25% Closed-Lost Reengaged using Popcorns: Mason Cosby @ Scrappy ABM - podcast episode cover

25% Closed-Lost Reengaged using Popcorns: Mason Cosby @ Scrappy ABM

Feb 16, 202435 minEp 5Transcript available on Metacast
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Episode description

Mason used popcorn…

to re-engage 25% closed lost deals.


How?


On the surface:

He used the power of popcorn and puns.


Sent popcorn to closed lost deals with a note:

“Hey, we’re popping back in. Wanted to see if now is a better time.”


Here’s what is interesting to me:


It’s not that simple.

Mason has perfected every step of the process.


Everything from setting up the CRM for this to when to buy the goodies.

The result?


8-12 additional closed lost deals reengaged. (Mic drop!)



This is one of my favourite episodes to date.



Mason shares every detail on how to set up this strategy.


Spend ~30 mins on this episode.

C’mon, get the commission you deserve.


What if life doesn’t give you second chances?

A popcorn tin does. 😂


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