How Caleno Disrupted The Low To No Category Winning Listings at Sainsbury's, Waitrose, M&S - Ellie Webb - podcast episode cover

How Caleno Disrupted The Low To No Category Winning Listings at Sainsbury's, Waitrose, M&S - Ellie Webb

Oct 17, 20222 hr 39 minEp. 53
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Episode description

A Colombian Carnival glided down my gullet

Coquettishly carousing my taste buds

Dark and Zesty over ice.

Rolling-your-toes-through-sand-Blisss

Even slipped into my Havianna sandals-with-a-cheeky-strap - you ok hun?

"ALEXAAAAAAAA - Daddy’s home, put on Daddy’s fave - Texas "Inner Smile”

Caleno is bamboozingly banging.

Fiesta of Flavour sans Full-English Hangxiety

Caleno’s delicious success: won listings at Sainsbury's, Waitrose & Partners, Marks and Spencers

Caleño Drinks’s founder, Ellie Webb 💃🏽✨ Webb is the latest guest on Hungry.

ON THE MENU:

1. How to hire right, so you DONT have to fire fast - Who The A Method for Hiring: Meticulous screening process + hire on VALUES + how to ask the right questions + never skip reference checks

2. Why a Brand is an Entity and You Must Obsess with How You Show Up - “Always Go Above and Beyond”

3. The Differences between On Trade vs. Off Trade - How To Make On Trade Work - On trade = Different connection and occasion with consumer. + teach them incremental upsell

4. How To Build Resilience: Keep a Dairy of All Your Dark Days + Realise EVERYTHING will pass.

5. How To Push Through the Enormity of the Idea - Use LinkedIn to Network and Hustle. Hustle. Hustle.

🤝 Let's Connect!

►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/)

►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)

How Caleno Disrupted The Low To No Category Winning Listings at Sainsbury's, Waitrose, M&S - Ellie Webb | HUNGRY. podcast - Listen or read transcript on Metacast