Episode description

What's the BEST customer experience you've ever had - as the customer somewhere? What's the worst? And what kind of experience do YOUR customers get from you... REALLY?

It's easy as a business owner to get caught up in just getting our widget out the door. "You're served... thanks... NEXT!" And our customers are grateful that they are getting served. But what happens when we take a step back and dig into what makes the experience an EXPERIENCE?

Think about your last time at any Disney property or at a LEGO® store - did your experience leave you saying "Wow?" 

The experience goes from hum-drum for the customer, to WOW. They can't stop talking about how amazing the restaurant is, or how the salon appointment went, the "whatever" it is you do, IS. They send their friends in. Who sends their friends in... who sends their friends in.

They leave happy, glowing reviews for you. All kinds of good things happen

Employees and staff enjoy coming to work, so they stay with you longer... because they can actually make the customer happy - and refer their friends when positions are open.

In this episode, we share some of our personal experiences with good (and terrible) customer service. We share many ideas for taking your customers' experience with you from hum-drum to WOW. You'll come away with great ideas and a new way of looking at your business.

Disney & LEGO® are trademarks and marks owned by their respective companies