Live shopping. Community-driven commerce. Commerce-ready content. There are so many ways social platforms are helping streamline the path to purchase and eliminate the barriers between inspiration and conversion. Facebook and Instagram are two key channels for consumers to gather and, in turn, are critical platforms for brands to reach and engage with their audience. During this week’s Retail Remix, Kate Gronso, Business Product Marketing Lead at Meta, reveals how the company is embracing new op...
Apr 04, 2022•27 min•Ep. 103
Did you know that 68% of consumers actively seek out retailers with omnichannel services and experiences? Results from CI&T’s Connected Retail Report indicate that consumers expect these fluid experiences — and retailers are rising to the occasion. But which retailers are truly winning at connected retail experiences? Which are investing in creating immersive and differentiated experiences through mobile, ecommerce and even in stores? We dig into the data with Melissa Minkow, Director of Ret...
Mar 28, 2022•48 min•Ep. 102
Having a fast, efficient and profitable fulfillment strategy feels like a tall order on a good day, but couple it with inflation, long lead times and other supply chain constraints, and retailers are facing an uphill battle. Josh Bartel, CEO of Hydrian, knows this firsthand from conversations with executives and his work helping retail businesses optimize inventory management, reduce stockouts and drive profitability. During this week’s Retail Remix, he shares how retailers can: Better align and...
Mar 21, 2022•34 min•Ep. 101
We’re celebrating 100 episodes of the Retail Remix podcast! We were feeling a bit nostalgic, so the team looked back into the archives and uncovered the five most-downloaded conversations. They paint a fascinating picture about how far the show, and the retail industry, has come over the past two years. Listen to get a summary of these chats, or check out the full episodes: “How Thrasio Is Helping Amazon Brands Scale,” featuring Stephanie Fox, COO, Thrasio “Vuori Tripled in Value During the Pand...
Mar 14, 2022•33 min•Ep. 100
Crocs has acquired a cult-like following, especially over the past two years. The footwear brand has leaned into its quirky designs and has expanded its reach through fun patterns, cutting-edge collaborations and its oh-so-fun Jibbitz Charms. But at the center of Crocs’ incredible expansion is its digital strategy, and Adam Michaels is the man helping drive the brand experience across all channels. During this week’s Retail Remix, Alicia sits down with the Chief Digital Officer to get his though...
Mar 07, 2022•37 min•Ep. 99
Consumers know how to judge the quality of marketing messages. In their mind, that quality has a direct connection to the quality of the brand and the quality of products. However, only 23% of consumers truly believe that retailers understand their wants and needs. Can brands rise to the occasion and close this relevance gap? Michael Osborne, President of Wunderkind, thinks so. His company has worked with brands like Macy’s, Kendra Scott and UNIQLO in their quest to create more personalized mark...
Feb 28, 2022•34 min•Ep. 98
Agile has come to the forefront as the new key to store experience success. But agile can’t become a reality without timely, actionable data. That’s why Julian Mills, CEO of Quorso, believes that, now more than ever, retailers need to focus more on manager empowerment. More specifically, he believes they should focus on providing store and district managers with real-time data that can help them take meaningful action. In this episode of Retail Remix, Julian shares his thoughts on how retailers ...
Feb 21, 2022•31 min•Ep. 97
Iván Markman has a rich history in the B2B media landscape, and now he’s helping Yahoo shape its solutions for its business clients — especially brands and retailers. During this episode of Retail Remix, he outlines how the Yahoo business is evolving its solutions and experiences to align with new consumer behaviors. He then digs into new opportunities for brands and retailers to activate and engage consumers through new, highly personalized tactics, such as: Augmented reality; Zero- and first-p...
Feb 14, 2022•33 min•Ep. 96
Companies like Obsess are revolutionizing the ecommerce experience. Brands and retailers that partner with the company have the power to throw away the traditional site “template” and launch creative and immersive virtual experiences. At the same time, we’re seeing gaming become a new frontier of user engagement and the metaverse become a new source of “real estate.” Obsess Founder and CEO Neha Singh believes there’s opportunity in both digital worlds, and it’s up to brands to test, learn and ad...
Feb 07, 2022•42 min•Ep. 95
The surge in ecommerce sales may look good for retailers. But below the surface, brands now have to grapple with rising return rates that lead to significant costs and material waste. What’s the primary reason most consumers return their purchases? Fit, of course. But companies like MySize are bringing the try-on experience beyond the fitting room and into digital commerce. The company’s founder and CEO, Ronen Luzon, sits down with us to discuss: Why fit is still such an issue for ecommerce shop...
Jan 31, 2022•37 min•Ep. 94
The National Retail Federation Big Show is, well, a big show for many in the industry...including Retail TouchPoints. Every year, our team is ready to hit the New York City pavement and dig into the trends and topics that are driving the industry forward. Although the crowd was a little lighter this year and the exhibit hall was a little emptier, the RTP editorial team wasn’t short on rich insights and takeaways. During this special episode, Adam Blair, Nicole Silberstein and Bryan Wassel join A...
Jan 24, 2022•38 min•Ep. 93
“How do you define social commerce?” The answer may be different depending on who you ask. But Alessandro Bogliari, Co-Founder and CEO of The Influencer Marketing Factory firmly believes that social commerce should be defined as sales that can be completed within social platforms. Platforms like Instagram and TikTok are rolling out more social commerce capabilities, which is creating significant opportunities for influencers and the brands they partner with. On Retail Remix, Bogliari discusses: ...
Jan 17, 2022•43 min•Ep. 92
Over the past 40+ years, Wine Enthusiast has acquired a strong advantage: in addition to its commerce business, it has an incredible media portfolio. But looking forward, Erika Strum Silberstein and her sister, Jacqueline Strum, are working together to bridge the gap between their content and commerce to create a more fluid “wine journey.” More brands and retailers are trying to integrate powerful content into their customer experiences, and Erika has some great perspectives to help guide their ...
Jan 10, 2022•30 min•Ep. 91
What does it take to create a base of passionate and engaged associates? This is a top-of-mind question for retailers of all sizes and across categories. That is why in this episode of Retail Remix, we have a panel of experts who want to provide answers and guidance for brands as they set their sights on 2022 goals. We get to the heart of the issues that matter most to today’s employees, including training and enablement, tech empowerment, and even company culture, wage issues and healthcare. Ou...
Jan 03, 2022•53 min•Ep. 90
Accelerated digital behaviors are accelerating the need for more immersive, data-driven customer experiences. That is why 84.51° and Kroger Precision Marketing are focusing on building, and perfecting, the retail media model for its brand and advertising partners. But how can brands create highly immersive omnichannel experiences while also being mindful of new privacy guidelines and consumer safety concerns? On Retail Remix, Milen Mahadevan, President of 84.51°, and Cara Pratt, Senior Vice Pres...
Dec 20, 2021•40 min•Ep. 89
Discount Bandit is a marketplace with one goal: to give consumers access to the best deals on products. But there’s a catch: the listings are “blind,” which means consumers don’t know which retailers are providing these items. With this unique model, Steven Hong, Discount Bandit’s CEO, has learned a lot about the behaviors and preferences of consumers, especially when they’re in a marketplace environment. During this episode, he reveals what he’s discovered over the years, including: The ever-pr...
Dec 13, 2021•33 min•Ep. 88
You may have seen headlines that ask a similar question: is Cyber Weekend dead? Taylor Schreiner, Director of Adobe Digital Insights, doesn’t think this reflects the entire story around holiday shopping trends and behaviors. In this episode of Retail Remix, Taylor gets into the key findings from Black Friday to Cyber Monday, as well as how they were influenced by broader market trends and challenges. Listen in to hear: How supply chain challenges impact when and how consumers shop; New trends in...
Dec 06, 2021•22 min•Ep. 87
Jim Inglis has a 60+ year career in retail including a long tenure at The Home Depot. With his book Breakthrough Retailing: How a Bleeding Orange Culture Can Change Everything, he reflects on his time with the home improvement retailer and, most of all, what other brands can learn from the company’s rise, stagnation and rebirth. During this week’s Retail Remix, Jim shares lessons from the retail trenches, including how to: Create a differentiated brand from the ground up; Design a culture that e...
Nov 22, 2021•34 min•Ep. 86
Rebag sits perfectly at the intersection of sustainability and luxury. Consumers are becoming more mindful of the products they purchase and how they get to their doorsteps, but at the same time, they also have a hunger for higher quality products that last a long time. Rebag is capitalizing on these behaviors by creating an ongoing cycle of engagement that encourages clients to purchase and resell merchandise continuously. During this week’s episode, Alicia Esposito takes a look inside Rebag’s ...
Nov 15, 2021•22 min•Ep. 85
As an executive, Kristin Smith is always focused on finding “wide open spaces.” She believes these spaces or gaps highlight real customer needs and present new opportunities for businesses to differentiate and grow. And she found a lot of these opportunities in Fernish, which ultimately inspired her to invest in, advise and join the company as President and Chief Operating Officer. After seeing a significant spike in demand during the pandemic, Kristin and the rest of the team are focused on gro...
Nov 08, 2021•38 min•Ep. 84
To create a new product and brand that can compete in the ever-growing ecommerce world, you need an incredible amount of insight. With its proprietary CLAIRE™ intelligence platform, 100.co has the power to map connections between unrelated data to identify which opportunities will drive the most value. How can other brands and retailers reap similar benefits? With this week’s Retail Remix, hear how 100.co is using data and powerful analytical capabilities to shape a new era of brand innovation a...
Nov 01, 2021•37 min•Ep. 83
Model No. has one key goal: to minimize waste in the home and commercial furniture space. To accomplish this mission, the company has had to focus on building trust and credibility through its customer experience. During this week’s Retail Remix, Phillip Raub, the CEO of Model No., reveals the brand’s key investments across manufacturing, fulfillment and digital marketing and engagement. Listen to get Phillip’s perspectives on: How furniture brands can close the knowledge gap using high-quality ...
Oct 25, 2021•22 min•Ep. 82
The elimination of cookies is going to make it essentially impossible for retailers to get the third-party data they need to fuel their personalization initiatives. But with the right methods, your loyalty program can save the day! During this episode of Retail Remix, Alicia Esposito sits down with Rob Garf and Natasha Janic of Salesforce to discuss all of the major shifts happening in the marketing space, including Apple’s changing privacy guidelines and Google’s removal of third-party cookie t...
Oct 18, 2021•41 min•Ep. 81
If you can distill retail down to a single principle, it’s “supply versus demand.” And pricing is a key way to influence this demand and, most of all, consumer perception of your brand. But now more than ever, there are so many factors that are disrupting retailers’ pricing strategies, including new competitors, new channels and new economic issues, such as inflation. How can brands and retailers effectively balance them all and still make the best decisions for their business — and their custom...
Oct 11, 2021•40 min•Ep. 80
Over the course of the pandemic, consumers’ buying needs completely changed. Some consumers switched suits for athleisure, while others focused less on a full face of makeup and more on clean skincare. These behaviors are still evolving as the state of the world continues to change. That means the spotlight is on planners and Liza Amlani believes that’s a good thing. During this week’s Retail Remix, we dig into how demographic and psychographic shifts are driving a new era of product development...
Oct 04, 2021•21 min•Ep. 79
COVID-19 postponed many weddings around the world, but that didn’t stop couples from planning. Lizzy Ellingson and her team at David’s Bridal knew this — and that’s why they focused first and foremost on continuing to empower their customers every step of the process. During this week’s episode, hear the Chief Digital Experience Officer’s thoughts on how social media and other digital platforms influence brides, grooms and everyone in between, and how David’s Bridal: Reimagined the customer jour...
Sep 27, 2021•18 min•Ep. 78
A whopping 81% of consumers plan to maintain or increase their digital usage, even as COVID-19 restrictions lift, according to a survey from FullStory. Is your business prepared to deliver an easy, friction-free experience? During this episode of Retail Remix, Kirsten Newbold-Knipp, CMO of FullStory, and Elizabeth Simmer, Head of Onboarding & Professional Services, sit down to discuss some of the biggest issues consumers face while shopping online, and how these struggles ultimately impact t...
Sep 20, 2021•49 min•Ep. 77
Who is the values-driven consumer? According to Danny Alexander, Co-founder of Who Gives a Crap, it’s everyone! He believes more consumers want to do good. Most of all, they want to do business with brands that are making a positive impact. It’s just their level of commitment and savvy that varies. That’s why Who Gives a Crap is working to make it easier than ever for consumers to make a change. During this week’s Retail Remix, Danny digs into the brand’s success and what trends are driving the ...
Sep 13, 2021•16 min•Ep. 76
Executives are prioritizing their investments based on two factors: the “known unknowns” and the “unknown unknowns.” That is why, more than ever, brands and retailers alike need to have adaptable plans for a hybrid retail strategy. During their retailX keynote, Tim Maule, President and CEO of Diono, and Marc Ostryniec, Chief Sales Officer, BigCommerce, discussed the forces impacting retail moving forward and how companies can balance digital and physical channels effectively. We caught up with T...
Aug 30, 2021•32 min•Ep. 75
A great product is at the heart of every great retail brand. But it wasn’t just its incredibly soft joggers that helped Vuori triple in value during the pandemic. A culture rooted in gratitude, a community-driven approach to engagement and an in-store experience that activates its fanbase all have helped Vuori go from a buzzworthy brand to a retail powerhouse. During this episode of Retail Remix, the company’s Senior Director of Retail, Catherine Pike shares: How she want from lululemon to Vuori...
Aug 23, 2021•34 min•Ep. 74
