Wedding season can feel… busy. However, there are a few things you can do to stay organized during your busy season — and really any season in your business. In my latest YouTube video, I’m breaking down my top tips, including: 👉 How to stay on point with client expectations 👉 The BEST way to keep track of payments 👉 How to maintain Type-A level organization 👉 The keys to maintaining strong communication Thanks for listening! DOWNLOAD THE FREE POSING GUIDE: https://catherineguidry.com/posing...
Jul 11, 2022•11 min•Transcript available on Metacast Absence makes the heart grow fonder — unless you’re trying to get a foothold in a new market. Truth be told, even in a much more “virtual” world, we as photographers still need to establish ourselves in any market with our PHYSICAL presence. You could have the best SEO in the world, and even be recommended by local venues, but if you’re not THERE building connections, it’s going to be really easy to lose your grip to someone who is. Of course, if you don’t live somewhere, you can’t be there all ...
Jun 30, 2022•9 min•Transcript available on Metacast Answer this: How do you get to the top of the referral lists for your local wedding planners and venues? If you’re like most photographers, you probably think about: 🎁 Getting them gifts 🥗 Taking them out to lunch 📲 Sending them marketing updates consistently While these are great bonuses to show your professionalism, it’s really so much simpler thank you think. All you need is to show them you can do a fabulous job. Whether you work directly with them or your name comes through word of mouth...
Jun 30, 2022•10 min•Transcript available on Metacast A lot of the time, we correlate "more income" with "more clients;" however, that's not the only way - or even the best way - to go about increasing your bottom line! There are so many things you can do to incentivize and prioritize the clients you already have. After all, those who have already worked with you and trust you are more likely to spend money with you than those who haven't! In this episode of Mistakes Make Magic I'll be taking you through how exact...
Apr 16, 2022•14 min•Transcript available on Metacast As photographers, we run our OWN businesses... and the most important part of a business is its clients! Without our clients, our businesses wouldn't exist - and the best way to attract more inquiries is to show living proof of previous quality experiences. In today's episode of Mistakes Make Magic, I'll be talking you through HOW to get those quality experiences that will expedite your client onboarding efforts and aid in gaining the trust of future potential purchasers! I'l...
Apr 06, 2022•10 min•Transcript available on Metacast If you don't already know, I LOVE to photograph weddings! Weddings are my focus as a photographer, and I have geared my business towards attracting and sustaining long-term relationships with clients who are looking for just that - a wedding photographer. Well, it wasn't always that way. When I was just beginning my photography career, I was attracting all kinds of clients for all kinds of sessions - graduation photos, family sessions, couples' portraits, you name it! Since then, ...
Mar 30, 2022•7 min•Transcript available on Metacast Do you ever feel like you're just not good enough? Like you're just not worthy of implementing that daunting task on your to-do list? Do you maybe even feel that way RIGHT now?? I'm here to tell you, that's OKAY! You're not alone. We all feel like imposters sometimes. But what's NOT okay is to dwell on those feelings and let them stop you from achieving your dreams, or from finally checking off that box on your list! As a fellow human who experiences imposter syndro...
Mar 27, 2022•9 min•Transcript available on Metacast Are you unsure of what to wear to shoot your first wedding? Are you interested in hearing some tips that'll elevate your shooting experience at your next event? This episode is for you! At the beginning of my wedding photography career, I made plenty of wardrobe mistakes... now, 10+ years later, I've collected a set of guidelines, preferences, and brands that ensure a seamless (haha) wardrobe experience - that way I can focus on the photography! In this episode of Mistakes Make Magic, ...
Mar 18, 2022•8 min•Transcript available on Metacast If you're anything like me, your favorite part about your business is doing the thing that you love - photography! However, as we all know, running a business involves more than just the favored parts... Over the years, I've tried out many different programs, websites, and softwares to help me with the back-end tasks of running my business , that way I can spend more of my time on that photography portion of the job that I love so much! In this episode of Mistakes Make Magic, I'll...
Mar 07, 2022•12 min•Transcript available on Metacast Which Nikon lens should I buy? Which lens will benefit my wedding photography the most? What piece of equipment will give me the most bang for my buck? If you've recently asked yourself any of these questions, then this episode of Mistakes Make Magic is for you! The only thing harder than coming to a general purchasing decision after swimming through all of the options on the market is narrowing down that final list and deciding which lens is THE lens. In this episode, I'll be walking ...
Feb 18, 2022•5 min•Transcript available on Metacast Finding the right camera is hard enough... but what about finding the perfect lens? There's an endless catalog of photography gear out there and information overload is definitely real!! Trust me, I've been through it! BUT the great thing about that is, since I went through it you don't have to! I've been experimenting with gear for over 10 years and have learned through trial and error what works for the wedding photography business and what doesn't. So, if you're ...
Feb 09, 2022•6 min•Transcript available on Metacast Choosing the right camera can be such a daunting task, especially when there's such a large price tag attached! Recently, I decided to switch from my Nikon D3S to the newer Nikon Z6II for my wedding photography. Though both cameras definitely have their pros and cons, the pros of the Z6II really took the cake for me! In this episode of Mistakes Make Magic, I'll be going through those pros and cons and go into detail with some of my likes/dislikes of each. SO, whether you're lookin...
Feb 09, 2022•10 min•Transcript available on Metacast In this episode we're breaking down the ins and outs of pricing! It can be a challenging topic for photographers. This episode is sure to make things simple and clear moving forward!! PRICING GUIDE (FREE): https://catherineguidry.com/pricing-guide-yt POSING GUIDE (FREE): https://catherineguidry.com/posing-guide-yt FACEBOOK GROUP (FREE): https://www.facebook.com/groups/catherineguidrycommunity 5-DAY PHOTO SOCIETY TRIAL (FREE): https://trythesociety.com EDUCATION SHOP: https://catherineguidry...
Dec 15, 2021•1 hr 14 min•Transcript available on Metacast Meghan Ely, founder of OFD Consulting and Wedding Industry Speakers joins me for this interview to discuss all things publication-related! We are diving into the following: *Tips/Tactics for Getting Published *How to Form Relationships with Editors *Do's and Don'ts of Submissions *Importance of Publications *Hiring a PR Agency Getting published is a great way to build your brand reputation and get link-backs to your site! This podcast episode is full of good content that you don't...
Jul 13, 2021•42 min•Transcript available on Metacast I am joined in this episode by a group of talented and powerful women who not only run successful businesses but loving homes. The Clubhouse chat is hosted by Courtney Wolf of Invision Events and we are joined by Laura Murray, Valerie Gernhauser, and Kat Braman. This is a very candid conversation including a Q&A at the end where we are all discussing the lessons learned in our journeys as moms (whether that journey is still in the early stages are many, many years in) PRICING GUIDE (FREE): h...
Jun 01, 2021•2 hr 44 min•Transcript available on Metacast On this week's episode of MMM, I'm speaking with talented wedding planner and business guru Valerie Gernhauser of Sapphire Events all about what it takes to own, run and operate a wedding photography business. We are truly diving in deep! If you've ever wondered about the journey of a wedding photographer who's at that 10+ year mark, this episode is a great one! Whether you are a photographer looking to jump into weddings or a client wondering what is involved in the pricing ...
Jan 22, 2021•54 min•Transcript available on Metacast Have you ever considered working with your significant other? Then this conversation is one you). may be interested in tuning into. After over a decade of being together as a couple, Brad and I are sitting down to chat about the pros and cons and working together (whether in a full-time or part-time capacity! We hope this honest conversation helps you better navigate if it's the right fit for you..as well as a few tips and strategies we have learned along the way! PRICING GUIDE (FREE): http...
Jan 14, 2021•26 min•Transcript available on Metacast Working together with other artists and vendors on a wedding day can be a challenge. That's why I'm thrilled to bring in my videographer friend Ben Tone to chat all about collaboration. In this video, we're discussing how to effectively work together on a wedding day. There are definitely things that you want to do and NOT do while working together and in this candid conversation we're sharing those details. If you're having trouble working with others or are simply want...
Jan 07, 2021•31 min•Transcript available on Metacast When running a business, it's easy to fall into the mindset of success only looking or being achieved in one expected way. What is incredibly interesting about this episode is that Daniel is sharing his insight into how you can achieve success...while also maintaining a life! He talks all about being authentic to who you are and how to translate that into your business strategies! This episode was so much fun to record and I hope that it inspires each of you to not only build a business, bu...
Oct 15, 2020•1 hr 7 min•Transcript available on Metacast Joining me on the podcast today are Julie and Courtney of Invision Events! On this episode they're sharing all about: What it means to be in the "luxury" market Some of the do's and don'ts for creating better relationships with luxury planners How to up-level a brand's visual aesthetic and client experience Some of the mistakes they are most often observing in the wedding industry This is a jam packed episode full of amazing content that you don't want to miss ...
Sep 04, 2020•54 min•Transcript available on Metacast Use code 'catherineguidry' to get a free 30 day Flodesk trial and 50% off their plan (with unlimited emails and unlimited subscribers) when you join! Today’s guest is Martha Bitar, Co-founder and CEO of a new email marketing tool that makes it ridiculously easy to send emails people love to get! She and her co-founder Rebecca Shostak are truly transforming the world of email marketing. Martha and I will be chatting about: What Flodesk is and how you can use it to improve your business ...
Jun 25, 2020•40 min•Transcript available on Metacast On this episode, I am interviewing social media guru, Amy Bernhard . Through her proven methods, she has been able to grow her own Instagram account to over 86,000 followers and built two 6-figure network marketing businesses solely on social media! Amy will be sharing with us: The best ways to use your social media platform for income Things you need to know about having a strong social presence Mistakes to avoid in regards to social media Enjoy! Be sure to subscribe and leave a review if you l...
Jun 25, 2020•43 min•Transcript available on Metacast Our guest on the podcast today is a web design and strategy expert who teaches “real deal” entrepreneurs how to swap out their barely-there websites for a digital presence that reaps rewards. Welcome to the podcast, Cami Farey ! Cami and I will be speaking about topics like: How to build a well-designed website with Squarespace Why Squarespace is a good platform to create your website with Most commonly made mistakes when it comes to web design Thanks for listening! Subscribe and leave a review ...
Jun 25, 2020•47 min•Transcript available on Metacast The guest today is a Pinterest Marketing Strategist for creative small businesses. As a YouTuber, blogger, and consultant, she helps creative small businesses grow by teaching traffic-generating Pinterest strategies to increase their brand visibility, book more clients, and ultimately, generate more sales. Vanessa will be telling us about things like: The importance of marketing yourself on Pinterest How to better your marketing results on Pinterest How to make yourself stand out on the platform...
Jun 25, 2020•40 min•Transcript available on Metacast Today’s guest is a husband and wife team known for their deeply emotional photography style! This style has led them around the world photographing couples. They are now managing other photography brands (with a total of 20-30 photographers at a given time), podcasting and helping other photographers run their businesses. Welcome to the podcast Erin , one half of the Youngrens ! On this episode, Erin and I will be talking about things like: Stepping into the educational role as a photographer Ho...
Jun 25, 2020•54 min•Transcript available on Metacast On this episode, Lexi shares with us a little about film photography and her very own magazine, the ever-so-popular Belle Lumière ! She is a creative entrepreneur and has successfully started three businesses from scratch. Lexi and I will be chatting about things like: The day-to-day life of the founder of a photography publication The most made mistakes in submissions of photographers looking to get published How the publication determines who or what is featured I hope you enjoy! CLICK HERE TO...
Jun 24, 2020•1 hr 1 min•Transcript available on Metacast The code magic = 20% off of the first year on any monthly plan Have you noticed a hole in your workflow and client’s experience when it comes to delivering photos? This company has become known for being the fastest, easiest, and most customizable way for photographers to deliver and sell their work online! On this episode we're taking about: Why it's important to have your images available online for your clients... How your digital images can promote print sales... What makes Cloudsp...
May 24, 2020•51 min•Transcript available on Metacast We've all heard the saying "Time is Money." With the intuitive automations and systems of this program, I am saving a ton of both time and money! I am beyond excited that I have found a system I LOVE and can share with others who look for advice regarding their businesses and systems. On the podcast today, Joey from Dubsado and I are chatting all about the following: Why I switched from my old CRM to Dubsado What features are most useful and how it's helping businesses run mo...
May 08, 2020•53 min•Transcript available on Metacast We all know contracts are important...but let's be honest: for most creatives, legal issues are not our strength. With so many changes happening in our businesses right now, I called on Magi Fisher to hop onto the podcast and answer some legal questions that can help! She's also providing resources for you if you're not even in the position of having a contract yet! - What is the importance of a thorough, qualified legal contract - What to do if someone is threatening a law suit -...
Apr 24, 2020•33 min•Transcript available on Metacast As a self-employed entrepreneur going through this pandemic married to another self-employed entrepreneur, I’m hoping to help others in the same situation whether through just encouragement, advice or even camaraderie as right now things are so uncertain and unpredictable. Before I give my suggestions for getting through this time, I have to first say that I don’t have all the answers. If you would have asked me to share this a few weeks ago, I couldn't have because I hadn’t yet processed w...
Apr 09, 2020•13 min•Transcript available on Metacast 
