Today is a coaching episode with Elizabeth Stiles, a fashion brand consultant based here in the UK who helps existing and emerging fashion brands take their ideas from paper to production. Elizabeth has been in business for about six months and has already done A LOT in her marketing, so today we talk about keeping going, maximising the effectiveness of her channels and adjusting your messaging to make sure you’re engaging the people you want to work with. Here's what we talk about in this episo...
Mar 01, 2019•56 min•Season 1Ep. 29
Today is a coaching episode with Kathryn Ho, an artist and coach-in-training based just outside of Dundee in Scotland. In art school Kathryn developed serious mental health problems and by the time she graduated was disillusioned with creativity, and took a marketing and operations job. However, a few years later she found the urge to paint again, and is now driven to help other creatives on their journeys through coaching. In this episode we talk about balancing the very different income stream...
Feb 22, 2019•54 min•Season 1Ep. 28
Today is a slightly different interview format than those I’ve done before. My guests are Dorte and Georgie of Curly Carott, and we’re talking all things Pinterest. Now, I know how powerful Pinterest can be, but it’s something I’ve been pretty lax in setting up for my own business, so rather than try to come up with some questions myself, I let my Instagram audience volunteer their own questions. So today is a Q&A all about Pinterest, from what it even is, to how to set it up and how to be s...
Feb 15, 2019•52 min•Season 1Ep. 27
Today is a coaching episode with Christina Paul, a web designer and copywriter to helps Heart Workers with their brand clarity to feel fully expressed in their words and websites. Christina has been avoiding marketing her business, but now she’s introducing a new offering and feels empowered to share her message, she wants to start slowly and quietly being more visible. In this episode we talk about how to think about marketing and the customer journey, how to introduce new offerings aligned wit...
Feb 08, 2019•52 min•Season 1Ep. 26
This is a solo episode talking through a question I’ve had several times over the last few months: how do I go from the seed of an idea into a fully-fledged actual business? I want to clarify too that this isn’t just for people who haven’t yet started their businesses, it’s for those of you who are thinking of launching a new offering or new product collection too. The 3 part process I’m going to talk through is the one I use myself and with clients when you want to introduce something new to th...
Feb 01, 2019•37 min•Season 1Ep. 25
Today is a coaching episode with one of my former coaching clients, Joanne Griffin of Arnold & Bird. Joanne started Arnold & Bird to creatively empower design-led souls in making their ideas a reality. She specialises in developing product ideas for creative businesses to expand their product range and bespoke graphic design. After completing a Surface Pattern degree and working in e-commerce for over 10 years, including writing the trend guides for Not On The High Street, she realised t...
Jan 25, 2019•50 min•Season 1Ep. 24
I’m so excited to bring you my conversation with this week’s guest as she is someone who’s work is one of my favourites to follow. Susannah Conway is a writer, photographer and teacher who’s been sharing her heart online for over a decade. Dedicated to helping people know, trust and express themselves better, her work is steeped in self-compassion, kindness and practicality. Susannah’s creative courses have been enjoyed by thousands of people from over 50 countries around the world, has publishe...
Jan 18, 2019•58 min•Season 1Ep. 23
Although this episode is going to have a slight round up feel to it, it’s definitely going to have something useful for you whenever you’re listening. As 2018 is drawing to a close, I thought that I would share with you some lessons that I’ve learnt in the past year, which happens to have also been my first full year self-employed and running my business. So whether you're starting out, re-starting or just slogging away, I hope this episode can serve as some useful tips or reminders to help you ...
Jan 04, 2019•27 min•Season 1Ep. 22
Today I’m chatting with Josephine Brooks who is a planning and productivity mentor for side-hustlers. Her mission is to help side-hustlers build a business that gives them the freedom to do more of what they love by helping them plan more effectively, and boost their productivity. Josephine was a client of mine through 2018 and so I knew she was the perfect person to get on the podcast to talk all things planning. So much useful stuff in here for you, and I hope you enjoy! Here's what we talk ab...
Dec 28, 2018•54 min•Season 1Ep. 21
Today’s episode is just me and I’m going to talk to you about a question I’ve had four times in the last two weeks - how do you get your first client? That is such a loaded question, as it’s not just about acquisition strategies, but also navigating the emotional rollercoaster of starting out. Even if you have booked clients before, or you’re not a service-based business, there is still lots in here for you - I’m going to talk about all the different types of acquisition you can do in any busine...
Nov 16, 2018•32 min•Season 1Ep. 20
Today is a coaching episode with Jane Lindsey of Snapdragon Studio. Jane is a designer, writer, photographer and teacher based in rural Scotland, right on the edge of the Loch Lomond and Trossachs National Park. She creates physical products, subscription boxes and e-products inspired by the seasonal change that she sees around her. I was excited to get Jane onto the podcast as she has built the on-paper success many would dream of with over 100,000 sales on Not On The High Street, but in the la...
Nov 09, 2018•45 min•Season 1Ep. 19
In this episode I’m talking to political risk strategist and blogger Supal Desai. Born and raised in America, Supal decided to make the jump to living in the UK while studying for a Masters in International Relations at the University of St. Andrews. She has enjoyed a diverse career, spanning from working in intelligence, to now owning her own consultancy specialising in luxury brand strategy. The motivation to take the leap from working in government to running her own brand consulting and blog...
Nov 02, 2018•49 min•Season 1Ep. 18
I have a coaching episode for you today which is all about getting out of your own channels and making your business more visible. My guest is Vanessa Dennett of The Simpson Sisters, who uses her skills and experience acquired over the years to bring together like minded women in a warm and welcoming environment where they are so good at encouraging, supporting and enthusing each other. We talk about finding your audience, defining key stories, the mindset of pitching and the intricacies of it t...
Oct 26, 2018•51 min•Season 1Ep. 17
This week I want to talk more about how we work in our businesses, productivity, mindset and how to get stuff done. I think that a lot of us struggle with this in different ways, and productivity and motivation is something we tend to beat ourselves up over. So today I’m going to take you through a few tools and concepts that I use to keep going and getting stuff done. Here's What I Talk About In This Episode: The concept of Intention + Action How to introduce more intention and action into your...
Oct 19, 2018•27 min•Season 1Ep. 16
Today is a really juicy coaching episode, which, like all great conversations, went down lots of interesting tangents and ended up coming out in a much better place than we expected. My guest is Ellen Carr of Being Change, a purposeful and holistic living coach based in Manchester here in the UK. In this episode we’re talking a lot about what a marketing strategy even is and whether you need one, and once you’ve figured that out, some ways to simply and easily plan and think about your activitie...
Oct 12, 2018•52 min•Season 1Ep. 15
One thing I haven’t spoken much about yet on the podcast is visuals, and I guess that’s because it’s a subject that’s hard to do through audio. However, I thought it was time for that to change, so today I’m talking to branding expert Margie Jansen of Everyday Artefacts all about being consistent with your brand visuals. You 100% know Margie’s work because she created the visuals for Grow With Soul so they’re right there in the palm of your hand! And in this episode we talk about colour psycholo...
Oct 05, 2018•50 min•Season 1Ep. 14
Today I am sharing with you a coaching call where we really dig in to the ins and outs of content planning. My guest is Christianne Squires of Bookwifery who runs courses to help people birth their books, from discerning whether someone is pregnant with a book, all the way through pregnancy, labour and post-natal care. In our conversation we get really into thinking about the customer journey and how to speak to people at the stage they’re at, planning content effectively, what goes on each chan...
Sep 28, 2018•54 min•Season 1Ep. 13
For episode 12 it's just me talking to you. Since starting the podcast twelve weeks ago, I’ve had lots of little questions which don’t quite make up their own full episode, but I really felt they would be universally helpful to answer. So today is a bumper Q&A episode answering all those little questions about marketing, working and everything in between. I hope you enjoy. Here's what we talk about in this episode: What to focus on when first starting out in business How I first started book...
Sep 21, 2018•46 min•Season 1Ep. 12
This episode is all about how to take an idea that you’ve been mulling over and put it into action. My guest is Anna Dunleavy, a photographer who has recently gone full time in her main business, but has an idea for a membership community that she can’t shift. In this episode we talk through the idea from business model, through target customer and content and how Anna is going to make it real. Here's what we talk about in this episode: Anna's big idea and what she's done so far Defining a busin...
Sep 14, 2018•53 min•Season 1Ep. 11
For episode 10 of Grow With Soul I have a treat of an episode for you. I’m talking Huma Qureshi, a client of mine who has turned into a good friend. Huma is the curator of the online store Our Story Time, and is also an award-winning published author and creator of the writing course The Quiet Words. In this episode we talk all things writing - starting a writing practice, how to write when you’ve been told all your life that you can’t, reading, journaling and generally the power of words. Here'...
Sep 07, 2018•48 min•Season 1Ep. 10
It's episode nine of Grow With Soul. This episode I’ve got another coaching session for you and I’m talking to Indie Foolhea who runs Unfold Change, providing marketing services for ethical and impact-driven business. Her goal is to enable mission-driven people and businesses to explore and tell their story to the world in the most authentic way, to reach their most engaged fans and grow their community. Indie hasn’t been full time in her business for long, so in this episode we get into all the...
Aug 31, 2018•59 min•Season 1Ep. 9
My guest for episode 8 is Caroline Rowland, who is not only the founder and editor of 91 Magazine, but also a blogger at Patchwork Harmony and a published author. Caroline was one of the first names I had on the list to speak to on the podcast as everyone I speak to, myself included, is inspired by 91 magazine in some way. In this episode we talk about balancing online and offline content, the future of print, how to pitch to magazine editors and moving from products into in real life events. He...
Aug 24, 2018•41 min•Season 1Ep. 8
For episode 7 I have another coaching episode for you. Aistė Salute is a photographer, illustrator, writer, and witch. She creates etherial & emotive photography for whole-hearted & free-spirited creatives, brands, and couples. She was brought up in Lithuania but moved to London for university and after 5 years of city life decided to start fresh in Lewes, a small English town she knew nobody in. Here she launched her photography & illustration business and spends time growing connec...
Aug 17, 2018•56 min•Season 1Ep. 7
Today on the podcast it’s just me, and I’m digging into two of the most crucial elements in marketing, that just happen to also be the two things people struggle with - knowing your why and knowing your audience. These are so important because they inform your whole marketing strategy - the content you create, where you put your brand, even the products and offerings you provide must all stem from these things. In this episode I talk you through why and how you can use this information to grow y...
Aug 10, 2018•37 min•Season 1Ep. 6
In this episode I am chatting to someone who is really doing some great work in the world of influencer marketing, in a small business context. Olivia Tripp is the founder of Weekend In, a Bristol-based agency that helps independent brands, connect, engage and grow their audiences. Olivia is someone I noticed online because she’s doing some really innovative, creative work with influencers and events for her clients and I just had to get her on to share her knowledge. This episode is packed with...
Aug 03, 2018•47 min•Season 1Ep. 5
I have another coaching episode for you this week. I’m sure many of you will know my guest today, Rabya Lomas, perhaps better known online as She Flourished. Rabya works full time in the corporate world of Project Management and is also a mother to her little boy Rafe, and wife to Chris Pratt lookalike Alex (her words, not mine 😉). When not working her 9 - 5 day job, she's playing - creating visuals for Instagram, baking, painting, and generally making a mess! Rabya is a huge advocate of playti...
Jul 27, 2018•49 min•Season 1Ep. 4
This week's episode isn’t a traditional interview, but a coaching call where we dig into some real life business and marketing problems and find solutions to them. My guest is Kara Leigh Ford, a ceramicist and potter based just outside of Bath in Somerset. Kara started pottery as a hobby 14 years ago, becoming hooked after taking an evening pottery class and rushing home from work every evening to pot late into the night. In 2015 Kara gave up her day job to follow her dream to be a full time pot...
Jul 20, 2018•59 min•Season 1Ep. 3
Melanie Barnes, perhaps better known online as Geoffrey & Grace, is a blogger living by the sea in Sussex, England with her husband Leo, 6 year old daughter Bailey and cat Juniper. Melanie writes about slow, wholehearted and creative living, and she has worked with brands like 20th Century Fox, The Linen Works, Farrow and Ball, Vitabiotics, and Toast. Central to Geoffrey & Grace is the belief that in order to experience those wholehearted moments that are present every day we need to slo...
Jul 13, 2018•51 min•Season 1Ep. 2
The first episode of Grow With Soul introduces the key components of slow marketing and the freedom to grow a business and a life that is true to you. In this solo show I talk through the concept of slow marketing and why it's the best way to build a sustainable business, how to simplify the marketing you're currently doing or think you should be doing, how to find your purpose, the power of focusing on your audience and being human, and how and why to be valuable. It's my hope that this episode...
Jul 06, 2018•34 min•Season 1Ep. 1
Grow With Soul is the podcast for creative business owners and dreamers who want to grow soulfully, sustainably and slowly in their work and life. If you feel fear and overwhelm around the idea of marketing yourself, if you're tired of all the 'should dos' and 'guaranteed formulas for success', you've found a home here. Grow With Soul is hosted by Kayte Ferris, a creative business and marketing coach working with creatives to start and nourish businesses that are purposeful, wholehearted and bal...
Jun 27, 2018•31 sec•Season 1Ep. 1
