Episode description

Why does social proof matter?

• Social Proof Is Expected by Buyers
• Real-time Stats Are More Powerful and Authentic
• Social Proof Is Part of A More Human Internet

Ryan Kulp is the founder of fomo.com
Today we will discuss:

• Turn a visitor into a buyer  
• AOV = budget 
• Let’s talk about CRO 
• why a competitive edge - is a brand 
• Launch yourself, then your product 

CRO for your Shopify store - Get more buyers and signups!

https://apps.shopify.com/fomo?surface_detail=fomo&surface_inter_position=1&surface_intra_position=2&surface_type=search

Cross Sell
https://apps.shopify.com/cross-sell

Shopify store analysis (profitability by pageview / etc)
https://docs.google.com/spreadsheets/d/1AQIrV9SBGMhmg4nWlfGQEBvQbwy0Vfk3p4U4xBfbp80/edit#gid=0

Blue ocean strategy

Yotpo/Fomo ebook https://www.yotpo.com/ebooks/yotpo-fomo-ebook/

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