Episode description
Ever wanted to know how to build your author brand?
This week, I sit down with Annie Scranton, Founder of PACE PR, to get some insider tips on how to maximize your book's visibility in today's crowded market.
The key? Making time for book promotion. Building an email list and leveraging social media are essential steps in building your brand, but it's equally important to become known as an expert in your field. Annie shares how engaging with relevant media outlets can help establish you as a go-to source for industry insights.
We also discuss traditional media appearances and how to use them wisely to reach your target audience. Plus, we dive into common mistakes authors make, from underinvesting in book promotion to missing out on speaking opportunities.
So, if you're ready to take your author brand to the next level to gain the visibility you deserve, tune in to this powerful episode.
Here's how to connect with Annie and learn more about the services PACE PR offers.
LinkedIn
Pre-Order "The Guide to Earned Media: How to Use PR Strategies to Enhance Your Brand:
*************************************************************************
Want to Get Your Message Out to Millions?
You’re just one idea or connection away from transforming your career. You could find it at the 3-Day Virtual Expert’s Bootcamp with 5x TEDx Speaker & Bestselling Author Corey Poirier.
✅ Learn how to:
- Land a TEDx Talk
- Build a thriving speaking business
- Write & launch a bestselling book
- Secure media opportunities
- Attract high-level connections
Real success stories:
📢 Kelly Falardeau – Landed 2 TEDx Talks & increased her speaking fee
🎤 Tasia Valenza – Achieved her TEDx goal in weeks
💰 Rosalyn Fung – Hit $30K months
🚀 Lisa Stamper – Closed a $120K client
🔥 Dr. Emilio Justo – Over 8 million TEDx views
This event is 100% FREE and features exclusive guest speakers like Deepak Chopra, Dr. Joe Vitale, Lisa Nichols & more!
📅 February 21-23 – Don’t miss this game-changing opportunity.