Have you tried Reels, Instagram's latest video feature? Get your brand in front of new eyes using reels. In this episode, I am sharing some things you may not know about Reels. Follow me over on the Gram for more tips Also if you need some reels ideas check out my list of Reels ideas to get you started! https://bit.ly/REELSFREEBIE Support the Show....
Building community is IMPORTANT! If you are trying to build a community online, this is your episode! I've built many communities online, my most recent FB group is very niche and has over 400 members. I recently started it at the end of last year. Join my FB Community here: https://www.facebook.com/groups/expandyourinfluencegroup Support the Show.
Hey Friends! Sharing some tips on things you should stop doing on Instagram today to see growth and results! 1. Stop buying followers 2. Stop posting mediocre content 3. Stop spamming users 4. Stop tagging random people in your content Follow me on Instagram for more social media tips! Jump in the DMs and say hi! If you love this episode take a photo and post it in your IG stories and tag me @michellelthames with a takeaway from today's episode! Support the Show....
Your business can benefit from building a community vs. worrying about how many followers you have. Building a community is one of the best ways to gain brand loyalty, boost your engagement, and stay connected to your customers. Listen in to hear all about why building community is important! Support the Show.
Are you using Reels? Check out these tips to help you level up your IG reels! Instagram reels is the latest feature that everyone has been talking about and for good reason! I've been able to use reels to help grow my IG following! Listen in! Support the Show.
This episode is all about how you can increase your Instagram engagement. One of the questions that I get asked the most is how to increase engagement. Well, I am spilling the beans in this episode! Make sure to follow me on Instagram ! Support the Show.
Ready to build your brand on the Gram'? Listen in to this episode for some actionable tips you can use to help you grow on the Gram! Support the Show.
Sharon is known as the mindset media expert. She helps business owners and entrepreneurs to get ongoing publicity, so they get in front of thousands or even millions of their dream clients, as the go-to authority in their niche. She also focuses on helping them change their limiting beliefs, sabotaging behaviors and negative expectations, so that they attract the best media opportunities, feel confident, and reach their full potential. Sharon has been a business owner and Entrepreneur for over 2...
Suzanne Yada helps business people get creative and creative people to get business. She is a digital marketing strategist and Facebook/Instagram advertising specialist who loves to help service-based and mission-driven businesses tell their unique stories to the world. yadacreative.com Take a listen! Support the Show.
When it comes to social media marketing, if you aren’t doing it, your competitors are. Millions of people are on social media everyday and these are all potential customers for your business. There’s a lot of competition for attention among brands and it can be difficult to set yourself apart and expand your reach. Fortunately, there are many ways to organically market your brand on social media without spending big money on advertising or having a huge following. Keep listening to learn some of...
Instagram is easily one of the most utilized platforms on social media, and if you leverage it correctly, you can extend your small business’s reach far beyond where it is today. One of the best ways to reach customers is through Instagram Stories. Instagram Stories provides a fun way to get your message through to your followers. An Instagram story is a temporary sequential content feed that’s available for 24 hours before disappearing. Stories provide a much more interactive experience, utiliz...
It’s easy to get excited when first starting out as a content creator – there are so many possibilities and people are eager to share their message with the world. However, without a clear direction on where you want to focus, your content can come across as somewhat disjointed. As a content creator, content pillars are essential to provide clarity around what you stand for and help keep you on track. What are Content Pillars? Content pillars are simply topics (about 3-5) that represent your soc...
Pictures may be worth a thousand words, but let’s not forget how important words themselves truly are, especially when it comes to social media posts. In a world where it’s very easy to scroll past your content and attention spans are short, it’s important to make your words as meaningful as possible. If you want to write higher-caliber Instagram posts, listen to this episode some hacks you need to know. Support the Show....
Using business analytics on social media can help your business grow online. Business analytics provides you with insight to understand your customers' needs, know where they are located, and help with your marketing efforts. It's a way to expand your business by using data to drive your decisions and support new actions in your business strategy. Check out this episode for four ways analytics can help your business grow. Support the Show....
Using social media is a crucial tool to include in your business strategy. With almost three-quarters of American adults using social media, it’s essential to use these platforms to drive consumers to your business. Here are social media marketing tips to help you navigate this marketing resource. Take a listen to this episode for some ways you can promote your business via social media. Support the Show.
A call to action (CTA) is a great way to get your followers to engage with a certain behavior. This could be driving them to your webpage, generating sales, or increasing leads. No matter the desired outcome, using a CTA is the right tool for the job. What is a Call to Action (CTA)? A call to action encourages your audience to do something specific. They can be used on various platforms, websites, and even blog posts. CTAs typically take the form of buttons, clickable images, or links. Listen fo...
Creating a social media strategy provides you with an overview of your plan. It summarizes the goals you want to achieve using social media. A great plan will inform you of your actions and allows you to track your successes and failures along the way. The planning process doesn’t have to be complicated. In this episode, we discuss seven simple steps to creating a successful social media strategy. Support the Show....
Suppose you’re thinking of using social media as a tool for your business, understanding that consistency is vital to meeting your specific business goals. One benefit to being consistent is it allows you to build relationships with your audience . Additionally, it helps you stay on track with your goals. Keep reading below to understand the additional benefits of staying consistent on social media. Check out this episode for tips to help you stay consistent on social media! Support the Show....
Do you wish you got paid to post about products on social media sites like Instagram? Influencer marketing has taken off in the past few years. Many brands have prioritized influencer marketing because it works for them. People are making money every day as influencers and it’s 100% possible for you to do it too. Listen to this episode to discover three tips on how to become a social media influencer and work with brands you love! Support the Show....
As a business owner, navigating the world of social media can be tough without the right guidance. Social media is a digital playground full of a lot of potential customers. It’s important to make sure your pages are competitive, relatable, and focus on your audience. Once you’ve selected which social media sites are best for your business , you’ll need to make sure you are making the most out of your social media presence. Listen on to hear some best practices for your social media business pag...
Hashtags (#) are a powerful tool to use on social media. They allow users and brands to put their content in front of a lot of people searching for a certain topic. When using a hashtag in your post, that post is digitally grouped with other posts that use the same hashtag. For instance, someone can search “#coffee” and find posts by Starbucks, Dunkin Donuts, the local coffee shop down the street, and anyone else who used “#coffee” in their post. Listen to hear how the best strategies to use has...
So, you’ve taken the time to create a masterpiece for social media? Now it’s time to make sure people can see it and share it. Social media is a “social” service and just posting an image or video isn’t enough. The magic happens when your followers engage with your post in the way of liking, commenting, sharing, or tagging their friends to it. Ready to get your engagement up? Listen to this episode and get some actionable tips you can apply and see results! Loved this episode? Please leave a rat...
If you are looking for a marketing boost on social media, those with big followings can help. Social media influencers are users who have a large following in a certain industry. Their followers trust them, learn from them, and look to them for recommendations. With 48% of the world’s population using social media in some form, these influencers have become the new leaders of digital marketing. Their services do not come for free and, in some cases , can be pretty pricey. Influencer programs can...
In today's episode, we are talking to Monique Rodriquez of Mielle Organics . Monique Rodriguez founded MIELLE in 2014 after her healthy, hair care regimen for her tailbone-length hair became somewhat of a craze among her social media followers. The company began with only one product, the Advanced Hair Formula. A unique proprietary blend of herbs, amino acids, and minerals to support healthy hair, skin, and nails, and immune system. Since then, MIELLE has expanded to a half-dozen collections und...
Do you want your brand to be known as the authority in a certain niche? It’s a great way to grow your brand. Brand recognition is key when it comes to attracting new business and holding on to your current clients. In the age of online business, companies are developing new ways to stand out. Listen to this episode for some tips for how you can establish your brand as an authority online. Thank you so much for your support! I would love it if you would leave a rating and review if you love the t...
By 2022 videos are expected to make up over 82% of all consumer internet traffic . In addition to this, 72% of the public uses social media . Video is king on social media because it pulls in attention and keeps it. They say a picture is worth a thousand words. A video is a collection of moving images; so how many words is that? I’ll let you do the math. Videos are indeed the future of communication. Tune in to hear three reasons why social media videos are dominating the internet. Thanks for yo...
In a world dominated by social media, having a presence online is crucial for your business . Instagram is one of the most popular social media platforms, thanks to its image-focused format that allows you to tell a visual story about your product or service. A picture may be worth a thousand words, but on Instagram, those aren’t the only words that matter. Captioning your photo is almost as important as the photo itself because it helps to spark engagement and provides an excellent opportunity ...
In this episode, we speak with Sakita Holley who is an award-winning publicist and the Founder/CEO of House of Success PR . The nine-year-old firm has worked with a wide array of clients that include Luster's Pink, African Pride, Lottabody, KinkyCurlyYaki, Harlem Arts Festival, Heat Free Hair, and more. In addition to her PR work, she also hosts a popular business podcast called The Sakita Method, where she shares PR, business, and lifestyle tips on demand while giving you direct access to your ...
Ashley is the CEO of ANF Consulting, LLC, and creator of the Corporate Curly Brand. She is a graduate of the University of Maryland, College Park, where she obtained her Bachelor's of Arts Degree in Criminology and Criminal Justice. Ashley also has obtained her Juris Doctorate from the University of Maryland School of Law. Upon her law school graduation, she took a leap of faith and relocated to Atlanta, Georgia to start her career working in-house for a top fortune 500 company. After being insp...
Have you added live streaming to your social media strategy? If you haven't you're definitely missing out. Live streaming has become very popular on social media and is a great way to attract new clients and customers while educating your audience. Live streaming also drives more traffic to your website and social media channels. In this episode, we interview Moniek James who is a live stream QUEEN! Make sure you have your pens ready because she's dropping gems in this episode. Moniek James is a...
