Episode description

For our second episode of our influencer marketing series, we are joined by affiliate marketing expert, Dustin Howes, to discuss how affiliate marketing can work for your brand!

Dustin Howes is a partnership nerd spreading the good word about performance marketing. He is the founder and chief coach at Perfmm.com where he trains digital marketers how to optimize their affiliate programs.

Key Takeaways:
0:00 Introduction
2:19 About Dustin
4:43 What is affiliate marketing?
6:14 How affiliate marketing works
11:02 Using coupons with affiliate marketing
17:56 How to track affiliate marketing
22:12 Using the right affiliate platforms
29:10 How to find the right affiliates
31:21 The difference between influencers and affiliates
34:00 Conclusion
36:12 The question to ask when starting in affiliate marketing

Dustin offers audits and private consultations, and today is offering our listeners a FREE 15-minute consultation to any business owners out there looking for help. Free 15-Minute consultation for WWS listeners - https://dustinhowes.com/wws

Throughout this series, ALL Winning With Shopify listeners get a FREE Influencer Marketing Session to discuss and plan your brands influencer marketing strategy. Book your session via this link - https://winningwithshopify.com/influencer

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TikTok: https://www.tiktok.com/@winningwithshopify
YouTube: https://www.youtube.com/@winningwithshopify
Spec: https://spec.digital/ 

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