Think about your company’s merch and swag bags. They could use a refresh, right? Who wants another mug with your logo or a battery pack that won’t charge anything?
Jay reveals the biggest mistake when it comes to merch: contests. Why? You need to give people the perception that they actually have a chance to win the item.
Plus, Daniel talks about how your items need to BE creative if you want to be seen as a creative brand. If not, there’s a good chance it’ll end up being unmemorable and in a landfill somewhere.
This short ‘n sweet Bathroom Break is all about giveaways, fun little trinkets, and how you can get everyone excited about repping your brand. 🚽
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
SPECIAL SERIES: You’re Doing Merch and Swag Wrong | Bathroom Break #46 🚽 | The Marketing Millennials podcast - Listen or read transcript on Metacast
