Episode description

Did you know podcast marketing can boost your book’s reach and impact?

This week's guest expert is Suzanne Tregenza Moore, best-selling author of Hang on Tight, Learn to Love the Rollercoaster of Entrepreneurship, and host of the podcast All Things Authopreneur.

Suzanne specializes in helping rising thought leaders and nonfiction authors focus on revenue and thought leadership status.

From preparing impactful podcast interviews to converting listeners into clients, discover the nuances of using podcast appearances as a powerful marketing tool for your book. Understanding the art of podcast interviews can open doors to new opportunities and boost your book's visibility.

Key Takeaways:

• Using Podcast Interviews: Learn why podcasts are a great way for nonfiction authors to share expertise and attract clients.
• Crafting Your Message: Understand the value of a clear marketing message and how to set goals before your interview.
• Engaging the Audience: Discover how to give thoughtful answers that keep both hosts and listeners interested.
• Mentioning Your Work: Find out how to mention your services or courses naturally without overdoing it.
• Offering Free Resources: See how free lead magnets can help you connect with potential clients from the podcast.

Tune in to master the art of podcast marketing and boost your book's reach and impact.

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