Send us a text Ever wondered why your meticulously crafted website content doesn't hit the mark with your audience? In our latest podcast, I, Ed Dawson, peel back the layers on search intent, revealing the crucial role it plays in SEO strategy success. We dive into the psyche of the searcher, from the curious homeowner whose lawn care journey starts with a question, to the moment they confidently click 'buy' on that lawn mower. It's a riveting exploration that doesn't just tell you about the fou...
Mar 08, 2024•17 min•Season 1Ep. 78
Send us a text Ever wondered how the big players like HubSpot and AHREFS reel in customers without a sales pitch? Join me, Ed Dawson of KeywordsPeopleUse.com, as I pull back the curtain on the secret weapon of 'engineering as marketing'. In our latest podcast episode, we're not just talking theory; I’m going to give you a front-row seat to over two decades of my SEO and website monetization experience. You'll walk away understanding how to create free, high-value tools that don't just engage but...
Mar 06, 2024•11 min•Season 1Ep. 77
Send us a text Google Blog Post: https://developers.google.com/search/blog/2024/03/core-update-spam-policies?hl=en Google Twitter Accouncement: https://twitter.com/googlesearchc/status/1765060149662920747 SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation...
Mar 05, 2024•5 min
Send us a text Unlock the transformative power of creation over consumption in the digital landscape with me, Ed Dawson, as we embark on a journey to turn knowledge into action. With over two decades of experience, I'll be your guide through the often overlooked yet critical practice of generating content that propels both personal growth and project advancement. This episode peels back the layers of the creative process, highlighting the vital step of moving from passive absorption to active pr...
Mar 04, 2024•9 min•Season 1Ep. 76
Send us a text Book Recommendation: Making Websites Win Ever wondered why some websites seem to effortlessly turn casual browsers into loyal customers? Buckle up, as I, Edd Dawson of KeywordsPeopleUse.com, reveal how Conversion Rate Optimization (CRO) can be your secret weapon for ensuring visitors don't just land on your page but stay, engage, and convert. This isn't your run-of-the-mill SEO chatter; it's about supercharging user experiences and multiplying your business returns without pumping...
Feb 29, 2024•12 min•Season 1Ep. 75
Send us a text You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE tri...
Feb 28, 2024•5 min•Season 1Ep. 74
Send us a text Is the age of niche sites crumbling before our eyes? As an affiliate marketer and SEO expert with two decades of experience, I, Ed Dawson, expose the stark realities and future possibilities for niche sites in the wake of Google's 'helpful content update.' This episode isn't just another doomsday prediction; it's a clarion call for content creators who've felt the seismic shift beneath their feet. I dissect the essence of a niche site and argue against the black and white narrativ...
Feb 25, 2024•11 min•Season 1Ep. 73
Send us a text Google Guidance on AI Content - https://developers.google.com/search/blog/2023/02/google-search-and-ai-content SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FR...
Feb 23, 2024•10 min•Season 1Ep. 72
Send us a text Unlock the secret to elevating your site's credibility and watch your SEO soar with innovative link-building through the power of awards. With two decades of experience under my belt, I'm peeling back the curtain on how cleverly crafted awards can catapult your website into the limelight, as we explore the lesser-known strategies that top industry players use to gain those precious backlinks. In this episode, we're steering clear of the beaten path and venturing into the world of ...
Feb 21, 2024•11 min•Season 1Ep. 71
Send us a text Unlock the full potential of your website's content with a deep dive into the world of Keyword Clustering, as I, Ed Dawson, share my two decades of SEO wisdom. You'll come away with a fresh perspective on how to craft content that hits the sweet spot with Google, all while avoiding the SEO faux pas of cannibalizing your own efforts. Throughout the episode, we dissect the intricate process behind creating powerful keyword clusters, a method that has propelled KeyWordPeopleUse.com t...
Feb 19, 2024•14 min•Season 1Ep. 70
Send us a text Link To Carl's Podcast/Youtube - https://www.youtube.com/watch?v=w4KcuiqymHA Link to Twitter Thread - https://twitter.com/UKCarlBroadbent/status/1755149822900801985 Link to Google Search Liason Comments - https://twitter.com/searchliaison/status/1756030468561252718 SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: http...
Feb 16, 2024•14 min•Season 1Ep. 69
Send us a text Unlock the secrets of link tagging with relationship values as I, Ed Dawson, unravel the complexities of SEO through my experiential lens. Prepare to navigate the nuanced terrains of nofollow, sponsored, and UGC tags, as we explore their critical roles in protecting your site and optimizing your link strategy. My two decades in the SEO arena have armed me with insights that promise to elevate your understanding and application of these pivotal attributes. In this episode of "SEO i...
Feb 14, 2024•14 min•Season 1Ep. 68
Send us a text Have you ever dreamed of launching your own website but felt overwhelmed by the thought of SEO? That's about to change. Join me, Ed Dawson, for a candid journey into the world of owning and evolving your digital presence. In episode 67 of "SEO is not that hard," I draw from my 20-year treasure trove of expertise to demonstrate just how empowering it is to build your very own website, whether you're an SEO novice or a seasoned professional. Embark on a masterclass of hands-on learn...
Feb 12, 2024•8 min•Season 1Ep. 67
Send us a text Are Google cracking down on Guest Posting for Link Building? The Twitter threads I refer to in the podcast: NicheSiteLady Announces Google Penalty Marie Haynes thread on NicheSiteLady's penalty SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obliga...
Feb 09, 2024•12 min•Season 1Ep. 66
Send us a text Are you prepared to navigate the shifting tides of SEO without the once-reliable Google cache link? Get ready to explore the brave new world of search engine updates with me, Ed Dawson, founder of KeywordsPupilUs.com. As Google retires a tool long cherished by SEO experts, this episode is your guide through the turmoil, offering essential alternatives and strategies to ensure that your website remains visible and competitive. By tuning in, you'll gain the knowledge to keep your co...
Feb 07, 2024•7 min•Season 1Ep. 65
Send us a text Discover the power of digital PR and how it revolutionizes link building. Mark Rofe's digital PR Course: https://www.digitalprcourse.com/ SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost ...
Feb 05, 2024•10 min•Season 1Ep. 64
Send us a text Ever been bogged down by the intricacies of SEO technicalities? Prepare to have your mind blown as I, Ed Dawson of KeywordsPeopleUse.com, journey through the transformative powers of ChatGPT in SEO practices. I've pivoted from skeptic to advocate, and in this episode, I'm spilling the beans on how this AI has revolutionized my approach to technical SEO tasks. Get ready to learn about the incredible ways ChatGPT simplifies the implementation of hreflang tags, crafts complex robots....
Feb 02, 2024•10 min•Season 1Ep. 63
Send us a text We cover the differences between Google's real-time web model and chatGPT's dataset limitations. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of ou...
Jan 31, 2024•15 min•Season 1Ep. 62
Send us a text Link to Google Search Console = https://search.google.com/search-console SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a d...
Jan 29, 2024•12 min•Season 1Ep. 61
Send us a text If you've ever wondered whether the patience of a farmer could teach you a thing or two about the digital landscape, then you're in for a treat. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you...
Jan 26, 2024•12 min•Season 1Ep. 60
Send us a text Unlock the secrets of transforming casual website browsers into loyal followers with the expertise of Edd Dawson, founder of KeywordsPeopleUse.com. This episode promises to elevate your understanding of lead magnets, those crucial tools that convert visitor curiosity into concrete contact lists. Edd, a seasoned affiliate marketer and SEO with over two decades under his belt, doesn't just tell you why lead magnets are essential—he shows you how to create them with finesse. From sim...
Jan 24, 2024•13 min•Season 1Ep. 59
Send us a text Despite what some will tell you, people will actually link to your content if it's good enough without you having to do any outreach or payment. Tools are the best content I've found for building links, listen in to find out more. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick...
Jan 22, 2024•15 min•Season 1Ep. 58
Send us a text Ever wondered how the digital giants like Airbnb dominate search engine results with what seems like an endless supply of content tailored to every corner of the globe? That's the magic of programmatic SEO. No coding skills? No problem. I'll debunk the myth that you need to be a tech wizard to utilize programmatic SEO, making it accessible to all. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ...
Jan 19, 2024•11 min•Season 1Ep. 57
Send us a text Parasite SEO is a real trending topic at the moment, but what is it? How do you do it? What are the potential risks and rewards? SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO ...
Jan 17, 2024•15 min•Season 1Ep. 56
Send us a text The full list is: Niche Pursuits Podcast Search Off The Record Authority Hacker Podcast Nudge Doug Show Marketing Against The Grain Carl Broadbent This Week In Digital Marketing The Unscripted SEO Interview Podcast Forte Growth Startups For The Rest Of Us RHLSTP SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https:/...
Jan 15, 2024•16 min•Season 1Ep. 55
Send us a text Navigating the shadowy labyrinth of SEO tactics can be daunting, but fear not, for I, Ed Dawson, am here to illuminate the path. Journey with me as we explore the controversial world of Private Blog Networks (PBNs), a black hat SEO strategy shrouded in risk and the potential for severe penalties. With my extensive background in website development and monetization, I'll disclose the hidden dangers of using these networks and why they may compromise your site's integrity. This epis...
Jan 12, 2024•7 min•Season 1Ep. 54
Send us a text Unlock the full potential of your affiliate website without chasing new traffic! Your guide for today's revenue-boosting journey is Ed Dawson, an SEO and affiliate marketing maestro with over two decades of experience. Ed lets you in on a little-known strategy that centers on maximizing your Earnings Per Click (EPC). By making each visitor to your site more valuable, you're setting up a foundation for exponential growth. It's time to leverage the traffic you have and watch your af...
Jan 10, 2024•7 min•Season 1Ep. 53
Send us a text Ever wondered how to snag the elusive attention of over a thousand potential users at a bustling SEO conference? With a blend of curiosity gap principles and a clever little flyer, we turned a simple prize draw into a whirlwind of brand interaction. We share how the right combination of branding, curiosity, and an enticing offer can lead to significant user growth and take your SEO game to new heights. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeop...
Jan 08, 2024•13 min•Season 1Ep. 52
Send us a text Backlinks count, yes, but they aren't all equal and they aren't all risk free. Google Link Spam policies: https://developers.google.com/search/docs/essentials/spam-policies SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how Keyw...
Jan 05, 2024•12 min•Season 1Ep. 51
Send us a text Rank and Rent is the monetisation model that everyone seems to be talking about right now. However, is it as simple and lucrative as some say? We cover the opportunities up for grabs as well as the challenges that need to be overcome to successfully pull it off. SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https:/...
Jan 03, 2024•13 min•Season 1Ep. 50
