Setting goals is SO HARD. How many goals is the right amount? How do I stick to them? How do I track them? I don’t even know what I want to do, so how can I set goals? This raucous rigmarole percolates my mind - a washing machine of confusion. But, If Dreams give Life, Goals give Purpose. Goals are vital. This year’s final episode of Hungry is with the wonderful Sam Wigan , Life Coach, co-founder of Beluga Bean with Planet Organic Ltd founder Renée Elliott A Master Class in goal setting for Foun...
Dec 15, 2022•43 min•Ep. 60
Hungry is fed by our by our utterly-wonderful sponsors, Bowimi and Mackenzie Jones. Both will CATEGORICALLY save you time, energy, stress and improve your life as a challenger food and drink brand… Oh! And they are lovely, lovely people, too. BOWIMI - Food & Drink Founders and Sales Teams. BOWIMI makes you better at your job and saves you stress, time and improves your bottom line. Save time, planning out your sales routes. Quickly sort out transfers orders Track store availability to ensure...
Dec 05, 2022•1 hr 40 min•Ep. 59
3 am. Wide awake. Even at £100 million turnover, the sleepless nights never go away. Ed Perry founder of COOK struggles and suffers. I bloody love COOK. COOK coalesced through my childhood Spag bowls, Fish Pies, Lasagne Warm hugs in cold freezers. Palaver of a Day - Choccy pud pud melts the stress away Ed's built a marvellous mensch of a business: * For the last 9 years, COOK’s featured in the top 100 Best Companies To Work For list. * 2021 ranked as the #1 Food & Drink Company To Work For. ...
Nov 28, 2022•1 hr 38 min•Ep. 58
This episode is a wonderful collaboration with the design wizards and complete legends Barry Darnell & Mike Johns , co-founders of Analogue **Thank me later, download the presentation deck here. What ON EARTH ACTUALLY is a brand? I ask all guests. Fountains of wisdom surface “Brand is what people say about you when you’re not in the room" - Ed Williams & Jamie Laing, Candy Kittens "Brand is a personality” - Camilla Barnard, Rude Health “Brand is a collection of people with aligned values...
Nov 17, 2022•24 min•Ep. 57
My inner critic is right little mendacious bastard More annoying than he who wears GymShark to the pub Or she who works in P.R. with a “side hustle” An Interior Design Instagram page for a two-upper, two-downer… "just off” Wandsworth Common My malignant thoughts curdle Hot-spikes of self doubt join the party “You’re not good enough” “That was a pile of shit” “DO MORE” When the miffed-malaise seeps in I ALWAYS return to a delicious meditation taught by Sam Wigan . Thankfully, Sam is the latest gu...
Nov 14, 2022•1 hr 45 min•Ep. 56
In 17 years, Sam didn’t interview ONE black person. Out of 10,000's of brands in Major UK retail, only 4 are black owned. Unconscious racism scurries through the underbelly. Its ghoulish ghosts linger in the shadows. Until 2020, post George Floyd. Sam Akinluyi felt a raw-stinging, deep-throbbing laceration. Laceration catalysed action. Sam founded Add Psalt a non-profit helping black founders enter FMCG. PSALT have partnered with Sainsbury's , Waitrose & Partners , Ocado Group , Tesco , Asda...
Nov 06, 2022•1 hr 39 min•Ep. 55
Imagine for one, tiny iota, ickle smidge of a milli-second WINNING a Sainsbury's and Tesco listing *WITHOUT* even pitching. Enter &SODA The power of packaging. Gorgeously-wild - plunges you into Party time tonight. Let’s Be Havin Ya’-Liquid. DC-10/10 flavour. Glugg-back-Glasto. Tastes like Techno. Barry Darnell is founder of &SODA and analogue and is the latest guest on Hungry We wax lyrical about building brands with character. There’s also something EXTRA EXTRA special to accompany thi...
Oct 31, 2022•1 hr 26 min•Ep. 54
A Colombian Carnival glided down my gullet Coquettishly carousing my taste buds Dark and Zesty over ice. Rolling-your-toes-through-sand-Blisss Even slipped into my Havianna sandals-with-a-cheeky-strap - you ok hun? "ALEXAAAAAAAA - Daddy’s home, put on Daddy’s fave - Texas "Inner Smile” Caleno is bamboozingly banging. Fiesta of Flavour sans Full-English Hangxiety Caleno’s delicious success: won listings at Sainsbury's , Waitrose & Partners , Marks and Spencer s Caleño Drinks ’s founder, Ellie...
Oct 17, 2022•1 hr 39 min•Ep. 53
What's your Everest? Every brand is summiting their own Everest. Starting a brand is HARD. Marching through the arduous abyss. Spencer Mathews is a fountain of grit, resilience and self-awareness. Why? He does HARD things regularly. Ice-Ultra Marathon’s across spine-shatteringly cold vistas. Or The Marathon Des Sables a six-day, 251 km ultramarathon in screaming-frying-pan-heat. A sandstorm of strife. Spencer, is founder of Clean Co. winning listings at Sainsbury’s, Waitrose, Tesco, Morrisons, l...
Oct 17, 2022•1 hr 42 min•Ep. 52
Suffocating rain slowly screamed down just before Christmas. Hunkered at a bus stop in Islington. Hiding. Gorging on chocolate bars to escape gut-wrenching pain. At the final minute, OLLY’s lost HUGE sums of funding A signed-sealed-delivered-I’m-Yours deal...GONE. KAPOOCH. “Let’s sack it off” “Find another job” menaced through Olly’s mind. But, like, all great leaders, Sergeant Snack-a-nator came back stomping OLLY’s won listings: Sainsbury’s, Tesco, Waitrose, Ryanair, Morrisson’s Easy Jet Feel ...
Oct 10, 2022•1 hr 29 min•Ep. 51
Pressure. Perfection. Stress. Suffering. Teamwork. Trust. Authentic Creativity. Delicious leadership lessons bubble in the kitchen and spill in the board room. Leading a brigade of chefs or challenger brands are the same. The latest guests on HUNGRY. are James Cochran and Dan Henry. James’ career sparkles: - Worked under Bret Graham at The Ledbury, taking it from a 1 to 2 Michelin Star * - becoming the 11th best restaurant in the world. - Head Chef of The Harwood Arms, London’s ONLY Michelin Sta...
Aug 30, 2022•1 hr 26 min•Ep. 50
"Rockstar Entrepreneur" is the BIGGEST load of tripe. Instagram added a vacant veneer A razzle-dazzle romanticism to entrepreneurship. Fake Gnashers. Faux Gold. “Swipe Up for my course on How I Sold 500,000 Bits-of-Coin from the Homebase car park” "YOOO’ flying PJ” - on photoshop in their PJ’s waiting for Lasagne and Garlic bread to *bing* People pine to be a Pearly White founder. The issue? Completely false expectations. Simon Chard , described the journey as “Being chained to a speed boat, fly...
Aug 15, 2022•1 hr 30 min•Ep. 49
HANDS DOWN my favourite day of the year. Even tops when I got a pair of Heeleys (with green lights) for my 25th. Summer yawns, the sun shudders in the high blue skies like a white marble. Meatopia an unctuous utopia of unreal grub. A bacchanalian flame-soaked meteorite of food, fire and booze. This Little Piggy went Tobacco Docks, “Me, Eat” - stuffing my face, Notorious P.I.G. style. Washed down gallons of Beer, the colour of Autumn, cold like Winter, tastes like Spring. A Notorious B.I.G line u...
Aug 01, 2022•1 hr 35 min•Ep. 48
Riverford, desperately needed consumers to understand their “WHY". But How? Enter Perry Haydn Taylor Hayden Taylor. Perry and Riverford Organic Farmers 's founder, Guy Singh-Watson escaped the brash, banal board room. They went surfing in Devon. Under boundless blue skies, sat on a rock, watching the rolling glittering waves. Salty sea air greased their conversation, Perry dug deep. Deep Deep Deeper Riverford’s WHY? "Solving Greed" Next, Perry and big fish, conjured Riverford’s delicious slogan ...
Jul 25, 2022•1 hr 50 min•Ep. 47
I always dreamt of this marriage. In 2020, the first time, my Frodo-saucisson-fingers slapped the record button. I dreamed of marrying an O.G challenger with a buccaneering brand with bigger-than-BIG dreams. Keir Carnie , Edward Williams and Jamie Laing are THE puuurrrrfect trio. Ed and Jamie, co-founders of Candy Kittens Gourmet sweets tickle my inner-glutton glutton into gleeful bliss. CK's gargantuan success: won listings at Sainsbury's ’s, Waitrose & Partners , Ocado Group , Whole Foods ...
Jul 18, 2022•1 hr 33 min•Ep. 46
STOP thinking like a Challenger Brand, please. Zipping n’ zinging through the Challenger zeitgeist is a David vs. Goliath mentality. Post BrewDog , challenger brands act like Punk Bands. Minor Figures took a screw-that view and forged a new path. They act like a FUNK BAND. Stuart Forsyth , taught me: "We play our groove and let our people come dancing” Mind-bendingly banging products. Weird. Lurid. Wonderful. Avant-garde, chilled-contrarians fusing music, coffee and art. Cult-like evangelists, v...
Jun 27, 2022•1 hr 27 min•Ep. 45
HOW SEEDLIP PIONEERED THE LOW-TO-NO CATEGORY AND WON LISTINGS AT WAITROSE, M&S, OCADO AND MICHELIN STAR RESTAURANTS - BEN BRANSON This conversation CHANGED EVERYTHING. Ben taught me, NATURE IS EVERYTHING. Hold ya horses - You may think, I’m slipping into a pair of Tom’s, carousing through Tooting Bec, fondling Daphodiles, listening to Tame Impala (sounds banging tbf) It’s NOT. Nature and the founders journey are inextricably intertwined. Nature, like start ups: Pain and Chaos wield Flourishi...
Jun 27, 2022•1 hr 31 min•Ep. 44
If Willy Wonker chinned a few shandy’s and fornicated with Lego Land. Their love child? Pleesecakes . Scrolling through their Insta, irreverent and utterly unctuous. Cathedrals of Cheese cake, coquettish and magnificent, doused in delicious decoration. Mind-bendingly banging. Pleese Me, Pleese Me, Pleese Me - Teeeasee me babyyy, Til’ I lose control My Childhood-Curiosity carouses with my Dad-Bod gluttony. Pleeeeeese Sir, Gimme Mo’, MO BUT. Peel behind the pleasing veneer and meet their founder, ...
Jun 20, 2022•1 hr 29 min•Ep. 43
An electric pudding of nerves - pacing and pacing and pacing. Foiled in ferocious imposter syndrome. Barrages of self-doubt pinged and zinged around my nut like furious pinballs. "My first EVER DRAGON on the poddy!??!” “I CANNAE do this, Dan-ae?!" Sarah Willingham's career sparkles: - Head of International Expansion at PizzaExpress and Planet Hollywood - Bought, built and sold the UK’s largest chain of Indian Restaurants, Bombay Bicycle Club - 2015 - 2017: Sarah was a Dragon alongside Peter Jone...
Jun 13, 2022•1 hr 10 min•Ep. 46
WIN FREE SAUCE SHOP SCOTCH BONNET CHILLI JAM (IT'S SOOO BANGING!!) We're running a deliciously sauuucyyyy competition for this episode - WIN Scotch Bonnet Chilli Jam - take your sarnies or BBQ to a different stratosphere!! How? Simples. 1. Please SHARE this pod episode on your LinkedIn or Instagram stories 2. TAG ME. LinkedIn: Daniel Pope or Instagram: _hungry.pod 3. We'll select a WINNER at random and send you Sauce!! Episode below - Plunged into delicious oblivion. Stumbled in 50-Shades-of-squ...
May 30, 2022•1 hr 25 min•Ep. 45
Stoicism is THE operating system for F&B founders to smash through struggle. My latest guest on HUNGRY. is Ed Hauck, co-founder The Curators. Ed, like me, is fascinated with stoicism. The Curators curate a smorgasbord of scrumptious snacks: Jerky, Billtong, Chorizo sticks, Pork Puffs and Peanuts. They’ve won listings at: Waitrose, Sainsbury's, TESCO, Morrisons My goal with our conversation? Make stoicism palatable for buccaneering brands. ON THE MENU: 1. HOW TO CRACK THE NPD PARADOX: INNOVAT...
May 16, 2022•1 hr 20 min•Ep. 44
In 2006, finally, something erupted. Health food was an imbroglio of crusty and boggey-fied, innocuous yet alienating food. Glib green and banal brown shelves had less personality than a broken Asthma pump in a hospital car park. A cacophony of precocious cardboard-with-a-conscience. In 2006, thankfully, a TECTONIC SHIFT ERUPTED!!! Lashings of lurid orange and green and pink and red lava spilled over supermarket shelves. A bombastic riot of eye-gorgingly-gorgeous products, coquettishly carousing...
May 09, 2022•1 hr 19 min•Ep. 43
Never been SO NERVOUS to publish a podcast. Somedays, my mental health is a magnificent malignant feast. Self-esteem like a feeble Pringle in a February puddle. A seething swap of mucky self-doubt, pillaging positivity. Nuclear explosions of imposter syndrome erupt through my noggin. “You’re not good enough!” “Why bother?” “That was sh*t you scum bag”” My latest guest on HUNGRY. is Harry Turpin, a dear friend and a kind soul. Harry is founder of The Savourists: they’ve won listings at Whole Food...
Apr 26, 2022•1 hr 22 min•Ep. 42
At the door step, everything eased. Mind churning like miffed butter, flecked with F*ck-me-there’s-just-too-much-on! One of those INTENSE days. Emails eviscerating Zen, to-do lists trampling Calm. Instant Gratification masquerading as Instagram: scrolling your way to shameful oblivion. Mindful Chef is more than a recipe box. A panacea against the pummelling of putrid notifications. Banging recipes and Build-Your-Own-Meditation-Retreat at home. Slip into sliders and sarong (yeh, climbed MK 2013 -...
Apr 11, 2022•1 hr 19 min•Ep. 41
My sleepy inner glutton woke in wild alarm with furious wet eyes. Mooching through carbohydrate cathedrals of pasta and sarnies and sourdough. Blistered rust-coloured chicken, chips with a glass-shattering crisp, swimming in a swamp of glistening gravy. Pummelled with dish after dish of dee-lish. Tom Straker’s food is other-worldly and soul-nourishing. MANZZ GOT THA FOOOOOOD CUZZZZ. Tom is the latest guest on HUNGRY. My goal? Unpack crucial lessons from running high-octane kitchens, apply them t...
Apr 04, 2022•1 hr 4 min•Ep. 40
“I’ve literally lost my identity?” “Who on earth am I?” “How do I come back from rock bottom?” These thoughts ricocheted her mind like an anxious pinball in an angry blizzard. Dominique was lost. Recruitment career didn’t go to plan. Singing career didn’t take off. Searching and searching and searching. Until she found… Food, Glorious Food. Founder of Woolfes kitchen, who make a riot of heinously-addictive, lip-smackingly gorgeous pastes and nuts. On Monday, she WON Jamie Oliver’s Cookbook Chall...
Mar 21, 2022•1 hr 15 min•Ep. 39
WAHOOO IT’S FINALLY HERE!! YOU’RE GUNNA LOVE THIS ONE!! MOJU, ripped up an alienating dogmatic “health industry”, add a lashings of fun and sprinkles of personality. Highest £ROS in total Juice and Smoothies Highest £ROS in Food To Go No.1 brand in Functional Shots with 48% market share Delivering 84% Functional Shot growth 10 MILLION MOJU SHOTS were consumed in 2021 - that’s one shot every 3 seconds! ⚡️ Winning listings at: ASDA, Waitrose, Whole Foods Market, Planet Organic, Sainsburys, ON THE ...
Mar 14, 2022•1 hr 22 min•Ep. 38
Eyes stung like violent wasps dipped in vinegar. Face like a dilapidated like glum high street. Swimming in the screaming beer-fear fantods. Thankfully, a super hero saves the day, every day. A soft hand, dusts you off, whispers: “Keep Your Chin Up” Creamy cuddles with a cantankerous coffee SLAP! J’adoreee Jimmy’s Iced Coffee. Jimmy’s are the O.G. challenger brand - unapologetically authentic with mind-bogglingly delicious products. They’ve won listings: ASDA, M&S, Co-Op, Sainsbury’s, BP Jim...
Mar 07, 2022•1 hr 19 min•Ep. 37
James Averdieck founder of GU and The Coconut Collaborative is the next guest on HUNGRY. In 2003, James launched GU securing listings at all major retailers and successfully sold to Noble Foods for £32.5 million. In 2014, James founded The Coconut Collaborative, winning listings at listings at Tesco, Waitrose, Sainsbury’s, Ocado with £20m + retail sales. James embodies his puddings. A charming exterior yet his core bubbles with unshakeable resilience and optimism. *Follow on LinkedIn and Instagr...
Feb 21, 2022•1 hr 20 min•Ep. 36
10.22pm. I sent the email. No idea on the response. 10.52pm the reply. Sending delicious delirium through my bones. Eyes like wet fog lights. Chin dropped through the floor. Alessandro Savelli from Pasta Evangelists intro’d me to a special guest. The Contrarian Chocolatier, the Modern Day Willy Wonker. Giles Atwell. Giles creates FRESH chocolate. My housemate and I, like Chocolate-Chuckle Brothers, juggled chocolate across the sofa “to me- to you - to me - to you!” “MATE, Why did you eat the LAS...
Feb 07, 2022•1 hr 28 min•Ep. 35
