Show Summary Start doing something and be consistent. Hone your expertise and talk about it more because that's how people will know you. Be you all out! In this episode, Chris Ducker shares with us why we need multiple steams of income. Chris says that he is a big believer that if you are building a business based around your expertise, skill set, ultimately know for within your industry, it is just smart to have several different revenues of income. He also discusses the 6 Income Heroes he sha...
Apr 06, 2023•41 min•Transcript available on Metacast Show Summary Having high energy doesn't always mean you're an extrovert. In this episode, Angie shares with us how she brings out energy as an introvert and builds her confidence to inspire other people, especially other Profit First Professionals to go out there and present themselves. Take a listen! Website: www.profitfirstprofessionals.com Corporate Partner: People Process – https://peopleprocesses.com/...
Mar 30, 2023•34 min•Transcript available on Metacast Show Summary This is a special episode with Relay Financial's CEO and Co-Founder, Yoseph West! We know how challenging it is for people who implement Profit First in their businesses to find a banking solution that works for them and their clients. It takes convincing, negotiating, and adapting to do Profit First banking which costs time and forces you and your clients to make difficult tradeoffs. In this episode, Yoseph shares with us what Relay Financial is and why it is so great for Profit Fi...
Mar 23, 2023•34 min•Transcript available on Metacast Show Summary Let's learn from Adrienne Bellehumeur how to make your documentation process fun and exciting. In this episode, Adrienne shares with us that documentation is a collaborative exercise. She also shares with us some of her best practices for delivering "why?" for documenting. She uses a documentation approach she developed called "Dynamic Documentation". Want to learn more? Listen to this episode now! Websites: https://riskoversight.ca/ https://www.bellehumeurco.com/ Corporate Partner:...
Mar 16, 2023•36 min•Transcript available on Metacast Show Summary "You are in charge of your business", Ron Saharyan. Pricing is important, but Value Starts With HELLO! You realize that accounting and bookkeeping can unlock the potential of any company. Set yourself apart from the competition by asking better questions right from the start. Your future clients want you to understand their vision and goals and understand how you'll get them there. All of this can happen in your very first conversation. Listen more tips from Grow My Accounting Pract...
Mar 13, 2023•35 min•Transcript available on Metacast Show Summary Jeffrey Shaw shares in this episode how he got the idea of writing a book about self-employment. He stresses that one of the core problems of being self-employed is that they don't ask for help. His book, The Self-Employed Life, is an insightful book for self-driven individuals. Take a listen to this episode and learn more with Jeffrey about Silo Mentality, Hug Marketing, the importance of calling yourself self-employed, and a whole lot more! Websites: https://jeffreyshaw.com https:...
Mar 09, 2023•43 min•Transcript available on Metacast Show Summary In this episode, Jamie Beresford, founder of Practice Protect, shares what cybersecurity means with the three pillars of cybersecurity. "Cyber security is not about data storage, it's about data access. Hackers don't hack, they trick. They trick users into divulging the information to use legitimate access to access systems illegitimately." He also talks about email fraud and how technology is changing for CPAs. Toward the end of the episode, Jamie shares tips with our listeners on ...
Mar 02, 2023•33 min•Transcript available on Metacast Show Summary "When you find something that works, you're not in discovery anymore. Now you're in scaling mode." In this episode, Simon Severino shares the definition of scaling. He also talks about the two different stages of finding and scaling and elaborates on them with three other stages: the turtle stage, the cheetah stage, and the dog stage. Do you also want to know how Simon doubles his revenue in 90 days? Take a listen! Website: https://www.strategysprints.com/ Facebook: https://www.face...
Feb 23, 2023•36 min•Transcript available on Metacast Show Summary Jayden has the gift of creating millionaires. He shares in this episode how important it is to know your niche and your specialized skill, which will lead to business development. He also shares the most significant challenge he encountered in growing his firm. Jayden spoke by his experience. Most entrepreneurs that lean into their traumatic experience and use their business to resolve that or move through it offer the most driven entrepreneurs because there's a deeper purpose behin...
Feb 16, 2023•40 min•Transcript available on Metacast Show Summary In this episode, Micky Deming shares with us that the simplicity of all marketing is clarity, finding value, and proper communication. It is the ability to know whom we're speaking to and how to approach it. Micky discusses why creating content and educating an audience works in accounting firm marketing and how these firms succeed and stand out with marketing and messaging. Website: www.fullstadium.co LinkedIn: https://www.linkedin.com/in/micky-deming-015a4610/ https://www.linkedin...
Feb 09, 2023•36 min•Transcript available on Metacast Show Summary Live by the platinum rule of treating others as to how others want to be treated, which is one of the problems leaders, and business owners have. They often assume that others want to be treated the same as them. In this episode, Dr. Gena Cox shares why respect is the key to making an organization attractive to new talents. People want to be seen, heard, and valued. Respect is really the driver of employee engagement and satisfaction that is likely to cause employees in your organiz...
Feb 02, 2023•38 min•Transcript available on Metacast Show Summary "When you criticize yourself, you're less likely to achieve your goals. So find a way to love yourself." This is one of the things Linda emphasizes in this episode - to be kind to ourselves. Traumas from our past are part of the reasons why so many people suffer from anxiety around public speaking. Linda shares the best ways to build confidence. She also points out the common mistakes people make when trying to overcome their fears. In her book, Delight In The Limelight: Overcome Yo...
Jan 26, 2023•32 min•Transcript available on Metacast Show Summary Mike spoke at Profit Con 2022 and shared a powerful and transformational mind growth strategy while engaging a room full of financial professionals and business owners. In this episode, Mike shares how he, as a speaker, triggers transformation from his audiences by bringing their similar experiences and traumas to light where everyone can relate. He also speaks about the secret sauces of personal growth and development. Website: freePersonalGrowthtrainings.com Corporate Partner: Peo...
Jan 19, 2023•29 min•Transcript available on Metacast Show Summary In this episode, Barry Moltz helps us what to do if we're a small business and we're stuck. He shares that people only change if they are in incredible amount of pain so you have to identify what the biggest pain a small business owner has and why they can't stay where they are while leaping in the unknown is better than staying where they are. Website: www.barrymoltz.com Corporate Partner: People Process – https://peopleprocesses.com/...
Jan 12, 2023•37 min•Transcript available on Metacast Show Summary In this episode, Lee shares with us how to address changes in buyer's behavior and how to engage in critical key audiences. He also answers the question about referrals being a sustainable marketing strategy. Website: https://hingemarketing.com/ Corporate Partner: People Process – https://peopleprocesses.com/...
Jan 05, 2023•39 min•Transcript available on Metacast Show Summary Breathing is the first thing coming into this world and the last thing we do when we leave. We take about 600 million to a billion breaths in a lifetime and don't even think about it. In this episode, Reis shares with us the reason why we should pay attention to our breathing. It is a vital tool to not only stay alive but also regulate our nervous system. There's a different way to breathe that's correlated to the state we're in at the moment. Reis teaches us how to breathe for the ...
Dec 29, 2022•41 min•Transcript available on Metacast Show Summary In this episode, Geraldine explains what invisible demand means and how to create and capture it. She also shares with us the following points related to creating an invisible demand: value of your services undercharge relative to the value always be creating demand, even when you are full limit supply focus on creating 100% results for 100% of your clients and take 100% responsibility for all the things within your control More great insights from Geraldine when you listen to this ...
Dec 22, 2022•36 min•Transcript available on Metacast Show Summary In this episode, Tara shares a quick roadmap of processing a credit card and how the funds arrive at the merchant's bank. And also the most popular ways of processing and programs earning more popularity. Tara also discusses what makes an outstanding sales agent or trusted advisor in the credit card processing industry. They not only look at a statement and quote to reduce quotes, but agents also take time to understand the business, its pain points, and needs. There are also some m...
Dec 15, 2022•37 min•Transcript available on Metacast Show Summary In this episode, Shaily talks about the thing most accountants neglect but value at the same time. She figures a lot of listeners get their business by word of mouth. But the reality is that they are not staying in touch with their past clients and referral network. It's the most significant missed opportunity. Shaily also believes that the outsourcing part sounds like it will be huge. If one has a firm, they don't want to do their marketing. But if they don't know who to hire, they...
Dec 08, 2022•35 min•Transcript available on Metacast Show Summary A brand is forced, and that's not what we want. We want to make a choice. Think of yourself as having a tattoo. Having a tattoo is a choice. It's something you've chosen to express yourself that is relevant to you. In this episode, Clint shares with us the established way to rebuild a brand. He gives us ideas on what are some of the steps to take to reframe our brand and how to get people to tattoo us on them. Everything will lead down to finding a niche. Clint stresses in this epis...
Dec 01, 2022•32 min•Transcript available on Metacast Show Summary Having a remote team is a HOT topic right now. In this episode, Jason Snider shares his experiences hiring a remote team. From the advantages of having a bigger pool of access to applicants to build a team to the cons or downsides of working with them remotely. In addition to that, he also discusses the common mistakes people make in hiring offshore or remote employees. He talks about the myths and reality of saving more costs from hiring offshore. If you are searching for skilled o...
Nov 24, 2022•32 min•Transcript available on Metacast Show Summary Niching matters and figuring out your "Why?". In this episode, Li Hayes shares with us why speaking helps us in our businesses and what various speaking opportunities there are. She also gives us pieces of advice on how to get into the speaking business. When speaking, you have to think if you are getting value from an event. It is a great way to affirm authority just by speaking in front of people that may have been using your services so they can verify that they're working with t...
Nov 17, 2022•41 min•Transcript available on Metacast Show Summary In this episode, Silvia shares her personal story and how she helps her clients based on the experiences she went through as an immigrant. She emphasizes that it is significant to empathize, know, and validate people's experiences and truly understand where they are, where they are coming from, and where they want to go. She believes that there are still a lot of opportunities for immigrants in America because of the skills they can bring in that would benefit the country. Website: ...
Nov 10, 2022•34 min•Transcript available on Metacast Show Summary Start becoming the authority in your industry, be the spokesperson, build a community, and bring in the expert and facilitate it. The Successful Bookkeeper Summit is a digital platform designed for professional bookkeepers and accountants who want to expand and grow their businesses. Listen to this episode to learn more about the Successful Bookkeeper Summit with Louie and Michael. Website: https://community.thesuccessfulbookkeeper.com/events/tsb-summit Corporate Partner: People Pro...
Nov 03, 2022•34 min•Transcript available on Metacast Show Summary In this episode, Penny Breslin shares how and why she started outsourcing accountants and bookkeepers. She started outsourcing in 1999 when the technology wasn't as advanced as today. She experienced how technology has changed over the years, which she also discusses with us in today's episode. Missteps are inevitable in businesses. Penny shares with us some of the mistakes accounting and bookkeeping firms are doing when they are trying to work with an outsourced provider. Penny has...
Oct 27, 2022•35 min•Transcript available on Metacast Show Summary "Becoming comfortable with the uncomfortable." This is ProfitCon's theme for this year's conference, and it relates so much to Rachel's experience in networking. In this episode, Rachel Siegel discusses the difference between introverts and extroverts. She also shares how introverts do networking and how it helps them get out of their shells. In order to grow, Rachel needs to network and this is what pushed her to start networking and talking to people as an introvert. Website: http...
Oct 20, 2022•35 min•Transcript available on Metacast Show Summary Writing a book is not easy. In this episode, Deb Cassera and Sabrina Pelech share their experience in writing the book Profit First for Chiropractors. Deb and Sabrina talk about the different strengths they both have, which helped them complete the book and how it helped define what they do better individually. Writing a book is a long personal journey, and they were able to discover what they can and can’t do and learn about other people’s journeys along the way. Website: Profitfir...
Oct 13, 2022•37 min•Transcript available on Metacast Show Summary Many businesses, particularly small business owners, are faced with the challenge of the consideration of raising prices. Business owners hear they should but are afraid to do it. Brian Thompson struggled with this challenge for a period of time. Fear has been one of the motivators in life for Brian, and it impedes the progress he wants to make. Raising prices scared him, thinking about rejection or the people saying they don't want to work with him anymore because of increasing his...
Oct 06, 2022•36 min•Transcript available on Metacast Show Summary In this episode, Ian Robinson talks about the signs your software is out of sync with your expertise, current-day pain, and missed opportunities. If you are in pain with your existing system, you can make a case for getting out of the pain through custom software and not break the bank. He also shares the difference between practice-based software versus project-based software and how to create a strong product vision to create for long-term success. Website: https://enlivenhq.com/ ...
Sep 29, 2022•34 min•Transcript available on Metacast Show Summary The government will pay you to invest in their list of priorities, such as jobs, energy, food, technology, and the like, as long as you do it the way the government wants you to. It's a win-win for the government, business owners, and society. We all use the tax incentives, but according to Tom, we don't understand that the biggest tax incentives are for investors and business owners. They are not for little things we do for ourselves or other people. Tom shares the seven investment...
Sep 22, 2022•34 min•Transcript available on Metacast 
