Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO - podcast cover

Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO

GHA Marketing Ltdghapodcast.com
The weekly interview show where business & marketing leaders come to talk about the best practices in podcasting. You can listen to all our episodes and read our articles on https://ghapodcast.com/. Topics for the show include: B2B Marketing, B2B Podcasting, Podcasting, Podcast, B2B Lead Generation, Lead Gen, Backlink Generation, SEO Optimization
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Episodes

The Financial Freedom Strategy for Millennials to Launch Profitable Podcasts & Online Brands - Jonny

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus, we’re joined by Jonny , the creator behind Millennials with Money . Jonny shares his journey of building a personal finance brand aimed at empowering millennials to take control of their financial futures. He talks about the challenges of managing money in a world where costs are rising, salaries aren’t increasing as quickly, and financial l...

Jul 04, 202537 minEp. 86

The Power of Podcasting for Skilled Trades to Build Leadership and Brand Influence with Josh Zolin

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus, we’re joined by Josh Zolin , CEO of Windy City Equipment and host of the Blue Is the New White podcast. Josh shares his fascinating journey from working as a stuntman in Hollywood to running a thriving business that’s changing the narrative around blue-collar careers. From his roots in the stunt industry, Josh explains how he transitioned in...

Jul 02, 202546 minEp. 85

How a Podcast on Tax Hacks Became a Software Empire for Entrepreneurs with Mike Jesowshek

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus, we explore the intersection of tax strategy and content marketing with Mike Jesowshek , host of the Small Business Tax Savings Podcast and founder of TaxElm . Mike shares his entrepreneurial journey from selling eBooks as a teenager to running a virtual accounting firm and ultimately creating one of the most impactful tax education podcasts ...

Jun 27, 202537 minEp. 84

How B2B Marketers Build Authority & Generate Long-Term Leads with Podcasts & eBooks - Todd Weyandt

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into the world of construction innovation with Todd Weyandt , host of Bridging the Gap Podcast and Director of Marketing at Graitec . Todd shares his journey from working in construction technology to founding a podcast that highlights the transformative innovations happening in the construction industry. He discusses how the i...

Jun 25, 202537 minEp. 83

The Podcast Strategy for Finance Experts to Attract Pros and Avoid ETF Risks with Stephen Clapham

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into the world of investment research and financial education with Stephen Clapham , founder of Behind the Balance Sheet . Stephen shares his journey from being a partner and head of research at two multi-billion-dollar hedge funds to founding a consultancy that helps both professionals and private investors navigate the comple...

Jun 18, 202536 minEp. 82

The Trust Building Tips for Finance Coaches to Convert Podcast Fans into Clients - Zeke Guenthroth

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into how personal finance education and smart wealth-building strategies can empower individuals at various life stages, featuring Zeke Guenthroth , co-founder of Asset Road and The Finance Bible Podcast. Zeke shares his journey from working in traditional banking to creating a trusted platform that educates people on investing...

Jun 11, 202536 minEp. 81

From Military Life to a Sponsor-Funded Podcasting Empire with Lacey Langford

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into how financial coaching and entrepreneurship can empower the US military community, featuring Lacey Langford , host of the Milmo podcast and founder of Mil Money Con . Lacey shares her personal journey growing up in a military family and how she combines her passion for personal finance with the realities of military life t...

Jun 04, 202541 minEp. 80

How Podcasting Replaced Networking and Became a Path to Fulfillment and Impact with Vicki Wusche

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into how podcasting can fuel a purpose-driven business and create deep personal impact with Vicki Wusche , host of A Wealthy Life Podcast and founder of The Wealthy Life Project . Vicki breaks down how she uses her podcast not just for visibility but to educate on financial literacy, inspire mindset shifts, and empower people t...

May 28, 202555 minEp. 79

B2B Content for Niche SaaS Founders to Drive Sales Without SEO Tools Using Webinars - David Robison

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into how niche B2B content can become a long-term growth engine with David Robison , host of The Electrical Building Design Show and CEO of Design Master Software . David breaks down how he uses video-first content, SEO, and monthly webinars to drive sales in the hyper-specific world of electrical building design, an industry s...

May 21, 202538 minEp. 78

The Power of Authenticity in Podcasting for Creators to Build Trust in the AI Era – Becky Fountain

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re talking about what really makes a podcast resonate: being real. Our guest is Becky Fountain , a professional voice-over artist and founder of Becky Fountain Voiceovers , who knows how much your tone, energy, and honesty matter. She shares why cutting the fluff and showing up as your true self is the key to building trust and standing ...

May 14, 202534 minEp. 77

How Podcasting Drives Commercial HVAC Engineer Engagement and Brand Growth with Tony Mormino

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into the power of podcasting as a strategic content engine for niche B2B industries with Tony Mormino , host of HVAC TV and Director of Marketing at Air Control Concepts . Tony breaks down how podcasts can be used not just for brand visibility, but also to educate technical audiences, build industry trust, and create long-term ...

May 07, 202547 minEp. 76

The Expert Interviewer: Don't Do This When You Interview People! Become a Better Host

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into the world of corporate podcasting with Jacob Hollabaugh , host of PayPod and a professional podcast presenter for SoarPay. Jacob shares how he built credibility and connection in the highly specialized world of fintech, despite having no background in finance. He breaks down how podcasting has become his tool for navigatin...

Apr 30, 20251 hr 9 minEp. 75

Treasury Recruiting Expert: Want to Earn Revenue with Podcasting? Here's What to Do!

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re diving into the world of niche podcasting with Mike Richards , CEO of the Treasury Recruitment Company and host of the Treasury Career Corner . Mike shares how he turned a podcast in the hyper-specialized field of Treasury into a core business driver, bringing in over £1 million in revenue. He breaks down how podcasting has become a k...

Apr 23, 20251 hrEp. 74

Building a 10,000 Downloads / Month Podcast For A Stranger In 64 Mins (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. In this episode, Guillaume Jouvencel takes Pastor Joseph Spurgeon through a step-by-step process to bring his podcast, The Patriarchy Podcast, back to 10,000 downloads per month. They discuss strategies for content creation, guest outreach, and discoverability that can help grow an audience...

Apr 16, 20251 hr 4 minEp. 73

Podcast Strategy for B2B Service Providers to Build Authority and Win Clients with Michael Buzinski

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Gurus , we’re creating meaningful results in podcasting as a strategic tool for B2B businesses with Michael Buzinski , CEO of Buzzworthy Integrated Marketing and an expert in B2B marketing. Michael breaks down how podcasts can be used not only to build authority in your niche but also as a networking tool to connect with ideal clients. He shares hi...

Apr 09, 202546 minEp. 72

6 Steps To Launch A Successful Podcast (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. If you're planning to launch a B2B podcast that actually drives results, this episode is your full blueprint. I walk you through the 6 essential steps to go from an idea to a high-performing podcast that builds your brand, attracts ideal clients, and generates qualified leads. Whether you’r...

Mar 26, 202558 minEp. 71

Podcasters Can't Ignore YouTube Anymore, Here's Why (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. If you’re not using YouTube for your podcast, you’re missing out on massive audience growth. In this episode, we break down why YouTube is the #1 podcast platform, how top podcasters are crushing it with video, and the 3 G’s Strategy that can skyrocket your podcast’s reach and engagement. W...

Mar 19, 202524 minEp. 70

#1 Podcast 5 Years In A Row - I Analyse The Joe Rogan Experience (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. Joe Rogan’s podcast dominates the industry with 190 million downloads per month. But what are the key factors that led to its massive success? In this episode, we break down the six pillars that made The Joe Rogan Experience a global phenomenon. Whether you’re starting out or looking to sca...

Mar 12, 202557 minEp. 69

How To Automate 100% of Your Podcast Post Production (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. If you love podcasting but find the post-production process overwhelming, this episode is for you. Managing 40+ podcasts, I’ve mastered automation tools that will save you hours every week. Whether you’re a solo podcaster or a content team, these automation techniques will take your workflo...

Mar 05, 202526 minEp. 68

How Podcasters Can Build a Powerful Brand to Attract Loyal Listeners with Lorraine Carter

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Guru, we’re talking about branding with Lorraine Carter , founder of Persona Design . She breaks down why branding isn’t just about a logo but about building a strategy that shapes how people see and connect with your business. From standing out in a crowded market to creating a brand people trust and love, Lorraine shares practical advice for busi...

Feb 26, 202533 minEp. 67

I Created 1 Month Of Content From 1 Podcast Episode (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. If you’re putting time into creating podcast episodes but struggling to get traction, this episode is for you. Today, I’ll show you how to turn just one podcast episode into an entire month of content—helping you grow your audience, increase engagement, and generate leads effortlessly. Whet...

Feb 19, 20258 minEp. 66

How Entrepreneurs On Fire Could Get x3 More Downloads - Complete Analysis (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. Over the last two years, I’ve personally analyzed over 1300 podcasts and spoken with 500+ podcasters to uncover what truly drives success in this space. In this episode, I’m diving deep into Entrepreneurs on Fire by John Lee Dumas—a top-ranked business podcast generating over $100K per mont...

Feb 12, 202540 minEp. 65

Achieve Podcasting Success Faster by Training Your Unconscious Mind to Set Goals with Teri Holland

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Guru, we explore mindset, success habits, and the unconscious mind with Teri Holland, an NLP trainer, hypnotherapist, and podcasting expert. Teri explains how 95% of our actions are driven by the unconscious mind and shares strategies for setting goals, overcoming mental blocks, and using podcasting to grow your brand. Whether you're an entrepreneu...

Feb 05, 202539 minEp. 64

Podcasting Tips for Couples to Balance Work and Life with Zach and Audrina Blackburn

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Podcast Guru, we explore the dynamics of running a business and podcast as a couple, focusing on how to navigate challenges, maintain boundaries, and foster authentic connections. Zach Carlin and Audrina Blackburn, co-founders of Summit Chasers Network, share their experiences building a business that thrives on trust and community while leveraging podcast...

Jan 30, 202545 minEp. 63

24 Brutally Honest Truths about Podcasting (Special Episode)

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing. After a career as a Corporate Banker and Senior Finance Consultant at PwC, I launched my own Corporate Treasury podcast, which ignited my passion for this medium. Now, I use my expertise to help companies, entrepreneurs, and podcasters craft podcasting strategies t...

Jan 22, 202540 minEp. 62

How to Build a 300-Episode Podcast That Revolutionized Construction with Devon Tilly

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Devon Tilly, Host of The Art of Construction podcast and leader of the Art of Construction Master Facilitators. With years of experience in project management, Devon connects cutting-edge technology with craftsmanship to empower professionals in the building industry. Expect to learn: 1. Practical tips on building a podcast from s...

Jan 08, 202538 minEp. 61

This ONE Strategy is Changing the Future of Podcasting with Jack Sweeney

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Jack Sweeney, Host and Creator of the CFO Thought Leader podcast and Senior Contributor at Forbes. With decades of experience in business journalism, Jack shares the leadership stories and career insights of top finance professionals. Expect to learn: 1. Techniques for connecting with executives during interviews. 2. Insights into...

Jan 03, 202543 minEp. 60

The Shocking Truth About Podcast Failures and Why 90% Don’t Survive with Ron Nussbaum

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Ron Nussbaum, Chief Executive Officer of BuilderComs and Host of the Construction Champions Podcast. With over 15 years of experience in construction and a dedication to driving innovation, Ron is challenging industry norms and inspiring change across the sector. Expect to learn: 1. Learn the techniques to market your podcast effe...

Dec 26, 202443 minEp. 59

Podcasts Fail Before Episode 3 Because of This One Mistake with Tyler Campbell

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Tyler Campbell, Chief Executive Officer of Storybuilder and Podcast Host and Producer of the Construction Brothers Podcast. With a decade of experience in construction and a passion for video production, Tyler combines his expertise to bring a unique approach to both industries. Expect to learn: 1. Learn the steps to create a podc...

Dec 18, 202443 minEp. 58

The Shocking Truth About How Conversations Make or Break Deals with Daniel Stillman

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Daniel Stillman, Executive Coach and Host of The Conversation Factory podcast. With over a decade in the product design and innovation world, Daniel helps leaders drive change through impactful conversations. Expect to learn: 1. Learn what goes into defining your podcast’s theme, voice, and branding to build a recognizable identit...

Dec 11, 202451 minEp. 57
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