In the latest episode of the Enterprise Sales Development Podcast, we speak with Nick Rathjen, Account development vice president at SamSara. Today, we're diving into some hot topics related to sales. First up, we'll share some valuable tips on how to find and hire the best sales talent. Then, we'll discuss effective strategies for growing a successful sales department. And finally, we'll explore the impact of AI on sales and how it's transforming the industry. So, if you're looking to improve y...
Apr 05, 2023•49 min•Transcript available on Metacast In the latest episode of the Enterprise Sales Development Podcast we speak with Derrick Williams, founder of 3 Link. We delve into the crucial topic of message market fit, and why it's so important for sales success. We explore the asymmetry that exists in sales development, and how understanding the needs and pain points of your target audience can give you a competitive edge. We also talk about the importance of timing in sales, and how reaching out to prospects at the right moment can be the ...
Mar 29, 2023•51 min•Transcript available on Metacast In the latest episode of the Enterprise Sales Development Podcast, we had the pleasure of talking with Philipp Humm, the founder of “Power of Storytelling”. During the episode, we discussed the power storytelling has in sales, and the concept of constructive embarrassment. Philipp shared his insights on how storytelling can be a powerful tool in sales, allowing salespeople to create a deeper connection with their prospects and convey the value of their product or service in a more compelling way...
Mar 22, 2023•39 min•Transcript available on Metacast In the latest episode of the Enterprise Sales Development Podcast, we talked with Dan Fantasia, president of TreeLine. During this episode, we covered multiple topics, including the macroeconomic state of the sales job market and how it has changed over the last few years. We also talked about how to hire for sales roles, what to look for, and even for candidates, what they can improve to attract recruiters' attention on LinkedIn. Learn this and much more in this insightful episode!. WHAT YOU’LL...
Mar 15, 2023•47 min•Transcript available on Metacast In this episode of the Enterprise Sales Development Podcast, we speak with Lydia Hutchison, Head of Sales Development at HyperCurrent. She discussed the best approach to cold calling, and shared tips on how to research prospects before calling, and craft effective messaging. She also discussed the best and worst habits among SDRs, including the importance of being organized and coachable, as well as the pitfalls of relying too heavily on templates and not personalizing outreach. Finally, they de...
Mar 08, 2023•44 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Parveen Marrero, Director of Sales Development, at Clozd. Parveen shares the skill sets she looks for when hiring SDRs, why candor is crucial between leaders and SDRs, and why it is important to understand the core values of your SDRs. She also discusses her experiences in commercial and residential trades and how she learned to successfully cater to different verticals and identify pain points. WHAT YOU’LL LEARN How to c...
Mar 01, 2023•51 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Sean King, a Senior SDR Leader with over a decade of experience in managing SDR teams of various sizes across a number of different companies. Sean shares what brought him into the sales development field and how dedication and passion are two of the best traits of an SDR. He also discusses the importance of collaboration when creating SDR programs and being open to feedback to grow as an SDR leader. WHAT YOU’LL LEARN The...
Feb 22, 2023•44 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Matt Reuter, Senior Director of Sales Development at RealPage. Matt shares his unique journey of getting into the SDR space and how he found a true calling and love for sales development. He discusses why personalization skills are key for SDR’s in order for them to communicate with prospects and stand out in an oversaturated market. Matt also talks about the value of bringing in outside perspectives on SDR teams and how ...
Feb 15, 2023•37 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Hyunjin Lee, an SDR veteran who has led inbound teams at Qualtrics, Domo, HireVue, and Rakuten, and is now an inbound leader at BILL. Hyunjin talks about the hot topic of “strike zones” and how to outfit your SDRs for success. He discusses the concept of 'extreme ownership' and how discipline equals freedom when managing SDR teams. Hyunjinn also talks about using open AI as a form of assistance and how automation can be u...
Feb 08, 2023•46 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Seth M. List, Founder and Principal Consultant at Sales Craft and the head of Global Sales Development at Talon. Seth shares his advice on how to successfully set up an SDR team from scratch and deploy them in the best way. He discusses the importance of building relationships, putting faith and trust in SDR teams, and leading with transparency, especially in startup environments. He also talks about the power of three si...
Feb 01, 2023•45 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Marissa Walden, Global SDR Director at Starburst. Marissa has developed a thoughtful management style and successful program in only a few years at Starburst. She shares tips on how to prospect better, manage SDRs, and discusses how to better foster talent mobility and enable growth in SDRs. Marissa also talks about the value of servant leadership and service-based sales and how those two elements can make every team memb...
Jan 25, 2023•44 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Ingo Dhandayudham, Senior Director of Global SDRs at Talkwalker. With two decades of experience managing sales development teams, Ingo shares his perspective on how to improve the sales development craft without compromising quality and many other inspiring techniques. Ingo also talks about the value of teaching hyper-personalization to SDR teams and how it can be a tool that allows them to solve problems that deeply reso...
Jan 18, 2023•49 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Simon Belair, Business Development Leader and recent SDR Manager at Humu. Simon has over a decade of sales development experience and talks about the value of culture and why SDR teams are the backbones of an organization. He reflects on 2022 sales, the aftermath of COVID-19, and the challenges of creating job security amid a recession. Simon also shares how developing creative ideas and events that foster meaningful rela...
Jan 11, 2023•48 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Alex Roy, Senior Manager of Sales Development at Drift, a Conversation Cloud company that helps businesses personalize experiences that lead to a more quality pipeline, revenue, and lifelong customers. Alex talks about how to do better inbound-led outbound campaigns and why campaigns should start with perspective. He also talks about the fundamentals of conversational marketing, like intentionality and empathy, and shares...
Dec 21, 2022•37 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Cathy Veri, Strategist at The Pedowitz Group. Cathy talks about her experience in the buyers journey and many of the mistakes people make in analyzing and creating their ICP. She discusses the importance of investing in SDRs and content to get off the hamster wheel and accelerate growth as a company. She also shares how you can use data more effectively in your strategies to sell more. WHAT YOU’LL LEARN The value of mappi...
Dec 14, 2022•50 min•Transcript available on Metacast In this Enterprise Sales Development podcast episode, we speak with Kayla Rehmeier, SDR Leader and Manager at Lattice. Kayla shares how her experiences in sales shed light on many of the struggles entry-level SDRs hit at first and how she has creatively approached solutions to them. She also discusses the importance of creating an environment for SDRs that allows for mistakes and offers constructive feedback and how this can build better sales teams and more confident sales representatives. WHAT...
Dec 07, 2022•54 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Adrianna Vidal, Growth Operations Manager at RevGenius. Adrianna shares her journey from high school dropout to becoming a leader in the sales community for industry veterans, founders, marketers, and more. Adrianna discusses many of the hurdles entry-level sales positions present and how to break into the field. She also talks about the value of live call coaching, self-evaluation, and feedback from industry professional...
Nov 30, 2022•45 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Richard Harris, Founder of The Harris Consulting Group, a customized sales training program that helps sales reps earn the right to ask questions, learn which questions to ask, and when to ask them so they can drive more revenue. Richard shares how reps can optimize sales craft and develop more efficient timing, pace, and tone within the sales cycle. He also discusses the value of merging leadership and technology and how...
Nov 16, 2022•47 min•Transcript available on Metacast In this episode of the Enterprise Sales Development podcast, we speak with Helen Fanucci, author, sales leader, team builder, and host of the Love Your Team podcast. Helen has been leading sales teams for over a decade. She discusses proven strategies that sales managers can put into action to build stronger team cultures and deliver outsized business performance while retaining top talent. She also shares core insights and sales lessons from her newly released book, Love Your Team: A Survival G...
Nov 09, 2022•44 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Chet Lovegren, aka The Sales Doctor. Chet helps companies develop their talent from SDRs, to AEs, to Frontline Managers, so he’s here to share his sales development expertise with all of you. Listen in as he shares powerful insights and tips on how to be “prescriptive” in sales development by following a proven and methodical process to heal any broken sales organization. WHAT YOU’LL LEARN What it means to be prescriptive wit...
Nov 03, 2022•54 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Leslie Venetz, Founder and President of Sales Team Builder. As an authoritative voice in the SDR space, Leslie talks about all things sales, and more importantly all things sales at the top of the funnel. She discusses why it’s important to build repeatable processes and how she trains her clients to do so. She also talks about sales cycles and where they begin for her. WHAT YOU’LL LEARN Why it’s important to build processes ...
Oct 26, 2022•50 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Alex Levin, Co-Founder and CEO of Regal.io. Alex discusses how he rethinks the phone channel approach for busy clients and shares the lessons he learned for best dealing with customers, including those who aren't having a great experience with your brand. He talks about developing a minimum buyable product and provides tips for anyone running a sales teams and needs to think through some of the pitfalls and things to avoid. W...
Oct 19, 2022•47 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Farzad Rashidi, Lead Innovator at Respona. Farzad draws from his expertise in link building outreach to discuss his approach. He discusses the differences in building an outreach for backlinks and which tactics to use. He also shares key messaging strategies and explains the middleman approach. WHAT YOU’LL LEARN How Respona was born as a separate product of Visme How Visme went from crickets to 3 millions in monthly organic v...
Oct 12, 2022•47 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Mark Harnish, Director of Sales Development at Feedonomics. Mark shares how to run your own sales development team more effectively, speaking from his experience from starting as an SDR to working his way up to his current role of leading SDR teams. He talks about strategies and tools that are needed to be a successful leader and what he brings to his new role. He also discusses how he trains his SDR team to have more success...
Oct 05, 2022•50 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Mandy McEwen, President and CEO of Mod Girl Marketing. Mandy is a corporate LinkedIn trainer and she discusses how to use and leverage LinkedIn. She talks about common mistakes that she sees with her clientele and shares tips and tricks on how to get more out of LinkedIn, especially in prospecting. She also discusses how to make LinkedIn outreach even more successful. WHAT YOU’LL LEARN How to use and leverage LinkedIn What mo...
Sep 28, 2022•55 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Brenden Dell, President of Brenden Dell Inc. and best-selling author of “The 12 Immutable Laws of High-Impact Messaging.” Branden discusses some of the effective principles that he’s found to provide people a rubric on messaging that will break through the noise and help achieve outcomes. He breaks down the three core questions to help determine positioning and messaging and how to think through a differentiator. He also talk...
Sep 21, 2022•43 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Harry Spaight, a keynote speaker, coach and author of “Selling with Dignity: Your Formula for Life-Changing Sales Results.” Harry talks about his book and the inspiration behind it. He talks about issues that are important in the sales space and why it’s important to understand the buyer and view the “gatekeepers” along the way as human. He also discusses why you should use dignity, respect and humility in your sales approach...
Sep 14, 2022•49 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Meaghan Hurley, Sales Development Director at Circle. Meaghan talks about her journey towards the SDR world from teaching and banking and how it helps her run a tight SDR program. She discusses the biggest thing she learned and how she structures her messaging and coaching sessions. She also talks about how Circle is building the future of money with the USD Coin (USDC) and the Euro Coin (EUROC). WHAT YOU’LL LEARN Meaghan’s j...
Sep 07, 2022•47 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Jessica Rasheed, Global Outbound Sales Leader at Preply. Jessica shares some of the lessons she’s learned through her experience in the SDR world and her time as a sales development team lead at Workato. She talks about Workato’s move into B2B and how they’re dissecting their personas. Listen for her tactical strategies to handle rejection as well as gain confidence for cold calls. WHAT YOU’LL LEARN Her start in the sales dev...
Aug 31, 2022•54 min•Transcript available on Metacast In this episode of Enterprise Sales Development podcast, we speak with Robert Nash, President and CEO, and Nick Manella, CRO, at Helpware. Robert and Nick share tips, tricks and strategies on how to get into the enterprise and the biggest businesses on the planet. They draw from their experience coming through the ranks to share how to develop the mindset and gameplan that’s required to succeed. WHAT YOU’LL LEARN About Helpware and its unicorn clients How to get into the enterprise and what it t...
Aug 24, 2022•49 min•Transcript available on Metacast 
