In this engaging episode of the Event Experience podcast, Eric Rutherford — Senior Producer at 15|40 Productions and former Director of Events at Hollywood Reporter — shares his fascinating journey from being an actor and model to becoming a celebrated event producer. He discusses his passion for creating impactful, emotional experiences through events and his transition into the industry, emphasizing the transformative power of bringing concepts to life. Rutherford delves into his philosophy on...
Dec 18, 2023•27 min
In this episode, Adam Parry, the Cofounder and Editor of Event Industry News , shares his extensive experience and insights into the evolving world of event technology and sustainability. He discusses the triumphs and challenges of organizing Event Tech Live and Event Sustainability Live . Parry reflects on the expansion of Event Tech Live into North America and the inaugural Event Sustainability Live . Throughout the conversation, he offers a candid opinion on the current state of event technol...
Dec 11, 2023•26 min
In this episode, Josh Shepherd, the Head of Event Technology and Innovation at Atlassian, delves into the evolving landscape of event technology. With a rich background working for companies like Microsoft, BW Events Tech, and Swoogo, Shepherd discusses how technology — especially AI — is reshaping attendee experiences in both digital and in-person events. Shepherd shares insights from his role at Atlassian, highlighting how a robust event tech stack is crucial for creating fresh, engaging exper...
Nov 27, 2023•24 min
In this engaging episode, we sit with Senior Manager of Global Internal Events and Conferences at Delta Air Lines, Marrah Thomas. She shares insights into the dynamic world of corporate event planning, emphasizing the importance of creating meaningful employee engagement events. Thomas explores the crucial role events play in building company culture and fostering employee engagement, particularly in large organizations like Delta. She also outlines the airline’s approach to large-scale events, ...
Nov 20, 2023•24 min
In this episode, Event Experience podcast host Rachel Moore interviews Bizzabo Head of Klik Will Curran (aka the founder of Endless Events ). Curran discusses the evolution of event management, emphasizing the integration of data analysis and the growing influence of AI in the events industry. He shares his experiences with Klik technology, which provides more in-depth data for in-person events — similar to what was available for virtual events. He also looks back on his predictions for 2023 and...
Nov 13, 2023•24 min
In this episode, we sit down with Yvonne McNair, the Chief Experience Officer and Founder of Captivate Marketing Group . A two-time Emmy-nominated event producer with 20 years of experience in the events industry, McNair shares her journey from the music industry to establishing her own business. McNair — one of our 2022 Top Event Experience Leaders — is known as a powerhouse behind the scenes, closing deals and sculpting entertainment — one exquisite experience at a time. She has worked with so...
Nov 06, 2023•22 min
This episode — which aired recently as a webinar — provides a deep dive into the strategic world of event management, spotlighting the strategies and experiences of FT Live, the event arm of the Financial Times. Managing Director of FT Live Orson Francescone and Bizzabo’s Experience Lab Head Oren Berkovich explore the nuances of managing and scaling 200+ FT Live events annually. Francescone emphasizes the criticality of comprehensive processes, strategic scaling through investment, and the willi...
Oct 16, 2023•40 min
Join us for a dynamic episode about the state of in-person events today — based on responses from more than 4,000 organizers and attendees who participated in Bizzabo’s in-person B2B conference survey from June 2023. In this podcast episode, you’ll hear from Kathryn Frankson, the Global Director of Marketing for Money 20/20; Carina Bauer, CEO of IMEX — the largest global trade show for the events industry; and Huong Nguyen, the Head of Client Services at Shiloh Events. These industry experts agr...
Sep 25, 2023•52 min
It's that time again: You're gearing up for your next sales kickoff (SKO). In this episode of Event Experience, we’ll share how you can outdo last year's event, blend education with celebration, and set your sales and go-to-market teams up for a triumphant year ahead. Reimagine your SKO and gain insights to elevate your internal gatherings in this timeless discussion featuring industry experts Kerry Taylor from Workday , Lauren Grady from Vimeo (formerly of Bizzabo!), and Sarah Shaheen from Ampl...
Sep 18, 2023•44 min
In this episode, we talk with Mita Mallick about how her own event experiences inspired her to write a book debunking myths about inclusion. Mallick is head of inclusion, equity, and impact at Carta and previously led diversity & inclusion and cross-cultural marketing at Unilever. Her inclusive culture-building efforts led to Unilever's gender-balanced management and recognition as the #1 Company for Working Mothers in 2018 and #2 for Best Employers for Women in 2020. She also co-created a C...
Sep 11, 2023•25 min
Would you believe that more than half of the feature films at the Sundance Film Festival rely on Dropbox ? It’s true! In this episode, we host Vanessa Karlsson Dorau, Head of Global Events and Experiences at Dropbox, as she delves into two powerful engagement activations at the 2023 Sundance Film Festival. Vanessa underscores Dropbox's strategic alliance with IndieWire Studio, which paved the way for meaningful interactions with filmmakers at the world-renowned event. This exclusive event activa...
Sep 04, 2023•24 min
In this episode, IMEX CEO Carina Bauer discusses the meticulous planning required to execute large-scale events with her hardworking team of 83. Bauer took on the monumental task of revamping IMEX Frankfurt, which underwent a significant technological shift and a much-anticipated rebrand after two decades. Bauer talks about IMEX’s diverse global audience and how the brand’s objectives transcend mere attendance. She also shares key learnings from Frankfurt that made it easier to overhaul the Amer...
Aug 28, 2023•25 min
In this podcast episode, Evan Babins, Experiential Marketing Specialist at Bond Brand Loyalty, discusses his experience producing successful roadshow events in four cities for a software client. The events brought together small- to medium-sized businesses in the accounting and financial services industry. Babins sheds light on the complexities of planning successful events and the importance of prioritizing attendee needs, data-driven decision-making, and professional adaptability in the ever-c...
Aug 21, 2023•24 min
In this episode, Agorapulse Head of Strategic Partnerships Mike Allton dives deep into his experience as an event producer and his journey from virtual events with influencers to hosting the Agency Summit with more than 3,000 attendees. Mike shares insights into marketing tactics and relationship ROI, emphasizing the importance of talking to the target audience to understand their challenges and create events that address their needs. Here’s what you’ll hear about in this conversation: Why it's ...
Aug 14, 2023•25 min
In this episode, hear from Howard Givner, Senior Vice President of Knowledge and Innovation at PCMA (Professional Convention Management Association), as he shares insights on creating meaningful event experiences and discusses EduCon. You may also know Givner as the former founder and CEO of the Event Leadership Institute, which PCMA acquired. Tune in to this episode to learn more about empowering attendees with actionable takeaways to create truly transformative experiences. Plus, hear about ho...
Aug 07, 2023•24 min
In this episode of Event Experience by Bizzabo, host Rachel Moore sits down with Liz King Caruso, CEO and Chief Event Strategist of Liz King Events, to explore the power of attendee obsession in event planning. With more than 13 years of experience in the industry, Liz shares her insights on designing events that allow participants to be themselves and connect authentically. The discussion centers on a recent event Liz organized for a foundation client with the goal of bringing their employees b...
Jul 31, 2023•24 min
In this episode, Mathias Sondermann talks about SAP’s Sapphire and embracing standardization for scalability, the importance of localization, and the power of continuous learning. Meet Senior Director of Events Mathias Sondermann, who has been with SAP for more than 15 years. In this episode, he takes us into SAP's largest customer-facing event, Sapphire, and does a bit of cultural globetrotting as he discusses the power of standardization, regional adaptation, and continuous learning — all in t...
Jul 24, 2023•22 min
In this episode, you’ll hear from Storycraft Lab’s Naomi Clare Crellin about facilitating a popup activation of taking the Google Xi (Experience Institute) community to IMEX Frankfurt. Naomi Clare Crellin is the founder and CEO of Storycraft Lab and editor and host of the Futures Forum, an innovation think tank. Her activation’s goal was to explore the Xi Days case study — from the launch of the Neu Project at IMEX 2022 to the recent Xi Days event — and the many industry tools and frameworks bei...
Jul 17, 2023•23 min•Season 4Ep. 2
In this episode of Event Experience , you’ll learn how Airtable Head of Events Gianna Gaudini planned and executed the brand’s inaugural marquee event, the Airtable Leaders Forum (ALF). The team at Airtable designed ALF to accomplish multiple goals for different audiences, including driving pipeline, announcing a new category, and showcasing thought leadership from the CEO. Gaudini shares the ins and outs of the event planning process and setting goals for ALF , including the strategic decision-...
Jul 10, 2023•24 min•Season 4Ep. 1
Ashley Jenkins, Meg Fasy, and Brent Turner discuss fresh strategies and get guidance for attracting new event sponsors and retaining current ones.
Sep 19, 2022•39 min
Kelly Hoey dismantles everything you thought you knew about event networking in the wake of the COVID-19 pandemic.
Sep 06, 2022•26 min
Julius Solaris, Alon Alroy, and Nicola Kastner sit down for a lively discussion about the event industry’s most pressing issues.
Aug 22, 2022•31 min
Monique Ruff-Bell, Tania Capaz, and Paul McAvinchey join Kyana Shamloo to look back at the past six months of in-person events and explore what the future holds.
Aug 08, 2022•32 min
Devin and Daphne discuss the new role of the Event Experience Leader and the skillset needed to thrive in the evolving events environment.
Jul 25, 2022•30 min
Candina and Liz discuss building intention into every stage of the attendee journey. You’ll learn digital and event design strategies to grow your audience and enhance the experience from beginning to end.
Jul 11, 2022•33 min
In this episode, we talk with Julius Solaris, one of the most influential people in the events industry, well-followed for his research and analysis. He has founded several companies, including EventMB, which was acquired by Skift in 2019 and recently rebranded as Skift Meetings. Solaris is the founder of Boldpush, a management consulting agency for the event industry. He is a frequent keynote speaker at events all over the world. Here’s what you’ll hear about in this conversation: The status of...
Jun 13, 2022•46 min
In this episode, we talk with Bizzabo's Rachel Heller about how to champion DE&I at every stage of your event plan. Rachel Heller is an event content professional with more than a decade of experience working in the technology space on events ranging from 50 to 50,000 attendees. Heller leads content strategy for Bizzabo-hosted events and contributes to programming for additional thought leadership initiatives. She is a member of the Event Content Council and has held event content strategy r...
Jun 06, 2022•29 min
In this episode, we talk with Ryan Schefke and Brad Froese about new ways to increase engagement at events. Ryan Schefke is the Founder and CEO of Captello, a premier end-to-end lead capture and event engagement software platform. Brad Froese is a marketing professional with over 20 years of experience in network television, public speaking, magazine publication, non-profit, and SaaS marketing. Here’s what you’ll hear about in this conversation: Overcoming the challenges of engagement at events ...
May 23, 2022•39 min
In this episode, we talk with Orson Francescone of The Financial Times about building community through strategic events and investing in a digital-first event approach. Francescone has worked in the B2B media and events industry for more than 15 years. He has led global conference and exhibitions businesses for Euromoney Institutional Investor, and Haymarket Media Group. Since November 2019, he has been managing director of FT Live, the global event business of the Financial Times . Throughout ...
May 16, 2022•40 min
In this episode, we welcome back Nicola Kastner to the show to talk about the power of data to define event strategy and how to start to rethink the ‘why’ behind events. Nicola Kastner is a multidimensional event trailblazer, Nicola has led from both the brand and agency sides of the business. She is the Founder of The Event Strategist , a boutique consultancy firm that offers event strategy advisory services to global brands to help them successfully optimize their event experiences to drive bo...
May 09, 2022•34 min
