E320 Leanne Perice: The Rise of Creator Hollywood

Leanne Perice is the Founder & CEO of Made By All, a leading digital management company focused on representing talent who are defining the creator economy and culture. Founded in 2017, Made By All was built on Leanne’s early belief that creators would become the most powerful force shaping culture, media, and commerce. She is widely recognized as a pioneer of the creator economy and has been featured in The Hollywood Reporter as one of the top digital managers and agents in the space.
In 2025, she launched Made By Us, a cultural marketing and content division helping brands and celebrities operate like creators through viral storytelling, strategy, and social-first production.
Clients include: Adam W, Hannah Stocking, Devon Rodriguez, Helen Owen, Haley Kalil and Amanda McCants