Natalie Kroth is extremely knowledgeable about helping businesses keep track of what it really costs to have an employee because of employer contributions including salary pay, benefits and unemployment tax. Natalie is the Business Development Manager for Unemployment at The Matrix Companies. Matrix is a third-party company that does unemployment management, which is essentially unemployment cost control, and operates in all 50 States. Natalie shares how the team at Matrix can mitigate or allevi...
May 19, 2021•13 min•Ep. 27
My guest, Sandro Moor, is the CEO and Chairman of Asentiv World. Sandro has received several international awards in referral marketing, strategy marketing, and business development. Those awards are reflective for his passion to help entrepreneurs build their own networks and a business that leads them to a spectacular life. Asentiv is a franchise training and consulting company with a global reach. And Sandro will emphasize that it helps companies build their own networks, and it’s not a socia...
May 12, 2021•16 min•Ep. 26
Craig Schulze is an entrepreneur who spent 20 years in the fitness and wellness industry. He started working at a fitness club and then bought it. Within three years he owned five franchises and then helped the company set up 22 more. During that time, Craig was a multi-award-winning trainer in Australia. He used extra income in the third year of his growing franchises to sell wellness products, which are distributed around the world. In 2015, he sold his fitness clubs and became an investor in ...
May 05, 2021•25 min•Ep. 25
My guest has spent a lifetime in the world of franchising. John Francis, aka Johnny Franchise, was exposed to the business when he was just a child in his family’s hair salon system, “The Barbers,” the 1,000-plus unit, publicly traded and international organization that franchised the brands Cost Cutters, City Looks and We Care Hair. With over 25 years of hands-on experience in franchise industry, John has served as a franchisee, franchisor, investor, and a board member of organizations such as ...
Apr 28, 2021•30 min•Ep. 24
Given their work in the military, it almost seems unlikely that my two guests would start a tattoo franchise. They have identified a growing mainstream market and are taking a fresh approach to appeal to these customers. Maria Joukov is the CEO and co-founder of inq Tattoos. Maria’s career started in the Department of Defense, where she supported high priority accounts for the US military, Intelligence Community, and lawmakers. Maria then launched a boutique consulting company that serves the US...
Apr 21, 2021•23 min•Ep. 23
Just about every entrepreneur has the dream to make money and be successful to grow and expand their business. Justin A. Goodbread, a nationally recognized financial planner, educator, wealth manager, and entrepreneur, gives a reality check to business owners that, in fact, 80% of their net worth is in their business and there’s only a 4% chance of selling the business for what an owner truly thinks it’s worth. And only 13% of business owners can sell their business. With Justin’s methods, he he...
Apr 14, 2021•34 min•Ep. 22
Every company or organization wants a logo. That logo is just a small part, but an essential part of building a brand. Dennis Michael is an experienced graphic designer who specializes in logo design and brand building. Since 2002, he has worked with many B2B to B2C companies, large and small, creating hundreds of logos and building dozens of brands. Dennis has a process for creating logos and brands, and it starts with asking a business owner about their core values and purpose. Later, the disc...
Apr 07, 2021•22 min•Ep. 21
Tony Alvarez is a former district director of the Small Business Administration (SBA) in the San Antonio district office. He has a wealth of experience of working with the Small Business Administration along with operating and having relationships with four premier national franchisers. Tony is a leader in the entrepreneurial community and passionately helps the Hispanic community to develop and grow their businesses. We spent a lot of time talking about the services of the Small business admini...
Mar 31, 2021•26 min•Season 1Ep. 20
After 18 years of working in television broadcasting, Leslie’s contract wasn’t renewed. She took the leap and started a new career path. I had the privilege of advising Leslie when she launched her business from square one. Four years later, Leslie is a success story running her own media relations agency. Leslie’s years of being in media have taught her the importance of sharing your message through storytelling, why it must be compelling, and how to reach your target market. In our conversatio...
Mar 24, 2021•26 min•Ep. 19
Does your organization have a CFO? Regardless of whether you have one within your business, you may benefit by having multiple CFOs who can contribute and collaborate with you to quickly and systematically expand your business’s knowledge and growth. Brooke Lively is the founder and President of Cathedral Capital, a team of CFO’s and Profitability Strategists who help entrepreneurs turn their companies into profitable businesses. After earning her MBA in Investments and Corporate Finance, Brooke...
Mar 17, 2021•23 min•Ep. 18
Kirsha Campbell, CPA, CMA is known as the Cash Flow Maven! She knows how to integrate all the moving parts in your business to set up the right foundation to be recession-proof, operate with reduced financial risk, and increase cash flow. She knows how business owners have made innocent mistakes that lead to long-term consequences. She helps business owners overcome the stress and frustrations in running the back-end of their business. In our very informative discussion, we talked about: · Under...
Mar 10, 2021•22 min•Ep. 17
Jonathan Sparks, Founder of Sparks Law, is a business attorney and has worked with hundreds of franchisees, and even advised business owners on starting their own franchises. Jonathan works in Business Law and helps small businesses with trademarks, business formation, copyright, and other various business related laws. Prior to founding Sparks Law, Jonathan worked at the United States Department of Justice. Sparks Law has helped over 4,000 clients. In our conversation, we address some common co...
Mar 03, 2021•24 min•Ep. 16
As a small business expert, Barry Moltz gets owners growing again by unlocking their long forgotten potential. With decades of entrepreneurial experience in his own business ventures and consulting countless other entrepreneurs, Barry has discovered the formula to get stuck business owners unstuck and marching forward. As a small business expert, Barry applies simple, strategic steps to facilitate change. Barry’s strategies and formulas set the groundwork for success. In our conversation we cove...
Feb 24, 2021•21 min•Ep. 15
Every business owner, large or small, wants to pay less tax. Dan Nicholson, owner of Nth Degree CPAs, takes his experience of working with a top global CPA firm and completing a fellowship with Government Accounting Standards to do just that. For the fourth time, Dan was named a global winner of accountants 40 under 40. And Nth degree won an award for being one the best run midsize firms in the U.S. In our conversation, Dan shares how he helps clients attain financial certainty. In other words, ...
Feb 17, 2021•23 min•Ep. 14
Charles Read is Certified Public Accountant, United States Tax Court Practitioner, GetPayroll Inc. founder, and member of the Internal Revenue Service Advisory Council. With 50 years of experience, Charles knows first-hand how to avoid the heavy hand of the IRS. In our conversation, Charles shares valuable and timely information that all small size businesses need to know, including: · Why you must follow the rules to register employees and independent contractors. · Know that your State will au...
Feb 10, 2021•21 min•Ep. 13
There’s good reason that Michael Einbinder is among the top franchise lawyers listed in the Franchise Times since 2004. Michael is a founding member of Einbinder & Dunn. He represents start-ups, emerging and established franchisors, single-unit and multi-unit franchisees, and private equity investors in franchise transactions. In our conversation Michael gives advice for both franchisee and franchisors in all areas of their business, including: · Assisting with the development of the franchise s...
Feb 03, 2021•32 min•Ep. 12
The state of the world is presenting challenges to all of us right now, no matter what type of business we’re in. Those challenges are not only in the workplace, but they carry over into our personal and home life. My guest, Elizabeth Berrocal, is a mental health expert and the owner of the Center for Women and Family in San Antonio, Texas. She is an EMDR therapist and specializes in working with people who need to desensitize stuck traumas. In our conversation we discuss: · How finding purpose ...
Jan 20, 2021•25 min•Season 1Ep. 10
Physician-supervised franchise Medi-Weightloss has helped over 300,000 plus patients lose over seven-million pounds! This company has a solid record of supporting its members with medical knowledge and software technology. The business is exploding, especially helping people who have struggled with weight-gain during the COVID pandemic. My guest today is Andrew Cox, Partner and Senior Vice President of Business Development at Medi-Weightloss. He is also the Senior Vice President of Physician’s H...
Jan 13, 2021•28 min•Season 1Ep. 9
Brett Swartz is the Founder of Capital Gains Tax Solutions and host of the Capital Gains Tax Solutions podcast. Each year, he equips hundreds of business professionals with the Deferred Sales Trust tool to help their high net worth clients solve capital gains tax deferral limitations. He is passionate about educating people in Capital Gains Tax Deferral with a Deferred Sales Trust, how to divest from a business or real estate, and gain freedom from feeling hostage to a 1031 exchange, then invest...
Jan 06, 2021•24 min•Season 1Ep. 8
Candice Kingston works with small business owners and high-level professionals to help them grow personally and professionally. She uses Energetic Leadership Coaching techniques to help uncover roadblocks that may be holding them back from reaching their true potential and creating a life and business they love. She spent 12 years in corporate working in health insurance. Through the help of coaching, she discovered a place where she finally felt like she could make an impact and help others. Sh...
Dec 30, 2020•17 min•Season 1Ep. 7
Blanca Abbud produces winning results for organizations as an individual contributor and sales team leader, delivering consistent results. At 21 she received her first degree, BS in Biology and Chemistry from University of Texas El Paso, at 31, she went on to receive her MBA with a concentration in healthcare from Texas A&M – San Antonio. She has 20 years of strong sales experience. Her sales experience ranges from inside sales, banking and financial services, Medical sales, BEB sales, PEO sales...
Dec 23, 2020•21 min•Season 1Ep. 6
Dustin is a franchise funding specialist for Benetrends. They have helped thousands of small businesses open their doors, many of which were franchises, and have facilitated hundreds of SBA loans. Dustin have been a featured speaker at numerous franchise conferences, inspiring entrepreneurs with successful small business funding strategies and training franchise executives on how to maximize their funding relationships. For over 35 years, Benetrends has provided proven and innovative funding sol...
Dec 16, 2020•30 min•Season 1Ep. 5
Brittney Lincoln is the Director of Franchise Development at Xponential Fitness. Brittney has worked in franchise development for 9 years. Before franchising, Brittney worked in advertising sales and started/owned a small retail business. She has a business degree from the University of Denver and resides in Denver, CO. Here are some details in what we discussed in the episode: The details of a fitness studio community and how small business owners have become their main clientele How the proces...
Dec 09, 2020•23 min•Season 1Ep. 4
Diane Rosenkrantz is a senior consultant with Tenet Financial Group since 2009. She trains both franchise brokers and loan brokers on the 401k/IRA Rollover Funding Option. She works with clients, brokers, and franchises throughout the county with the goal of providing the best funding option. Her specialty is educating and helping clients on the option of accessing pre-tax retirement funds for a new or existing business. Her past experiences provided an excellent foundation for her knowledge of ...
Dec 02, 2020•32 min•Season 1Ep. 3
Bethany Babcock founded Foresite Real Estate in 2014. She graduated from UTSA double majoring in International Business and Finance. She went on to earn her MBA with a concentration in Finance from Texas A&M University. She was named by the San Antonio Business Journal in 2018 as one of the “40 under 40”. Bethany is one of very few brokers in San Antonio to have been named one of the top 10 Brokers by Costar in the categories of both leasing and investment sales. She also guest lectures for the ...
Nov 25, 2020•28 min•Season 1Ep. 2
Jason is one of the founding attorneys at Franchise.Law in Charlotte, NC, a law firm dedicated to helping both new franchisors and established franchisors in taking their businesses to the next level. Jason has spent his career working tirelessly to help his clients, and he has spoken at many franchising events across the country about buying franchises and franchising your own business. In 2013, Jason earned the title of Certified Franchise Executive through the International Franchise Associat...
Nov 18, 2020•28 min•Season 1Ep. 1
Welcome to The Inside Story on Franchising, with valuable insights on how to create multiple streams of income through franchising and building businesses. Host Ricardo Matos has spent more than 25 years building businesses in multiple industries and helping other business owners succeed. His expertise and entrepreneurial ‘know-how’ will educate and inspire you. On the show, Ricardo brings together industry experts and insiders who share solutions and strategies along with a passion for helping ...
Nov 03, 2020•2 min
