It's No Fluke - podcast cover

It's No Fluke

Shorty Awardsshortyawards.com
AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop each Tuesday morning. Stay tuned!
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Episodes

E345 Kailyn Nunn: The "Taste Economy" and Making Spreadsheets Fun

Kailyn Nunn is Influencer Marketing Lead, North America at Canva, the world’s leading all-in-one visual communication platform on a mission to empower the world to design Kailyn Nunn is Influencer Marketing Lead, North America, at Canva, where she has built a world-class creator marketing engine from the ground up—scaling it from ad hoc activations into a global, strategic function in service of Canva’s mission to empower the world to design. Joining Canva in 2020 as the company’s first influenc...

Mar 20, 202631 min

E344 Alyssa Meyers: The NIL Gold Rush, Women’s Sports Boom, and the Future of Fandom

Alyssa Meyers is a senior reporter for Marketing Brew who’s covered sports for three years, with a particular interest in brand investment in women’s sports. Prior to that, she wrote about podcast and audio advertising for Marketing Brew and Business Insider and was a data journalist for Morning Consult. She started her career covering crime and breaking news for the Boston Globe and the Virginian-Pilot.

Mar 19, 202634 min

E343 Rebecca Larzik: Next Gen Creator Businesses Won’t Be Defined By Ads

Rebecca Larzik is the Head of Marketing at Stan . With nearly 20 years of marketing experience, she has led work for global brands including Chanel, Clinique, O’Neill, and GoPro. Prior to joining Stan, Rebecca served as Executive Producer of Global Marketing at GoPro, where she oversaw the content used to market the company’s hardware and software products worldwide. Drawn to the freedom‑fighting spirit of the cannabis community and Weedmaps’ mission to power a transparent, inclusive global cann...

Mar 17, 202637 min

E342 Caity Bransby: How To React To Culture Quickly

Caity Bransby is a social marketing leader who turns live events into internet moments. She leads global social strategy for StubHub, building culture-driven content and creator programs that connect fans to what’s happening now. Previously, she led social at NBCUniversal, across the Paris Olympics, scripted shows, and major live broadcasts. Her work blends data, fandom, and internet culture to help brands stay relevant where attention lives.

Mar 15, 202634 min

E340 The SHERO Foundation + Duncan Channon: Humanizing Victims of Sex Trafficking

Survivor-led nonprofit The SHERO Foundation and its agency partner Duncan Channon launched “Girlhood,” a pro bono campaign that reframes how sex trafficking is portrayed. Watch here: https://www.youtube.com/watch?v=fI2A9ve-unc The work blatantly omits showing the crime itself and instead focuses on what trafficking takes away from girlhood. The work was created as part of Purpose, Produced, a partnership between Kevin Bacon’s SixDegrees.org and Advertising Week that pairs top agencies with deser...

Mar 11, 202623 min

E339 Stacey Richman: Unlocking the Creator Mindset in Sports and Entertainment

Stacey Richman is an accomplished communications executive with extensive experience shaping brand narratives across sports, entertainment, and digital media. Most recently, she served as Senior Vice President and Head of Communications for DAZN and Whistle Sports. DAZN is a global sports streaming platform, while Whistle is a social publisher connecting athletes, brands, and original content across sports and culture. In this role, Richman led global communications strategy and played a key rol...

Mar 10, 202636 min

E338 Beth Everhart: The Role of Agencies as Cultural Translators

Beth Everhart is Managing Director at AntiSocial, where she leads growth across North America and strengthens the agency’s social-first, talent & partnership and media offerings. She brings senior leadership experience and a deep client background, guiding cross-functional teams and complementing AntiSocial’s existing strengths with strategic perspective as the agency expands its footprint in North America. Previously, Beth served as Chief Client Officer at Pearpop and held senior roles at l...

Mar 10, 202634 min

E337 Doug Straton: AI's Underrated Impact on Consumer Behavior

Doug Straton, CMO, Bazaarvoice Before joining Bazaarvoice, Doug served as the Chief Digital Officer at The Hershey Company, earning a Hot Topics/HP Top 100 Global CDO award, where he oversaw digital business development across marketing, sales, category management, product development, insights, and enterprise digital transformation. Before that, he held a series of global Marketing and Strategy leadership roles at Unilever, including VP of Digital, E-commerce, Omnichannel and Data, and Head of ...

Mar 06, 202631 min

E336 Christian Muche Pt 2: The Best Conferences Don’t Just Fill Time, They Create Possibility

Christian Muche, Global President & Co-Founder of POSSIBLE , is a renowned global executive and business strategist operating at the intersection of the digital, marketing, technology, and event industries. Muche has worked with global brands and executives, including AOL, YAHOO, and FIFA, to bring successful results. He was the Co-Founder of DMEXCO which has become the leading and most international digital marketing event in the world. Seeing a gap in the marketing community, he believed t...

Mar 05, 202619 min

E335 Badass Mamas: Transitioning Back to Work and The Invisible Mental Load of Modern Motherhood

Badass Mamas is a media platform and community dedicated to working mothers who are rewriting what success, leadership, and care can look like. Co-founded by Jessalin Lam and Kat Richards, the platform shares unfiltered stories at the intersection of work, motherhood, identity, and healing. Grounded in lived experience, Badass Mamas examines the unlearning required to break generational patterns, heal the inner child many mothers are still carrying, and challenge the invisible labor and cultural...

Mar 04, 202630 min

E334 Sabrina Haschak: The Niche Will Find You

Sabrina Haschak is a brand partnerships and influencer marketing executive with over 20 years of experience spanning media, entertainment, and the creator economy. Currently leading brand partnerships at Beacons, she focuses on building innovative ways for brands to turn their creator marketing into a scalable growth channel. She has worked with leading brands including American Express, Resy, Clinique, Coca-Cola and Glossier.

Mar 03, 202638 min

E333 Brian Keenan: AI is Rewriting How Reputation is Built

Brian Keenan leads international strategy and AI consultancy for WE Communications, a ~$200M integrated marketing firm. Brian counsels senior leaders from companies such as Adobe, HEINEKEN and Amazon to succeed in an AI-enabled future. Latest interest areas including AI search, agentic commerce, synthetic audiences, and autonomous workflows. He is a regular presenter at industry conferences such as ICCO, PRCA, WARC, and Mumbrella across EMEA & APAC. He brings a global and grounded mindset to...

Feb 27, 202629 min

E332 Rebecca Bemhena: Time Is The Ultimate Luxury

Rebecca Bemhena is vice president, content at Shoptalk Luxe . She leads the editorial direction and research strategy for Shoptalk Luxe, with full accountability for the agenda and speaker lineup. Her work sits at the intersection of elevated retail, hospitality, and transformative technology, translating shifts in the premium consumer landscape into programming that is commercially relevant, insight-led, and built for senior decision-makers. With 11+ years of experience in content strategy and ...

Feb 26, 202632 min

E331 Gladiator Productions: A Memorable Experience about Creating Truly Memorable Experiences

Charlotte Pavlik is the Chief Growth Officer at Gladiator Productions where she drives brand visibility, supports revenue growth, and showcases the company in high-impact environments. She's known for her strategic vision and flawless execution, building meaningful partnerships with global entertainment, luxury, & consumer brands like LVMH, Sol de Janeiro, and Live Nation while leading results-driven campaigns that push the envelope. Seth Dolan, Chief Creative & Experience Officer and Co...

Feb 25, 202636 min

E329 Milton Jones: Boredom Might Be Our Key To Getting People's Attention

Milton Correa and Jones Krahl are a creative duo with a drive for brand building, a passion for craft, and an obsession for business growth. From IBM’s Smarter Planet, which redefined enterprise storytelling, to Coke Zero’s first-ever Drinkable Campaign, to the Cannes Innovation-winning Illustrate Change, our work fuses bold ideas with tangible business impact. Their work spans digital shops, iconic agencies, product companies, design studios, and consultancies across both the U.S and Brazil....

Feb 25, 202637 min

E328 Ashleigh Malangone: Bringing Affiliate ROI to IRL Businesses

Ashleigh Malangone is a lifestyle creator, host of The Eternal Entrepreneur Podcast and the Founder & CEO of Blaise, a tech startup building the missing infrastructure behind modern influencer marketing. After nearly a decade working as a content creator, strategist, and brand partner, Ashleigh recognized a fundamental flaw in the industry: creators were driving real-world consumer behavior, especially in physical retail, with no way to track, prove, or monetize their impact. Brands were inv...

Feb 23, 202629 min

E327 Aimie Rigas: The Reasonable Majority & Why We Should Pay For Journalism

Aimie Rigas is an audience engagement and growth expert. She is the Director of Audience Growth for Nine Publishing, which includes The Australian Financial Review, The Sydney Morning Herald, The Age, Brisbane Times and all associated brands such as Good Food. In this role, Aimie is responsible for audience engagement, consumer subscription revenue and marketing. Check out their new campaign The Australian Financial Review 'It's Not For Everyone'. She is a board member of the Fairfax Foundation,...

Feb 23, 202633 min

E326 Libby Rodney: The Attachment Economy and Why Millennials and Gen Z are Turning to Witches for Life Decisions

Libby Rodney is Chief Strategy Officer at The Harris Poll, where she helps Fortune 100 executives decode cultural shifts and anticipate what's next. A futurist who has shaped strategies for leading organizations for over two decades, she's known as a "human decoder" who helps leaders see around corners. Her insights have commanded the stages of Davos, Cannes Lions, SXSW, and CES, and been featured in The New Yorker, Fortune, and CNBC. She's the author of "The Next Big Think!" and co-host of the ...

Feb 20, 202632 min

E325 Eri Mizobe: Are you still stuck on follower counts?

Eri Mizobe is a digital marketing leader with over 12 years of experience spanning influencer marketing, social media, and public relations. As VP of Digital at MSL, Publicis Groupe’s creative communications agency, she leads integrated digital strategy and execution for global brands including KitchenAid and JM Smucker. She has worked with industry-leading companies such as Dyson, Estée Lauder, and Marriott International, driving innovative campaigns that connect brands with modern audiences. O...

Feb 20, 202630 min

E324 Katarina Marossy: Non-Linear Paths to Success

Katarina Marossy is a talent architect and cultural operator redefining what modern creator representation looks like. Known as a disruptor in the industry, she has built a reputation for being deeply connected to Black and Brown creators while simultaneously carving out space in the automotive content world, two verticals rarely bridged with intentionality. A true entrepreneur at heart, Katarina founded Disrupt MGMT before co-founding Stealth TLNT, a next-generation talent management company fo...

Feb 18, 202635 min

E323 Felipe Mendez: Fan Edits, TikTok & Staying One Step Ahead of The Internet

Felipe Mendez is a 26-year-old professional. He is a Manager @ UTA Marketing’s Next Gen Practice, formerly known as JUV Consulting (acquired). Next Gen is a Generation Z team that works with clients to help them connect with young people. Formerly JUV has worked with over 20 Fortune 500 companies, has been profiled by the New York Times. He has managed some of the largest brand and studio TikTok accounts on the platform including Lionsgate, ArthurPBS. Above all, he’s a Gen Zer spending way too m...

Feb 17, 202636 min

E322 Kamla Pande: Understanding The Challenges (Big & Small) That Creators Face

Kamla Pande is the VP of Talent at Fixated, a creative-first management company that acquired her boutique firm, Moondust Management, in 2025. At Fixated, she continues to steward the careers of top-tier digital creators while collaborating closely with internal teams and brand partners to drive strategic growth and long-term opportunity. Kamla founded Moondust in 2019 with a mission to help creators build sustainable businesses beyond the algorithm, and she brings that same values-driven approa...

Feb 16, 202638 min

E321 Jeffrey Bowman: The Total Market Approach

Over the course of Jeffrey Bowman’s career, his work has impacted brands like Pepsi, P&G, Unilever, Dell Technologies, Verizon, Wyndham, United, British Airways, Restaurant Associates, Prudential, MetLife, Gap, Sears, IKEA, Whirlpool, Delta Faucet, Behr Paint, Unilever, Planned Parenthood, Estee Lauder and CoverGirl to name a few. Bowman is an industry thought leader, two-time award-winning Wiley published author, Campaign US 40 Over 40, pocstock 2025 Top 50 Future of Black America and recip...

Feb 16, 202633 min

E320 Leanne Perice: The Rise of Creator Hollywood

Leanne Perice is the Founder & CEO of Made By All , a leading digital management company focused on representing talent who are defining the creator economy and culture. Founded in 2017, Made By All was built on Leanne’s early belief that creators would become the most powerful force shaping culture, media, and commerce. She is widely recognized as a pioneer of the creator economy and has been featured in The Hollywood Reporter as one of the top digital managers and agents in the space. In 2...

Feb 13, 202632 min

E319 Christine Cyr Clisset: Practical Ways to Prepare for Disaster

Christine Cyr Clisset is the special projects director for Wirecutter and co-host of The Wirecutter Show podcast. She has spent over 20 years in media covering home and consumer products. During her tenure at Wirecutter, she has overseen numerous categories, ranging from emergency preparedness to large-scale editorial initiatives. Wirecutter's recent three-part series detailing what two of their writers learned while recovering from the LA wildfires—and the vital lessons they can teach everyone....

Feb 12, 202629 min

E318 Alex Dahan: Letting Go of a Good Idea for a Great Idea

Alex Dahan, a fierce innovator with a passion for problem-solving, co-founded Open Influence in 2011. Alex has always had an entrepreneurial spirit which is what drove and ignited the idea of Open Influence. Shortly after graduating high school, Alex was searching for ways to advertise his clothing line when he turned to creators on Instagram with large followings. After finding success, Open Influence (originally Instabrand) was born. Over the decade in which Open Influence has been evolving, A...

Feb 12, 202633 min

E317 Marissa Kiersch: Creating Immersive Moments of Joy

Marissa Kiersch is a seasoned event marketing and brand strategy leader with more than 20 years of experience creating high-impact experiential campaigns for Fortune 500 brands. As SVP & Head of Brand + Creative Strategy at 15|40 Productions, she leads the agency’s positioning, creative vision, and strategic growth, helping clients deliver culturally relevant, unforgettable brand experiences. Her work spans large-scale immersive activations and tentpole events for brands including Paramount+...

Feb 11, 202630 min

E316 Curtis Diggins: How to Navigate Career Transitions

Curtis Diggins is a cultural brand marketer who has worked with global companies like Nike and TikTok, as well as leading creative agencies, to build timeless campaigns and experiences. Beyond the work, Curtis is a proud husband and father of two. As careers evolve and our relationship with work continues to shift, Curtis finds himself in a moment of transformation, searching for a role that aligns with his values and reignites his creative spark. In a world where it often feels like everyone ha...

Feb 10, 202634 min
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