In this week’s episode, we sit down with Rachel Duguay and Michael Sturba , Co-Founders of Micro Puzzles, LLC. Micro Puzzles are mini 150-piece jigsaw puzzles delivered to customers in test tubes. The puzzles come in over 50 designs and it’s also possible to make custom, personalized versions. Rachel and Michael have been selling puzzles since 2018. The pair were both furloughed during the pandemic and, at that time, people became increasingly interested in buying puzzles. The pair discussed cre...
Oct 31, 2022•38 min•Ep. 92
In this week’s episode, we chat with Shelley Gupta , Co-Founder and CEO of BāKIT Box - a female, minority-owned specialty baking kit service. The idea is to make baking fun, easy and accessible for everyone. BāKIT Box was founded in 2020 when Shelley grew her interest in baking during the pandemic. She realized there hadn’t been innovation in the baking space for a while and there was a gap in the market. We discuss Shelley’s career change from real estate and finance, how she transformed her ho...
Oct 24, 2022•29 min•Ep. 91
In the latest episode, we speak with Landon Burningham , Founder, President and CEO of Physiq Fitness — a subscription model-based gym aiming to make fitness fun, affordable and life-changing. Physiq Fitness was founded in 2007 and started as a personal training company. People soon started signing up on a subscription basis and, eventually, the training studio was opened. Today, Physiq Fitness has four (soon to be five) big-box fitness gyms, and everything runs on the subscription model, includ...
Oct 17, 2022•29 min•Ep. 90
On this week’s episode, we chat with Rob Scott , Founder of Legends Boxing , about franchising, retention and subscriptions. Legends Boxing aims to provide boxing fitness classes in a fun, motivating way. Every day, brand-new, 1-hour workouts are available to customers. The franchise has 19 locations and is entirely membership driven, with several different membership options. One of their unique options is the popular legacy membership where customers pay a monthly fee and each year the annual ...
Oct 12, 2022•32 min•Ep. 89
In the latest episode, we speak with Brian Eberman , Chief Executive Officer at Zeenk , to discuss data and analytics. Zeenk is the first customer-centric data analytics solution designed for DTCs, e-commerce brands, and agencies. Typically, Zeenk provides actionable analytics to e-commerce brands selling on Amazon or Shopify. Understanding data and analytics is important to subscription-based brands in evaluating where to spend their marketing budget and how to retain customers. Brian has a dee...
Oct 06, 2022•33 min•Ep. 88
On the latest episode of Subscriptions Scaled , we speak with Eric Schmitz , president at California Athletic Clubs (CAC). California Athletic Clubs owns and manages health clubs throughout California. Eric has been in the subscription industry for around 35 years. He’s had plenty of experience working with the subscription model and understands what works, what doesn’t, and how it can be a great way of running a business. Unlike many other current subscription companies, California Athletic Clu...
Sep 30, 2022•34 min•Ep. 87
On this latest episode, we speak with Marcos Rivera , Founder and CEO at Pricing I/O , about everything related to subscriptions and pricing. Pricing I/O is a training and coaching boutique helping high-growth B2B SaaS companies improve ARR growth and market share. On the episode, we discuss: Marcos’s background and how he got into subscriptions and pricing. The methodology Marcos uses to develop pricing. Marcos’s thoughts on various types of pricing models. Quantifying how much value customers ...
Sep 16, 2022•36 min•Ep. 86
In this week’s episode, we speak to Aleks Gollu , Founder and CEO of 11Sight . 11Sight is an inbound video call and customer engagement platform. The platform connects customers to businesses using video, audio, or chat from anywhere on the web with just a click. In the episode, we discuss various topics, including: Why Aleks and his team built a solution to help with all stages of customer engagement, not just sales lead acceleration. The importance of renewals in the subscription business. Ale...
Sep 09, 2022•41 min•Ep. 85
In the latest episode, we speak with Jack Purcell , Sales Generation Lead Advisor - MyParcel at GEODIS . GEODIS is a supply chain operator ranking among the top brands in its field in both Europe and the rest of the world. GEODIS manages customer supply chain by offering end-to-end solutions enabled by the company’s expert staff, infrastructure, processes, and systems. In the episode, we discuss: The challenges and opportunities for subscription-based businesses How GEODIS helps merchants unders...
Sep 01, 2022•28 min•Ep. 84
In this week’s episode, we speak with Max-Josef Meier , CEO and Co-Founder of FINN . FINN offers all-inclusive, immediately-available monthly car subscriptions to customers. Max is a second-time entrepreneur. He wanted to build a company in the ecommerce industry that could grow into something large, meaningful, and impactful. That’s when Max came across car subscriptions. He found the concept fascinating from both a consumer and business point of view. Max started FINN in 2019 and it is now Ger...
Aug 24, 2022•27 min•Ep. 83
In this week’s episode, we speak with Craig Hewitt , Founder and CEO of Castos . Castos is a podcast hosting platform designed for creators. It provides subscribers with the tools to engage their audience and monetize their content. In this episode, we learn about Castos and how it works. We also hear about Craig’s background and career journey. Castos has been in the business for around five years now. PodcastMotor, Castos’ predecessor has since been taken under the Castos umbrella. The combine...
Aug 19, 2022•39 min•Ep. 82
In this week’s episode, we speak with Jared Hales , Chief Technology Officer at Bespoke Post . Bespoke Post is a subscription box company that aims to introduce customers to cool products. Most of the time, these products come from small, under-the-radar brands. Bespoke Post was started in 2011 by Co-Founders Rishi Prabhu and Steve Szaronos. The pair first targeted the box toward men. The first box was whiskey-themed. The brand has expanded over the years, but the subscription box is still the b...
Aug 10, 2022•46 min•Ep. 81
In this week’s episode of Subscriptions Scaled , we speak to the Co-Founders at Shaker & Spoon , CEO Mike Milyavsky and CBO Anna Gorovoy . Shaker & Spoon is a subscription box for cocktails. Every month, three original recipes are provided from some of the best bartenders in the world, together with the ingredients. The boxes are shipped all around the U.S. Everything needed for the cocktails is included in the subscription box, apart from the alcohol. Each month focuses on a different s...
Aug 04, 2022•47 min•Ep. 80
This week we have a special episode of Subscriptions: Scaled , where we discuss planning for payments maturity as you scale. The episode is hosted by the founder of Content Allies Jake Jorgovan , who’s joined by our usual host Nick Fredrick and Danny Omiliak of Rebar Technology . In the episode, we discuss the problems that often occur with subscription payments, how you should mature with payments, and how common payment issues can be solved with Rebar Technology’s SBS Express subscription bill...
Jul 25, 2022•34 min•Ep. 79
In this week’s episode of Subscriptions Scaled , we chat with Shereen Jegtvig Lehman , Founder of Introverts Retreat Subscription Boxes . Introverts Retreat Subscription Boxes send a book to subscribers each month. Subscribers can choose the book or the Introverts Retreat will select one. Along with the book, subscribers receive a candle, bath salts, and handmade soap with an introverted theme. A little snack is also included with the box. Introverts Retreat Subscription Boxes have been around f...
Jul 06, 2022•25 min•Ep. 78
In the latest episode of Subscriptions Scaled , we speak with Stephan M. Liozu , Ph.D., Founder & Disruptor at Value Innoruption Advisors . Value Innoruption Advisors is a boutique consulting firm focusing on disruptive approaches in value management, industrial pricing, and digital pricing strategies. Stephan has around 30 years of experience in the manufacturing and industrial space. He fell into pricing and decided to do his Ph.D. in value-based pricing and how to transition companies fro...
Jun 27, 2022•40 min•Ep. 77
In this week’s episode of Subscriptions Scaled , we speak with Michael Kadin , Founder and CEO of RedCircle . RedCircle is a platform for podcasters, brands, and agencies looking to transact in podcast advertising. The company helps all types of podcasters distribute their shows and receive analytics on them in order to run marketing campaigns. RedCircle also helps podcasters monetize their shows. It does this with subscription payments, so podcasters can collect a few dollars from their fans an...
Jun 21, 2022•30 min•Ep. 76
In the latest episode of Subscriptions Scaled , we chat with Matthew Holman , Head of Growth at QPilot.cloud . QPilot.cloud consists of intelligent software for scheduled and automated purchasing and predictive supply chain management. Matthew is a growth marketer, which means he does a lot of content creation and lead generation for QPilot’s software. He also makes many audit analysis recommendations, which involve working directly with customers. This fits nicely with content creation. Before ...
Jun 14, 2022•37 min•Ep. 75
In this week’s episode of Subscriptions Scaled , we speak with Anthony Napolitano , Founding Partner at Triple C Consulting . Triple C Consulting helps businesses create a compelling value proposition for their customers, company, and channel partners. One of the areas Triple C Consulting specializes in is direct-to-consumer subscriptions. Before founding Triple C Consulting, Anthony worked at HP for over 20 years. However, he had never worked in the core business before, and almost his entire c...
Jun 06, 2022•40 min•Ep. 74
In this week’s episode of Subscriptions Scaled, we speak with Todd Cochrane , CEO at Blubrry Podcasting . Blubrry makes podcast publishing easier with a smooth publishing platform, live customer support, straightforward migration, and helpful statistics. There are two primary plans - a standard plan at $12 a month and an advanced plan at $20 a month with a whole host of benefits. More and more features have been added over the years. Todd has been in the podcasting space since 2004 and has been ...
May 31, 2022•46 min•Ep. 73
In the latest episode of Subscriptions Scaled , we speak with Ryan Fritzky , Co-Founder and Chief Marketer at Bean Box . Bean Box delivers specialty coffee to customers every morning using a subscription-based model. The company’s mission is to become the leading direct-to-consumer brand for specialty coffee at home. Ryan Fritzky started Bean Box back in 2014, which is on the longer end of subscription businesses. His background is in product management and online marketing. Ryan has also worked...
May 23, 2022•38 min•Ep. 72
In the latest episode of Subscriptions Scaled , we speak with Krish Ramineni , CEO at Fireflies.ai . Fireflies is an AI meeting assistant and conversational intelligence platform. It includes an AI assistant named Fred that follows you around during your meetings: these include Zoom, WebEx, Microsoft Teams, Google Meet, and other major conferencing providers. The AI assistant, Fred, joins your meetings and transcribes. It takes notes and summarizes them, allowing you to search back through your ...
May 16, 2022•39 min•Ep. 71
In the latest episode of Subscriptions Scaled, we speak with JP Werlin , Chairman of the Board and Co-CEO at Pipeline . Founded in 2006, Pipeline is a CRM for small and midsize businesses. It’s designed to empower sales teams across various industries to build game-changing relationships. More than 18,000 customers in 60 countries use Pipeline to gain visibility into their sales, drive opportunities, and close more deals. Pipeline was started when Ruby on Rails CRM was one of the only options ou...
May 09, 2022•36 min•Ep. 70
In this week’s episode of Subscriptions Scaled , we speak with Justin Boatman , Chief Product Officer at Riskalyze . Riskalyze has been around for 11 years, its product went to market for the first time in 2013. The company assesses the risk tolerance of an investor. When an advisor works with clients, that advisor believes that everybody has a risk number, whether they know it or not. Based on this, the advisor can construct a portfolio with a risk number to match. Riskalyze’s mission is to emp...
May 02, 2022•36 min•Ep. 69
In this week’s episode of Subscriptions Scaled, we speak with Joel Hughes , CEO at Right Networks . Right Networks helps accounting firms and small businesses experience the value of being cloud-connected. The team combines knowledge of accounting and tax applications, innovative cloud technology, and a 24/7 US-based support organization to significantly enhance its clients work. Joel started his career as an engineer and coded for a few years. Then he started a consulting business with some fri...
Apr 25, 2022•40 min•Ep. 68
In the latest episode of Subscriptions Scaled , we speak with Paul Chambers , CEO and Co-Founder at SUBTA . SUBTA is the world’s largest DTC subscription community. It is a growing community of innovators, entrepreneurs, thought leaders, and dedicated teams aiming to scale their businesses. Its mission is to help subscription companies thrive. Paul has been working in subscriptions for 25 years but not always in DTC. Paul’s first business venture was a website hosting company, so he’s always had...
Apr 18, 2022•39 min•Ep. 67
In the latest episode of Subscriptions: Scaled , we speak with David Heinemeier Hansson , CTO at Basecamp . Basecamp is a project management and team collaboration software that helps keep everything from falling through the cracks. It’s a way to keep remote workers on the same page so they can organize and share information, discuss, and make decisions. The Basecamp system aims to help people prioritize meaningful work, reduce wasted time, and restore work-life balance for employees. At the beg...
Apr 11, 2022•49 min•Ep. 66
In the latest episode of Subscriptions Scaled, we speak with Lars Helgeson , Founder of GreenRope . GreenRope is an all-in-one CRM with marketing automation that increases growth by boosting awareness, generating leads, and driving conversions. The episode begins with Lars introducing himself and sharing how he came to start GreenRope. We learn about GreenRope and how it works, as well as how Lars has evolved the product. Lars talks about the pricing model and billing of GreenRope’s product in d...
Apr 05, 2022•41 min•Ep. 65
In the latest episode of Subscriptions Scaled , we sit down with Taylor Desseyn , Lead at Nashville Engineering Remote Division, Vaco . Nashville Engineering Remote Division, Vaco helps find and match top engineering talent for companies across the United States. The division has over 30 years of experience in the recruiting industry. In the episode, Taylor discusses the recruitment process in depth, talking about what makes good hiring right now and the importance of not letting an interview pr...
Apr 01, 2022•35 min•Ep. 64
In the latest episode of Subscriptions Scaled , we speak with Dave Beasley , former Head of Consumer Marketing at Allstate Roadside . Allstate Roadside provides fast, trackable, and reliable roadside services, including tows, jump starts, help with flat tires, and lock-out assistance. Dave has been working with subscription businesses and many different brands for a number of years. He begins the episode by introducing himself and the brands he’s worked with. A lot of the conversation surrounds ...
Mar 25, 2022•39 min•Ep. 63
