Nurse Recruitment Secrets - podcast cover

Nurse Recruitment Secrets

Nurse Recruitment Experts (formerly Applichat Healthcare)nurserecruitmentx.com
This podcast will help amplify your nurse hiring. Learn creative nurse recruitment strategies, best practices, and insight from industry experts. Boost applications, hires, and retention. Learn the Nurse Recruitment Secrets.
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Episodes

The "Big Beautiful Bill" and its Effects on Nurse Recruitment

President Trump’s “Big Beautiful Bill” - just passed - will change healthcare funding. Nurse recruitment won’t be spared. Join us to uncover how cuts, new investments, and policy shifts will reshape nurse recruiting strategies, staffing budgets, and nurse retention strategies nationwide. We’ll analyze real-world impacts, predict where nurse recruitment will thrive or struggle, and equip you with smart tactics to stay ahead.Learn. Analyze. Adapt. Don’t let this legislative wave catch your organiz...

Jul 03, 202517 min

5 ACTUAL AI Use Cases For Nurse Recruiters

Nurse recruitment is more competitive than ever. But the right AI tools can help you move faster, connect more deeply, and spend less time on admin. Join Adam and Marbella the dog for this practical webinar on AI tools that empower nurse recruiters . We’ll cover how leading organizations are using AI to: Streamline candidate sourcing and follow-ups Personalize outreach at scale Pinpoint top-performing job boards and channels Benchmark compensation and boost offer acceptance Save recruiter time w...

Jun 27, 202528 min

Why Great Physician Recruitment Starts With Engagement

Today we’re digging into a topic that’s more urgent than ever: physician recruitment. But not the ‘post a job and hope for the best’ kind. We’re talking about real, intentional engagement, what actually draws physicians in before they ever click apply. Because here’s the reality: 84% of physicians say they’re open to new opportunities, but only 11% are actively job hunting. That gap is where engagement matters. Adam is joined by Kevin Kirkpatrick, Founder and Chief Talent Strategist of Avery Pro...

Jun 17, 202531 min

CMS Changed the Rules. CNA Recruitment and Retention Just Got Harder

What do over 65 healthcare organizations, unions, and hospitals want CMS to know about the nursing home workforce crisis? In this episode of Nurse Recruitment Experts , Adam breaks down the key public comments on the proposed 2026 Medicare Skilled Nursing Facility (SNF) payment rule — and what they mean for Certified Nursing Assistants (CNAs), nurses, and the people trying to hire them. We unpack 5 urgent takeaways about wages, staffing data, equity, and the growing disconnect between frontline ...

Jun 13, 202518 min

Season 2 Announcement!

We’re back! Nurse Recruitment Experts returns for Season 2 — and this time, we’re going deeper. In this short episode Adam shares what’s coming up this season: fresh data, frontline insights, and real-world strategies to help healthcare leaders recruit and retain the nursing staff they need. Expect bold questions, honest answers, and a clear-eyed look at what it really takes to build a resilient nurse workforce in 2025 and beyond in: AI implementation Repsonding to government policy and funding ...

Jun 11, 20257 minSeason 2Ep. 1

Growing A Healthcare Provider's Social Media Presence By 500%...Organically!

Most healthcare employers think that their online presence requires paid ads or expensive campaigns. Ange Cruz, incoming Director of Marketing at NRX, thinks differently. Ange led a digital transformation for Praxis Care, an international charity serving 1,400 people with intellectual/developmental disabilities. She, and her team, increased social media followers significantly over 3 years—without competitions or paid followers. Results included: +5000% Youtube subscribers +300% Instagram follow...

Oct 04, 202433 minSeason 2Ep. 18

Does this AI interview nurses better than humans?

Sam is an AI smart voice solution that talks to job candidates in real time, on the phone. It collects information, screens, provides assessments, and gives you instant reports and job match scores. It's founder thinks it could interview nurses better than most recruiters. Let's put that to the test. Max Armbruster is CEO of Talkpush, a recruitment automation company. Oh this special webinar, he demonstrate how Sam works, and demonstrates emerging AI in healthcare recruitment. Watch this convers...

Aug 08, 202432 minSeason 2Ep. 17

How ChristianaCare Expanded Virtual Nursing To 41% Of Beds To Lower Burnout

Over the past two years, ChristianaCare, based in Newark, Delaware, has increased the application of virtual nursing to 41% of its beds without hiring additional staff members. The initial implementation of virtual nursing occurred in September 2022. By June 2023, the approach was operational in 17 units, encompassing 510 beds across ChristianaCare’s campuses in Newark and Wilmington, Delaware. By September 2024, the organization aims to integrate around 400 additional beds into the virtual nurs...

May 16, 202426 minSeason 2Ep. 16

CNO Cuts Premium Labor By 48% And Helps Achieve A $100m Financial Turnaround

Most hospitals have accepted that extortionate labor costs and depressed margins are here to stay. Dr Vi-Anne Antrum, CNO of Cone Health, thinks otherwise. In collaboration with other Executives, she contributed to a $100m financial turnaround in Cone's 2023 fiscal year. Dr Antrum's achievements include a reduction in premium labor costs of 48% and shift incentives by almost 50% working with a cross-functional team. This episode covers: • Fundamentals to revenue growth and cost reduction. • Crea...

Mar 25, 202446 minSeason 2Ep. 14

VP of Talent Acquisition Increased Hiring By 41% In 2023, Saved $14m+

In early 2023, Susan Burke was handed a goal to help reduce costs by hiring 320 RNs for Oregon-based PeaceHealth . While she and her team were able to increase their hiring by 41% and save the organization at least $14m+, there were also a number of valuable lessons along the way. We’ll talk: Tactics employed and lessons learned. The process of transitioning to a revised goal (business consulting) The impact of internal transfers (into and out of the location) Full attrition Retention strategies...

Feb 22, 202454 minSeason 2Ep. 13

5 Lessons After Spending $1m On Nurse Recruitment Advertising

"If we hadn't spent all that money on Indeed I'd be a millionaire" Sharon said, taking a swig of the $12 Bogle Chardonnay. It's not easy being a (laid off) hospital CHRO these days. Less when increased staffing costs dragged your employer into the red 4 consecutive quarters. Healthcare Recruitment teams have a rough relationship with advertising. You don't have an in-house expert on staff; everyone ends up fishing in the same pond, using the same suppliers. But I think it's time we celebrate the...

Dec 12, 202320 minSeason 2Ep. 11

How To Recruit Nurses On A Budget: 3 Low Cost Strategies

Hospitals’ total costs rose by an average of 17.5% from 2019-2022. Labor spend rocketed even higher. Welcome to the era of tight margins in healthcare. It's pertinent to ask, therefore, how to recruit nurses on budget? I've got a 3 low-cost strategies for you: (1) Use data to optimize what you have. (2) Maximize efficiency in your organization structure and team. (3) Get clear on your identity, values, and culture. Everyone loves a bargain. I think you'll enjoy these tips to enhance your nursing...

Dec 07, 202316 minSeason 2Ep. 11

International RN Hiring: Mukul Bakhshi, Chief Global Affairs Officer, CGFNS

Need nurses? The world's your oyster. The Bureau of Labor Statistics projects that there will be 203,200 openings for registered nurses each year through 2031, which includes nurse retirements and workforce exits. Many healthcare leaders are building and enhancing their candidate pipeline in another way: international nurse recruitment. It's an area that can baffle some facilities, intersecting cultures, government policy, immigration trends, and local know-how. So we're excited to be joined by ...

Dec 06, 202332 minSeason 2Ep. 10

Chat GPT For Nurse Recruiting: 3 Uses

Generative AI is here to stay. It's the ability to create text or image content with a few prompts. For example - "write a job ad for this description, make it exciting and disruptive". Chat GPT (and tools that integrate with it) presents an exciting opportunity to improve your nurse job advertisements, communicate with candidates, and improve interview show-ups. Watch this conversation on YouTube at https://www.youtube.com/watch?v=ySemELmDvwA. And find out more about Nurse Recruitment Experts’ ...

Nov 22, 202318 minSeason 2Ep. 9

3 Experts Share Their Top Nurse Retention Strategies

Is the retention of skilled nurses on your mind? In today's dynamic healthcare environment, retention is more than a necessity - it's a strategic imperative. Recognizing the challenges nurses face and addressing them head-on is the key to building a resilient and committed nursing workforce. On this episode, three nurse recruitment experts discuss the nurse retention strategies that have worked for them, and strategies they’re focusing on now and for the coming year. Our speakers on this episode...

Nov 03, 202350 minSeason 2Ep. 8

5 Pillars Of People Management With Jeff Lackey

Are you ready to gain valuable insights and 'light bulb' moments from over 40 interviews on leadership? In this episode we interview Jeff Lackey, host of the "Growing Your Business With People" podcast. Jeff - former VP of TA at CVS Health shares his 5 key pillars on leading successful teams, as shared by his podcast guests. Whether you're leading a hospital HR department, looking to optimize operations, or searching for strategies to boost retention and recruitment, this episode is tailored jus...

Oct 12, 202345 minSeason 2Ep. 7

Nurse Recruitment Strategies For 2024 With Jennifer Di Sanza & Cynthia Johnson, McLaren Healthcare

Summer's over and ghouls are popping up in gardens across the country. As time passes quickly, it's essential for nurse recruitment teams to look ahead to 2024. This episode covers the favored approaches to 2024 being implemented by leaders from 13-hospital, Michigan-based health system McLaren Healthcare. Jennifer DiSanza, Talent Acquisition Director, and Cynthia Johnson, Recruitment Manager, share their insights, best practices, and real-world success stories, ensuring you're well-equipped to ...

Sep 29, 202323 minSeason 2Ep. 6

Thriving Through Healthcare Layoffs: Insights from Iqbal Atcha

Healthcare layoffs and reduction in force (RIF) announcements are popping up regularly. In fact, reports show that this continues to trend upward in 2023. These cuts have had a profound impact on frontline healthcare providers as well as the nurse Talent Acquisition and HR teams that remain. How can these employees continue to thrive in the midst of such changes? On this podcast, we discuss this issue with our guest Iqbal Atcha. With nearly 30 years experience in healthcare and TA, Iqbal shares ...

Sep 22, 202347 minSeason 2Ep. 5

Nurse Recruitment Best Practices With Brandi Vines

Brandi Vines returns to share more of her creative nurse recruitment and retention strategies. Brandi is a healthcare staffing heavyweight. She has over 15 years of leadership experience in the nation's largest providers of nurse staffing agencies, including Cross Country and AMN. Most recently Vice President at HealthTrust (HCA subsidiary), she was responsible for managing $100m+ revenue. Listen in as Brandi and Adam discuss: - Brandi's fundamental nurse recruitment practices. - Her approach to...

Sep 04, 202330 minSeason 2Ep. 4

Nurse Staffing Hacks With Brandi Vines

Most recently Vice President at HealthTrust (HCA Subsidiary), Brandi is a leading executive in Healthcare Staffing. She has over 15 years leadership in the nation's largest providers of Nurse staffing. Listen in to hear Brandi's creative nurse recruitment and retention strategies. You can also watch this conversation on YouTube at https://www.youtube.com/live/RJ9td0Q5eHQ?si=jpxmEU0EqaBqt17_ And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! Visit https://nurserecr...

Aug 31, 202317 minSeason 2Ep. 3

5 Tips For Texting Nurses

According to technology market research firm Radicati, the average open rate for a text marketing campaign is 98% – a huge contrast to the 20% average open rate of email marketing campaigns. In this pod, we'll delve into 5 nurse recruitment texting tips: 1) Voice. 2) Timing. 3) Scale. 4) Calls to action. 5) Channel. Listen to this pod from Nurse Recruitment Experts and text nurses for success. You can also watch this webinar on YouTube at https://www.youtube.com/watch?v=LVK52RJYHz8 And find out ...

Aug 29, 202318 minSeason 2Ep. 2

Applichat Healthcare Announces Rebranding as "Nurse Recruitment Experts"

Applichat Healthcare, a rising player in the healthcare staffing industry, is thrilled to announce its rebranding as “Nurse Recruitment Experts.” This strategic rebranding reflects the company’s commitment to enhancing its focus on amplifying the nurse recruitment of healthcare providers. Listen for all the details! And as announced during the event, click here to sign up for the free trial of Nurse Recruitment Experts' nurse recruitment services: https://applichat.typeform.com/nrxfreetrial You ...

Aug 10, 202325 minSeason 2Ep. 1

Low-Cost, High-Value Nurse Recruitment Strategies

Can your organization address its existing nursing shortage without sourcing new candidates? Bradley Di Paolo, CEO of Candidate Hub, challenges Healthcare Recruitment teams to revive their nurse recruitment using existing data. Together, we explored low-cost, high-value Nurse recruitment strategies that utilize your ATS, saving you money on agencies and job boards. Key topics covered: - The role of Applicant Tracking Systems (ATS): Discovering how ATS platforms can streamline and optimize your n...

Jul 25, 202346 minSeason 1Ep. 25

Rural Hospital Nurse Recruitment Strategies Which Cut $1M In Traveler Spend

As CNO, Cathy Wichman helped a rural hospital reduce Travel Nurse spending by $1,000,000. Using creative nurse recruitment and retention strategies, Cathy skillfully hired from outside the area and gave nurses a reason to stay. We asked Cathy 10 quick-fire questions to get to the root of her success, and discover how you can do it too. In this webinar, you will learn: ◼️ Proven strategies to recruit and retain nurses for rural hospitals. Innovative approaches to overcome challenges in nurse recr...

Jul 18, 202315 minSeason 1Ep. 24

Balancing Technology and the Human Touch in Healthcare Talent Acquisition

In the rapidly evolving landscape of healthcare talent acquisition, finding the perfect balance between leveraging technology and maintaining the crucial human touch has become a key challenge. As the industry embraces advanced technological solutions, it is essential to explore strategies that preserve the human element, ensuring both meaningful connections and optimal outcomes. Our expert guests for this webinar were Beverly Colan and Jay Sage from AHSA. Bev and Jay shared their insights, expe...

Jun 30, 202351 minSeason 1Ep. 23

The Truth about Physician Recruiting

Join us as we speak to industry veteran Kevin Kirkpatrick on the topic of "The Truth about Physician Recruiting." As the demand for doctors continues to rise, the role of recruiters has become increasingly vital. In this webinar, we will dive deep into the strategies employed by successful physician recruiting companies. Whether you are a seasoned physician recruiter, a healthcare executive, or an aspiring professional in the field, this webinar will equip you with the authoritative insights nee...

Jun 20, 202312 minSeason 1Ep. 22

Technology And Working With Vendors In Healthcare Recruitment

Healthcare providers are operating in a money-scarce market and need to be strategic with their budgets to provide quality care to their patients. Vendor partnerships are essential to delivering this care, but how can healthcare organizations ensure they are making the most of their investments? Join us this webinar featuring guest speakers Serge Boudreau and Shelley Billinghurst from The Recruitment Flex podcast. Serge and Shelley shared their insights on how healthcare providers can use their ...

Jun 15, 20231 hr 3 minSeason 1Ep. 21

Lunch & Learn: Reputation Management

Talking about online reviews and healthcare recruitment. Watch this webinar here: Reputation Management For Hiring RNs - YouTube Find our free resources and learn how Applichat Healthcare finds more qualified nurse applicants for healthcare clients: ⁠https://applichathealthcare.com/employers⁠

May 31, 202326 minSeason 1Ep. 20

Maintaining Quality In Healthcare Recruitment

The healthcare industry is constantly evolving and in order to keep pace, it's essential to have a high-quality workforce. This webinar provides healthcare HR professionals, hiring managers, and recruiters with valuable insights and strategies for attracting, assessing, and retaining top talent. Our expert guest, Donna Horowitz, discussed the critical skills and traits necessary for success in the healthcare industry and how to effectively identify them in candidates. Donna is an accomplished Hu...

May 24, 202354 minSeason 1Ep. 19

Virtual Hiring Event Mastery: Making Offers To 50% of Interviewed RNs

What is the best way for healthcare employers to leverage hiring events and quickly make hires? This week we’re joined by Drew Hebble, VP of Marketing Solutions at Brazen Technologies. Drew works with Brazen’s clients to help them source candidates for hiring events. He’s played a key role in campaigns for the University of New Mexico Health - making offers to nearly half of RN candidates interviewed - and larger events - facilitating thousands of interviews for high-volume call center roles. On...

May 08, 202355 minSeason 1Ep. 18
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