Episode description

Join us for a conversation with Hamlet Azarian from Azarian Growth Agency as we explore the key differences between growth and traditional agencies. Hamlet explains how managing the customer lifecycle, from acquisition to retention, maximizes customer lifetime value. Learn how programs like the National Science Foundation optimize acquisition costs and attract investors.

Hamlet shares his experience scaling businesses, including a successful M&A exit. Success stories like CBDFX’s rise through SEO and Disco’s transformation of Survey Junkie into a unicorn highlight the power of strategic experimentation.

We also discuss scaling startups from $1 million to $10 million, investor criteria, and the future of AI-driven personalization. Tune in for actionable advice.

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Guest Contact Information: 

Hamlet Azarian

LinkedIn:  https://www.linkedin.com/in/hamletazarian/

Twitter:   https://x.com/hamletazarian

Azarian Growth Agency

LinkedIn:   https://www.linkedin.com/school/azarian-growth-agency/

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The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. 

Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. 

Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.

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