This week, we feature an interview Pete did with Alejandro Reyes of the Get Internet Famous podcast. Alejandro talks to Pete about the strategies and tactics people can use to enhance their profile in an online setting. -= Win Stuff! =- We regularly receive copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win Keep checking back for the latest competition and prizes!...
Nov 08, 2013•36 min•Transcript available on Metacast In another Foundation Episode, Dom talks about Vision, Strategy and Tactics. He gives clear definitions for these popular (but often misunderstood) terms, explains how they fit into your business, and talks about the possible pitfalls of each one. -= Win Stuff! =- We regularly receive copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win Keep checking back for the la...
Nov 01, 2013•32 min•Transcript available on Metacast This week we feature an interview Pete did with Alan Fawcett of the Infinite Pie podcast. Alan talks to Pete about how he got started, where he gets his ideas, and how he goes from idea to implementation. -= Win Stuff! =- We regularly receive copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win Keep checking back for the latest competition and prizes! -= Links =- - ...
Oct 25, 2013•1 hr 3 min•Transcript available on Metacast Dom presents another Foundation episode, this week talking about the importance of knowing who your customers are. This is put into the context of the 7 Levers of Business to show how some simple insights can help improve your profits. -= Win Stuff! =- We regularly receive copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win Keep checking back for the latest competi...
Oct 18, 2013•35 min•Transcript available on Metacast This week, Pete talks to Jenny Radcliffe, and expert in non-verbal communication, specifically when applied to negotiation and deception detection. They discuss how to effectively prepare for a negotiation, and some simple ways to spot a deception. -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Win Stuff! =- We regularly receive copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our curren...
Oct 11, 2013•1 hr 6 min•Transcript available on Metacast This week, Pete and Dom discuss what is the most important skill to learn in any business, regardless of whether it is online or offline, and it's probably not what you think. Take a look at Pete's PDF on this topic here: http://preneurmarketing.com/business-building/know-important-skill-master-business/ -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://www.preneurmarketing.com -= Win Stuff! =- We are now regularly receiving copies of books (and other goodies) from the author...
Oct 04, 2013•48 min•Transcript available on Metacast This week, Pete talks with Josh Kaufman , author of The Personal MBA , about his new book The First 20 Hours - How to Learn Anything FAST . They discuss how to identify the core elements of any skill, and how to rapidly reach competency in any field. -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Win Stuff! =- We are now regularly receiving copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To ente...
Sep 27, 2013•52 min•Transcript available on Metacast In another foundation episode, Dom talks about one of the basic mistakes many businesses make when marketing themselves: not being clear about what services or products they offer. -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Win Stuff! =- We are now regularly receiving copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com...
Sep 20, 2013•27 min•Transcript available on Metacast Pete talks with Nicole Lipkin , author of What Keeps Leaders Up At Night , about the challenges of leadership. They talk about the qualities of a leader, whether you are a business owner or manager with staff, or an entrepreneur managing a remote team. -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Win Stuff! =- We are now regularly receiving copies of books (and other goodies) from the authors we feature to give away to PreneurCast listeners. To en...
Sep 13, 2013•52 min•Transcript available on Metacast Pete and Dom discuss their tips for using Social Media platforms (like Twitter, Facebook and YouTube) to promote yourself and your business, including tips on what not to do and why. The main points covered in this show are: * A definition of Social Media * Go where the hungry crowd is * The Marketing Symphony * Social Media for you vs your brand * Use and Mis-use of social media buttons -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Links =- - Book...
Sep 06, 2013•53 min•Transcript available on Metacast This week, Pete talks to Richie Norton , author of The Power of Starting Something Stupid , about his book, and about getting the most from your life and your business by getting started and trying out your ideas. -= PRENEURCAST HAS MOVED =- PreneurCast has a new home over at http://preneurmarketing.com -= Links =- - Books The Power of Starting Something Stupid - Richie Norton You can try out a lot of the books we recommend in audio format with Audible: http://audibletrial.com/preneurcast - Free...
Aug 30, 2013•39 min•Transcript available on Metacast This week, Pete and Dom finish off the Q&A Questions from Episode 100, their live Q&A session. Questions covered in this episode include: - Should I focus on promoting myself as a leader in the field, or promoting my business? - How do we find the time to do everything and spend time with our families? - Whens the most productive time to write copy? - How do you get interviews with leaders in your market place? - Whats the best way to grow an audience online quickly for a new product launch? - W...
Aug 23, 2013•1 hr 19 min•Transcript available on Metacast This week, Dom talks to Joanna Weibe of Copyhackers about their latest eBook, The Startup Guide to Differentiation . They discuss why differentiating yourself or your business from your competition is important, and some quick tips to get you started. Dom is also starting a 7 Day Challenge to create a Digital Magazine using Ed Dale's MagCast platform. You can follow along here: http://www.preneurmarketing.com You can find out more about Ed's Digital Publishing Blueprint here: http://www.preneurm...
Aug 16, 2013•2 hr 37 min•Transcript available on Metacast In a special edition, Pete talks to Ed Dale about Venue Theory , and why you should be aware of this if you are trying to reach your customers with your marketing messages and information products. They also talk about Ed's MagCast Publishing Platform. Ed is currently opening access to his Digital Magazine Publishing platform, MagCast, to the public. To find out more, take a look here: http://www.preneurmarketing.com/magcast -= Links =- - Books: How Music Works - David Byrne You can try out a lo...
Aug 09, 2013•47 min•Transcript available on Metacast This week, Pete talks to James Altucher , author of Choose Yourself . James talks about his very varied history, and how that helped him realise why it's important to look after yourself in order to be able to look after your business. Pete also mentions Venue Theory, which is discussed in more detail in this video from Ed Dale: http://www.preneurmarketing.com/VenueTheoryVideo -= Links =- - Books: Choose Yourself - James Altucher How Music Works - David Byrne Born Standing Up - Steve Martin's Au...
Aug 02, 2013•48 min•Transcript available on Metacast This week, Pete and Dom recommend some books to put on your reading list (especially if you are off on holiday). There are some old classics from Dom and some new suggestions from Pete, so there should be something for everyone. -= Links =- - Dom's Recommended Books: The E-Myth Revisited - Michael E. Gerber Built to Sell - John Warillow The Lean Startup - Eric Ries Pitch Anything - Oren Klaff Book yourself Solid - Michael Port - Pete's Recommended Books: Influence - Robert Cialdini Love Yourself...
Jul 26, 2013•48 min•Transcript available on Metacast This week, Pete talks to Michael Port , author of Book Yourself Solid , and recently the Illustrated version of the same book. Among other topics, they discuss the importance of knowing your target market and of staying in touch with people. -= Links =- - Books Book Yourself Solid Illustrated - Michael's Book - Online http://contactually.com/bys - Customer Relationship Manager tool based on the Book Yourself Solid strategy http://audibletrial.com/preneurcast - Free trial with a free audio book d...
Jul 19, 2013•51 min•Transcript available on Metacast This week, Pete and Dom talk about the important conversations you need to have (and how to have them) with joint venture partners, business partners, your boss or your clients to make sure that everyone understands the important details of a deal. -= Win Stuff! =- We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win Keep checking back...
Jul 12, 2013•43 min•Transcript available on Metacast This week, Pete talks to Brian Cohen , author of What Every Angel Investor Wants You To Know , about his book, and about what makes a business interesting to investors. There's some important lessons here for everyone, though. -= Get a Discount on Brian's Book =- We secured a discount for anyone wishing to buy a copy of Brian's book. Go to: http://preneurmarketing.com/angelbook And use the promo code: PRENEUR (This code is valid throughout July 2013) -= Additional Bonus (We're trying something n...
Jul 05, 2013•59 min•Transcript available on Metacast To celebrate the 100th episode of the Podcast, Pete and Dom hosted a live Q&A session, and were joined by a whole host of PreneurCast listeners who asked their most pressing questions and got answers live on the call. -= Win Stuff! =- We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win -= Links =- - Online http://www.smartpassiveincom...
Jun 28, 2013•1 hr 3 min•Transcript available on Metacast This week, Dom talks with Kourosh Dini , psychiatrist and author of Workflow - Beyond Productivity , about his new book. They take a behind-the-scenes look at optimal workflow, covering topics like defining tasks, managing focus, and mastery of a subject. -= Be Part of Our 100th Show =- Pete and Dom are planning to host a live Q&A session to celebrate the 100th edition of PreneurCast. The proposed date and time is: Thursday 28th June 2013 at 17:30EST (22:30 in the UK) Keep an eye on http://prene...
Jun 14, 2013•1 hr 11 min•Transcript available on Metacast Pete talks to Dan Norris, the creator of the Inform.ly service - an online data gathering and reporting service - about website and business metrics. They discuss useful and un-useful data, and talk about the lessons Dan learned in starting Inform.ly -= Win Stuff! =- We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners. To enter our current competition, just visit: http://www.preneurmarketing.com/win -= Links =- - On...
May 31, 2013•57 min•Transcript available on Metacast This week, Pete and Dom discuss the problems your clients might face if you forget that you have knowledge that they don't, and they give some simple tips on how you can help your clients to feel at ease with you and the products and services you provide. -= Links =- - Previous PreneurCast Episodes: All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode. Episode 052 - 7 Levers of Business Redux Episode 091 - If I Was A...
May 17, 2013•42 min•Transcript available on Metacast Pete chats with Trevor Young , author of Micro Domination - a book about leveraging the power of the Internet and social media to build a personal brand and grow your business - and they talk about the importance of creating quality content in this process -= WIN COPIES OF TREVOR'S BOOK =- We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself. -= Links =- - Online http://microdominationbook...
May 03, 2013•1 hr 6 min•Transcript available on Metacast This week, Pete talks to Wayne Breitbarth , author of The Power Formula for LinkedIn Success . They discuss the benefits of using LinkedIn as a business owner and entrepreneur, and the basics of getting started. Plus, Wayne highlights some power features. -= WIN COPIES OF WAYNE'S BOOK =- We've secured a few copies of Wayne's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win your own copy. -= Links =- - Online http://www.powerformula.net/ - Wayn...
Apr 19, 2013•1 hr 1 min•Transcript available on Metacast Pete and Dom continue the If I Was… series with a discussion around Yoga Teachers and Yoga Studios , and how the 7 Levers of Business can be used as a framework to improve those specific kinds of businesses (or any other kind of business, really) Let us know if you have any ideas for "If I Was…" Drop us a line at preneurcast@preneurgroup.com if you'd like us to discuss your particular type of business in one of our "If I Was…" episodes. -= Links =- - Previous PreneurCast Episodes: All previous e...
Apr 05, 2013•51 min•Transcript available on Metacast Pete talks with Heather Smith , author of Learn Small Business Start-Up in 7 Days , and a certified Xero Accounting Software Consultant. They talk about the book, the main mistakes that people make when starting a small business, and how to avoid them. As a special offer to Preneurcast listeners, Heather has offered a free basic setup of the Xero platform for anyone signing up to the service through her link (mention this podcast episode): http://heathersmithsmallbusiness.com/xero/ Also, there i...
Mar 22, 2013•42 min•Transcript available on Metacast In this Episode, Dom continues the Foundations series. This time he talks about one of the most difficult challenges for a lot of small businesses: sticking to your Core Business. He talks about the reasons for doing this, and the benefits it can bring. -= Links =- - Books Book Yourself Solid - Michael Port Built to Sell - John Warrillow - Online http://www.ProfitHacks.com - ProfitHacks is Pete and Dom's course about Productivity, Business Efficiency, and Streamlining your work to increase your ...
Mar 08, 2013•32 min•Transcript available on Metacast Pete's back, and he continues the If I Was… series by talking to Dom about how the 7 Levers of Business can be applied to tradespeople and the service industry . As always, this episode isn't just for people in those businesses, there's tips for everyone. Let us know if you have any ideas for "If I Was…" Drop us a line at preneurcast@preneurgroup.com if you'd like us to discuss your particular type of business in one of our "If I Was…" episodes. -= Links =- -= Online www.websavvy.com.au - The si...
Feb 22, 2013•52 min•Transcript available on Metacast Continuing the Foundations series, in this episode Dom talks about investing in yourself - something that is overlooked by most entrepreneurs who are new to business. It's important to invest in yourself and your team to ensure the growth of your business -= Links =- - Online http://www.ProfitHacks.com - ProfitHacks is our course about Productivity, Business Efficiency, and Hacking your way to Profits - Previous PreneurCast Episodes: All previous episodes are available over at http://preneurmedi...
Feb 08, 2013•31 min•Transcript available on Metacast 
