beyond by BearingPoint. For over 15 years, she has had a record of exceptional performance in senior marketing roles in diverse business environments at communication service providers, large vendors and start-ups. Michal combines extensive market and business knowledge with a strong drive to leverage marketing for business growth. BearingPoint Beyond is a digital platform solution provider helping businesses innovate and grow revenue in the face of d...

Aug 04, 20211 min

Michal Harris on the digital ecosystem frontier

Michal Harris is Head of Global Marketing at Beyond by BearingPoint. For over 15 years, she has had a record of exceptional performance in senior marketing roles in diverse business environments at communication service providers, large vendors and start-ups. Michal combines extensive market and business knowledge with a strong drive to leverage marketing for business growth. BearingPoint Beyond is a digital platform solution provider helping businesses innovate and grow revenue in the face of d...

Aug 04, 202127 minSeason 1Ep. 37

Brian Clevenger (Trailer)

Brian Clevenger is VP of Corporate Marketing at BlackBerry, his leadership experience covers over 20 years of building brands, relationships and entire businesses for both clients and agencies. BlackBerry—the once secure handset manufacturer turned cybersecurity company. In his role, Brian oversees brand, creative, web, campaigns, project management and media, and is leading the company’s largest global rebrand in over seven years. Prior to BlackBerry, Brian was the senior director at Veritas le...

Jul 20, 20211 min

Brian Clevenger: BlackBerry's pivot from handsets to cyber security

Brian Clevenger is VP of Corporate Marketing at BlackBerry; his leadership experience covers over 20 years of building brands, relationships and entire businesses for clients and agencies. BlackBerry—the once secure handset manufacturer, has transformed into a leading cybersecurity company. In his role, Brian oversees brand, creative, web, campaigns, project management and media, and is leading the company’s most significant global rebrand in over seven years. Before BlackBerry, Brian was the Se...

Jul 20, 202131 minEp. 36

Hamish White (Trailer)

Hamish White is the Founder and CEO of Mobilise, a telecoms entrepreneur with 20 years experience supporting Tier 1 & Tier 2 International Telecommunications Operators. Hamish has a track record for successfully launching and growing startup telecommunications related operations. His experience includes the launch of 8 Mobile Virtual Network Operators (MVNO's) in 5 markets. We discuss: How the telecoms industry has evolved What the future of the industry looks like What Mobilise will look li...

Jul 05, 20211 min

Hamish White on the new telecoms frontier

Hamish White is the Founder and CEO of Mobilise, a telecoms entrepreneur with 20 years experience supporting Tier 1 & Tier 2 International Telecommunications Operators. Hamish has a track record for successfully launching and growing startup telecommunications related operations. His experience includes the launch of 8 Mobile Virtual Network Operators (MVNO's) in 5 markets. We discuss: How the telecoms industry has evolved What the future of the industry looks like The landscape of telecoms ...

Jul 05, 202133 minSeason 1Ep. 35

Nicholas Kelly (Trailer)

Nicholas Kelly is the CEO of Axela, they are changing the way people view healthcare. They do this by assisting the care lifecycle for the individual by providing high quality care which embraces their values and promotes independence and dignity. He is also a technology entrepreneur having worked at prestigious brands such as Apple and Linkedin.

Jun 20, 20211 min

Nicholas Kelly on healthcare, technology and adversity

Nicholas Kelly is the CEO of Axela, they are changing the way people view healthcare. They do this by assisting the care lifecycle for the individual by providing high quality care which embraces their values and promotes independence and dignity. He is also a technology entrepreneur having worked at prestigious brands such as Apple and Linkedin. We discuss: Why he set up Axela Being a black founder of a technology company STEM Much much more Enjoy the conversation....

Jun 20, 202148 minSeason 1Ep. 34

Saleema Vellani on innovation & social impact

Saleema Vellani is an award-winning serial entrepreneur, keynote speaker, a professor, and the author of Innovation Starts With “I”. At the age of 21, Saleema co-founded and launched Brazil’s largest and #1 language school to finance an orphanage and social development programs, which has taught several thousands of students to date. Shortly after, she co-founded and ran a leading online translation agency in Italy to help companies expand their digital presence globally, while generating hundre...

Jun 07, 202131 minSeason 1Ep. 33

Saleema Vellani (Trailer)

Saleema Vellani is an award-winning serial entrepreneur, keynote speaker, a professor, and the author of Innovation Starts With “I”. At the age of 21, Saleema co-founded and launched Brazil’s largest and #1 language school to finance an orphanage and social development programs, which has taught several thousands of students to date. We discuss: Innovation Personal development and Having a social impact Enjoy the chat....

Jun 07, 20211 min

Raj Kumar on brand vision and reputation

Raj is the group brand and reputation director at Aviva Plc, the largest UK insurer. Previous to Aviva, he held leadership roles in Asia and Europe with companies like Siemens, Experian and Nokia. Raj believes that high performance comes from focussing on building a positive, honest, open and inclusive culture that embraces change. He is on the board of trustees at the Princes’ Teaching Institute, one of the Prince of Wales’ charities, helping teachers rediscover the love of their subject, inspi...

May 23, 202133 minSeason 1Ep. 32

Raj Kumar trailer (Aviva)

Raj is the group brand and reputation director at Aviva Plc, the largest UK insurer. Previous to Aviva, he held leadership roles in Asia and Europe with companies like Siemens, Experian and Nokia. Raj believes that high performance comes from focussing on building a positive, honest, open and inclusive culture that embraces change.

May 23, 20212 min

Carol Howley on business analytics, scale-ups and B2B marketing

Carol Howley is the Vice President of marketing and communications for Panintelligence. She was the former global head of marketing for Skyscanner. She’s got over 15 years experience in the digital and technology space for established businesses and start ups specialising in growth marketing, GTM, brand development, communications, automation, and customer research. Skyscanner welcomed over 100 million monthly website visitors last year and were bought for a record £1.4bn in 2016. At Skyscanner,...

May 10, 202134 minSeason 1Ep. 31

Carol Howley (trailer)

Carol Howley is the Vice President of marketing and communications for Panintelligence. She was the former global head of marketing for SkyScanner. She’s got over 15 years experience in the digital and technology space for established businesses and start ups specialising in growth marketing, GTM, brand development, communications, automation, and customer research.

May 09, 20212 min

Andy Bryant - The potential of DeFi and blockchain technology

Andy Bryant, is the COO of Bit Flyer Japan’s No1 crypto currency exchange. He is an experienced C-level executive, who has led companies at every stage of growth, whether seed stage, rapid stage, or maturing stage with a background in tech, Ai, Blockchain and Fintech. He has a unique skill set, with a background in hi-tech engineering, professional finance, operations, and executive management and he has lived and worked in 4 countries across 3 continents. We discuss: Andy's thesis for evaluatin...

Apr 28, 202137 minSeason 1Ep. 30

Andy Bryant trailer (Blockchain & DeFi)

Andy Bryant, is the COO of Bit Flyer Japan’s No1 crypto currency exchange. He is an experienced C-level executive, who has led companies at every stage of growth, whether seed stage, rapid stage, or maturing stage with a background in tech, Ai, Blockchain and Fintech. He has a unique skill set, with a background in hi-tech engineering, professional finance, operations, and executive management and he has lived and worked in 4 countries across 3 continents.

Apr 27, 20212 min

Will B2B sales ever be the same again? (audio recording)

This is an audio recording of the webinar we ran back in December called: 'Will B2B sales ever be the same again?' and it was a brilliant and timely chat about how B2B sales teams go to market, prospect and sell in a remote world. Something we all had to get used to over the last 12 months. As we come out of lockdown in the UK, the question to ask ourselves is will we revert to business as usual or have we all developed new behaviours and habits that will stick with us for the longterm? Our pane...

Apr 12, 202155 minSeason 1Ep. 29

Sam Colley trailer (IoT)

As CEO of Pod Group. based in San Francisco, Sam is responsible for all divisions of Pod Group in the US market. His expertise in enterprise data solutions for IoT are helping to expand Pod Group's presence globally. Pod Group is leading an initiative to establish the world’s first ENO (enterprise network operator), empowering enterprises to take ownership of their networks and achieve scale as mass IoT becomes a reality. Pod Group provides enterprises, manufacturers and systems integrators with...

Mar 22, 20212 min

Sam Colley on the evolution of IoT

Sam Colley is the CEO at Pod Group. As CEO of Pod Group, based in San Francisco, Sam is responsible for all divisions of Pod Group in the US market. His expertise in enterprise data solutions for IoT are helping to expand Pod Group's presence globally. Sam is currently CEO of Pod Group and is leading an initiative to establish the world’s first ENO (enterprise network operator), empowering enterprises to take ownership of their networks and achieve scale as mass IoT becomes a reality. Pod Group ...

Mar 22, 202124 minSeason 1Ep. 28

Sylwia Kechiche discusses IoT and the Enterprise

Sylwia Kechiche is the principal IoT analyst at GSMA Intelligence. She leads IoT product development and is also responsible for sizing the IoT opportunity, with a focus on enterprises including the role of operators, to researching and analysing IoT technologies, applications and business models. The GSMA represents the interests of mobile operators worldwide, uniting more than 750 operators with almost 400 companies in the broader mobile ecosystem. The GSMA also provides industry-leading event...

Mar 07, 202138 minSeason 1Ep. 27

Shikha Pakhide on B2B marketing in APAC

Shikha Pakhide is a seasoned B2B marketing professional with 15+ years of experience tackling the challenges of Marketing. Be it defining the strategy for a region, brand building, extending the reach with the help of public relations, managing and Organising events, participating in trade-shows, managing the Budget and of course creating Demand Generation Goals and keeping a hawk eye on the $ to Opportunity Pipeline. Enjoy the chat.

Feb 14, 202122 minSeason 1Ep. 26

Ben Rhodes on transforming B2B brands for a modern world

Ben Rhodes is former Group Marketing Director at Royal Mail where he led the digital transformation. He transformed Marketing structures to reflect the shifting market landscape, integrated Digital into Marketing, establishing research, data, creative and social media in-house teams. He also introduced and developed talent by starting and leading the Commercial Graduate Programme, enhancing digital capability and motivating high performing teams. He has also held senior roles at MCcann London an...

Feb 01, 202144 minSeason 1Ep. 25

Marie Bergfelt discusses B2B digitalisation and adaptation

Marie Bergfelt is a skilled marketing and communications expert, passionate about communication and its importance. She has extensive experience from working strategically and operationally in multi-cultural and cross-functional environments. Her background spans both B2B and B2C marketing communications. Leading teams, with energy, result-orientation, loyalty and a positive attitude, to deliver high quality on time and on budget. She is skilled in: Campaign planning and coordination Rebranding ...

Jan 19, 202131 minSeason 1Ep. 24

Julie Short on technology marketing, messaging and positioning

Julie is an independent research analyst supporting technology and service providers from startups to well-established companies. As a former Gartner research Vice President, she understands the market spending forecasts and has developed innovative ways in helping technology and service providers understand what their business customers need and want. She works with them to develop their unique go-to-market positioning and messaging and helps them develop technology and services that make sense...

Dec 21, 202035 minSeason 1Ep. 23

David Smith discusses the evolution of the mobile telecoms industry

Register for the ClientSide webinar Wednesday 9th December 3pm GMT: Will B2B sales ever be the same again? Heavyweight panelists: Brent Adamson - VP at Gartner & author of Challenger Sale and Challenger Customer Marie Bergfelt - Head of Marketing Portfolio & Communications at BOBST Geoff Phillips - Former Head of Marketing at Sage ____________________________________________________________________ David Smith is an International Telecoms Marketing Director. He has extensive experience i...

Dec 07, 202050 minSeason 1Ep. 22

Lena Young on influencer marketing, authenticity and D&I

Lena Young is the Director of Communications at Klear, a leading influencer marketing platform. They help brands build, scale and measure influencer programs. With a database of over Millions of influencer profiles across the leading social profiles including Instagram, Youtube and TikTok. Klear offer the ability to search influencers in any niche category, in any language, and any country or city across the globe, and provide detailed information about their social footprint and the demographic...

Nov 23, 202029 minSeason 1Ep. 21

Geoff Phillips on scaling ambitious technology businesses

Geoff Phillips is the former Marketing Director at Sage, founder of Canvas Marketing and Advisor to businesses using marketing to support growth, scale or investment readiness. He supports ambitious businesses that are committed to investing time and resource in marketing that works. Geoff is an award-winning marketer, speaker and coach with a proven experience at C-Suite level across multiple sectors and business sizes from FTSE100 to high growth SME. He was previously marketing director at Sag...

Nov 09, 202056 minSeason 1Ep. 20

Joanne White discusses teaching our next generation of children

Joanne White is Head of Global Marketing at Teacherly - a remote teaching platform based in London and Dubai. She is a results-driven marketer with experience in brand marketing. She has led teams across the private, public, charity and the agency sector. She spends her free time running, blogging and enjoying life in the fabulous Yorkshire countryside. We discuss: How we teach boys and girls learn differently. The importance of diversity in education. Balancing the demands of being a working mo...

Oct 26, 202034 minSeason 1Ep. 19
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