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EthicalVoices

Mark McClennan, APR, Fellow PRSAethicalvoices.libsyn.com
Real ethics stories from real communication pros
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Episodes

What can PR professionals learn from the open source community?

Laura Kempke, the Vice President of Communications for Acquia discusses several important ethics issues, including: 1) What to do when executives lie frequently? 2) Dealing with misinformation and the increasing need to take a stand 3) What can PR professionals learn from the open source community?

Jul 19, 202116 minSeason 1Ep. 125

What to do when your boss doesn’t value honesty as much as you do?

Gary McKillips, a freelance writer, broadcaster, and correspondent for AP Radio Sports and MLB on Sirius XM. discusses: 1) What to do when your boss wants you to fire a high-performing employee they do not like 2) What to do when your boss doesn’t value honesty as much as you do 3) Ethical issues with SpiderTech and sports public relations

Jul 12, 202117 minSeason 1Ep. 124

Truth is a Negotiated Reality

Jeff Hahn, the owner and principal of Hahn Public, discusses ethics and his new book - Breaking Bad News: The Definitive Crisis Communication Guide for Brands. He also discusses several important ethics issues, including: 1) Why truth is just a negotiated reality 2) How to successfully nudge people into their proper swim lanes 3) Demystifying crisis communication

Jun 28, 202120 minSeason 1Ep. 123

How Can We Improve Fashion Industry Ethics?

Jessica Kelly, the Founder and CEO of THR3EFOLD, a leader in the ethical fashion space, discusses several key ethics issues, including: 1) Where should we start in improving fashion industry ethics? 2) Why all auditing bodies aren’t created equal 3) What everyone can do to improve ethics in the fashion industry 4) How can you maintain your moral compass when there is be pressure to succeed at all costs?

Jun 21, 202113 minSeason 1Ep. 122

Respond, Don’t React to Unethical Behavior

Kami Huyse, the CEO of Zoetica, a social media agency, who for me was first and best known as @kamichat discusses a number of important ethics issues including: 1) Why you need to respond and not react to unethical behavior 2) What one question should you ask friends facing difficult situations? 3) Why ethical PR people act like ombudsmen 4) What is the best thing PR pros can do in difficult situations?

Jun 14, 202122 minSeason 1Ep. 121

Best Practices in Internal Communications Ethics

Elizabeth Pesci, APR, Fellow PRSA, discusses a number of key ethics issues including: 1) How to handle a reporter friend asking you to disclose confidential information 2) Best practices in internal communication ethics 3) What ethics challenge spans the past, present and future?

Jun 07, 202117 minSeason 1Ep. 120

Don’t Confuse Doing the Right Thing with Being Seen Doing the Right Thing

Jim Hoggan, a bestselling author, president of Hoggan & Associates, and founder of DeSmog discusses a number of key topics including: 1) Don’t confuse doing the right thing with being seen doing the right thing 2) Why even if you are right, you can be in the wrong 3) The ethical dangers of tribalism 4) The heart vs. the mind

May 17, 202123 minSeason 1Ep. 119

When National Security Is On The Line, How Do You Ethically Handle Public Relations?

Robert Johnson, the host of the PR Nation Podcast, discusses a number of important ethics issues, including: 1) When national security is on the line, how to you handle public relations ethically? 2) The state of truth today 3) Why PR Pros should take a different approach when a reporter asks you about confidential information

May 10, 202117 minSeason 1Ep. 118

What to do when someone calls you a liar

Janelle Guthrie , APR, Fellow PRSA, the communication director for the Building Industry Association of Washington , discusses a number of important ethics issues, including: What to do when you realize you have given out false information and admitting it will hurt What to do when someone calls you a liar How to ethically work through difficult situations Why Voices4Everyone is the solution to our next ethics challenge...

Apr 26, 202117 minSeason 1Ep. 117

How to Speak Up Effectively When You Are Asked to Compromise Your Personal Ethics

Sherry Feldberg, a seasoned healthcare communication professional who is now the principal of Leadership Journey, discusses: 1) What to do when your boss asks you to burn bridges? 2) How to speak up effectively when you are asked to compromise your personal ethics 3) The importance of building trusted relationships 4) The need to show vulnerability as a leader

Apr 19, 202117 minSeason 1Ep. 116

Civility, Truth and Hope

Emmanuel Tchividjian, the principal of the Markus Gabriel Group, and one of the top thought leaders on ethics and communication in the world, discusses: 1) Where your duty lies when you are asked to reveal confidential information 2) The importance of civility and civil discourse 3) How the absence of truth leads to the absence of trust 4) The guiding light of hope

Apr 12, 202114 minSeason 1Ep. 115

Licensing and Ethics in Puerto Rico Public Relations

Karen Garnik, the president of Global Vision Marketing and Communications and the president of Asociación de Relacionistas Profesionales de Puerto Rico and a licensed public relations practitioner, discusses a number of important ethics issues including: 1) How apathy is threatening ethical behavior 2) Porque ser Relacionista es cosa seria – Why being a PR pro is a serious thing 3) Licensing and ethics in Puerto Rico 4) How Puerto Rico’s Licensing compares to the APR...

Apr 05, 202119 minSeason 1Ep. 114

Why ethical organizations need to look back as well as forward

Krista Terrell, APR, the acting president of the Arts and Science Council for Charlotte Mecklenburg County, discusses a number of important ethics topics, including: 1) The best approach to convince executives to report historic inequities 2) Why ethical organizations need to look back as well as forward 3) How organizations can think beyond their whiteness 4) Why we need to think like gardeners, not gunslingers

Mar 29, 202116 minSeason 1Ep. 113

Ethical Issues in Diversity, Battle Rap, Cancel Culture and Asian-American Hate Crimes

Joining me on this week's episode is Jen Cho, the founder of Pivot and Swerve. She discusses a number of important ethics issues, including: 1) Where should businesses start first in diversity initiatives? 2) How to most effectively deal with microaggressions? 3) Ethical issues with Battle Rap – what to do when your ethics and the industry’s standards diverge? 4) How far back should we go with regards to cancel culture? 5) The rise of Asian American hate crimes...

Mar 22, 202124 minSeason 1Ep. 112

Rationalization Leads to Ethical Failures

Donald Singletary, the president at Singletary Group Communications and an adjunct professor at a number of universities, including Syracuse University and Baruch College, discusses: 1) Ethics of expense reports in the Mad Men Era and today 2) How societal changes are impacting ethical practices 3) How rationalization leads to ethical failures 4) Are we really making progress against systemic racism?

Mar 15, 202120 minSeason 1Ep. 111

Ethics and Diversity: I Too, Am America

Troy Brown, the President of one50one, discusses a number of key ethics issues, including: 1) How to respond when people try to marginalize you 2) The unethical myth of we can’t find quality diverse candidates 3) Ethical issues with influencer marketing 4) Ethics of Blockchain and Digital IP

Mar 08, 202121 minSeason 1Ep. 110

What To Do If You Are In a Toxic Workplace

Thomas Bennett III, discusses: 1) What to do when you are stuck in a toxic work culture 2) Why we need more honesty and transparency

Mar 01, 202118 minSeason 1Ep. 109

The Changing Landscape of Business Advocacy

Dr. Holly Overton, Associate Professor at the University of South Carolina and a senior research fellow with the Arthur W. Page Center for Integrity in Public Communication discusses: 1) What to do when you are on a toxic team at work 2) The changing landscape of business advocacy and what it means to PR 3) The rise of corporate social advocacy 4) What we can learn from the Page Principles

Feb 22, 202126 minSeason 1Ep. 108

Why Hiring Diverse Junior Talent Isn’t Enough

Cedric F. Brown, APR, an independent consultant who uses digital strategy to produce equitable outcomes, discusses: 1) What to do when you see racist behavior at work 2) Why hiring diverse junior talent isn’t enough 3) Why we can’t just look forward

Feb 15, 202125 minSeason 1Ep. 107

Fighting Sensationalism and Greed

Perry Headrick, the founder of Crackle PR, discusses a number of important ethical issues including: 1)What should you do when you don’t believe in your client? 2) Why we need to fight sensationalism 3) The need for greater diversity in public relations

Feb 08, 202116 minSeason 1Ep. 106

Ethical Issues of Promoting Vaporware

Eric Berman, an innovative results-focused communications director discusses a number of important issues, including: 1) What should you do when you are asked to promote vaporware? 2) How can you practice ethical measurement? 3) Why you should always look at both sides of the data

Feb 01, 202117 minSeason 1Ep. 105

Data Ethics Advice for Public Relations Professionals

Adam Blacker, the Vice President of Insights and Alliances at Apptopia, discusses a number of important data ethics issues for public relations professionals, including: 1) When to ethically pass on a media opportunity 2) Why you need to think of the long game when it comes to data 3) How to decide if you have enough data for an accurate pitch 4) The ethics of data collection

Jan 25, 202122 minSeason 1Ep. 104

Stop Putting Profit Over Ethics

Sabrina Ram, the founder and president of Blu Lotus PR discusses: 1) What to do when your boss asks you to do something uncomfortable 2) Why we need to stop putting profit over ethics 3) The need for accountability 4) Just because you are good at something doesn’t mean you have to do it

Jan 18, 202121 minSeason 1Ep. 103

What Do You Do When Your Client Pulls A Bait And Switch?

Craig Sender, the senior director of public and analyst relations at the Copyright Clearance Center and an adjunct professor at Boston University, discusses: 1) What do you do when your client pulls a bait and switch? 2) The three most powerful words when pushing back on inappropriate requests 3) Why we still need timeouts

Jan 11, 202122 minSeason 1Ep. 102

What do you do when your work does not align with your personal values?

Welcome to Ethical Voices in 2021. A New year, but the same great content. Since one of the most common New Year's resolutions is to lose weight and improve wellness, I could think of no better guest to kick off the year than Mark Mohammadpour, the founder of the Chasing the Sun Health Coaching for communicators and marketers. I've enjoyed reading his insights in the Public Relations Society of America's Strategies & Tactics, and that's what caused me to reach out to invite him to be a guest...

Jan 04, 202128 minSeason 1Ep. 101

How Businesses and Executives Fail at Diversity, Addressing Harassment and Humanity

This is the 100th episode of EthicalVoices and I am bringing you a very special guest. Mike Paul, the president of Reputation Doctor®, discusses: 1) What executives should do (and many fail to do) when someone reports sexual harassment to them 2) The ethical failures of most businesses to act on diversity, equity and inclusion 3) When personal relationships are more important than safeguarding confidences

Dec 21, 202044 minSeason 1Ep. 100

Conflict of Interest Issues with Non-Profit Boards

Pam Campbell, APR, Fellow PRSA, the Director of Public Affairs at the Federal Reserve Bank of Kansas City, Oklahoma City Branch discusses a number of important ethical issues, including: 1) Conflict of interest issues with non-profit boards 2) How non-profit board can help prevent ethical issues 3) How to effectively fight disinformation

Dec 14, 202012 minSeason 1Ep. 99

Your Company is Accused of Making People Sick. Now What?

Joining me on this week's episode is Ken Hunter, the President and Chief Strategist at The PowerStation and a part-time lecturer at Rutgers University. He discusses a number of important issues, including 1) What to do ethically when your company is accused of making people sick 2) How to make ethical issues seem less like personal attacks 3) What to do when your boss makes unethical promises 4) Dealing with media bias

Dec 07, 202034 minSeason 1Ep. 98

Landmines and Fine Lines: Ethical Issues in Public Affairs

Kelly Davis, the Public Relations Sequence Head at the University of South Carolina, discusses a number of important issues, including: 1) How to avoid landmines and understand the fine lines in public affairs and lobbying 2) How can nonprofits ethically get their message out when faced with well-funded opponents? 3) Ethical issues with data, media and society 4) How to make sure you are sharing accurate information

Nov 30, 202026 minSeason 1Ep. 97

When Lite isn’t Lite: Ethical Issues with Misleading Claims

Joining me on this week's episode is Ron Culp, the director of the Public Relations and Advertising Masters Program at DePaul University. Ron discusses a number of important topics, including: 1) What to do when asked to make absurd and misleading claims 2) Why PR professions need the industry to have their back 3) Where companies make mistakes in countering disinformation internally 4) How to make your company attractive to potential employees

Nov 16, 202024 minSeason 1Ep. 96
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