Episode description

Here are the big four lessons I learned this year that helped me make money and grow my business by 30%. 

Each lesson is a way of thinking and being as we head into 2023, where the trend points towards buying decisions taking longer because people are more careful with spending.

Hear why these lessons make me a better business owner with an even greater potential to accelerate growth in the new year: 

• Welcome the fear of doing something new but keep it simple. 
• Nurturing genuine relationships is marketing, not vanity metrics.
• Find your pace, don’t race. 
• You can achieve all the goals and still have mindset snafus. 

“Less is More” is how you scale a service-based business

How do I know this? I can 100% relate to where you are now.  You feel like you’re wearing too many hats and can’t do it all… 

I know that if you create a complex business that makes you feel trapped, you will never want to grow your business. You’ll do little (or big!)  things to self-sabotage growth because you don’t want to scale overwhelm; nobody does. 

I’ve been there.

I learned this lesson as the second in command of an agency. I could not turn off my brain and relax because I would worry about what was and wasn’t being done. 

 It wasn’t until I looked at the business from a productized service perspective. It gave us more bandwidth to double the revenue and sell and exit the business.  

Since then, I’ve been behind the scenes of six and seven-figure service-based businesses, helping agency owners who are at capacity get out of being stuck in service delivery to scale. 

It all starts by looking through the lens of a productized service. Download the FREE productize your service roadmap: https://audreyjoykwan.com/roadmap

Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

Get the full show notes and more information here: https://audreyjoykwan.com/podcast-ep54/