I’m excited for you to meet my amazing guest today, Sam Mbatha, who is a podcast host and production expert. Join us as we dive into how AI is transforming content creation, marketing, and business strategies. Learn valuable insights on leveraging AI to enhance your entrepreneurial journey and find out how Sam is incorporating AI into his business, podcast, and mastermind plans. Guest Resources https://www.linkedin.com/in/samstringcast/ https://www.stringcastmedia.com/ https://www.instagram.com/...
Sep 29, 2023•30 min•Season 1Ep. 181
I love spending time speaking with fellow marketing and branding professionals. My guest today is Josef Katz, Marketing Leader, Business Builder, Advisor, & Investor. Listen in as we discuss how marketing changes people’s minds about what is possible, why consistency is key when sharing your marketing message, how AI is helping business owners save time, and why there will always be the need for humans to be involved in marketing and business. Guest Resources https://josefkatz.com https://ww...
Sep 27, 2023•26 min•Season 1Ep. 180
Let's get down to the step-by-step and talk about what needs to be in place for a solid Client Acquisition System. https://conqueryourbusiness.com/leveraged/ Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Sep 25, 2023•20 min
Most entrepreneurs experience a catalyst that changes the way they think and that sets them down the path to becoming business owners. For Kyle Sullivan, that catalyst was surviving a life- threatening head injury while ice skating on a remote lake in the Sierra Nevada Mountains. Join us to hear about Kyle’s journey to becoming a podcast performance coach, the joy of helping people share their stories through podcasts, and how podcasts help people connect at a deeper level than other types of co...
Sep 22, 2023•40 min•Season 1Ep. 179
For many people, tackling your finances, making plans to pay off debt and save for retirement can feel downright punitive, like we should be punished for the choices we’ve made with our money. My guest today, Jeff Kikel, is the founder of the Freedom Day lifestyle, created to help people pay off debt and create financial freedom to do the things on their bucket lists. Join us as we discuss the power of leveraging your time and money, living a life with intention, and our journeys from corporate ...
Sep 20, 2023•47 min•Ep. 178
I've worked with multiple six and even seven figure businesses that didn't have this key piece of the puzzle in place. Creating it changed EVERYTHING for them. Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Sep 18, 2023•12 min
Networking is something that most business owners understand to be necessary for their business. But what many people do not understand is that networking is not about collecting business cards or attending events, but about building genuine connections with people. My guest today is Wendy Caverly, a Strategic Connection Coach and Founder of Crusader’s Networking. In this episode Wendy and I discuss long-term benefits of networking, the balance between audience growth and audience nurture, and h...
Sep 15, 2023•29 min•Season 1Ep. 177
When Victoria Pelletier was a young executive, newly appointed to the role of Chief Operating Officer at just 24 years old, she ended up with the nickname Iron Maiden because of her intense focus on work. Today, Victoria is a keynote speaker who talks about human-centered leadership and showing up as a whole person every single day. Join us on this episode as we discuss how to balance having a multitude of interests, the importance of learning from failure, and the power and strength that comes ...
Sep 13, 2023•28 min•Season 1Ep. 176
Key word: INTENTIONAL Lead Gen Masterclass, September 14th, 2023: https://conqueryourbusiness.com/lead-gen-masterclass Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Sep 11, 2023•14 min
Marketing consists of everything that you do to create awareness of your business. Your marketing affects your lead generation, it affects your sales conversations, and it absolutely affects your income. My guest today is Patrick McGovern, Director Sales and Marketing at Ascedia, and host of the Over a Pint Podcast. Join us as we discuss how you can have easier sales conversations through content marketing, how the Covid-19 lockdowns affected our awareness of other humans outside of places like ...
Sep 08, 2023•28 min•Season 1Ep. 175
My guest today was all-in as she worked on turning her original vision for her coaching business into a reality. But just as it was all coming together in a way she had envisioned, she pivoted to create something entirely different. Listen in as I speak with Jaime White of The Believe Crew about how to avoid feeling overwhelmed and frustrated in life and in business, empowering your team to do the work that they are great at doing, and why staying in your zone of genius does not need to translat...
Sep 06, 2023•32 min•Season 1Ep. 174
It's not about the vanity metrics of how many people are on your list.....it's about who will actually respond to your DMs! Free Event: Lead Gen Masterclass September 14, 2023, 11am - 3pm CST Register here: https://conqueryourbusiness.com/lead-gen-masterclass/ Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Sep 04, 2023•19 min
The phrase “create a life that you love” tends to be overused, especially in the world of entrepreneurship. Instead, my guest today helps people create a life from which they don’t need to escape. If you are like me, and that version resonates with you much more deeply, you will enjoy my conversation with my guest Rebecca Quave, The Delight Alchemist. Join us as we discuss how she helps people on their journey of exploration and the unleashing of their true self, along with why it is far more in...
Sep 01, 2023•26 min•Season 1Ep. 173
Are you thinking of writing a book to showcase your expertise as a business owner? If so, you will enjoy my conversation with today’s guest, Michael DeLeon. Michael is the founder of Paperback Expert, which turns experts into authors and teaches them to use their books as a marketing tool. Join us as we discuss Michael’s journey from marketer, to minister, to business owner, along with the importance of retaining your own voice in your content, why impersonal, insta-tactics never work, and the i...
Aug 30, 2023•24 min•Season 1Ep. 172
You’ve heard the phrase “the riches are in the niches” and you’ve likely heard the buzz about finding your personal purpose. My guest today is Clare Hefferen, who is living proof that using your personal purpose to find your niche is far more than a buzzword, but is actually the key to living a magnificent, purpose-driven life with a business that supports your mission. Join us as we talk about her journey from corporate lifestyle to becoming the Founder and CEO of Callosum, purpose-driven outdo...
Aug 25, 2023•34 min•Season 1Ep. 171
The business coaching industry is experiencing significant shifts right now. We are seeing changes in what clients need as well as the best way to deliver solutions. My guest today is Ann Carden, a Strategic Business Growth Expert and Founder and CEO of A. Carden Inc.and the Expert In You Brand and programs. In this episode, we talk about our shared experiences as B2B coaches, what happens when business owners play too small and undervalue themselves, and why sometimes you have to make terrifyin...
Aug 23, 2023•39 min•Season 1Ep. 170
Let's dive into one of the most important systems in your business: the one that bridges the gap between your marketing efforts and sales conversations! And check out our free LIVE event September 14th from 11am to 3pm CST. Lead Generation Masterclass - https://conqueryourbusiness.com/lead-gen-masterclass/ Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Aug 21, 2023•12 min
In life and in business there are peaks and valleys. The trick to surviving the valleys is remembering that the peak is coming, it’s just a matter of waiting it out and learning lessons along the way. My guest today is Business Profitability Expert Cheryl Mucha, who is the Founder and CEO of CFO Your Way a Fractional CFO and accounting resource for growing local and family-owned businesses. Listen in on this episode as we talk about the importance of spending time doing what you are good at and ...
Aug 18, 2023•25 min•Season 1Ep. 169
If you own a small business, you are in sales. And if you want sales, you have to know marketing. My guest today is Lisa Raebel, Founder, Author, Speaker & Chief Storyteller of Rebel Girl Marketing, who teaches business owners to market their businesses and then introduces them to people who can help take it to the next level. Join us as we discuss why marketing is simply storytelling, how fear gets in the way of sharing your story and increasing your visibility, and why both of us dislike r...
Aug 16, 2023•22 min•Season 1Ep. 168
Are the sneaky ways you're lying to yourself stopping you from building the business you could be having? Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Aug 14, 2023•13 min
If you look at your life like a story that you are writing as you go, what type of character are you going to be? What type of supporting characters will you include in your story? Are you allowing villains and toxic people, are you cheering for yourself? My guest today is Divya Parekh, Author, Business Coach, and Advisor who helps leaders, experts, and entrepreneurs create a quiet, confident narrative that helps them be recognized as a trusted leader. Join us as we talk about how quiet confiden...
Aug 11, 2023•31 min•Season 1Ep. 167
Do you remember how it felt when you first started your company? Or even further back, do you remember what it felt like to be a child and were full of buzzy excitement over things that you were doing? My guest today is Eric Reiners, Founder of Be Well Mind, and a Peak Performance Coach who gets that buzzy, excited feeling we mentioned by helping corporate athletes and entrepreneurs create more joy, meaning, and impact in their life using neuroscience-backed techniques. Join us as we talk about ...
Aug 09, 2023•34 min•Season 1Ep. 166
Intentionally positioning your business is not just part of your marketing strategy - it can serve as a litmus test for all your business decisions. Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Aug 07, 2023•14 min
For most small business owners, Greek mythology is something you learned in school that you likely thought would never apply to your life as an entrepreneur. However, guest Scott Mason has developed a method in which he uses Greek mythology to help his clients rid themselves of the toxic myths about themselves that are holding them back, so that they can develop a new mythological foundation and a vision for their future. Join us as we discuss Scott’s journey that began in law school, included a...
Aug 04, 2023•45 min•Season 1Ep. 164
The pandemic affected the small business community in many ways, including an immediate shut-down of in-person networking meetings and events that so many of us relied upon for making new connections and business support. With everyone locked up at home, my guest today used his background in radio to build a daily live talk show for small business owners, which has now grown into a community called the Idea Collective. Join me and my guest Pat Miller as we discuss the power of community versus j...
Aug 02, 2023•28 min•Season 1Ep. 164
A dive into the answer to one of the most common questions I get asked by people about their business and their content creation. Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Jul 31, 2023•16 min
There is an old mindset that promotes a singular path to success as an adult: get an education and credentials, find a job, get good at that job, and stick with it through retirement. For many of us, this path was expected of us, and is the path we started to follow until we realized that we had the entrepreneurial drive to create something rather than to follow something. My guest today is Frank Agin, who is the author of several books, host of the Networking RX Podcast, and Founder and Preside...
Jul 28, 2023•36 min•Season 1Ep. 163
Empathy in the workplace is a popular trend in the world of human resources. In fact, it is such a common buzzword that it can start to lose its real meaning and the impact that it can make in creating a safe and inclusive workplace. Join me on this episode of the Ready Yet?! Podcast and learn how my guest Nassim Abdi is helping develop a culture of empathy in companies one story at a time through documentaries and human centered stories. Nassim Abdi, Ph.D., is the CEO and Co-founder of StoryBol...
Jul 26, 2023•38 min•Season 1Ep. 162
Let's start with what you need to be doing for part 1 of a 3 part series on marketing. Forge Your Path. Unlock Your Power. Unleash Your Potential. Learn more about Erin Marcus Join us on Facebook LinkedIn Instagram YouTube...
Jul 24, 2023•13 min
Whether it is because they are afraid to see the current financial status of their personal life or business, or because they don’t understand what they are looking at, many business owners simply avoid looking at their financial data. My guest today is Renee K. Collins, CPA, CFP®, and Founder of Retire Ready, Inc. Join us as we talk about the importance of reviewing your financial numbers and goals multiple times throughout the year, how a financial planner can help you understand your money in...
Jul 21, 2023•29 min•Season 1Ep. 161
