Episode description

95 leads from 15-20 BoFu articles? No one….except @Lashay Lewis.

What did @Lashay do differently differently?

1. Spoke to the teams involved in creating these blogs: Product, Marketing, Sales, and CS.

2. Didn’t stop at the blogs. She turned those insights into Comparison pages. (rarely do companies do this)
   

She pulled it with 0$. And no new tool. (Just used @Ahrefs for keyword research)

How many people did it take? 2 - just her and another content marketer.

Feels too unrealistic? Good, watch the podcast and know her exact process.

This episode is for those who think:

1. SEO is dead

2. Content marketing is dead

3. Marketing is dead (and can’t get good leads)

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