The Marketing Hill Mash: The Customer is King
Feb 07, 2024•26 min•Transcript available on Metacast Episode description
People’s perspective on what great customer service looks like is shifting. So how can you keep up?
In this week’s marketing hill mash, we’ve amassed some of the industry’s best and brightest minds who are giving their takes on the one rule they’d live or die by when it comes to marketing. And this time around, they’ve got some juicy things to say about customer retention.
Tune in to find out why curiosity clicks just don’t cut it anymore, why LTV to CAC is a useless metric, and why demand gen is just a fancy term for brand marketing.
Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot. For more information, visit https://www.typeform.com/
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