![BM021: Effective Affordable Book Marketing Ideas - podcast episode cover](https://storage.buzzsprout.com/8h12riyzz8mnqpaafxmbf5pwaw9m?.jpg)
Episode description
This week's guest expert, Joanna Penn, has an intuitive understanding of how to market a book. She appreciates the unique challenge authors have reaching readers and selling books. She is well-known for her practical, actionable, and most importantly, effective advice.
Joanna is a New York Times and USA Today best selling author of numerous thrillers under the J.F. Penn pen name, and numerous non-fiction books specifically for authors. She's a professional speaker and award winning entrepreneur. Her site, thecreativepenn.com is regularly voted one of the top sites where writers can find plenty of resources to help them write, publish and market their book.
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