Service Design Show

Service Design Show•www.servicedesignshow.com

Go beyond the basics of service design and learn what it truly takes to deliver services that make a positive impact on people, business and planet.

Last refreshed: April 26th, 2026 at 11:18 AM ⓘ

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Episodes

How can services help to extend the BWM experience / Holger Hampf / Episode #17

What is the value of Service Design from the perspective of one of the world largest car manufacturers? Holger Hampf who is the head of user experience at BMW Group shares his thoughts on how services can be used to extend the BMW experience. We also talk about designing for freedom and joyful experiences. ---------------------------------------- EPISODE GUIDE 1:54 - First encounter with Service Design 5:17 - How can we extend the feeling of freedom? 10:22 - How much integration do we need? 16:0...

Dec 01, 2016•26 min

Merging Chinese culture with western philosophy through service design / Amy Ip / Episode #16

Is it possible to merge the western design philospohy with the Chinese culture? Amy Ip shares her thoughts on this topic. We also talk about the value of design for Chinese clients and finally we touch upon the need to transform design education in China. ---------------------------------------- EPISODE GUIDE 1:23 - First encounter with Service Design. 3:16 - Why do we need to reform design education? 14:17 - Who are Chinese clients? 22:10 - How can we practice Service Design within a coorperati...

Nov 18, 2016•35 min

How to make service design work with no money, time or support / Megan & Erik / Episode #15

Where do you start when you are passionate about service design but don't have very limited resources? Megan Miller and Erik Flowers started a community called practicalservicedesign.com to anwser this question. We also talk digital services and jobs to be done! ---------------------------------------- EPISODE GUIDE 1:42 - First encounter with Service Design. 4:54 - Why is ultimate practicality one of todays topics? 14:23 - Why is jobs to be done the hot topic on slack? 22:34 - When will cyber s...

Nov 03, 2016•38 min

Leveraging the Customer Journey as a dynamic change plan / Daniel Ewerman / Episode #14

How do you put customers at the heart of your business? Daniel Ewerman talks about the power of the customer journey when it's treated as a change plan instead of a deliverable. We also talk about the need to design service organisations not just services. ---------------------------------------- EPISODE GUIDE 1:25 - Daniels first encounter with Service Design. 5:17 - Why do organisations fail to put the customers at the center of their business? 14:00 - Why service design(ers) shouldn’t design ...

Oct 20, 2016•32 min

How to express any service using 4 fundamental elements / Xin Xiangyang / Episode #13

Professor Xiangyang Xin talks about the fundamental elements that make up a service. Without a clear understanding of these elements it's impossible to design and express services. We also talk about the core skills a service designer needs. ---------------------------------------- EPISODE GUIDE 1:53 - First encounter with Service Design. 6:28 - How can we express a service? 14:21 - How many skills do service designers need? 22:28 - What is a service? 27:24 - Expert tip: be an interesting and go...

Oct 06, 2016•32 min

Adding some Brazilian flavour to the service design mix / Luis Alt / Episode #12

Luis Alt talks about the next generation service providers, the positive and negative aspects of the service culture in Brazil and finally why we need to rethink and humanize the relationship companies have with their customers. ---------------------------------------- EPISODE GUIDE 1:14 - First encounter with Service Design. 5:08 - How can we make the service culture better in brazil? 14:02 - Who are the next great service providers? 20:42 - What if we thought about relationships with companies...

Sep 22, 2016•33 min

Understanding Service Design in Asia / Patti Hunt & Kristin Low / Episode #11

Patti Hunt and Kristin Low talk about Service Design in Asia and the lack of urgency for it. We also dive into the topic of Artificially Intelligent services. ---------------------------------------- MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ @servicedesignshow OFFICIAL YOUTUBE CHANNEL Every episode of the Service Design Show is also available as via the official YouTube channel ➜ youtube.com/c/servicedesignshow

Sep 08, 2016•38 min

Service Design Trend Report / Summer 2016

In this episode we talk about the 4 major trends that are shaping the service design field in the summer of 2016. These trends have emerged as patterns from the first 10 episodes of the show. What do you consider the most important trend? Join the discussion and share your thoughts in the comments below. ---------------------------------------- MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ http://soundcloud.com/servicedesignshow OFFICIAL YOUTUBE CHANNEL Every episod...

Sep 06, 2016•9 min

Service Design is fractal / Andy Polaine / Episode #10

Andy shares his ideas on the fractal nature of service design. Or in other words at level should you be designing a service to really make an impact. ---------------------------------------- EPISODE GUIDE 1:20 - First encounter with Service Design. 4:21 - How far can Service Design go (the fractal nature of SD)? 11:27 - How can we design services end to end? 20:03 - Who are / is doing design from within? 28:15 - Expert Tip: become a more interesting person. 31:32 - Big Question: why do you see t...

Aug 11, 2016•33 min

Linking Service Design to business value / Damian Kernahan / Episode #9

Damian Kernahan talks about why service design needs to do a better job at articulating the value it creates for business and consumers. ---------------------------------------- EPISODE GUIDE 1:32 - First encounter with Service Design. 5:50 - What if we actually implemented more service design work? 13:48 - What is the clear value proposition of service design? 18:34 - How can we link service design and customer experience improvement to value? 24:17 - Expert tip: read (a lot)! 27:04 - Big quest...

Jul 28, 2016•29 min

The secret to building a customer centric culture / Dave Gray / Episode #8

Dave Gray talks about why understanding Organisational culture is more important than ever and how norms, habits and behaviours shape that Organisational culture. ---------------------------------------- EPISODE GUIDE 1:22 - First encounter with Service Design. 3:49 - How might we create more customer centric organisations? 10:02 - Why do I say culture is norms, habits and behaviours? 25:19 - How can we shift the internal workings? 30:05 - Beginners tip: find those peers and start learning from ...

Jul 14, 2016•39 min

Getting your boss to prototype customer experience / Adam Lawerence / Episode #7

Adam Lawrence talks about the power of jamming, the relationship between work and play and about using theater as a toolset within service design. ---------------------------------------- EPISODE GUIDE 0:49 - First encounter with Service Design. 6:08 - How can we Jam to find our next next big idea? 14:28 - Why do work and play fit well together? 21:10 - What if theater was a toolset? 29:25 - Beginners tip: do research and prototype! 30:32 - Adams question: how can I do this using fewer words? --...

Jun 30, 2016•32 min

What Service Design can learn from the olympics / Alex Nisbett / Episode #6

Alex Nisbett talks about customer performance, designing great public services and building internal service design capacity. ---------------------------------------- EPISODE GUIDE 1:04 - First encounter with Service Design 3:02 - How can we design for Customer Performance? 12:42 - Who are building [service design] capacity? 20:40 - What if public services became better than commercially provided ones? 26:45 - Beginners tip: Go out and make a difference! 28:56 - Question: Will the need for desig...

Jun 16, 2016•32 min

Tackling the biggest challenge within design education / Lauren Currie / Episode #5

Lauren Currie talks about redesigning design education, decreasing product consumption and the value of design. ---------------------------------------- EPISODE GUIDE 1:05 - First encounter with Service Design 3:18 - What if design education transforms the role of designers in society 9:40 - How much has Service Design changed at scale how society consumes stuff 16:32 - How can we get better at articulating the value of design 21:29 - The beginners tip: redesign a service that makes you angry 23...

Jun 02, 2016•25 min

Design better services through experience prototyping / Erik Roscam Abbing / Episode #4

Experience prototyping can help you design better services! Curious how? Check out this episode with Erik Roscam Abbing. ---------------------------------------- EPISODE GUIDE 1:04 - Your first encounter with Service Design. 4:05 - Why are organisations internalizing Service Design? 12:33 - What if we could prototype experiences? 21:41 - When will HR departments require elements of Design Thinking? 29:18 - The beginners tip. 32:35 - Question for the viewers. -------------------------------------...

May 19, 2016•35 min

Service Design shouldn't be a department / Arne Van Oosterom / Episode #3

How do you scale Service Design? Just one of the topic in this episode of the Service Design Show featuring Arne van Oosterom. ---------------------------------------- EPISODE GUIDE 0:55 - Your first encounter with Service Design. 6:19 - How should we scale Service Design? 14:26 - Why do we need to move beyond buzzwords? 23:12 - Who are the Service Designers? 32:57 - The beginners tip. 34:21 - Question for the viewers. ---------------------------------------- ABOUT ARNE VAN OOSTEROM @DesignThink...

May 05, 2016•37 min

How much value does Service Design create / Birgit Mager / Episode #2

Can we measure how much value Service Design creates? This and more in this episode of the Service Design Show featuring Birgit Mager. ---------------------------------------- EPISODE GUIDE 2:17 - Global Service Design Conference 2016 in Amsterdam 4:23 - What is your first memory of Service Design 7:46 - How can we make sure that the uniquenss of Service Design will be saved 12:52 - The Service Design Day on June 1st 2016 #SDDay 18:08 - How much value does Service Design create 27:02 - Birgits t...

Apr 21, 2016•30 min

A Customer Journey Map is not a ****ing deliverable / Marc Stickdorn / Episode #1

What is the difference between UX, CX, Design Thinking and Service Design? This and more in this episode of the Service Design Show with Marc Stickdorn. ---------------------------------------- EPISODE GUIDE 1:10 - First encounter with Service Design. 4:30 - Why do we have so many names for doing design? 9:10 - When will we finally do really good research in practice? 15:45 - How much technology do we actually need in Service Design? 24:55 - Marcs golden tip for aspiring Service Designers. 25:56...

Apr 16, 2016•28 min

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