Honest Ecommerce - podcast cover

Honest Ecommerce

Shopify Expert Chase Clymerhonestecommerce.co
Honest Ecommerce is in the top 5% of podcasts and has been one of Shopify's picks for best business podcasts for years. Shopify Expert Chase Clymer and his guests provide online store owners with honest, actionable advice to increase their sales and grow their business.
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Episodes

317 | Creating Connection Beyond The Product | with Brandi Corbello

Brandi Corbello is the founder and CEO of Melan, a sunscreen brand redefining sun care with a focus on comfort, fun, and giving back to melanoma and skin cancer research. As a melanoma survivor, Brandi’s journey inspired her to create a clean, effective sunscreen that makes sun protection effortless and enjoyable. After facing her own battle with skin cancer, Brandi launched Melan with a mission to change the way people think about sunscreen. Under her leadership, Melan has combined high-perform...

Feb 17, 202523 minEp. 317

316 | Scaling a Thriving Ecommerce Brand | with Allison Herman

Allison Herman is the owner and CEO of Dragonwing, an activewear brand designed specifically for teen and tween girls. With a background in competitive swimming and over two decades in children’s activewear, she combines her passion for athletics and fashion to create high-quality, confidence-boosting apparel. After acquiring Dragonwing in 2022, Allison relaunched the brand in Denver, transforming it into a leading name in girls' activewear. Under her leadership, Dragonwing has redefined comfort...

Feb 10, 202521 minEp. 316

Bonus Episode: Ecommerce Insights: The Power of Customer Conversations with Nick Trueman

Nick Trueman is an expert in digital marketing, specializing in PPC and SEO strategies that drive real revenue. As the Director of PPC & SEO Consultancy at Spec Digital and Host of the Winning With Shopify Podcast, Nick has spent over 17 years helping brands scale through search and performance marketing. Nick founded Spec Digital, a leading PPC & SEO consultancy, in 2011 and has since worked with over 1,500 brands across various industries. His expertise has even influenced changes in h...

Feb 06, 202540 min

315 | Building a Lasting Ecommerce Brand | with Heather Florio

Heather Florio is the second-generation owner and CEO of Desert Harvest, a company pioneering sustainable solutions in pelvic and sexual health. Recognized by Authority Magazine as one of the Top 50 Women in Wellness and featured in Forbes as a top woman in business, Heather has spent over 30 years driving innovation in the industry. Under her leadership, Desert Harvest has transformed pelvic healthcare, funding medical research, launching science-backed products, and advocating for those suffer...

Feb 03, 202529 minEp. 315

314 | Scaling Without Ads: Power of Word-of-Mouth | with Haley Weidenbaum

Haley Weidenbaum is the Co-Founder and CEO of Everhem, a custom window treatment brand simplifying the design process. After a decade as an interior designer in Los Angeles, Haley noticed a recurring pain point: window treatments were costly, inconsistent, and error-prone. In 2018, she and her husband Adam self-funded Everhem to offer an easy online solution for consumers and interior designers. Today, Everhem is a multi-million-dollar business with a less than 1% mistake rate, serving top desig...

Jan 27, 202528 minEp. 314

Bonus Episode 57: Driving Retail Success With Powerful Networking with Leo Martinez

Leo Martinez, Program Director for eTail Palm Springs, London, and Toronto, curates one of eCommerce’s most influential events. He drives high-impact content, recruits top industry leaders, and ensures eTail delivers actionable insights for today’s fast-changing retail landscape. For 26+ years, eTail has been more than a conference, it’s a community where executives from DTC startups to Fortune 500 brands connect, share strategies, and drive real growth. Under Leo’s leadership, eTail continues t...

Jan 23, 202516 min

313 | Building Confidence Through Authentic Clothing | with Vicky Pasche

As co-founder and CEO of Dapper Boi, Vicky Pasche has overcome significant challenges in the fashion industry, transforming a personal mission into a size-inclusive, all-gender apparel brand celebrated for its innovation and purpose. From its Kickstarter beginnings to national recognition on platforms like Shark Tank, CBS Morning News, and the OUT100 2023 list, Dapper Boi has become a seven-figure business driven by authenticity and confidence. Vicky brings expertise in community-building throug...

Jan 20, 202522 minEp. 313

312 | Maximizing ROI on Your Best Product | with Wes Horbatuck & Greg Orfe

Wes Horbatuck and Greg Orfe bring entrepreneurial passion and innovation to the world of watersport apparel and ecommerce. As founders, Wes and Greg have navigated the high barriers of entry in the apparel industry, scaling Driftline from concept to a Shark Tank-featured brand recognized in Forbes, Outside, and The Inertia. Wes brings expertise in guerrilla marketing and brand growth, while Greg specializes in operations and supply chain optimization, making them a dynamic duo in ecommerce innov...

Jan 13, 202537 minEp. 312

Bonus Episode: Ecommerce Edge: Resilient Growth and Authentic Branding with Kyle Hency

Kyle Hency brings years of entrepreneurial expertise to the world of ecommerce and operational efficiency. He is the Co-Founder and former CEO of Chubbies, Co-Founder at Loop Returns, and now Co-Founder & CEO of GoodDay Software, where he’s redefining ERPs for modern Shopify brands. Kyle’s experience spans building beloved DTC brands to scaling SaaS solutions. His time at Chubbies and Loop Returns has equipped him with unparalleled insights into brand growth, team leadership, and operational...

Jan 09, 202531 min

311 | Shopify Edge: Fast Migrations and Streamlined Ecommerce | with Shawn Khemsurov

Shawn brings over ten years of fashion retail experience to the table. He is the Co-Founder of Electric Eye–our Shopify design and development agency, and a Partner at Feel–a brand studio where art meets commerce. A specialist in design, Shawn has worked with the likes of Abercrombie & Fitch, Gap Inc, Nike, Homage and Only NY. His time in the retail industry, from digital experience to product design, has exposed him to many facets within the business. This has given him an undeniable abilit...

Jan 06, 202528 minEp. 311

310 | Focus, Profit, and Long-Term Success | with Sean Agatep

Sean is a brand owner/operator & has a specialty in building teams & processes efficiently. Originally from Seattle, he spent 5 years living in China living (breathing) product development & supply chain, and now is based out of San Diego, CA. In This Conversation We Discuss: [00:45] Intro [01:17] Chasing opportunities abroad after graduating [02:30] Navigating the challenges of crowdfunding campaigns [03:27] Diagnosing messaging from top campaigns [04:32] Leveraging early opportunit...

Dec 30, 202431 minEp. 310

Bonus Episode: Winning Customer Trust: PR Strategies for Ecommerce Success with Gloria Chou

Gloria Chou is an award-winning PR strategist and host of the top-rated Small Business PR Podcast. Known for her untraditional yet proven approach to PR which makes visibility and access to media accessible for anyone, Gloria helps BIPOC and female founders get featured organically in top-tier media without needing PR connections or a large following. experience through her CPR Pitching Method™. Her strategies have earned small businesses in nearly every industry niche over a billion organic vie...

Dec 26, 202434 min

309 | Humanizing Your Brand: The Power of Showing Up | with Sarah & Chris Rhoads

Sarah and Chris Rhoads have spent the last 15 years as renowned fashion and lifestyle photographers and Creative Directors, partnering with Fortune 100 brands to develop, produce, and shoot highly successful advertising campaigns. Their creativity and a unique, moment-driven approach have helped shape iconic global campaigns for brands like Sony, Google, Levi's, and Keds. From photographing Taylor Swift for Keds to leading product releases for Meta, their work has taken them around the world, cr...

Dec 23, 202422 minEp. 309

308 | Organic Gifting: Build Authentic Brand Partnerships | with Breanna Greenberg

Breanna is an innovation-obsessed executive with 14 years of experience in digital marketing, social media and leadership. She is an expert in pioneering impactful brand strategies with an affinity for the latest developments in beauty and e-commerce. Through her expertise and stewardship of high-performing teams, she has spearheaded the launch of countless SKUs and propelled growing D2C brands to triple-digit success. Breanna thrives in the ever-changing landscape of digital marketing in the CP...

Dec 16, 202426 minEp. 308

Bonus Episode: Connecting Independent Brands to a Global Audience with Amira Rasool

Amira Rasool, Founder & CEO of The Folklore, is changing the way retailers and consumers discover diverse brands globally. Amira has experience as a writer and fashion editor, including notable publications including TIME, Vogue, Teen Vogue, i-D, PAPER, Glamour, InStyle, V Magazine, and WWD. Her work focuses primarily on Black culture in relation to fashion, travel, music, visual arts, and social justice. Amira is also a passionate Black history scholar. For her undergraduate education, she ...

Dec 12, 202418 min

307 | Turning Expert Validation Into Ecommerce Success | with Brynn Snyder

Brynn MacLennan Snyder is the co-founder and CEO of Slate, a women-run dental company that is changing the way the world views flossing. Driven by innovation, sustainability, and accessibility, Slate has launched a revolutionary electric flosser designed to improve both oral and overall health. The product was invented by Brynn’s husband, Dr. Snyder, after recognizing the need to help his patients become more preventative-focused in their oral health. Brynn’s entrepreneurial journey began at age...

Dec 09, 202423 minEp. 307

306 | Product First: Why Product Quality Outshines Marketing | with Justin Wolff

Justin Wolff is a Social Entrepreneur who has built his career by blending commerce with cause. As the CEO and Co-Founder of Junk Theory and former Co-Founder and Chief Giving Officer (CGO) at Yoobi, Justin has built impactful brands by transforming narratives and driving change. At Yoobi, Justin created and oversaw the Buy One, Give One program, building meaningful impact centered around what students needed most, and what teachers were most likely to spend money out of pocket for. To scale the...

Dec 02, 202425 minEp. 306

Bonus Episode: Balancing Trends and Consistency: How Clean Data Drives Success with Maxx Blank

Maxx Blank is the Cofounder of Triple Whale, a leading tech startup specializing in direct-to-consumer SaaS measurements, data and AI automation. With over a decade of experience in the Ecommerce and tech industries, Maxx has successfully transitioned from a DTC entrepreneur on Shopify to a SaaS tech founder serving other merchants. He previously started and scaled two brands beyond seven figures, showcasing his expertise in driving business growth. At Triple Whale, Maxx leads the company throug...

Nov 28, 202427 min

305 | Data Over Ego: Pivoting & Listening to Customer Feedback | with Jim Phillips

As the Co-Founder & CEO of Graymatter Labs, Jim Phillips is currently creating plant based alternatives to pharmaceutical drugs. Prior to Graymatter, he spent his career in early stage growth in both B2B & B2C SaaS platforms focused on digitizing commerce. Jim helped build Charm.io to acquisition in 2022. He was a Former Leadership Team at Ritual responsible for the Midwest Region of the US market 0->$40M revenue. He also served a tenure at Ritual including launching the US market wit...

Nov 25, 202422 minEp. 305

304 | Being Real: The Key to Growing an Authentic Audience | with Krystal Hughes

When social media became popular, Krystal Hughes began sharing her DIY rhinestone projects on Instagram, and that’s when things really started to take off. Her audience was curious about the rhinestones she was using, so after some research, she became a rhinestone supplier. A few years later, people started asking what glue Krystal used for her projects, and after extensive testing, she launched my own product, Krystal Glaze glue. It quickly became her top seller and opened up even more opportu...

Nov 18, 202423 minEp. 304

Bonus Episode: Keeping Up with Search Trends and Evolved User Intent with Arv Natarajan

Arv is the Director of Product at GroupBy. He is a passionate entrepreneur currently responsible for product management. Arv has over eight years of experience in the oil and gas industry, including five years with WorleyParsons. In This Conversation We Discuss: [00:45] Intro [01:21] Driving revenue with better product discovery [02:40] Scaling search for retailers with high SKU counts [03:31] Adapting to modern, conversational search queries [05:58] Better product details for user-friendly brow...

Nov 14, 202424 min

303 | The Exit Itch: Why Entrepreneurs Build and Rebuild | with Kevin Tighe

Kevin Tighe is the Founder & CEO of San Diego based Beachly Brands (acquired) which is the leading subscription retailer of beach apparel and accessories. Under Kevin’s leadership, Beachly has been twice selected to the INC 500 – INC Magazine’s annual list of the fastest growing private companies in America. Kevin recently joined Retention Brands where he serves as COO of the portfolio which includes Birchbox, Beachly and Alltrue. Kevin is a passionate entrepreneur, startup mentor and non-pr...

Nov 11, 202428 minEp. 303

302 | Affordable Luxury: Partnering with the Right Suppliers | with Sergio Tache

Sergio Tache is the Founder and CEO of Dossier, a perfume house for the next generation, where French craftsmanship meets innovation, enabling universal access and self-expression for the many. With Dossier, Sergio helps to set a new standard within the industry––removing pretenses, like the designer brand name tax and use of elitist marketing practices, namely celebrity endorsements, that drive up luxury fragrance prices. Dossier aims to help customers focus on a product’s quality, not a desire...

Nov 04, 202429 minEp. 302

301 | Crafting Green Products That Actually Work | with Jennifer Harper

Jenn Harper is a beacon of innovation in beauty and philanthropy. She’s not just a name in the beauty industry; she's a revolution. An award-winning social entrepreneur and international speaker, Jenn is the trailblazing founder and CEO of Cheekbone Beauty Cosmetics—a brand that has gracefully painted the ideals of sustainability and inclusion onto a global canvas. From its inception in 2015, Jenn has nurtured Cheekbone Beauty into a B. Corp Certified force, now gracing the shelves of Sephora Ca...

Oct 28, 202429 minEp. 301

Bonus Episode: Mastering DTC and Competing with Big Brands with Scott Ohsman

Scott Ohsman has been working with brands for over 29 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. In This Conversation We Discuss: [00:41] Intro [01:42] Managing new and old podcast equipment [02:34] Building an Amazon career from the ground up ...

Oct 24, 202426 min

300 | Aligning Your Brand Voice to Your Audience's Voice | with Amanda Zuckerman

Amanda is the Co-Founder and President of Dormify, the first to market retailer in the specialty dorm category. She founded Dormify as a college student after facing the challenges of trying to shop for her own college dorm room decor prior to her freshman year. She and her mom, Karen, who’s also the co-founder, worked together to create what is now the largest retailer of college dorm and apartment essentials, with nearly 900 college and university partners across the country and a thriving com...

Oct 21, 202428 minEp. 300

299 | Building Business Around Purpose, Not Just Profit | with Amelia Trumble

Amelia Trumble is the CEO and one of the three Founders of Retold Recycling. Amelia is an Australian native who moved to New York 15 years ago to work as an ecommerce professional. While at Estee Lauder running ecommerce for MAC Cosmetics, she met her 2 Retold co-founders, Alan Yeoh and Noelle Sadler. Together the 3 ideated on starting a business that would do good things for the world and get them out of the corporate grind - after an “a-ha moment” decluttering her closets, the idea for Retold ...

Oct 14, 202428 minEp. 299

Bonus Episode: Value Beyond Purchase: Enhancing the Subscription Experience with Matthew Holman

Matthew Holman is a leading expert in the ecommerce subscription industry, with extensive experience in optimizing customer experience, retention strategies, and data-driven decision-making. He specializes in fractional subscription leadership, where he helps brands understand the complexities of subscriptions so that they can scale. Matthew currently lives in Utah, where he enjoys time with family, running, movies, and the vibrant ecommerce community. In This Conversation We Discuss: [00:41] In...

Oct 10, 202431 min

298 | Fail Fast, Stay Nimble: Embracing Risks in Retail | with Kelly Deen

With over 10 years of experience in consumer marketing and digital transformation, Kelly Deen is passionate about creating and executing data-driven strategies that drive growth, loyalty, and innovation for fast-moving consumer goods (FMCG) and entertainment brands. As the Chief Commercial Officer/CMO at kencko, Kelly leads a world-class marketing team that is transforming the way people consume fruits and vegetables through smart, convenient, and sustainable products. Since joining kencko in 20...

Oct 07, 202431 minEp. 298

297 | From Zero to Traffic: Building an Ecommerce Brand | with Dario Markovic

As the CEO of Eric Javits, Dario Markovic has successfully generated over $50 million in revenue over the past four years, exclusively through eCommerce. A visionary entrepreneur, Dario Markovic is also the founder of multiple companies, including a SaaS platform designed to help businesses grow organically. Dario Markovic's innovative leadership and strategic foresight have consistently driven growth and success across diverse ventures. In This Conversation We Discuss: [00:45] Intro [01:38] Fro...

Sep 30, 202430 minEp. 297
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