Episode description

Are you struggling to sell your book despite having it listed on Amazon?

In this episode of Book Marketing Mentors, my colleague Jane Maulucci and I dig deep to debunk common misconceptions. authors have about book marketing. 

Discover the importance of proactive marketing, the benefits of directing readers to your own website, and how to leverage the resources within your book to create compelling content. Understanding these dynamics can help you maximize your book's potential and achieve the success you envision.

Key TakeawaysKey Takeaways:

Proactive Marketing: Learn why the “if you write it, they will come” mentality is a misconception and discover actionable steps to attract readers to your book.

Driving Traffic to Your Website: Understand the benefits of directing readers to purchase from your website instead of relying solely on platforms like Amazon.

Leveraging Your Book’s Content: Learn how to use your book's content to create engaging emails, blog posts, and social media updates that provide value and draw interest.

Building and Utilizing Your List: Discover the importance of building your own email list to maintain control and ensure consistent communication with your audience.

Ongoing Marketing Efforts: Understand why marketing is a continuous effort and learn methods to keep your book in the public eye long after publication.

Tune in to change your mindset and tactics to effectively market your book and make a lasting impact.

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