Episode description

One of our listeners asked if they should be building an email list and "soliciting" people via email. They weren't comfortable with that idea and that inspired this episode. In today's show Dawn & Traci talk about email marketing and it's relevance in today's marketing online. Should you be building an email list, how do you not come across as a spammer? What if you've never started to build a list? Should every email be promoting something and having a call to action to buy? Email marketing is not dead and you are not going to want to miss this show!