From FYP to ROI? - podcast episode cover

From FYP to ROI?

Sep 06, 20249 minTranscript available on Metacast
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Episode description

TikTok's last stand? The platform pushes a PDF that it hopes will finally get you on board. Also: Numbers tick up for the media buying business. Google vs the U.S., part 2. And augmented reality comes for a high-sales category.


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Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.


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