Adwords with Unknown Budgets - podcast episode cover

Adwords with Unknown Budgets

Aug 15, 202234 minTranscript available on Metacast
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Episode description

Rajan Udwani, an Assistant Professor at the University of California Berkeley joins us to discuss his work on AdWords with unknown budgets. He discussed the previous approaches to ad allocation, as well as his maiden approach that introduced randomization for better results. Listen for more.