![Takin’ It Meta - podcast episode cover](https://image.simplecastcdn.com/images/9d9707/9d9707bb-fe4e-4eba-ae91-2599b92f3a19/057767cb-0d4f-4443-b4d8-0beab177bfff/3000x3000/podcast-key-art-final.png?aid=rss_feed)
Episode description
Why is publishing on the web so fractured? This week Paul and Rich make a podcast about making a podcast—or more specifically, about the difficulties of publishing content on disparate platforms across the web. They discuss native advertising versus more traditional marketing, and Rich asks the important question: “I just need to know Paul Ford hasn’t whored himself out.” Plus they answer a few listener questions and talk about how to build a great team.