Reina Pomeroy of Reina + Co joins me for episode 16 of Making Good . In this episode, we talk about how critical your mindset it is when it comes to getting the results you want in your business. Reina shares some mindset tips, what her high-achieving clients have in common, and routine business practices that she recommends. We also discuss why diversity and inclusion is important. If you enjoyed this episode, please leave a rating and review, and subscribe to Making Good so you never miss an e...
Aug 11, 2020•57 min•Transcript available on Metacast Episode 15 of Making Good is about one of my favorite topics: email marketing. I draw from my experience as a corporate marketer and share my philosophy toward email marketing, how to get people on your email list, and make an email marketing plan. And then, we spend most of the episode talking about how to write an effective piece of email marketing. I have to say -- this is a good one. If you enjoyed this episode, please leave a rating and review, and subscribe to Making Good so you never miss...
Aug 04, 2020•19 min•Transcript available on Metacast In episode 14 of Making Good, my guest is operations expert Mariah Tomkinson of Bloom Hustle Grow . If you ever feel overwhelmed, disorganized, and like you don't know where to start, this episode is for you. Mariah answers questions like: How do we know how to spend our time? How can we prevent ourselves from getting overwhelmed? Why do business systems matter, and which ones should every small business owner start with? What are her favorite productivity tools? Why are networking and acco...
Jul 28, 2020•39 min•Transcript available on Metacast On today's episode of Making Good, I defend my belief that we all have an obligation to be authentic on social media. Social media has created a lot of opportunity in the world -- but we can probably all agree it has it's downsides. So how do we make sure we have a positive impact on social media? I believe it's through authenticity. All sources and links can be found on the show notes page. If you enjoyed this episode, please leave a rating and review, and subscribe to Making Goo...
Jul 21, 2020•12 min•Transcript available on Metacast In episode 12 of Making Good, my guest is Illiah Manger. Illiah helps entrepreneurs create more income and impact with design that amplifies their message and elevates their business. In this episode, Illiah and I discuss: what graphic design is and why it matters, what it looks like to work with a designer, Illiah's approach to building community and her recommendations, and tips on building a polished brand. If you enjoyed this episode, please leave a rating and review, and subscribe to M...
Jul 14, 2020•29 min•Transcript available on Metacast Today on Making Good I’m sharing 5 things I’ve learned since I started my business. I could have saved myself a lot of time, money and energy if I’d known these 5 things earlier… but since I can’t go back in time, I hope that this is valuable for any of you early on in your business journey. Not a brand new business owner? There’s stuff in here for you too. Some of these lessons I’m STILL in the process of learning, several years in. If you enjoyed this episode, please leave a rating and review,...
Jul 07, 2020•17 min•Transcript available on Metacast Today on the Making Good podcast, my guest is Nesha Frazier of Courage Hackers, a personal development agency for entrepreneurial women over 30. She can help you stop settling, stop overthinking, and start taking action toward BIG goals. Nesha is a POWERHOUSE. She’s a married mom of 3, who is currently launching a business while on maternity leave from her full-time gig. She’s a US Air Force veteran and former college athlete. If you have big dreams but you feel like something is standing in you...
Jun 30, 2020•36 min•Transcript available on Metacast In episode 9 of the Making Good podcast, we're celebrating PRIDE month with a conversation about representation and the importance of being intentionally inclusive. In this episode, I share personal experiences related to representation I've had as part of the gay community, and offer some questions you can ask yourself and your business around being as inclusive as possible. I mentioned one of my favorite business investments that I make each month: Sweaty Social Club (get 10% off you...
Jun 23, 2020•10 min•Transcript available on Metacast // FREE DOWNLOAD: If you’d like to download the Eisenhower Matrix (format to organize your to do lists) as discussed in this episode, click here . // If you’re a small business owner, chances are that a sense of overwhelm is something you deal with from time to time. I know I do. In this episode, we discuss my process for dealing with overwhelm: Acknowledge that you’re overwhelmed. Take a break. Do a 10-minute brain dump. Organize your list into the Eisenhower Matrix . Take action. Allow yoursel...
Jun 16, 2020•11 min•Transcript available on Metacast I’ve put together a page of resources to help point you in the right direction when it comes to fighting for racial justice - head to http://makinggoodpodcast.com/justice to look at those resources (and more importantly, take action!) FREE DOWNLOAD: If you’d like to download the journaling prompts to help create awareness around each of the stumbling blocks we discuss in this episode, go to http://makinggoodpodcast.com/mindset . In this episode, we talk about 7 stumbling blocks that can trip you...
Jun 09, 2020•26 min•Transcript available on Metacast This week I’m not releasing an episode, instead I’m participating in the protest Podcast Blackout . The Podcast Blackout protest was started by the Cult 45 movie podcast . What this means is that this week we are not releasing an episode, and instead we are acknowledging the lethal racism that has unjustly killed so many black people. Rest in peace: Trayvon Martin, age 17, 2012 Tamir Rice, age 12, 2014 Michael Brown, age 18, 2014 Eric Garner, age 43, 2014 Sandra Bland, age 28, 2015 Freddie Gray,...
Jun 02, 2020•5 min•Transcript available on Metacast Social media strategist Chris Emmer of Sweaty Wisdom is my guest on the podcast today, and boy is this a good one. Chris has such a refreshing take on social media and how we can use it to grow our business and make an impact in a way that feels true and good to us. In this episode, we talk about: Growing your audience with social media What metrics to pay attention to How to get to know your ideal customer (and why!) Creating content for Instagram and 4 different types Chris recommends Social m...
May 26, 2020•1 hr 1 min•Transcript available on Metacast // FREE DOWNLOAD: Get the mindmap laying out and defining my small business marketing landscape: https://www.makinggoodpodcast.com/marketingmap // On this episode of Making Good, we tackle a big topic: Small Business Marketing. The different components we discuss are: Marketing Intelligence Customer Experience Branding & Design Social Media Email Marketing Website + Search Content Marketing Word of Mouth + Referrals Paid Marketing Publicity + Visibility Offline Marketing If you enjoyed this ...
May 19, 2020•14 min•Transcript available on Metacast Fulfillment coach Jenna Starkey joins us to discuss why being fulfilled in our work is good for the world, how to do work that lights you up, how to find your gifts, the enneagram personality assessment tool and how we can use it, what it’s like working with a coach - and much more. Links and resources mentioned: Enneagram Assessment: Integrative 9 Business Jenna admires: Josephine Edmondson Book recommendations Designing Your Life by Bill Burnett and Dave Evans When Things Fall Apart by Pema Ch...
May 19, 2020•47 min•Transcript available on Metacast In episode 2 of the Making Good podcast, we’re talking about the bread and butter of this podcast - doing good with your small business. 10 Ways Your Small Business Can Do Good: Find a cause you believe in, and donate a percentage of your earnings to it. View every business purchase as a vote for the kind of world you want. Be authentic online. Support other small businesses. Be a more-than-fair employer. Provide kind and human customer service. Stand up for what you believe in. Mentor and share...
May 19, 2020•13 min•Transcript available on Metacast Welcome to the first episode of Making Good, the podcast for small businesses who want to make a big impact. Making Good is about building a strong small business and using it as a tool for good in the world I introduce myself a little bit (hi, I’m Lauren Tilden) and my two businesses - Good Sheila (plant-inspired stationery) and Station 7 (Seattle retail shop). This episode also includes a shout out to Shandon of Alair (Seattle neighborhood gift shop), who was a big part in this podcast coming ...
May 19, 2020•6 min•Transcript available on Metacast Welcome to Making Good , the podcast for small businesses who want to make a big impact. This podcast is about two things: building a strong small business, and using it as a tool for good. We cover topics like marketing, business philanthropy, finding community, doing purpose-driven work, mindset - and everything in between. If you have (or want) a small business and life that make a difference, this podcast is for you.
May 11, 2020•2 min•Transcript available on Metacast 
