Episode description

In today's episode of The DTC Insider podcast, Brian Roisentul interviews Michael Huffstetler.

He’s the founder of Bask Suncare, a brand that empowers people to discover their purpose, get outside, and enjoy life.

Here's a glimpse of what you'll learn:

• Background and Company Introduction

• Genesis of the Business Idea

• Standing Out in the DTC Landscape

• Profitability Goals and Strategies

• Acquisition and Retention Channels

• Case Studies of Successful Wins

• Unconventional Move: Turning off Ads on BFCM

• Cross-Platform Tracking Methods

• Incorporating Customer Feedback into Product Development

• Milestones and Achievements

• Key Success Factors for DTC Brands

Sponsor for this episode...

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level.

To learn more about BSR Digital, visit their website or book a call here.